Valença Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Viana do Castelo, Portugal
Is Airbnb profitable in Valença in 2025? Explore comprehensive Airbnb analytics for Valença, Viana do Castelo, Portugal to uncover income potential. This 2025 STR market report for Valença, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 53 active listings.
Whether you're considering an Airbnb investment in Valença, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Valença Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Valença Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Valença (2025)
Understanding the monthly revenue variations for Airbnb listings in Valença is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Valença is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Valença across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,847+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,481 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $829 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $436, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Valença
Valença Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Valença STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Valença:
- Best-in-class properties (Top 10%) achieve 52%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 39% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 23%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Valença
Average Daily Rate (ADR) Airbnb Trends in Valença (2025)
Effective short term rental pricing strategy in Valença involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Valença typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $389+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $232 or more.
- Typical properties (Median) charge around $114 per night.
- Entry-level properties (Bottom 25%) earn around $67 per night.
Average Daily Rate (ADR) Trend by Month in Valença
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Airbnb Seasonality Analysis & Trends in Valença (2025)
Peak Season (August, July, May)
- Revenue averages $2,519 per month
- Occupancy rates average 41.5%
- Daily rates average $216
Shoulder Season
- Revenue averages $1,305 per month
- Occupancy maintains around 25.8%
- Daily rates hold near $202
Low Season (January, February, October)
- Revenue drops to average $539 per month
- Occupancy decreases to average 17.1%
- Daily rates adjust to average $197
Seasonality Insights for Valença
- The Airbnb seasonality in Valença shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Valença's highest earning potential, with monthly revenues capable of climbing to $3,536, occupancy reaching a high of 57.2%, and ADRs peaking at $223.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $474, occupancy could drop to 13.6%, and ADRs may adjust down to $187.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Valença.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Valença seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Valença (2025)
Exploring the top neighborhoods for short-term rentals in Valença? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro Histórico | The historic center of Valença is rich in culture and architecture, attracting tourists interested in history and heritage. Its narrow streets and medieval fortress offer a picturesque setting for visitors. | Fortaleza de Valença, Igreja de Santa Maria dos Anjos, Museu de Valença, Ponte Internacional sobre o Minho, Praça da República |
| Praia de Canto Lago | A beautiful beach area close to Valença, perfect for summer vacations. The beach attracts families and tourists looking for sun, sand, and relaxation. | Canto Lago Beach, Water sports activities, Restaurant and beach bars, Sunset views, Beach volleyball |
| Parque Nacional da Peneda-Gerês | A stunning national park located a short drive from Valença, attracting nature lovers and outdoor enthusiasts. Ideal for hiking and experiencing Portugal's natural beauty. | Hiking trails, Waterfalls, Lakes, Wildlife watching, Traditional villages |
| Camino de Santiago | Part of the historic pilgrimage route, this area draws travelers interested in spirituality and culture. Ideal for those seeking unique experiences and walking tours. | Camino routes, Local albergues, Cultural experiences, Gastronomy of the region, Religious sites |
| Cerveira | Nearby Vila Nova de Cerveira features art, culture, and a beautiful riverside, attracting tourists looking to experience the local lifestyle and community events. | Vila Nova de Cerveira Castle, Contemporary Art Center, Riverside parks, Local crafts fairs, Cultural festivals |
| Praia da Amorosa | One of the most beautiful beaches in the region, popular with locals and tourists alike for summer getaways. Ideal for those looking for a more relaxing atmosphere. | Amorosa Beach, Surfing, Picnic areas, Lifeguard services, Nearby seafood restaurants |
| Valença do Minho | Located on the border with Spain, Valença do Minho offers a unique blend of Portuguese and Galician culture. This attracts tourists interested in exploring the rich heritage of both Spain and Portugal. | Minho River, Spanish border, Cultural festivals, Regional cuisine, Shopping opportunities |
| Serra da Labruja | A mountainous region offering spectacular views and hiking opportunities, attracting adventure seekers and nature lovers looking for a tranquil retreat. | Montain climbing, Natural landscapes, Scenic viewpoints, Cultural villages, Ethnographic museums |
Understanding Airbnb License Requirements & STR Laws in Valença (2025)
Yes, Valença, Viana do Castelo, Portugal enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Valença to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 75% licensed listings)
Top Performing Airbnb Properties in Valença (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Valençabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Casa da Quinta Nova
Entire Place • 7 bedrooms
Casa Grande de Gondomil
Entire Place • 5 bedrooms
Casa Pinto - AL
Entire Place • 3 bedrooms
Casa Gil - AL
Entire Place • 3 bedrooms
Casa com Cinema Discoteca Ginasio Pool
Entire Place • 8 bedrooms
Retreat in Valença
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Valença (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Valença based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Joao | 1 | $90,081 | 4 | 4.00/5.0 |
| Alejandro | 4 | $82,625 | 51 | 4.57/5.0 |
| Sandra Sofia Alves | 3 | $69,472 | 5 | 1.53/5.0 |
| Carlos | 1 | $27,368 | 24 | 4.58/5.0 |
| Alexandra | 5 | $25,132 | 13 | 2.92/5.0 |
| MyStay | 2 | $24,079 | 14 | 2.42/5.0 |
| Sofia | 2 | $22,613 | 49 | 4.88/5.0 |
| André | 1 | $20,914 | 45 | 5.00/5.0 |
| Patricia | 5 | $19,789 | 63 | 4.71/5.0 |
| Diana | 2 | $19,251 | 304 | 4.80/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Valença.
Dive Deeper: Advanced Valença STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Valença. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsValença Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Valença
- The Valença Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.7% of the 53 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Valença, House properties are the most common (71.7%), reflecting the local real estate landscape.
- Houses represent a significant 71.7% portion, catering likely to families or larger groups.
- The presence of 7.5% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique (combined 3.8%) offer potential for unique stay experiences.
Valença Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Valença
- The dominant room capacity in Valença is 1 bedroom listings, making up 35.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 58.4% of the active Airbnb listings in Valença, indicating a high concentration in these sizes.
- A significant 35.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Valença.
Valença Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Valença
- The most common guest capacity trend in Valença vacation rentals is listings accommodating 4 guests (22.6%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Valença STR market, accounting for 43.4% of listings.
- 41.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Valença.
- On average, properties in Valença are equipped to host 4.7 guests.
Valença Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Valença
- The most common availability pattern in Valença falls within the 271-366 days range, representing 75.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 96.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Valença (45.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 5.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Valença Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
20 listings
39.2% of total
2 Nights
12 listings
23.5% of total
3 Nights
3 listings
5.9% of total
4-6 Nights
7 listings
13.7% of total
30+ Nights
9 listings
17.6% of total
Key Insights
- The most prevalent minimum stay requirement in Valença is 1 Night, adopted by 39.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (62.7%) of the Valença Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (17.6%) caters to monthly stays (30+ nights) in Valença, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 39.2% of Valença hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 17.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Valença.
Valença Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
2.3% of total
Super Strict 60 Days
1 listings
2.3% of total
Flexible
9 listings
20.9% of total
Moderate
10 listings
23.3% of total
Firm
10 listings
23.3% of total
Strict
12 listings
27.9% of total
Cancellation Policy Insights for Valença
- The prevailing Airbnb cancellation policy trend in Valença is Strict, used by 27.9% of listings.
- A majority (51.2%) of hosts in Valença utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 27.9% market standard in Valença.
- Regularly review your cancellation policy against competitors and market demand shifts in Valença.
Valença STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Valença
- The overall average booking lead time for vacation rentals in Valença is 52 days.
- Guests book furthest in advance for stays during August (average 89 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 13 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (78 days avg.) sees the longest lead times, while Winter (35 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (52 days) as a baseline for your pricing and availability strategy in Valença.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 89 days out to capitalize on advance planning.
- During March, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 78 days) to capture early planners.
- Monitor your own booking lead times against these Valença averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Valença (2025)
Amenity Prevalence
Amenity Insights for Valença
- Essential amenities in Valença that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like TV, Kitchen, Heating are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Valença: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like TV or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Valença to stay competitive.
Valença Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Valença
- The typical guest profile for Airbnb in Valença consists of predominantly international visitors (79%), with top international origins including Portugal, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 20.9% of guests.
- Key international markets include Spain (35.1%) and Portugal (20.9%).
- Top languages spoken are English (33%) followed by Spanish (26%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Portugal.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Valença Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Penhalonga e Paços de Gaiolo | 23 | $4,193 | $340.45 | 44% |
| Sande e São Lourenço do Douro | 15 | $2,998 | $311.12 | 39% |
| Armamar | 59 | $2,357 | $253.66 | 38% |
| Alijó | 64 | $2,217 | $264.67 | 32% |
| Cinfães | 17 | $1,948 | $252.01 | 32% |
| Mesão Frio | 53 | $1,907 | $195.39 | 46% |
| Porto | 7,887 | $1,900 | $128.19 | 53% |
| Outes | 31 | $1,837 | $223.97 | 38% |
| Anreade e São Romão de Arego | 14 | $1,836 | $184.41 | 39% |
| Vila Nova de Gaia | 1,097 | $1,836 | $138.57 | 52% |