Ribeira Brava Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Madeira, Portugal
Is Airbnb profitable in Ribeira Brava in 2025? Explore comprehensive Airbnb analytics for Ribeira Brava, Madeira, Portugal to uncover income potential. This 2025 STR market report for Ribeira Brava, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 181 active listings.
Whether you're considering an Airbnb investment in Ribeira Brava, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ribeira Brava Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Ribeira Brava Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Ribeira Brava (2025)
Understanding the monthly revenue variations for Airbnb listings in Ribeira Brava is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ribeira Brava is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ribeira Brava across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,954+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,291 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,647 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,771, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Ribeira Brava
Ribeira Brava Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Ribeira Brava STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ribeira Brava:
- Best-in-class properties (Top 10%) achieve 94%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 87% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 72%.
- Entry-level properties (Bottom 25%) average 53% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Ribeira Brava
Average Daily Rate (ADR) Airbnb Trends in Ribeira Brava (2025)
Effective short term rental pricing strategy in Ribeira Brava involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ribeira Brava typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $331+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $181 or more.
- Typical properties (Median) charge around $122 per night.
- Entry-level properties (Bottom 25%) earn around $93 per night.
Average Daily Rate (ADR) Trend by Month in Ribeira Brava
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Airbnb Seasonality Analysis & Trends in Ribeira Brava (2025)
Peak Season (August, July, May)
- Revenue averages $5,784 per month
- Occupancy rates average 80.5%
- Daily rates average $195
Shoulder Season
- Revenue averages $4,279 per month
- Occupancy maintains around 67.7%
- Daily rates hold near $184
Low Season (January, February, March)
- Revenue drops to average $2,675 per month
- Occupancy decreases to average 51.9%
- Daily rates adjust to average $170
Seasonality Insights for Ribeira Brava
- The Airbnb seasonality in Ribeira Brava shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Ribeira Brava's highest earning potential, with monthly revenues capable of climbing to $6,042, occupancy reaching a high of 84.1%, and ADRs peaking at $198.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,645, occupancy could drop to 49.7%, and ADRs may adjust down to $168.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ribeira Brava.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Ribeira Brava seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Ribeira Brava (2025)
Exploring the top neighborhoods for short-term rentals in Ribeira Brava? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Praia da Ribeira Brava | Popular beach area known for its natural beauty and relaxing atmosphere. Ideal for beachgoers and those looking to enjoy water sports and sunbathing. | Ribeira Brava Beach, Promenade, Waterfall of Ribeira Brava, Local seafood restaurants |
| Centro da Ribeira Brava | The heart of Ribeira Brava, offering cultural and historical attractions. Perfect for guests interested in local culture and cuisine. | Igreja de São Bento, Municipal Market, Local shops and cafés, Cultural center |
| Serra de Água | Scenic mountainous area, perfect for nature lovers and hikers. Provides access to stunning views and tranquility away from the beach. | Levada walks, Viewpoints, Rural tourism, Nature reserves |
| Cabo Girão | Famous skywalk and viewpoint offering breathtaking ocean views. A unique attraction that draws tourists to experience the view and surrounding nature. | Cabo Girão Skywalk, Hiking trails, Grapevine plantations |
| Ponta do Sol | Close by coastal village known for its picturesque views and beautiful sunsets. Attracts couples and photographers. | Ponta do Sol Beach, Sunset views, Quiet village atmosphere |
| Tabuleiro | A hidden gem for adventure seekers, known for its trails and traditional Madeiran landscapes. Attracts those looking for outdoor activities. | Levada da Cruz, Hiking routes, Natural pools |
| Fajã da Ovelha | Secluded area with stunning scenery, popular for tranquility and relaxation. Offers an escape for those who want peace and quiet. | Local cuisine, Peaceful landscapes, Natural beauty |
| Calheta | Nearby tourist area with beaches and a marina. Great for water activities and local cultural experiences, attracting families and adventure seekers. | Calheta Beach, Calheta Marina, Cultural events, Art galleries |
Understanding Airbnb License Requirements & STR Laws in Ribeira Brava (2025)
Yes, Ribeira Brava, Madeira, Portugal enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ribeira Brava to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 91% licensed listings)
Top Performing Airbnb Properties in Ribeira Brava (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Ribeira Bravabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Villa Candelária by An Island Apart
Entire Place • 3 bedrooms
Luxury villa for 6 to 8 people, full ocean view
Entire Place • 3 bedrooms
Solar dos Reis 6 by An Island Apart
Private Room • 1 bedroom
Solar dos Reis 4 by An Island Apart
Private Room • 1 bedroom
Solar dos Reis 2 by An Island Apart
Private Room • 1 bedroom
Solar dos Reis 5 by An Island Apart
Private Room • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Ribeira Brava (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Ribeira Brava based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| An Island | 8 | $2,016,210 | 294 | 4.83/5.0 |
| LovelyStay | 10 | $821,113 | 206 | 4.79/5.0 |
| Karine Marcelle | 2 | $336,026 | 134 | 4.88/5.0 |
| Daniela | 6 | $288,633 | 284 | 4.90/5.0 |
| Galmi | 5 | $222,010 | 157 | 4.83/5.0 |
| Dieter | 8 | $213,190 | 396 | 4.85/5.0 |
| Patricia | 3 | $209,420 | 164 | 4.97/5.0 |
| Atlantic Holiday | 2 | $186,590 | 34 | 4.76/5.0 |
| Susana @Stay Madeira Island | 5 | $179,655 | 292 | 4.89/5.0 |
| Gomes | 6 | $172,031 | 665 | 4.88/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ribeira Brava.
Dive Deeper: Advanced Ribeira Brava STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ribeira Brava. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsRibeira Brava Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Ribeira Brava
- The Ribeira Brava Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 81.2% of the 181 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Ribeira Brava, House properties are the most common (63.5%), reflecting the local real estate landscape.
- Houses represent a significant 63.5% portion, catering likely to families or larger groups.
- The presence of 11.6% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique (combined 3.9%) offer potential for unique stay experiences.
Ribeira Brava Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Ribeira Brava
- The dominant room capacity in Ribeira Brava is 1 bedroom listings, making up 37.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 61.4% of the active Airbnb listings in Ribeira Brava, indicating a high concentration in these sizes.
- A significant 31.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Ribeira Brava.
Ribeira Brava Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Ribeira Brava
- The most common guest capacity trend in Ribeira Brava vacation rentals is listings accommodating 2 guests (31.5%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Ribeira Brava STR market, accounting for 55.8% of listings.
- 31.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ribeira Brava.
- On average, properties in Ribeira Brava are equipped to host 3.8 guests.
Ribeira Brava Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Ribeira Brava
- The most common availability pattern in Ribeira Brava falls within the 91-180 days range, representing 34.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 27.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 271-366 days range is most frequent in Ribeira Brava (40.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 72.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Ribeira Brava Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
16 listings
9.1% of total
2 Nights
13 listings
7.4% of total
3 Nights
24 listings
13.6% of total
4-6 Nights
98 listings
55.7% of total
7-29 Nights
4 listings
2.3% of total
30+ Nights
21 listings
11.9% of total
Key Insights
- The most prevalent minimum stay requirement in Ribeira Brava is 4-6 Nights, adopted by 55.7% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (16.5%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (11.9%) caters to monthly stays (30+ nights) in Ribeira Brava, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 4-6 Nights minimum stay, as 55.7% of Ribeira Brava hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 9.1% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 11.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ribeira Brava.
Ribeira Brava Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
19 listings
11.1% of total
Flexible
31 listings
18.1% of total
Moderate
31 listings
18.1% of total
Firm
46 listings
26.9% of total
Strict
44 listings
25.7% of total
Cancellation Policy Insights for Ribeira Brava
- The prevailing Airbnb cancellation policy trend in Ribeira Brava is Firm, used by 26.9% of listings.
- A majority (52.6%) of hosts in Ribeira Brava utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 26.9% market standard in Ribeira Brava.
- Regularly review your cancellation policy against competitors and market demand shifts in Ribeira Brava.
Ribeira Brava STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Ribeira Brava
- The overall average booking lead time for vacation rentals in Ribeira Brava is 85 days.
- Guests book furthest in advance for stays during July (average 143 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 57 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (123 days avg.) sees the longest lead times, while Winter (65 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (85 days) as a baseline for your pricing and availability strategy in Ribeira Brava.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 143 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 123 days) to capture early planners.
- Monitor your own booking lead times against these Ribeira Brava averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Ribeira Brava (2025)
Amenity Prevalence
Amenity Insights for Ribeira Brava
- Essential amenities in Ribeira Brava that guests expect include: Wifi, Hot water, Hair dryer, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Essentials, Washer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Ribeira Brava: Wifi, Hot water, Hair dryer, TV.
- Prioritize adding missing essentials: Wifi, Hot water, Hair dryer, TV.
- Consider adding popular differentiators like Kitchen or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Ribeira Brava to stay competitive.
Ribeira Brava Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Ribeira Brava
- The typical guest profile for Airbnb in Ribeira Brava consists of predominantly international visitors (98%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 1.6% of guests.
- Key international markets include Germany (21.7%) and France (19.1%).
- Top languages spoken are English (41.6%) followed by German (17%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from France.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Ribeira Brava Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Funchal | 2,048 | $3,748 | $219.02 | 60% |
| Câmara de Lobos | 120 | $3,297 | $194.04 | 57% |
| Ponta do Sol | 287 | $3,171 | $170.72 | 65% |
| Santa Cruz | 472 | $3,009 | $184.52 | 58% |
| Calheta | 917 | $2,970 | $189.98 | 60% |
| São Vicente | 253 | $2,425 | $127.91 | 64% |
| Santana | 146 | $2,300 | $155.86 | 57% |
| Porto Moniz | 137 | $2,037 | $122.74 | 60% |
| Machico | 215 | $1,796 | $113.96 | 60% |
| Porto Santo | 143 | $1,744 | $177.79 | 47% |