Airbnb Market Analytics, Statistics and Data in Machico, Madeira, Portugal

Last updated: 2025-01-31

Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Machico? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Machico:

Average Daily Rate
$117
Occupancy Rate
60.64%
Annual Revenue
$23,079
Revenue Growth YoY
28.09%
Best Month
August
Worst Month
January
Regulation
High
Active Listings
196

How much do Airbnb hosts make on average per month in Machico?

The short-term rental market in Machico shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:

  • Typical properties (median) earn $1,859 per month
  • Strong performing properties (top 25%) make $2,720 or more
  • Best-in-class properties (top 10%) achieve $4,119+ monthly
  • Entry-level properties (bottom 25%) typically earn around $1,207

Revenue Variations by Month

Occupancy Rates Throughout the Year in Machico

The market in Machico shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:

  • Typical properties (median) maintain 70% occupancy rates
  • Strong performing properties (top 25%) achieve 85% or higher
  • Best-in-class properties (top 10%) reach 93%+occupancy
  • Entry-level properties (bottom 25%) average around 43%

Occupancy Variations by Month

Average Daily Rates Seasonal Trends in Machico

Daily rates in Machico vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:

  • Typical properties (median) generate $89 per night
  • Strong performing properties (top 25%) secure $132 or more
  • Best-in-class properties (top 10%) pull in $198+ per night
  • Entry-level properties (bottom 25%) earn around $69

Daily Rate Variations by Month

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Seasonality patterns in Machico

Peak Season (August, July, June)
  • Revenue peaks at $3026.17 per month
  • Occupancy rates reach 76.10%
  • Daily rates average $124.75
Shoulder Season
  • Revenue averages $2296.08 per month
  • Occupancy maintains 63.27%
  • Daily rates hold at $115.23
Low Season (February, December, January)
  • Revenue drops to $1249.09 per month
  • Occupancy decreases to 37.53%
  • Daily rates adjust to $103.82

Is it still profitable to do Airbnb in Machico in 2025?

Yes! Machico demonstrates highly seasonal trends requiring strategic adaptation, featuring a healthy occupancy rate of 63% and solid monthly revenue averaging $2296 and The market's 196 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:

Peak Season Strategy
  • Implement premium seasonal pricing strategies
  • Set longer minimum stay requirements during high-demand periods
  • Enforce stricter cancellation policies
Shoulder Season Strategy
  • Maintain competitive market-based pricing
  • Offer moderate-length stay incentives
  • Target a mix of leisure and business travelers with flexible booking terms
  • Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
  • Adjust pricing to remain competitive in the market
  • Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
  • Create targeted promotional campaigns to drive occupancy

Top Places to Start Airbnb in Machico

AreaWhy Choose This AreaKey Attractions
Machico Beach
Beautiful beach area that attracts tourists for its golden sands and clear waters. Ideal for families and sun-seekers.
Machico Beach, Ponta de São Lourenço, Banda da Azenha, Dona Amelia Nature Trail, São Roque Church
City Center Machico
The heart of Machico, where visitors find shops, restaurants, and local culture. Great for guests looking to immerse themselves in local life.
Machico Marina, Historic Center of Machico, Fort of Nossa Senhora do Amparo, Local restaurants and shops
Ponta de São Lourenço
A stunning nature reserve with breathtaking views and hiking trails. Attracts nature lovers and adventure seekers.
Ponta de São Lourenço hiking trail, Nature reserve, Breathtaking viewpoints, Rich biodiversity
Madeira Airport vicinity
Proximity to the airport makes it convenient for travelers. Ideal for short stays and easy access for tourists.
Madeira Airport, Caniçal village, Restaurants and cafes nearby
Camacha
A nearby traditional village famous for its wickerwork and beautiful scenery. Offers a taste of local culture and charm.
Camacha wicker shops, Local artisan crafts, Scenic viewpoints
Santana
Famous for its traditional thatched houses and stunning landscapes. Attracts tourists looking for unique cultural experiences.
Santana traditional houses, Laurisilva forest, Madeira Theme Park
Caniçal
A quaint fishing village with beautiful surroundings. Great for those wanting to escape the hustle and enjoy serene landscapes.
Caniçal Beach, Ribeira de Janela, Local seafood restaurants
Deserted Islands
A remote area that offers breathtaking natural beauty and tranquility. Perfect for eco-tourists and those seeking adventure.
Ilhas Desertas, Wildlife viewing, Snorkeling and diving opportunities

Do you need a license for Airbnb in Machico?

Yes, Machico requires a license for operating an Airbnb. Current market data shows 88% of active listings maintain proper licensing, confirming this requirement. Getting licensed is an essential first step before listing your property.

Top Performing Airbnb Properties in Machico

Matur I by An Island Apart

Matur I by An Island Apart

Entire Place • 2 bedrooms

$141,226
Revenue
86.0%
Occupancy
$422.64
Daily Rate
Penha D'Águia Villa by LovelyStay

Penha D'Águia Villa by LovelyStay

Entire Place • 3 bedrooms

$105,767
Revenue
69.3%
Occupancy
$372.42
Daily Rate
Villa Bahari

Villa Bahari

Entire Place • 5 bedrooms

$99,936
Revenue
50.5%
Occupancy
$487.15
Daily Rate
FLH Luxury Villa Mar with Private Sea Access

FLH Luxury Villa Mar with Private Sea Access

Entire Place • 6 bedrooms

$88,649
Revenue
47.2%
Occupancy
$513.55
Daily Rate
Casa da Pontinha

Casa da Pontinha

Entire Place • 3 bedrooms

$83,824
Revenue
29.8%
Occupancy
$495.24
Daily Rate
Villa Paixão

Villa Paixão

Entire Place • 3 bedrooms

$71,749
Revenue
61.1%
Occupancy
$302.12
Daily Rate

Top Performing Professional Hosts in Machico

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Madeira9$334,0811714.61/5.0
LovelyStay3$267,285664.80/5.0
A Home In Madeira6$213,2121574.85/5.0
An Island5$175,160934.72/5.0
Atlantic Holiday7$172,3601284.55/5.0
Kontisdestinis4$140,790754.26/5.0
Ruben6$117,8104704.93/5.0
José4$116,4133044.87/5.0
Holidu2$93,623534.76/5.0
Feels Like Home1$88,649254.68/5.0

Additional analytics on vacation rental, real estate, short term rental data in Machico

AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:

Room Type Distribution

Property Type Distribution

Key Insights

  • Market dominated by entire home listings (87.8%), with apartment & condo and house properties comprising 90.3% of inventory
  • Untapped potential in outdoor & mobile, others segments (4.1% combined)

Room Capacity Distribution

Analysis of 196 properties in Machico shows that 1 bedroom properties are most prevalent, making up 50.5% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 76.0% of all listings.

Key Insights

  • Most common: 1 bedroom (50.5%)
  • Least common: 4 bedrooms (1.5%)
  • Market concentration: 76.0% in top 2 sizes
  • Market skew: Favors smaller properties

Guest Capacity Distribution

Analysis of 196 properties in Machico reveals that 2 guests properties dominate the market, representing 28.6% of all listings. The average property accommodates 3.8 guests, with a clear trend towards larger guest capacities. Properties accommodating 2 guests and 4 guests make up 54.1% of the market.

Key Insights

  • Most common capacity: 2 guests (28.6% of market)
  • Least common capacity: 7 guests (1.5% of market)
  • Average guest capacity: 3.8 guests per property
  • Market concentration: 54.1% in top 2 capacity sizes
  • Market segmentation: Predominantly larger guest capacities

Booking and Availability Patterns

Available Days Distribution

Booked Days Distribution

Among 196 properties in Machico, the most common availability pattern is 91-180 days (32.7% of properties). For actual bookings, properties most frequently secure bookings for 271-366 days (33.2% of properties).

Key Insights

  • Most common availability window: 91-180 days (32.7%)
  • Most common booking duration: 271-366 days (33.2%)
  • Properties with high availability (180+ days): 37.2%
  • Properties with long-term bookings (180+ days): 64.8%

Minimum Stay Distributions

1 Night (12.1%)

1 Night

22 listings

12.1% of total

2 Nights (19.2%)

2 Nights

35 listings

19.2% of total

3 Nights (25.3%)

3 Nights

46 listings

25.3% of total

4-6 Nights (31.3%)

4-6 Nights

57 listings

31.3% of total

7-29 Nights (4.4%)

7-29 Nights

8 listings

4.4% of total

30+ Nights (7.7%)

30+ Nights

14 listings

7.7% of total

Key Insights

  • Short stays (1-2 nights) dominate the market at 31.3%
  • Mid-length stays (4-6 nights) represent 31.3% of listings
  • Monthly+ stays (7.7%) suggest a stable extended-stay market
  • High market flexibility with 56.6% accepting 3 nights or less

Recommendations

  • Set minimum stays between 2-3 nights to align with market standards
  • Adjust minimum stays seasonally based on demand patterns
  • Consider monthly stay discounts to capture the growing extended-stay market
  • Implement different minimum stays for weekends vs. weekdays

Cancellation Policy Distribution

Super Strict 30 Days (7.2%)

Super Strict 30 Days

13 listings

7.2% of total

Flexible (23.3%)

Flexible

42 listings

23.3% of total

Moderate (28.3%)

Moderate

51 listings

28.3% of total

Firm (16.7%)

Firm

30 listings

16.7% of total

Strict (24.4%)

Strict

44 listings

24.4% of total

Key Insights

  • Moderate is the preferred policy at 28.3% of listings
  • The market shows a balanced distribution between guest-friendly (51.6%) and strict (41.1%) policies
  • Strong market consensus around Moderate policies
  • Super Strict 30 Days policies are least common at 7.2% of listings

Recommendations

  • Market supports various policies - choose based on your property type and target guests
  • Strong market preference for Moderate policies suggests this should be your baseline
  • Consider generous cancellation terms as a competitive advantage

Booking Lead Time Trends

Key Insights

  • Peak booking lead times occur in Jul, Aug, Jun, averaging 122 days
  • Shortest booking windows are in Dec, Jan, Feb, averaging 61 days
  • Summer shows the longest average booking window at 122 days, while Winter has the shortest at 61 days

Recommendations

  • Implement dynamic pricing strategies for Summer bookings at least 122 days in advance
  • Consider early bird discounts during Winter to encourage longer lead times
  • Focus on last-minute booking promotions during Dec-Feb when lead times are shortest

Popular Airbnb Amenities in Machico

Below is the distribution of amenities across listings in Machico:

Traveler Demographics

Guest Origin Distribution
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Age Distribution

Key Insights

  • Domestic travelers make up 2.2% of total guests, indicating a mostly international-driven market.
  • Primary international markets: France (28.6%) and United Kingdom (22.7%)
  • English is the top language at 51.5%, followed by German (17.7%)
  • Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.6%

Recommendations

  • Target marketing campaigns for London and England markets
  • Develop localized content for France and United Kingdom
  • Prioritize English and German language support
  • Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
  • Implement seasonal promotions aligned with key market travel patterns

Nearby Markets

Explore short-term rental performance in markets surrounding Machico. These nearby markets offer diverse opportunities for property investors and hosts:

MarketPropertiesMonthly RevenueDaily RateOccupancy
Ribeira Brava165$4,063$214.0965%
Funchal1,957$3,862$226.4960%
Câmara de Lobos111$3,548$202.6858%
Ponta do Sol256$3,215$174.6765%
Santa Cruz455$3,081$191.3758%
Calheta846$3,055$195.1561%
São Vicente224$2,557$132.3966%
Santana135$2,382$165.8158%
Porto Moniz129$2,188$127.3459%
Porto Santo141$1,811$197.2246%

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