Airbnb Market Analytics, Statistics and Data in Calheta, Madeira, Portugal
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Calheta? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Calheta:
How much do Airbnb hosts make on average per month in Calheta?
The short-term rental market in Calheta shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,543 per month
- Strong performing properties (top 25%) make $4,259 or more
- Best-in-class properties (top 10%) achieve $6,909+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,592
Revenue Variations by Month
Occupancy Rates Throughout the Year in Calheta
The market in Calheta shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 71% occupancy rates
- Strong performing properties (top 25%) achieve 85% or higher
- Best-in-class properties (top 10%) reach 93%+occupancy
- Entry-level properties (bottom 25%) average around 49%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Calheta
Daily rates in Calheta vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $125 per night
- Strong performing properties (top 25%) secure $204 or more
- Best-in-class properties (top 10%) pull in $323+ per night
- Entry-level properties (bottom 25%) earn around $86
Daily Rate Variations by Month
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Seasonality patterns in Calheta
Peak Season (August, July, September)
- Revenue peaks at $5360.03 per month
- Occupancy rates reach 79.70%
- Daily rates average $213.33
Shoulder Season
- Revenue averages $3728.15 per month
- Occupancy maintains 64.40%
- Daily rates hold at $189.11
Low Season (December, February, January)
- Revenue drops to $2027.90 per month
- Occupancy decreases to 37.41%
- Daily rates adjust to $162.08
Is it still profitable to do Airbnb in Calheta in 2025?
Yes! Calheta demonstrates highly seasonal trends requiring strategic adaptation, featuring a healthy occupancy rate of 64% and strong monthly revenue averaging $3728 and As a mature market with 846 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Calheta
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Praia da Calheta | One of the few sandy beaches on the island, known for its calm waters and family-friendly atmosphere. Ideal for tourists looking to relax on the beach and enjoy water activities. | Calheta Beach, Water Sports Center, Sea Kayaking, Calheta Marina, Hiking Trails |
| Centro de Calheta | The town center offers local shops, restaurants, and a taste of authentic Madeiran culture. It's a great base for those wanting to explore the island. | Calheta Cultural Center, Historic Buildings, Local Markets, Restaurants and Cafes |
| Ponta do Pargo | Famous for its stunning cliff views and lighthouse. Ideal for nature lovers and those seeking picturesque landscapes and hiking opportunities. | Ponta do Pargo Lighthouse, Levada Walks, Stunning Coastal Views |
| Paul do Mar | A charming fishing village known for its surfing spots and relaxed vibe. It's ideal for adventurous travelers looking for a quieter stay. | Paul do Mar Beach, Surfing, Local Seafood Restaurants, Scenic Cliff Walks |
| Estreito da Calheta | Nestled in the hills, it offers breathtaking views of the coast and is known for its vineyards and rural charm. Great for those seeking tranquility and nature. | Levada do Paúl, Winery Tours, Local Vineyards |
| Pedrógão | A small but picturesque area, known for its beautiful natural surroundings and hiking trails. Attracts nature enthusiasts and hikers. | Hiking Trails, Beautiful Landscapes, Nature Photography Opportunities |
| Laje Palace | A unique location with historical significance and beautiful gardens. Great for tourists interested in culture and history. | Historical Gardens, Cultural Events, Guided Tours |
| Madeira Wine Country | Famous for its rich wine production, this area is perfect for wine lovers and those looking to experience authentic Madeira culture. | Winery Visits, Wine Tastings, Culinary Experiences |
Do you need a license for Airbnb in Calheta?
Yes, Calheta requires a license for operating an Airbnb. Current market data shows 89% of active listings maintain proper licensing, confirming this requirement. Getting licensed is an essential first step before listing your property.
Top Performing Airbnb Properties in Calheta
Pearl of Calheta by An Island Apart
Entire Place • 3 bedrooms
Villa Sea Colors by An Island Apart
Entire Place • 2 bedrooms
Casa da Maloeira by An Island Apart
Entire Place • 2 bedrooms
Villa Hibiscus by An Island Apart
Entire Place • 4 bedrooms
Felicidade Rocha II by An Island Apart
Entire Place • 3 bedrooms
Horse House of Flowers by An Island Apart
Entire Place • 2 bedrooms
Top Performing Professional Hosts in Calheta
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| An Island | 15 | $4,514,018 | 675 | 4.79/5.0 |
| OurMadeira | 41 | $2,561,032 | 1961 | 4.74/5.0 |
| LovelyStay | 37 | $2,332,295 | 672 | 4.71/5.0 |
| Jorge | 17 | $678,590 | 554 | 4.91/5.0 |
| Holidu | 8 | $485,866 | 103 | 4.17/5.0 |
| Ângelo Da Luz | 9 | $449,835 | 278 | 4.77/5.0 |
| Holidu | 9 | $338,334 | 107 | 3.54/5.0 |
| William | 4 | $338,139 | 182 | 4.93/5.0 |
| Nélia | 10 | $325,067 | 217 | 4.48/5.0 |
| Fábio | 10 | $318,213 | 678 | 4.74/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Calheta
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (93.1%), with house and apartment & condo properties comprising 90.3% of inventory
- Untapped potential in boutique & hotels, outdoor & mobile, unique stays, others segments (9.7% combined)
Room Capacity Distribution
Analysis of 846 properties in Calheta shows that 1 bedroom properties are most prevalent, making up 33.6% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 64.5% of all listings.
Key Insights
- Most common: 1 bedroom (33.6%)
- Least common: 5+ bedrooms (1.9%)
- Market concentration: 64.5% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 846 properties in Calheta reveals that 4 guests properties dominate the market, representing 27.8% of all listings. The average property accommodates 4.2 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 52.2% of the market.
Key Insights
- Most common capacity: 4 guests (27.8% of market)
- Least common capacity: 1 guest (0.1% of market)
- Average guest capacity: 4.2 guests per property
- Market concentration: 52.2% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 846 properties in Calheta, the most common availability pattern is 91-180 days (32.9% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (32.5% of properties).
Key Insights
- Most common availability window: 91-180 days (32.9%)
- Most common booking duration: 181-270 days (32.5%)
- Properties with high availability (180+ days): 39.4%
- Properties with long-term bookings (180+ days): 62.5%
Minimum Stay Distributions
1 Night
54 listings
6.8% of total
2 Nights
51 listings
6.4% of total
3 Nights
119 listings
15% of total
4-6 Nights
456 listings
57.4% of total
7-29 Nights
75 listings
9.4% of total
30+ Nights
40 listings
5% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 13.2%
- Mid-length stays (4-6 nights) represent 57.4% of listings
- Monthly+ stays (5%) suggest a stable extended-stay market
- High market flexibility with 28.2% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
61 listings
7.6% of total
Super Strict 60 Days
48 listings
6% of total
Flexible
97 listings
12% of total
Moderate
163 listings
20.2% of total
Firm
199 listings
24.7% of total
Strict
237 listings
29.4% of total
Key Insights
- Strict is the preferred policy at 29.4% of listings
- The market shows a balanced distribution between guest-friendly (32.2%) and strict (54.1%) policies
- Strong market consensus around Strict policies
- Super Strict 60 Days policies are least common at 6.0% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Aug, Jun, averaging 139 days
- Shortest booking windows are in Mar, Jan, Feb, averaging 69 days
- Summer shows the longest average booking window at 139 days, while Winter has the shortest at 73 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 139 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Mar-Feb when lead times are shortest
Popular Airbnb Amenities in Calheta
Below is the distribution of amenities across listings in Calheta:
Traveler Demographics
Key Insights
- Domestic travelers make up 1.6% of total guests, indicating a mostly international-driven market.
- Primary international markets: France (27.1%) and United Kingdom (16.8%)
- English is the top language at 49.4%, followed by German (21.3%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.2%
Recommendations
- Target marketing campaigns for Paris and Berlin markets
- Develop localized content for France and United Kingdom
- Prioritize English and German language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Calheta. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Ribeira Brava | 165 | $4,063 | $214.09 | 65% |
| Funchal | 1,957 | $3,862 | $226.49 | 60% |
| Câmara de Lobos | 111 | $3,548 | $202.68 | 58% |
| Ponta do Sol | 256 | $3,215 | $174.67 | 65% |
| Santa Cruz | 455 | $3,081 | $191.37 | 58% |
| São Vicente | 224 | $2,557 | $132.39 | 66% |
| Santana | 135 | $2,382 | $165.81 | 58% |
| Porto Moniz | 129 | $2,188 | $127.34 | 59% |
| Machico | 196 | $1,923 | $116.56 | 61% |
| Porto Santo | 141 | $1,811 | $197.22 | 46% |
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