Mira Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Coimbra, Portugal

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Mira in 2025? Explore comprehensive Airbnb analytics for Mira, Coimbra, Portugal to uncover income potential. This 2025 STR market report for Mira, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 71 active listings.

Whether you're considering an Airbnb investment in Mira, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Mira Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Mira Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$132
The average rental revenue earned for an occupied room per day in Mira.
Occupancy Rate(?)
36.8%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$11,097
Typical annual income for an Airbnb listing in Mira. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
9.2%
Positive growth (9.2%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Mira.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Mira.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
71
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Mira (2025)

Understanding the monthly revenue variations for Airbnb listings in Mira is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Mira is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Mira across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,749+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,780 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $952 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $407, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Mira

Mira Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Mira STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Mira:

  • Best-in-class properties (Top 10%) achieve 63%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 48% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 27%.
  • Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Mira

Average Daily Rate (ADR) Airbnb Trends in Mira (2025)

Effective short term rental pricing strategy in Mira involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Mira typically peaks in August and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $211+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $154 or more.
  • Typical properties (Median) charge around $97 per night.
  • Entry-level properties (Bottom 25%) earn around $78 per night.

Average Daily Rate (ADR) Trend by Month in Mira

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Airbnb Seasonality Analysis & Trends in Mira (2025)

Peak Season (August, July, September)
  • Revenue averages $2,278 per month
  • Occupancy rates average 52.0%
  • Daily rates average $132
Shoulder Season
  • Revenue averages $1,077 per month
  • Occupancy maintains around 27.8%
  • Daily rates hold near $125
Low Season (January, February, December)
  • Revenue drops to average $589 per month
  • Occupancy decreases to average 18.8%
  • Daily rates adjust to average $128

Seasonality Insights for Mira

  • The Airbnb seasonality in Mira shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Mira's highest earning potential, with monthly revenues capable of climbing to $2,972, occupancy reaching a high of 62.7%, and ADRs peaking at $135.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $505, occupancy could drop to 16.0%, and ADRs may adjust down to $122.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Mira.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Mira seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Mira (2025)

Exploring the top neighborhoods for short-term rentals in Mira? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro Histórico de Coimbra
The historic center of Coimbra is a UNESCO World Heritage site, attracting tourists with its rich history, architecture, and vibrant student life from the University of Coimbra.
University of Coimbra, Joanina Library, Santa Clara-a-Velha, Monastery of Santa Cruz, Praça do Comércio
Almedina
A picturesque area filled with narrow streets and local shops, Almedina offers a charming experience for guests looking to explore the city’s medieval past.
Almedina Tower, City Walls, Solis Palace, Teatro Garcia de Resende, Local cafes and boutiques
Santa Clara
This area is known for its parks and the beautiful riverfront, making it ideal for guests who enjoy outdoor activities and scenic views.
Santa Clara Park, Coimbra Botanical Garden, Monastery of Santa Clara-a-Velha, Rio Mondego, Walks along the river
Praça da República
A lively square surrounded by cafes and shops, Praça da República is a hub for students and visitors alike, perfect for those wanting to experience Coimbra’s vibrant atmosphere.
Praça da República park, Student Union, Local eateries and nightlife, Cultural events, Nearby shops
Cernache
A suburban area offering a quieter experience with easy access to the city center, appealing to families and longer-term stays.
Local parks, Residential areas, Family-friendly eateries, Quick access to public transport, Nearby attractions
Solum
An emerging neighborhood that combines urban living with access to shopping centers and modern amenities, ideal for travelers seeking convenience.
Solum Shopping Center, Local restaurants, Cafes, Parks, Access to public transport
Póvoa de Santa Iria
Known for its scenic views and river access, this area offers a tranquil atmosphere for guests looking to escape the hustle and bustle.
River views, Local walking trails, Parks, Community markets, Art installations
Vila Nova de Poiares
A charming town close to Coimbra, offering a mix of local culture and natural beauty, great for guests wanting to explore the countryside while being nearby.
Local wineries, Cultural festivals, Natural parks, Hiking trails, Historic sites

Understanding Airbnb License Requirements & STR Laws in Mira (2025)

Yes, Mira, Coimbra, Portugal enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Mira to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 72% licensed listings)

Top Performing Airbnb Properties in Mira (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Mirabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Custódio Sea Home _Mira Beach

Custódio Sea Home _Mira Beach

Entire Place • 1 bedroom

$36,295
Revenue
47.8%
Occupancy
$165.58
Daily Rate
Moradia Mira Villas

Moradia Mira Villas

Entire Place • 3 bedrooms

$24,559
Revenue
44.7%
Occupancy
$200.45
Daily Rate
Custódio Ocean View

Custódio Ocean View

Entire Place • 1 bedroom

$24,274
Revenue
36.2%
Occupancy
$153.09
Daily Rate
Villa Coloane - Family Vacation House

Villa Coloane - Family Vacation House

Entire Place • 3 bedrooms

$23,935
Revenue
60.4%
Occupancy
$198.72
Daily Rate
Bela Vista Family - 100 mtrs from the sea

Bela Vista Family - 100 mtrs from the sea

Entire Place • 3 bedrooms

$23,757
Revenue
53.6%
Occupancy
$94.39
Daily Rate
Beira Lago-Casa holiday in Resort Miravillas

Beira Lago-Casa holiday in Resort Miravillas

Entire Place • 3 bedrooms

$23,572
Revenue
35.4%
Occupancy
$290.70
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Mira (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Mira based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Anabela5$78,5852574.96/5.0
Virgínia2$51,895244.90/5.0
Bob&Lore2$45,0973624.91/5.0
Miguel2$43,322224.92/5.0
Mário5$39,232544.95/5.0
Artur2$38,836542.35/5.0
Rui2$38,741412.35/5.0
Giulian2$36,854644.81/5.0
Gabriela1$23,57254.80/5.0
Kampaoh3$22,548204.53/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Mira.

Dive Deeper: Advanced Mira STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Mira. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Mira Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Mira

  • The Mira Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 77.5% of the 71 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Mira, Apartment/Condo properties are the most common (43.7%), reflecting the local real estate landscape.
  • Houses represent a significant 32.4% portion, catering likely to families or larger groups.
  • The presence of 11.3% Hotel/Boutique listings indicates integration with traditional hospitality.

Mira Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Mira

  • The dominant room capacity in Mira is 2 bedrooms listings, making up 32.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 63.4% of the active Airbnb listings in Mira, indicating a high concentration in these sizes.
  • A significant 33.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Mira.

Mira Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Mira

  • The most common guest capacity trend in Mira vacation rentals is listings accommodating 6 guests (25.4%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 4 guests dominate the Mira STR market, accounting for 50.8% of listings.
  • 42.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Mira.
  • On average, properties in Mira are equipped to host 4.8 guests.

Mira Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Mira

  • The most common availability pattern in Mira falls within the 271-366 days range, representing 56.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 90.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Mira (35.2%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 11.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Mira Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (32.8%)

1 Night

22 listings

32.8% of total

2 Nights (32.8%)

2 Nights

22 listings

32.8% of total

3 Nights (14.9%)

3 Nights

10 listings

14.9% of total

4-6 Nights (14.9%)

4-6 Nights

10 listings

14.9% of total

7-29 Nights (1.5%)

7-29 Nights

1 listings

1.5% of total

30+ Nights (3%)

30+ Nights

2 listings

3% of total

Key Insights

  • The most prevalent minimum stay requirement in Mira is 1 Night, adopted by 32.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (65.6%) of the Mira Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 32.8% of Mira hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Mira.

Mira Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

1 listings

1.7% of total

Flexible (26.7%)

Flexible

16 listings

26.7% of total

Moderate (23.3%)

Moderate

14 listings

23.3% of total

Firm (11.7%)

Firm

7 listings

11.7% of total

Strict (36.7%)

Strict

22 listings

36.7% of total

Cancellation Policy Insights for Mira

  • The prevailing Airbnb cancellation policy trend in Mira is Strict, used by 36.7% of listings.
  • There's a relatively balanced mix between guest-friendly (50.0%) and stricter (48.4%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 36.7% market standard in Mira.
  • With 36.7% using Strict terms, this is a viable option in Mira, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Mira.

Mira STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Mira

  • The overall average booking lead time for vacation rentals in Mira is 56 days.
  • Guests book furthest in advance for stays during August (average 88 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 16 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (79 days avg.) sees the longest lead times, while Fall (37 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (56 days) as a baseline for your pricing and availability strategy in Mira.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 88 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 79 days) to capture early planners.
  • Monitor your own booking lead times against these Mira averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Mira (2025)

Amenity Prevalence

Amenity Insights for Mira

  • Popular amenities like TV, Kitchen, Wifi are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Consider adding popular differentiators like TV or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Mira to stay competitive.

Mira Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Mira

  • The typical guest profile for Airbnb in Mira consists of predominantly international visitors (79%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 21.4% of guests.
  • Key international markets include Portugal (21.4%) and France (18.8%).
  • Top languages spoken are English (36.5%) followed by Spanish (15.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from France.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Mira Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Penhalonga e Paços de Gaiolo23$4,193$340.4544%
Sande e São Lourenço do Douro15$2,998$311.1239%
Reguengo Grande13$2,935$257.3841%
Santa Bárbara24$2,389$252.6538%
Armamar59$2,357$253.6638%
Ribamar22$2,309$262.6047%
Alijó64$2,217$264.6732%
Azambuja10$2,100$337.3535%
Cinfães17$1,948$252.0132%
Mesão Frio53$1,907$195.3946%

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