Sertã Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Castelo Branco, Portugal
Is Airbnb profitable in Sertã in 2025? Explore comprehensive Airbnb analytics for Sertã, Castelo Branco, Portugal to uncover income potential. This 2025 STR market report for Sertã, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 32 active listings.
Whether you're considering an Airbnb investment in Sertã, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Sertã Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Sertã Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Sertã (2025)
Understanding the monthly revenue variations for Airbnb listings in Sertã is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sertã is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sertã across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,865+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,658 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $766 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $336, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Sertã
Sertã Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Sertã STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sertã:
- Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 28%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Sertã
Average Daily Rate (ADR) Airbnb Trends in Sertã (2025)
Effective short term rental pricing strategy in Sertã involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sertã typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $154+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $132 or more.
- Typical properties (Median) charge around $88 per night.
- Entry-level properties (Bottom 25%) earn around $55 per night.
Average Daily Rate (ADR) Trend by Month in Sertã
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Airbnb Seasonality Analysis & Trends in Sertã (2025)
Peak Season (August, November, July)
- Revenue averages $1,904 per month
- Occupancy rates average 47.2%
- Daily rates average $104
Shoulder Season
- Revenue averages $1,218 per month
- Occupancy maintains around 32.1%
- Daily rates hold near $101
Low Season (February, April, May)
- Revenue drops to average $945 per month
- Occupancy decreases to average 26.9%
- Daily rates adjust to average $99
Seasonality Insights for Sertã
- The Airbnb seasonality in Sertã shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Sertã's highest earning potential, with monthly revenues capable of climbing to $2,117, occupancy reaching a high of 55.8%, and ADRs peaking at $109.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $844, occupancy could drop to 20.7%, and ADRs may adjust down to $95.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sertã.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Sertã seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Sertã (2025)
Exploring the top neighborhoods for short-term rentals in Sertã? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Sertã Town Centre | The historical and cultural heart of Sertã, offering a mix of local shops, cafes, and the charm of traditional Portuguese architecture. Ideal for guests looking to immerse themselves in local culture. | Praça da República, Castelo de Sertã, Igreja Matriz de Sertã, Local artisan shops, Restaurants serving local cuisine |
| Cascata da Fraga da Água d'Alto | A beautiful natural waterfall that attracts nature lovers and hikers. Perfect for hosting guests seeking outdoor activities and scenic views. | Cascata da Fraga da Água d'Alto, Hiking trails, Picnic areas, Natural beauty spots |
| Estrela de Sertã | A rural area known for its open landscapes and traditional farms, attracting visitors looking for peace and countryside experiences. | Countryside scenery, Agritourism activities, Local farms, Rural retreats, Walking trails |
| Albufeira dos Surfistas | A scenic lake great for water sports and relaxation, popular among families and groups looking for a fun day out. | Lake activities, Picnic spots, Water sports, Walking paths around the lake |
| Vale de Figueira | A tranquil village setting known for its olive groves and beautiful countryside, preferred by guests seeking a serene getaway. | Olive groves, Traditional villages, Hiking and nature walks, Local cuisine |
| Sertã Natural Park | A protected natural area offering great opportunities for hiking, bird watching, and exploring local flora and fauna. | Hiking trails, Wildlife spotting, Scenic landscapes, Outdoor education centers |
| Góis | A picturesque village nearby offering stunning landscapes and outdoor activities, perfect for guests who love adventure. | Natural pools, Hiking in the mountains, Traditional architecture, Local festivals |
| Pedrógão Grande | Known for its stunning natural scenery and the famous Lagoa do Bouçã, ideal for eco-tourism and adventure sports. | Lagoa do Bouçã, Hiking paths, Nature reserves, Adventure sports |
Understanding Airbnb License Requirements & STR Laws in Sertã (2025)
Yes, Sertã, Castelo Branco, Portugal enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Sertã to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 81% licensed listings)
Top Performing Airbnb Properties in Sertã (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Sertãbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
A Casa do Tio Tenente - Casa Toda
Entire Place • 6 bedrooms
Canto do Zêzere | Cernache do Bonjardim | Dornes
Entire Place • 3 bedrooms
Country House, Zêzere River, Dornes, Bode Castle
Entire Place • 2 bedrooms
Whole house - Pet Friendly + Swim. Pool + EV chrg.
Entire Place • 2 bedrooms
Charming Stone House near Zezere River
Entire Place • 3 bedrooms
Casa Rio Zêzere | River Beaches, Sun & Mountains
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Sertã (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Sertã based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Canto Do Zêzere | 2 | $79,676 | 77 | 4.93/5.0 |
| Nataliya | 1 | $50,834 | 16 | 5.00/5.0 |
| Tiago Aprigio | 1 | $28,245 | 14 | 4.93/5.0 |
| Alison | 2 | $23,478 | 50 | 4.91/5.0 |
| Irina | 1 | $21,990 | 38 | 4.92/5.0 |
| Bianca | 1 | $17,542 | 6 | 5.00/5.0 |
| Olga | 2 | $15,986 | 143 | 4.91/5.0 |
| Maria | 1 | $12,239 | 24 | 4.83/5.0 |
| Michael | 1 | $11,562 | 26 | 4.77/5.0 |
| Carla | 1 | $11,180 | 21 | 4.81/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sertã.
Dive Deeper: Advanced Sertã STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sertã. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSertã Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Sertã
- The Sertã Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 75% of the 32 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Sertã, House properties are the most common (68.8%), reflecting the local real estate landscape.
- Houses represent a significant 68.8% portion, catering likely to families or larger groups.
- The presence of 12.5% Hotel/Boutique listings indicates integration with traditional hospitality.
Sertã Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Sertã
- The dominant room capacity in Sertã is 1 bedroom listings, making up 40.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 71.9% of the active Airbnb listings in Sertã, indicating a high concentration in these sizes.
- A significant 25.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Sertã.
Sertã Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Sertã
- The most common guest capacity trend in Sertã vacation rentals is listings accommodating 4 guests (31.3%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Sertã STR market, accounting for 59.4% of listings.
- 31.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sertã.
- On average, properties in Sertã are equipped to host 4.2 guests.
Sertã Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Sertã
- The most common availability pattern in Sertã falls within the 271-366 days range, representing 62.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 81.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Sertã (34.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 18.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Sertã Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
9 listings
31% of total
2 Nights
6 listings
20.7% of total
3 Nights
4 listings
13.8% of total
4-6 Nights
5 listings
17.2% of total
30+ Nights
5 listings
17.2% of total
Key Insights
- The most prevalent minimum stay requirement in Sertã is 1 Night, adopted by 31% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (17.2%) caters to monthly stays (30+ nights) in Sertã, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 31% of Sertã hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 17.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sertã.
Sertã Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
5 listings
18.5% of total
Moderate
9 listings
33.3% of total
Firm
7 listings
25.9% of total
Strict
6 listings
22.2% of total
Cancellation Policy Insights for Sertã
- The prevailing Airbnb cancellation policy trend in Sertã is Moderate, used by 33.3% of listings.
- There's a relatively balanced mix between guest-friendly (51.8%) and stricter (48.1%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 33.3% market standard in Sertã.
- Regularly review your cancellation policy against competitors and market demand shifts in Sertã.
Sertã STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Sertã
- The overall average booking lead time for vacation rentals in Sertã is 48 days.
- Guests book furthest in advance for stays during July (average 79 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 23 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (74 days avg.) sees the longest lead times, while Winter (31 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (48 days) as a baseline for your pricing and availability strategy in Sertã.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 79 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 74 days) to capture early planners.
- Monitor your own booking lead times against these Sertã averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Sertã (2025)
Amenity Prevalence
Amenity Insights for Sertã
- Essential amenities in Sertã that guests expect include: Kitchen, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Washer, Hot water, Fire extinguisher are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Sertã: Kitchen, Wifi.
- Prioritize adding missing essentials: Kitchen, Wifi.
- Consider adding popular differentiators like Washer or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Sertã to stay competitive.
Sertã Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Sertã
- The typical guest profile for Airbnb in Sertã consists of a mix of domestic (39%) and international guests, with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Portuguese.
- Domestic travelers account for 38.5% of guests.
- Key international markets include Portugal (38.5%) and France (9.2%).
- Top languages spoken are English (37.2%) followed by Portuguese (18%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from France.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Sertã Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Comporta | 120 | $3,474 | $451.79 | 41% |
| Reguengo Grande | 13 | $2,935 | $257.38 | 41% |
| Lisbon | 11,974 | $2,544 | $157.58 | 57% |
| Grândola | 337 | $2,504 | $358.76 | 36% |
| Santa Bárbara | 24 | $2,389 | $252.65 | 38% |
| Seixal | 193 | $2,312 | $202.13 | 47% |
| Ribamar | 22 | $2,309 | $262.60 | 47% |
| Cascais | 1,597 | $2,299 | $196.00 | 49% |
| Ferreira do Alentejo | 15 | $2,227 | $226.53 | 36% |
| Azambuja | 10 | $2,100 | $337.35 | 35% |