Velas Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Azores, Portugal
Is Airbnb profitable in Velas in 2025? Explore comprehensive Airbnb analytics for Velas, Azores, Portugal to uncover income potential. This 2025 STR market report for Velas, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 65 active listings.
Whether you're considering an Airbnb investment in Velas, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Velas Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Velas Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Velas (2025)
Understanding the monthly revenue variations for Airbnb listings in Velas is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Velas is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Velas across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,372+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,633 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $978 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $566, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Velas
Velas Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Velas STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Velas:
- Best-in-class properties (Top 10%) achieve 65%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 39%.
- Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Velas
Average Daily Rate (ADR) Airbnb Trends in Velas (2025)
Effective short term rental pricing strategy in Velas involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Velas typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $183+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $117 or more.
- Typical properties (Median) charge around $92 per night.
- Entry-level properties (Bottom 25%) earn around $61 per night.
Average Daily Rate (ADR) Trend by Month in Velas
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Airbnb Seasonality Analysis & Trends in Velas (2025)
Peak Season (August, July, June)
- Revenue averages $2,262 per month
- Occupancy rates average 65.8%
- Daily rates average $113
Shoulder Season
- Revenue averages $1,093 per month
- Occupancy maintains around 36.4%
- Daily rates hold near $100
Low Season (January, February, March)
- Revenue drops to average $352 per month
- Occupancy decreases to average 17.8%
- Daily rates adjust to average $85
Seasonality Insights for Velas
- The Airbnb seasonality in Velas shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Velas's highest earning potential, with monthly revenues capable of climbing to $2,603, occupancy reaching a high of 77.8%, and ADRs peaking at $115.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $308, occupancy could drop to 17.3%, and ADRs may adjust down to $84.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Velas.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Velas seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Velas (2025)
Exploring the top neighborhoods for short-term rentals in Velas? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Velas Town | The main town of Velas, offering a mix of culture, dining, and scenic views. It's a central hub for tourists to explore the rest of São Jorge Island. | Historic center of Velas, Velas Marina, Church of Santa Maria, Cultural events, Local restaurants |
Lagoa do Caldeirã | A beautiful lake within a volcanic crater, popular with nature lovers. Ideal for peace and tranquility, attracts hikers and outdoor enthusiasts. | Lagoa do Caldeirã hiking trail, Scenic views, Picnic areas, Wildlife observation, Natural beauty |
Fajã da Caldeira de Santo Cristo | Famous for its stunning natural beauty and beach. Recognized as one of the most beautiful places in Portugal, great for surfing. | Santo Cristo Beach, Surfing opportunities, Hiking paths, Biodiversity, Stunning scenery |
Fajã dos Vimes | Known for its coffee and beautiful landscapes, attracts visitors interested in agriculture and eco-tourism. | Coffee plantations, Local handicrafts, Natural swimming pools, Amazing views, Authentic local culture |
Pico da Esperança | The highest point on the island, offering breathtaking panoramic views. A favored destination for hikers and nature lovers. | Hiking trails, Panoramic viewpoints, Flora and fauna, Nature tourism, Adventure activities |
Praia de Velas | The local beach where visitors can relax, swim, and enjoy water sports. Key location for a beach vacation experience. | Swimming and sunbathing, Water sports, Scenic boardwalk, Beachside cafes, Local events |
Vila da Calheta | A picturesque village with traditional architecture and beautiful coastlines. Enables visitors to enjoy a more local experience. | Historic architecture, Seaside walking paths, Local markets, Cafes and restaurants, Cultural festivals |
Natural Pools of São Jorge | Unique geological formations providing natural swimming pools. Draws visitors for their picturesque settings and swimming experiences. | Swimming in natural pools, Scenic landscape, Local flora, Relaxation spots, Family-friendly activities |
Understanding Airbnb License Requirements & STR Laws in Velas (2025)
Yes, Velas, Azores, Portugal enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Velas to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 91% licensed listings)
Top Performing Airbnb Properties in Velas (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Velasbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Cabanas da Viscondessa Studio
Entire Place • N/A

Quinta do Caminho da Igreja TER1
Entire Place • 2 bedrooms

Azorenhaus am Atlantik - Family House
Entire Place • 2 bedrooms

Quinta do Caminho da Igreja TER2
Entire Place • 2 bedrooms

Apartment in Velas
Entire Place • 1 bedroom

Bruma Home
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Velas (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Velas based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Lenia | 6 | $86,290 | 119 | 2.50/5.0 |
Zé | 4 | $52,222 | 210 | 4.76/5.0 |
Joyce | 2 | $50,076 | 74 | 4.91/5.0 |
Jorge | 2 | $45,316 | 23 | 5.00/5.0 |
António | 9 | $43,679 | 88 | 4.43/5.0 |
Bruna | 2 | $37,187 | 56 | 4.96/5.0 |
João | 2 | $33,701 | 15 | 4.80/5.0 |
Julia | 7 | $26,828 | 217 | 4.65/5.0 |
Marficas Hostel | 5 | $26,653 | 128 | 4.87/5.0 |
Ulrike Alexandra | 1 | $24,908 | 40 | 4.95/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Velas.
Dive Deeper: Advanced Velas STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Velas. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsVelas Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Velas
- The Velas Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 73.8% of the 65 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Velas, Apartment/Condo properties are the most common (46.2%), reflecting the local real estate landscape.
- Houses represent a significant 27.7% portion, catering likely to families or larger groups.
- The presence of 21.5% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique (combined 4.6%) offer potential for unique stay experiences.
Velas Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Velas
- The dominant room capacity in Velas is 1 bedroom listings, making up 52.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 73.8% of the active Airbnb listings in Velas, indicating a high concentration in these sizes.
- With over half the market (52.3%) consisting of studios or 1-bedroom units, Velas is particularly well-suited for individuals or couples.
Velas Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Velas
- The most common guest capacity trend in Velas vacation rentals is listings accommodating 2 guests (29.2%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Velas STR market, accounting for 55.4% of listings.
- On average, properties in Velas are equipped to host 3.2 guests.
Velas Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Velas
- The most common availability pattern in Velas falls within the 181-270 days range, representing 49.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 84.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Velas (49.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 15.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Velas Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
23 listings
35.9% of total
2 Nights
32 listings
50% of total
3 Nights
5 listings
7.8% of total
4-6 Nights
1 listings
1.6% of total
30+ Nights
3 listings
4.7% of total
Key Insights
- The most prevalent minimum stay requirement in Velas is 2 Nights, adopted by 50% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (85.9%) of the Velas Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 50% of Velas hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Velas.
Velas Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
1.7% of total
Flexible
6 listings
10% of total
Moderate
14 listings
23.3% of total
Firm
15 listings
25% of total
Strict
24 listings
40% of total
Cancellation Policy Insights for Velas
- The prevailing Airbnb cancellation policy trend in Velas is Strict, used by 40% of listings.
- A majority (65.0%) of hosts in Velas utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 40% market standard in Velas.
- With 40% using Strict terms, this is a viable option in Velas, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Velas.
Velas STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Velas
- The overall average booking lead time for vacation rentals in Velas is 73 days.
- Guests book furthest in advance for stays during August (average 105 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 37 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (101 days avg.) sees the longest lead times, while Winter (56 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (73 days) as a baseline for your pricing and availability strategy in Velas.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 105 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 101 days) to capture early planners.
- Monitor your own booking lead times against these Velas averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Velas (2025)
Amenity Prevalence
Amenity Insights for Velas
- Essential amenities in Velas that guests expect include: Wifi, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Essentials, Fire extinguisher are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Velas: Wifi, TV.
- Prioritize adding missing essentials: Wifi, TV.
- Consider adding popular differentiators like Kitchen or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Velas to stay competitive.
Velas Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Velas
- The typical guest profile for Airbnb in Velas consists of predominantly international visitors (94%), with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 5.9% of guests.
- Key international markets include France (21.5%) and United States (14.2%).
- Top languages spoken are English (39.9%) followed by French (17.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United States.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Velas Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Porto Judeu | 19 | $2,680 | $261.08 | 45% |
Angra (Santa Luzia) | 27 | $1,462 | $106.93 | 53% |
Biscoitos | 40 | $1,450 | $155.77 | 43% |
Serreta | 10 | $1,428 | $129.10 | 45% |
Madalena | 121 | $1,377 | $131.84 | 49% |
Angra (Nossa Senhora da Conceição) | 30 | $1,343 | $115.49 | 47% |
Angra do Heroísmo | 29 | $1,315 | $129.82 | 39% |
São Roque do Pico | 203 | $1,284 | $151.27 | 42% |
Horta | 34 | $1,165 | $98.90 | 49% |
Calheta | 35 | $1,144 | $129.29 | 41% |