Praia da Vitória (Santa Cruz) Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Azores, Portugal
Is Airbnb profitable in Praia da Vitória (Santa Cruz) in 2025? Explore comprehensive Airbnb analytics for Praia da Vitória (Santa Cruz), Azores, Portugal to uncover income potential. This 2025 STR market report for Praia da Vitória (Santa Cruz), based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 50 active listings.
Whether you're considering an Airbnb investment in Praia da Vitória (Santa Cruz), optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Praia da Vitória (Santa Cruz) Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Praia da Vitória (Santa Cruz) Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Praia da Vitória (Santa Cruz) (2025)
Understanding the monthly revenue variations for Airbnb listings in Praia da Vitória (Santa Cruz) is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Praia da Vitória (Santa Cruz) is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Praia da Vitória (Santa Cruz) across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,128+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,346 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $768 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $430, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Praia da Vitória (Santa Cruz)
Praia da Vitória (Santa Cruz) Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Praia da Vitória (Santa Cruz) STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Praia da Vitória (Santa Cruz):
- Best-in-class properties (Top 10%) achieve 67%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 47% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 29%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Praia da Vitória (Santa Cruz)
Average Daily Rate (ADR) Airbnb Trends in Praia da Vitória (Santa Cruz) (2025)
Effective short term rental pricing strategy in Praia da Vitória (Santa Cruz) involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Praia da Vitória (Santa Cruz) typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $222+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $114 or more.
- Typical properties (Median) charge around $81 per night.
- Entry-level properties (Bottom 25%) earn around $61 per night.
Average Daily Rate (ADR) Trend by Month in Praia da Vitória (Santa Cruz)
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Airbnb Seasonality Analysis & Trends in Praia da Vitória (Santa Cruz) (2025)
Peak Season (August, September, July)
- Revenue averages $2,115 per month
- Occupancy rates average 51.6%
- Daily rates average $138
Shoulder Season
- Revenue averages $817 per month
- Occupancy maintains around 31.0%
- Daily rates hold near $121
Low Season (January, February, March)
- Revenue drops to average $455 per month
- Occupancy decreases to average 21.3%
- Daily rates adjust to average $107
Seasonality Insights for Praia da Vitória (Santa Cruz)
- The Airbnb seasonality in Praia da Vitória (Santa Cruz) shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Praia da Vitória (Santa Cruz)'s highest earning potential, with monthly revenues capable of climbing to $3,348, occupancy reaching a high of 69.0%, and ADRs peaking at $162.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $318, occupancy could drop to 20.0%, and ADRs may adjust down to $102.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Praia da Vitória (Santa Cruz).
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Praia da Vitória (Santa Cruz) seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Praia da Vitória (Santa Cruz) (2025)
Exploring the top neighborhoods for short-term rentals in Praia da Vitória (Santa Cruz)? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Praia | The main city and the economic center of Praia da Vitória. Offers a variety of local restaurants, shops, and is near the marina, making it a prime location for tourists. | Praia da Vitória Marina, São João Baptista Fortress, Local Restaurants, Praia Beach, Cultural Events |
| Quatro Ribeiras | A tranquil fishing village known for its natural beauty and peace. Ideal for those looking for a serene retreat away from the hustle and bustle of the city. | Quatro Ribeiras Beach, Natural Swimming Pools, Local Seafood Restaurants, Scenic Trails |
| Biscoitos | Famous for its natural pools and wine production. Attracts visitors interested in scenic beauty and cultural experiences centered around local viticulture. | Biscoitos Natural Pools, Wine Cellars, Scenic Views, Walking Trails |
| Vila Nova | A smaller, picturesque area with local charm and close proximity to beaches. Great for families and visitors looking for a peaceful atmosphere. | Local Parks, Beaches, Community Events, Traditional Cafés |
| Lajes | Located near the ocean, Lajes offers beautiful views and a strong sense of community. It's a good spot for guests who want to explore local culture while enjoying nature. | Lajes Beach, Traditional Festivals, Ocean Views, Marine Life |
| Santo Espírito | A quiet, scenic area perfect for nature lovers and those seeking tranquility. Offers access to hiking trails and natural landscapes. | Hiking Trails, Natural Landscapes, Serene Environment, Local Wildlife |
| Algar do Carvão | A unique geological site and tourist attraction featuring volcanic caves. Appeals to adventure seekers and nature enthusiasts looking for educational experiences. | Algar do Carvão Cave, Volcanic Landscapes, Educational Tours, Natural Wonders |
| Caminho do Meio | A central area with easy access to both urban and rural attractions. Ideal for tourists who want to experience the different facets of Praia da Vitória. | Local Markets, Proximity to Beaches and Parks, Cultural Attractions, Dining Options |
Understanding Airbnb License Requirements & STR Laws in Praia da Vitória (Santa Cruz) (2025)
While Praia da Vitória (Santa Cruz), Azores, Portugal currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Praia da Vitória (Santa Cruz) to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Praia da Vitória (Santa Cruz) (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Praia da Vitória (Santa Cruz)based on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
New Listing: Penthouse with Ocean View Veranda
Private Room • 3 bedrooms
Boavista Apartment
Entire Place • 3 bedrooms
Valmoa T4
Entire Place • 4 bedrooms
MF Terceira - Superior Boutique Studio
Entire Place • 1 bedroom
House with 5 bedrooms, Ocean and Mountain views
Entire Place • 5 bedrooms
Friends Place
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Praia da Vitória (Santa Cruz) (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Praia da Vitória (Santa Cruz) based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Jose | 6 | $56,419 | 300 | 4.94/5.0 |
| Amazing Azores Properties | 5 | $37,184 | 63 | 4.70/5.0 |
| Bruno | 4 | $36,364 | 66 | 4.65/5.0 |
| Vanda | 3 | $29,073 | 60 | 4.93/5.0 |
| Dora | 1 | $26,862 | 23 | 5.00/5.0 |
| Paulo | 2 | $22,698 | 127 | 4.84/5.0 |
| M F Terceira | 1 | $16,773 | 46 | 4.78/5.0 |
| Maria | 1 | $16,017 | 4 | 4.75/5.0 |
| Hélia And Victor | 1 | $15,684 | 6 | 5.00/5.0 |
| Sabrina | 1 | $14,436 | 42 | 4.81/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Praia da Vitória (Santa Cruz).
Dive Deeper: Advanced Praia da Vitória (Santa Cruz) STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Praia da Vitória (Santa Cruz). Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPraia da Vitória (Santa Cruz) Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Praia da Vitória (Santa Cruz)
- The Praia da Vitória (Santa Cruz) Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 76% of the 50 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Praia da Vitória (Santa Cruz), Apartment/Condo properties are the most common (54%), reflecting the local real estate landscape.
- Houses represent a significant 30% portion, catering likely to families or larger groups.
- The presence of 12% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like unique stays (combined 4.0%) offer potential for unique stay experiences.
Praia da Vitória (Santa Cruz) Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Praia da Vitória (Santa Cruz)
- The dominant room capacity in Praia da Vitória (Santa Cruz) is 1 bedroom listings, making up 40% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 60.0% of the active Airbnb listings in Praia da Vitória (Santa Cruz), indicating a high concentration in these sizes.
- A significant 22.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Praia da Vitória (Santa Cruz).
Praia da Vitória (Santa Cruz) Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Praia da Vitória (Santa Cruz)
- The most common guest capacity trend in Praia da Vitória (Santa Cruz) vacation rentals is listings accommodating 2 guests (26%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Praia da Vitória (Santa Cruz) STR market, accounting for 48.0% of listings.
- 28.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Praia da Vitória (Santa Cruz).
- On average, properties in Praia da Vitória (Santa Cruz) are equipped to host 3.7 guests.
Praia da Vitória (Santa Cruz) Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Praia da Vitória (Santa Cruz)
- The most common availability pattern in Praia da Vitória (Santa Cruz) falls within the 271-366 days range, representing 68% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 92.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Praia da Vitória (Santa Cruz) (38%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 8.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Praia da Vitória (Santa Cruz) Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
12 listings
24% of total
2 Nights
13 listings
26% of total
3 Nights
13 listings
26% of total
4-6 Nights
1 listings
2% of total
30+ Nights
11 listings
22% of total
Key Insights
- The most prevalent minimum stay requirement in Praia da Vitória (Santa Cruz) is 2 Nights, adopted by 26% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (22%) caters to monthly stays (30+ nights) in Praia da Vitória (Santa Cruz), pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 26% of Praia da Vitória (Santa Cruz) hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 24% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 22% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Praia da Vitória (Santa Cruz).
Praia da Vitória (Santa Cruz) Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
5 listings
10% of total
Flexible
11 listings
22% of total
Moderate
8 listings
16% of total
Firm
19 listings
38% of total
Strict
7 listings
14% of total
Cancellation Policy Insights for Praia da Vitória (Santa Cruz)
- The prevailing Airbnb cancellation policy trend in Praia da Vitória (Santa Cruz) is Firm, used by 38% of listings.
- A majority (52.0%) of hosts in Praia da Vitória (Santa Cruz) utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 38% market standard in Praia da Vitória (Santa Cruz).
- Using a Strict policy might deter some guests, as only 14% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Praia da Vitória (Santa Cruz).
Praia da Vitória (Santa Cruz) STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Praia da Vitória (Santa Cruz)
- The overall average booking lead time for vacation rentals in Praia da Vitória (Santa Cruz) is 61 days.
- Guests book furthest in advance for stays during July (average 95 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 16 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (80 days avg.) sees the longest lead times, while Winter (43 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (61 days) as a baseline for your pricing and availability strategy in Praia da Vitória (Santa Cruz).
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 95 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 80 days) to capture early planners.
- Monitor your own booking lead times against these Praia da Vitória (Santa Cruz) averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Praia da Vitória (Santa Cruz) (2025)
Amenity Prevalence
Amenity Insights for Praia da Vitória (Santa Cruz)
- Essential amenities in Praia da Vitória (Santa Cruz) that guests expect include: Wifi, TV, Fire extinguisher, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like First aid kit, Cooking basics, Washer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Praia da Vitória (Santa Cruz): Wifi, TV, Fire extinguisher, Kitchen.
- Prioritize adding missing essentials: TV, Fire extinguisher, Kitchen.
- Consider adding popular differentiators like First aid kit or Cooking basics to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Praia da Vitória (Santa Cruz) to stay competitive.
Praia da Vitória (Santa Cruz) Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Praia da Vitória (Santa Cruz)
- The typical guest profile for Airbnb in Praia da Vitória (Santa Cruz) consists of predominantly international visitors (91%), with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 9.3% of guests.
- Key international markets include Canada (21.2%) and United States (19.9%).
- Top languages spoken are English (42.3%) followed by French (13.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United States.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Praia da Vitória (Santa Cruz) Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Porto Judeu | 19 | $2,075 | $195.66 | 45% |
| Santa Bárbara | 32 | $1,525 | $162.55 | 43% |
| Angra (Santa Luzia) | 27 | $1,356 | $108.53 | 49% |
| Serreta | 10 | $1,335 | $136.95 | 43% |
| Angra (Nossa Senhora da Conceição) | 29 | $1,287 | $118.15 | 42% |
| Madalena | 138 | $1,276 | $136.68 | 45% |
| Pedro Miguel | 10 | $1,208 | $131.62 | 51% |
| Biscoitos | 43 | $1,124 | $137.01 | 39% |
| São Roque do Pico | 224 | $1,112 | $156.98 | 38% |
| Calheta | 40 | $1,039 | $137.81 | 38% |