Lajes do Pico Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Azores, Portugal

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Lajes do Pico in 2025? Explore comprehensive Airbnb analytics for Lajes do Pico, Azores, Portugal to uncover income potential. This 2025 STR market report for Lajes do Pico, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 78 active listings.

Whether you're considering an Airbnb investment in Lajes do Pico, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Lajes do Pico Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Lajes do Pico Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$130
The average rental revenue earned for an occupied room per day in Lajes do Pico.
Occupancy Rate(?)
41.8%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$10,737
Typical annual income for an Airbnb listing in Lajes do Pico. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
3.8%
Positive growth (3.8%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Lajes do Pico.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Lajes do Pico.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
78
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Lajes do Pico (2025)

Understanding the monthly revenue variations for Airbnb listings in Lajes do Pico is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Lajes do Pico is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Lajes do Pico across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,612+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,838 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,138 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $622, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Lajes do Pico

Lajes do Pico Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Lajes do Pico STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Lajes do Pico:

  • Best-in-class properties (Top 10%) achieve 64%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 51% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 35%.
  • Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Lajes do Pico

Average Daily Rate (ADR) Airbnb Trends in Lajes do Pico (2025)

Effective short term rental pricing strategy in Lajes do Pico involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Lajes do Pico typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $237+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $143 or more.
  • Typical properties (Median) charge around $104 per night.
  • Entry-level properties (Bottom 25%) earn around $78 per night.

Average Daily Rate (ADR) Trend by Month in Lajes do Pico

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Airbnb Seasonality Analysis & Trends in Lajes do Pico (2025)

Peak Season (August, July, June)
  • Revenue averages $2,595 per month
  • Occupancy rates average 60.2%
  • Daily rates average $150
Shoulder Season
  • Revenue averages $1,256 per month
  • Occupancy maintains around 33.4%
  • Daily rates hold near $140
Low Season (January, February, March)
  • Revenue drops to average $529 per month
  • Occupancy decreases to average 17.0%
  • Daily rates adjust to average $131

Seasonality Insights for Lajes do Pico

  • The Airbnb seasonality in Lajes do Pico shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Lajes do Pico's highest earning potential, with monthly revenues capable of climbing to $3,136, occupancy reaching a high of 71.7%, and ADRs peaking at $152.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $454, occupancy could drop to 15.0%, and ADRs may adjust down to $130.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Lajes do Pico.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Lajes do Pico seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Lajes do Pico (2025)

Exploring the top neighborhoods for short-term rentals in Lajes do Pico? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Lajes do Pico Town
The main town of the island, known for its picturesque harbor and charming colonial architecture. Ideal for visitors wanting to experience local culture and stunning ocean views.
Pico Island Vineyard Culture, Whale Watching Tours, Lajes do Pico Museum, Natural Swimming Pools, Church of Nossa Senhora da Luz
Madalena
A vibrant town located near Lajes do Pico, famous for its wine culture and beautiful landscapes. Great for tourists interested in wine tourism and natural beauty activities.
Madalena Wine Museum, Vineyard Tours, Pico Mountain, Wine Festivals, Natural Pools
São Roque do Pico
Known for its rugged beauty and outdoor activities, attracting nature enthusiasts and adventure seekers looking for hiking and exploration.
Pico Mountain Hiking, Whale Watching, Natural Parks, Local Festivals, Scenic Views
Caminho dos Buracos
A lovely hiking area with breathtaking views of the coastline, perfect for ecotourism and active visitors.
Hiking Trails, Coastal Views, Biodiversity, Photography Spots
Piedade
A small village offering serene views and tranquility, attractive for visitors looking to escape the hustle and bustle and enjoy nature.
Piedade Viewpoint, Lighthouse Visits, Calm Beaches, Nature Walks
Cais do Pico
The picturesque pier area, known for seafood restaurants and local culture, appealing to those who want a taste of local Azorean life.
Pier Fishing, Local Seafood Restaurants, Cultural Events, Relaxation Spots
Prainha de Baixo
A quiet coastal area with beautiful beaches and natural pools, suitable for families and those looking for a beachside escape.
Beach Activities, Swimming, Sunbathing, Family-Friendly Locations
Almoxarife
A scenic spot with access to beautiful landscapes and trails, great for visitors interested in hiking and exploring less commercialized areas.
Hiking Trails, Scenic Landscapes, Biodiversity, Cultural Heritage

Understanding Airbnb License Requirements & STR Laws in Lajes do Pico (2025)

Yes, Lajes do Pico, Azores, Portugal enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Lajes do Pico to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 79% licensed listings)

Top Performing Airbnb Properties in Lajes do Pico (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Lajes do Picobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Liiiving in Açores - Mountain Island House

Liiiving in Açores - Mountain Island House

Entire Place • 6 bedrooms

$45,116
Revenue
43.8%
Occupancy
$236.71
Daily Rate
Arte da Esuga - home view

Arte da Esuga - home view

Entire Place • 3 bedrooms

$37,686
Revenue
21.5%
Occupancy
$561.89
Daily Rate
"Casa de Basalto" - Rustic house in stone

"Casa de Basalto" - Rustic house in stone

Entire Place • 2 bedrooms

$32,454
Revenue
68.4%
Occupancy
$145.28
Daily Rate
Pico Glicínias: Blue House

Pico Glicínias: Blue House

Entire Place • 3 bedrooms

$28,770
Revenue
81.6%
Occupancy
$163.66
Daily Rate
Casa do Almance - Pico, Azores

Casa do Almance - Pico, Azores

Entire Place • 2 bedrooms

$26,859
Revenue
61.6%
Occupancy
$106.53
Daily Rate
Nesquim's little house - Pico, Azores

Nesquim's little house - Pico, Azores

Entire Place • 1 bedroom

$25,109
Revenue
53.2%
Occupancy
$106.08
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Lajes do Pico (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Lajes do Pico based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Helena4$54,014704.95/5.0
35th Atlantic View6$53,974924.35/5.0
Aurélie2$51,9681104.88/5.0
Fátima5$47,707604.97/5.0
Liiiving1$45,116154.53/5.0
António1$37,686164.63/5.0
Patrícia3$32,532243.31/5.0
Carlos1$32,454354.83/5.0
Engenho3$29,567244.71/5.0
Filipa1$28,770384.37/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Lajes do Pico.

Dive Deeper: Advanced Lajes do Pico STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Lajes do Pico. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Lajes do Pico Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Lajes do Pico

  • The Lajes do Pico Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 74.4% of the 78 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Lajes do Pico, House properties are the most common (65.4%), reflecting the local real estate landscape.
  • Houses represent a significant 65.4% portion, catering likely to families or larger groups.
  • The presence of 9% Hotel/Boutique listings indicates integration with traditional hospitality.

Lajes do Pico Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Lajes do Pico

  • The dominant room capacity in Lajes do Pico is 1 bedroom listings, making up 42.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 75.6% of the active Airbnb listings in Lajes do Pico, indicating a high concentration in these sizes.

Lajes do Pico Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Lajes do Pico

  • The most common guest capacity trend in Lajes do Pico vacation rentals is listings accommodating 2 guests (28.2%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Lajes do Pico STR market, accounting for 53.8% of listings.
  • 16.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Lajes do Pico.
  • On average, properties in Lajes do Pico are equipped to host 3.3 guests.

Lajes do Pico Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Lajes do Pico

  • The most common availability pattern in Lajes do Pico falls within the 271-366 days range, representing 53.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 93.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Lajes do Pico (42.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 6.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Lajes do Pico Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (2.7%)

1 Night

2 listings

2.7% of total

2 Nights (39.7%)

2 Nights

29 listings

39.7% of total

3 Nights (35.6%)

3 Nights

26 listings

35.6% of total

4-6 Nights (12.3%)

4-6 Nights

9 listings

12.3% of total

30+ Nights (9.6%)

30+ Nights

7 listings

9.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Lajes do Pico is 2 Nights, adopted by 39.7% of listings. This highlights the market's preference for shorter, flexible bookings.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 39.7% of Lajes do Pico hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 2.7% currently do.
  • A 2-night minimum appears standard (39.7%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 9.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Lajes do Pico.

Lajes do Pico Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (28.6%)

Flexible

20 listings

28.6% of total

Moderate (18.6%)

Moderate

13 listings

18.6% of total

Firm (22.9%)

Firm

16 listings

22.9% of total

Strict (30%)

Strict

21 listings

30% of total

Cancellation Policy Insights for Lajes do Pico

  • The prevailing Airbnb cancellation policy trend in Lajes do Pico is Strict, used by 30% of listings.
  • A majority (52.9%) of hosts in Lajes do Pico utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 30% market standard in Lajes do Pico.
  • Regularly review your cancellation policy against competitors and market demand shifts in Lajes do Pico.

Lajes do Pico STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Lajes do Pico

  • The overall average booking lead time for vacation rentals in Lajes do Pico is 82 days.
  • Guests book furthest in advance for stays during July (average 126 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 43 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (111 days avg.) sees the longest lead times, while Winter (48 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (82 days) as a baseline for your pricing and availability strategy in Lajes do Pico.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 126 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 111 days) to capture early planners.
  • Monitor your own booking lead times against these Lajes do Pico averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Lajes do Pico (2025)

Amenity Prevalence

Amenity Insights for Lajes do Pico

  • Popular amenities like Essentials, First aid kit, TV are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Consider adding popular differentiators like Essentials or First aid kit to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Lajes do Pico to stay competitive.

Lajes do Pico Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Lajes do Pico

  • The typical guest profile for Airbnb in Lajes do Pico consists of predominantly international visitors (94%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 6.3% of guests.
  • Key international markets include Germany (23.3%) and France (18.4%).
  • Top languages spoken are English (37.5%) followed by French (17.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from France.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Lajes do Pico Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Porto Judeu19$2,680$261.0845%
Angra (Santa Luzia)27$1,462$106.9353%
Biscoitos40$1,450$155.7743%
Serreta10$1,428$129.1045%
Madalena121$1,377$131.8449%
Angra (Nossa Senhora da Conceição)30$1,343$115.4947%
Angra do Heroísmo29$1,315$129.8239%
São Roque do Pico203$1,284$151.2742%
Horta34$1,165$98.9049%
Calheta35$1,144$129.2941%

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