Lagoa (Santa Cruz) Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Azores, Portugal
Is Airbnb profitable in Lagoa (Santa Cruz) in 2025? Explore comprehensive Airbnb analytics for Lagoa (Santa Cruz), Azores, Portugal to uncover income potential. This 2025 STR market report for Lagoa (Santa Cruz), based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 37 active listings.
Whether you're considering an Airbnb investment in Lagoa (Santa Cruz), optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Lagoa (Santa Cruz) Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Lagoa (Santa Cruz) Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Lagoa (Santa Cruz) (2025)
Understanding the monthly revenue variations for Airbnb listings in Lagoa (Santa Cruz) is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Lagoa (Santa Cruz) is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Lagoa (Santa Cruz) across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,136+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,192 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,723 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,601, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Lagoa (Santa Cruz)
Lagoa (Santa Cruz) Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Lagoa (Santa Cruz) STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Lagoa (Santa Cruz):
- Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 72% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 58%.
- Entry-level properties (Bottom 25%) average 42% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Lagoa (Santa Cruz)
Average Daily Rate (ADR) Airbnb Trends in Lagoa (Santa Cruz) (2025)
Effective short term rental pricing strategy in Lagoa (Santa Cruz) involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Lagoa (Santa Cruz) typically peaks in July and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $276+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $221 or more.
- Typical properties (Median) charge around $144 per night.
- Entry-level properties (Bottom 25%) earn around $90 per night.
Average Daily Rate (ADR) Trend by Month in Lagoa (Santa Cruz)
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Airbnb Seasonality Analysis & Trends in Lagoa (Santa Cruz) (2025)
Peak Season (July, August, June)
- Revenue averages $4,973 per month
- Occupancy rates average 76.2%
- Daily rates average $192
Shoulder Season
- Revenue averages $3,158 per month
- Occupancy maintains around 56.6%
- Daily rates hold near $159
Low Season (January, February, December)
- Revenue drops to average $1,530 per month
- Occupancy decreases to average 35.6%
- Daily rates adjust to average $135
Seasonality Insights for Lagoa (Santa Cruz)
- The Airbnb seasonality in Lagoa (Santa Cruz) shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Lagoa (Santa Cruz)'s highest earning potential, with monthly revenues capable of climbing to $5,319, occupancy reaching a high of 80.5%, and ADRs peaking at $196.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,214, occupancy could drop to 28.5%, and ADRs may adjust down to $132.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Lagoa (Santa Cruz).
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Lagoa (Santa Cruz) seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Lagoa (Santa Cruz) (2025)
Exploring the top neighborhoods for short-term rentals in Lagoa (Santa Cruz)? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Vila de Lagoa | Charming town with a traditional Azorean atmosphere, close to the coast and offering a mix of cultural experiences and local cuisine. Ideal for travelers looking to experience authentic Azorean life. | Lagoa Aquarium, Convento de São José, Praia do Carvão, Lagoa shopping area, Local markets |
| Praia da Marinha | Often regarded as one of the most beautiful beaches in the world, with stunning cliffs and crystal-clear waters. Attracts beach lovers and photographers seeking picturesque landscapes. | Praia da Marinha, Algar Seco, Benagil Cave, Snorkeling and diving spots, Scenic hiking trails |
| Carvoeiro | Popular beach resort with a relaxed atmosphere, great for families and couples. Vibrant nightlife and numerous restaurants make it a hotspot for tourists. | Carvoeiro Beach, Vale de Centeanes Beach, Cliffs of Carvoeiro, Local dining and nightlife, Water sports activities |
| Ponta do Pargo | A less touristy area known for its dramatic views and tranquility. Ideal for nature lovers and those looking for a peaceful getaway. | Ponta do Pargo Lighthouse, Hiking trails, Nature viewing spots, Local vineyards and farms, Traditional Azorean culture |
| Cabo da Roca | Famous for being the westernmost point of mainland Europe, offering breathtaking views and dramatic scenery. Attracts hikers and nature enthusiasts. | Cabo da Roca cliffs, Scenic viewpoints, Light house, Hiking trails, Visitor center |
| Lagoa do Fogo | A stunning volcanic crater lake, perfect for nature lovers and outdoor activities. Ideal for those looking to explore the natural beauty of the Azores. | Lagoa do Fogo, Hiking trails, Wildlife watching, Natural hot springs, Stunning panoramic views |
| Furnas | Known for its hot springs and beautiful gardens, it offers a unique cultural experience with thermal baths and traditional Azorean cuisine. | Terra Nostra Park, Hot springs, Furnas Lake, Local culinary experiences, Botanical gardens |
| Sete Cidades | Famous for its twin lakes and breathtaking landscapes, it's a popular destination for outdoor activities and photography. | Sete Cidades lakes, Miradouro da Boca do Inferno, Hiking trails, Kayaking, Scenic viewpoints |
Understanding Airbnb License Requirements & STR Laws in Lagoa (Santa Cruz) (2025)
Yes, Lagoa (Santa Cruz), Azores, Portugal enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Lagoa (Santa Cruz) to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 95% licensed listings)
Top Performing Airbnb Properties in Lagoa (Santa Cruz) (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Lagoa (Santa Cruz)based on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Don Jose Ocean View Heated Pool
Entire Place • 3 bedrooms
epicenter SANTACRUZ
Entire Place • 2 bedrooms
Manor House
Entire Place • 5 bedrooms
Quinta Nossa Senhora do Cabo
Entire Place • 3 bedrooms
Slope House 1
Entire Place • 2 bedrooms
azoresstays - Ruína - Terrace w/ stunning sea view
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Lagoa (Santa Cruz) (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Lagoa (Santa Cruz) based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Lev | 4 | $124,587 | 77 | 4.96/5.0 |
| Violante | 3 | $115,879 | 47 | 4.97/5.0 |
| Epicenter | 3 | $113,494 | 373 | 4.82/5.0 |
| Valdemar | 1 | $101,573 | 46 | 4.93/5.0 |
| Neutral Terrace | 2 | $89,082 | 289 | 4.97/5.0 |
| Pedro | 1 | $65,006 | 87 | 4.98/5.0 |
| Holidu | 3 | $59,968 | 30 | 4.57/5.0 |
| Mário & Filipa | 1 | $55,816 | 39 | 4.87/5.0 |
| Pedro | 1 | $38,555 | 108 | 4.99/5.0 |
| Pedro | 1 | $37,852 | 4 | 4.25/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Lagoa (Santa Cruz).
Dive Deeper: Advanced Lagoa (Santa Cruz) STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Lagoa (Santa Cruz). Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLagoa (Santa Cruz) Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Lagoa (Santa Cruz)
- The Lagoa (Santa Cruz) Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.2% of the 37 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Lagoa (Santa Cruz), House properties are the most common (48.6%), reflecting the local real estate landscape.
- Houses represent a significant 48.6% portion, catering likely to families or larger groups.
- Smaller segments like outdoor/unique (combined 2.7%) offer potential for unique stay experiences.
Lagoa (Santa Cruz) Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Lagoa (Santa Cruz)
- The dominant room capacity in Lagoa (Santa Cruz) is 2 bedrooms listings, making up 35.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 70.2% of the active Airbnb listings in Lagoa (Santa Cruz), indicating a high concentration in these sizes.
Lagoa (Santa Cruz) Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Lagoa (Santa Cruz)
- The most common guest capacity trend in Lagoa (Santa Cruz) vacation rentals is listings accommodating 4 guests (32.4%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Lagoa (Santa Cruz) STR market, accounting for 54.0% of listings.
- 24.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Lagoa (Santa Cruz).
- On average, properties in Lagoa (Santa Cruz) are equipped to host 3.8 guests.
Lagoa (Santa Cruz) Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Lagoa (Santa Cruz)
- The most common availability pattern in Lagoa (Santa Cruz) falls within the 91-180 days range, representing 43.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 51.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Lagoa (Santa Cruz) (43.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 51.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Lagoa (Santa Cruz) Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
5 listings
13.9% of total
2 Nights
7 listings
19.4% of total
3 Nights
17 listings
47.2% of total
4-6 Nights
4 listings
11.1% of total
30+ Nights
3 listings
8.3% of total
Key Insights
- The most prevalent minimum stay requirement in Lagoa (Santa Cruz) is 3 Nights, adopted by 47.2% of listings. This highlights the market's preference for longer commitments.
Recommendations
- Align with the market by considering a 3 Nights minimum stay, as 47.2% of Lagoa (Santa Cruz) hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 13.9% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 8.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Lagoa (Santa Cruz).
Lagoa (Santa Cruz) Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
2 listings
5.7% of total
Moderate
20 listings
57.1% of total
Firm
5 listings
14.3% of total
Strict
8 listings
22.9% of total
Cancellation Policy Insights for Lagoa (Santa Cruz)
- The prevailing Airbnb cancellation policy trend in Lagoa (Santa Cruz) is Moderate, used by 57.1% of listings.
- There's a relatively balanced mix between guest-friendly (62.8%) and stricter (37.2%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 57.1% market standard in Lagoa (Santa Cruz).
- Regularly review your cancellation policy against competitors and market demand shifts in Lagoa (Santa Cruz).
Lagoa (Santa Cruz) STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Lagoa (Santa Cruz)
- The overall average booking lead time for vacation rentals in Lagoa (Santa Cruz) is 71 days.
- Guests book furthest in advance for stays during July (average 158 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 55 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (131 days avg.) sees the longest lead times, while Fall (63 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (71 days) as a baseline for your pricing and availability strategy in Lagoa (Santa Cruz).
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 158 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 131 days) to capture early planners.
- Monitor your own booking lead times against these Lagoa (Santa Cruz) averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Lagoa (Santa Cruz) (2025)
Amenity Prevalence
Amenity Insights for Lagoa (Santa Cruz)
- Essential amenities in Lagoa (Santa Cruz) that guests expect include: Wifi, Fire extinguisher. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, TV, First aid kit are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Lagoa (Santa Cruz): Wifi, Fire extinguisher.
- Prioritize adding missing essentials: Wifi, Fire extinguisher.
- Consider adding popular differentiators like Essentials or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Lagoa (Santa Cruz) to stay competitive.
Lagoa (Santa Cruz) Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Lagoa (Santa Cruz)
- The typical guest profile for Airbnb in Lagoa (Santa Cruz) consists of predominantly international visitors (92%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 7.6% of guests.
- Key international markets include United States (29.2%) and France (11.3%).
- Top languages spoken are English (45.4%) followed by French (12%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from France.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Lagoa (Santa Cruz) Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Calhetas | 10 | $3,425 | $189.87 | 68% |
| Água de Pau | 36 | $2,924 | $196.78 | 58% |
| Maia | 15 | $2,598 | $130.31 | 64% |
| Porto Formoso | 31 | $2,519 | $149.38 | 62% |
| Lagoa (Nossa Senhora do Rosário) | 85 | $2,472 | $180.27 | 60% |
| Santo António de Nordestinho | 14 | $2,333 | $127.16 | 54% |
| Santana | 16 | $2,311 | $122.65 | 58% |
| Ribeira Grande (Matriz) | 53 | $2,191 | $138.80 | 58% |
| Vila Franca do Campo | 149 | $2,160 | $183.49 | 54% |
| Povoação | 170 | $2,148 | $160.58 | 53% |