Santa Maria da Feira Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Aveiro, Portugal
Is Airbnb profitable in Santa Maria da Feira in 2025? Explore comprehensive Airbnb analytics for Santa Maria da Feira, Aveiro, Portugal to uncover income potential. This 2025 STR market report for Santa Maria da Feira, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 50 active listings.
Whether you're considering an Airbnb investment in Santa Maria da Feira, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Santa Maria da Feira Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Santa Maria da Feira Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Santa Maria da Feira (2025)
Understanding the monthly revenue variations for Airbnb listings in Santa Maria da Feira is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Santa Maria da Feira is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Santa Maria da Feira across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,128+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,905 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $998 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $420, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Santa Maria da Feira
Santa Maria da Feira Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Santa Maria da Feira STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Santa Maria da Feira:
- Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 32%.
- Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Santa Maria da Feira
Average Daily Rate (ADR) Airbnb Trends in Santa Maria da Feira (2025)
Effective short term rental pricing strategy in Santa Maria da Feira involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Santa Maria da Feira typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $248+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $147 or more.
- Typical properties (Median) charge around $93 per night.
- Entry-level properties (Bottom 25%) earn around $61 per night.
Average Daily Rate (ADR) Trend by Month in Santa Maria da Feira
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Airbnb Seasonality Analysis & Trends in Santa Maria da Feira (2025)
Peak Season (July, August, May)
- Revenue averages $2,181 per month
- Occupancy rates average 55.6%
- Daily rates average $126
Shoulder Season
- Revenue averages $1,297 per month
- Occupancy maintains around 33.6%
- Daily rates hold near $122
Low Season (January, February, March)
- Revenue drops to average $984 per month
- Occupancy decreases to average 25.0%
- Daily rates adjust to average $116
Seasonality Insights for Santa Maria da Feira
- The Airbnb seasonality in Santa Maria da Feira shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Santa Maria da Feira's highest earning potential, with monthly revenues capable of climbing to $2,485, occupancy reaching a high of 59.3%, and ADRs peaking at $130.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $918, occupancy could drop to 22.1%, and ADRs may adjust down to $115.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Santa Maria da Feira.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Santa Maria da Feira seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Santa Maria da Feira (2025)
Exploring the top neighborhoods for short-term rentals in Santa Maria da Feira? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro da Cidade | The city center of Santa Maria da Feira offers a vibrant atmosphere with historical landmarks, restaurants, and shops. It's a prime location for tourists looking to explore the culture and history of the area. | Castelo de Santa Maria da Feira, Igreja Matriz de Santa Maria da Feira, Mercado Municipal, Parque da Cidade, Museu Convento dos Lóios |
| Luso | A charming town nearby famous for its thermal springs and beautiful natural scenery. It's popular among wellness tourists and those looking for a relaxing getaway. | Termas de Luso, Buçaco Forest, Palace Hotel do Buçaco, Luso Railway Station, Pousada de Bucaco |
| Espinho | A coastal town known for its beautiful beaches and lively boardwalk. It's ideal for travelers who enjoy beach activities and seafood cuisine. | Praia da Baía, Espinho Casino, Espinho Municipal Market, Praia dos Peixeiros, Cultural Center of Espinho |
| São João da Madeira | An industrial city that has transformed into a hub for commerce and culture, attracting business travelers as well as tourists interested in heritage sites. | Museu da Chapelaria, Casa da Criatividade, Albufeira dos Sanguinhedos, Parque Urbano Paulo V, Igreja de São João |
| Póvoa de Varzim | A popular seaside resort town with excellent beaches, restaurants, and nightlife. It's a fantastic choice for summer tourists looking for sun and relaxation. | Praia da Póvoa, Casino da Póvoa, Igreja de Nossa Senhora da Conceição, Avenida dos Banhos, Parque da cidade |
| Arouca | Nestled in nature, Arouca is great for adventure tourism and nature lovers, with its breathtaking landscapes and historic sites. Ideal for those who love hiking and nature. | Arouca Geopark, Paiva River, Arouca Monastery, Serradela Waterfall, Cabaços River Beach |
| Albergaria-a-Velha | A tranquil town that offers a mix of urban and rural scenery. It attracts visitors who are interested in exploring the natural parks and nearby ecological areas. | Nature Reserve, Igreja de São João, Moinhos de Albergaria, Parque Cota 800, Cascata da Frecha |
| Oliveira de Azeméis | Known for its rich agricultural landscape and cultural heritage, this town offers a unique experience for tourists seeking local gastronomy and traditions. | Museu da Cidade, Igreja Matriz, Parque de Laços, Rua dos Mercadores, Eco Parque |
Understanding Airbnb License Requirements & STR Laws in Santa Maria da Feira (2025)
Yes, Santa Maria da Feira, Aveiro, Portugal enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Santa Maria da Feira to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 72% licensed listings)
Top Performing Airbnb Properties in Santa Maria da Feira (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Santa Maria da Feirabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Great House for Groups or Couples
Entire Place • 5 bedrooms
A Tal Casa
Entire Place • 4 bedrooms
Quinta do Pomar Maior Douro - Porto Carvoeiro
Entire Place • 1 bedroom
Big House Near Porto and beachs
Entire Place • 4 bedrooms
The Moinho de Tarei
Entire Place • 3 bedrooms
L'Orchidée
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Santa Maria da Feira (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Santa Maria da Feira based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Francisco | 1 | $44,099 | 16 | 4.75/5.0 |
| Sandra | 1 | $36,879 | 9 | 4.67/5.0 |
| Vânia | 1 | $32,644 | 21 | 4.90/5.0 |
| Luis | 2 | $29,805 | 59 | 4.79/5.0 |
| Diana | 2 | $28,870 | 97 | 4.91/5.0 |
| Host #258022366 | 6 | $26,512 | 2 | 0.00/5.0 |
| Dulce | 1 | $25,095 | 70 | 4.68/5.0 |
| Zélia | 2 | $23,676 | 102 | 4.87/5.0 |
| Marie | 1 | $23,381 | 34 | 4.97/5.0 |
| Cristina & Filipe | 1 | $21,736 | 59 | 4.92/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Santa Maria da Feira.
Dive Deeper: Advanced Santa Maria da Feira STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Santa Maria da Feira. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSanta Maria da Feira Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Santa Maria da Feira
- The Santa Maria da Feira Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 76% of the 50 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Santa Maria da Feira, House properties are the most common (48%), reflecting the local real estate landscape.
- Houses represent a significant 48% portion, catering likely to families or larger groups.
- The presence of 20% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique (combined 4.0%) offer potential for unique stay experiences.
Santa Maria da Feira Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Santa Maria da Feira
- The dominant room capacity in Santa Maria da Feira is 1 bedroom listings, making up 26% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 48.0% of the active Airbnb listings in Santa Maria da Feira, indicating a high concentration in these sizes.
- A significant 46.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Santa Maria da Feira.
Santa Maria da Feira Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Santa Maria da Feira
- The most common guest capacity trend in Santa Maria da Feira vacation rentals is listings accommodating 8+ guests (24%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the Santa Maria da Feira STR market, accounting for 42.0% of listings.
- 42.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Santa Maria da Feira.
- On average, properties in Santa Maria da Feira are equipped to host 4.6 guests.
Santa Maria da Feira Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Santa Maria da Feira
- The most common availability pattern in Santa Maria da Feira falls within the 181-270 days range, representing 44% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 88.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Santa Maria da Feira (46%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 12.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Santa Maria da Feira Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
15 listings
30% of total
2 Nights
16 listings
32% of total
3 Nights
8 listings
16% of total
4-6 Nights
6 listings
12% of total
7-29 Nights
1 listings
2% of total
30+ Nights
4 listings
8% of total
Key Insights
- The most prevalent minimum stay requirement in Santa Maria da Feira is 2 Nights, adopted by 32% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (62.0%) of the Santa Maria da Feira Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 32% of Santa Maria da Feira hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Santa Maria da Feira.
Santa Maria da Feira Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
13 listings
31.7% of total
Moderate
9 listings
22% of total
Firm
7 listings
17.1% of total
Strict
12 listings
29.3% of total
Cancellation Policy Insights for Santa Maria da Feira
- The prevailing Airbnb cancellation policy trend in Santa Maria da Feira is Flexible, used by 31.7% of listings.
- There's a relatively balanced mix between guest-friendly (53.7%) and stricter (46.4%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 31.7% market standard in Santa Maria da Feira.
- Regularly review your cancellation policy against competitors and market demand shifts in Santa Maria da Feira.
Santa Maria da Feira STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Santa Maria da Feira
- The overall average booking lead time for vacation rentals in Santa Maria da Feira is 57 days.
- Guests book furthest in advance for stays during July (average 100 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 19 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (84 days avg.) sees the longest lead times, while Spring (44 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (57 days) as a baseline for your pricing and availability strategy in Santa Maria da Feira.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 100 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 84 days) to capture early planners.
- Monitor your own booking lead times against these Santa Maria da Feira averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Santa Maria da Feira (2025)
Amenity Prevalence
Amenity Insights for Santa Maria da Feira
- Essential amenities in Santa Maria da Feira that guests expect include: Kitchen, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Essentials, Hair dryer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Santa Maria da Feira: Kitchen, Wifi.
- Prioritize adding missing essentials: Kitchen, Wifi.
- Consider adding popular differentiators like TV or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Santa Maria da Feira to stay competitive.
Santa Maria da Feira Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Santa Maria da Feira
- The typical guest profile for Airbnb in Santa Maria da Feira consists of predominantly international visitors (80%), with top international origins including Portugal, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Portuguese.
- Domestic travelers account for 19.9% of guests.
- Key international markets include France (25.4%) and Portugal (19.9%).
- Top languages spoken are English (30.7%) followed by Portuguese (18.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Portugal.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Santa Maria da Feira Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Penhalonga e Paços de Gaiolo | 23 | $4,193 | $340.45 | 44% |
| Sande e São Lourenço do Douro | 15 | $2,998 | $311.12 | 39% |
| Reguengo Grande | 13 | $2,935 | $257.38 | 41% |
| Santa Bárbara | 24 | $2,389 | $252.65 | 38% |
| Armamar | 59 | $2,357 | $253.66 | 38% |
| Ribamar | 22 | $2,309 | $262.60 | 47% |
| Alijó | 64 | $2,217 | $264.67 | 32% |
| Azambuja | 10 | $2,100 | $337.35 | 35% |
| Cinfães | 17 | $1,948 | $252.01 | 32% |
| Mesão Frio | 53 | $1,907 | $195.39 | 46% |