Airbnb Market Analytics, Statistics and Data in Vågan, Nordland, Norway
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Vågan? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Vågan:
How much do Airbnb hosts make on average per month in Vågan?
The short-term rental market in Vågan shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,590 per month
- Strong performing properties (top 25%) make $5,745 or more
- Best-in-class properties (top 10%) achieve $9,807+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,248
Revenue Variations by Month
Occupancy Rates Throughout the Year in Vågan
The market in Vågan shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 42% occupancy rates
- Strong performing properties (top 25%) achieve 63% or higher
- Best-in-class properties (top 10%) reach 81%+occupancy
- Entry-level properties (bottom 25%) average around 23%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Vågan
Daily rates in Vågan vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $179 per night
- Strong performing properties (top 25%) secure $260 or more
- Best-in-class properties (top 10%) pull in $416+ per night
- Entry-level properties (bottom 25%) earn around $120
Daily Rate Variations by Month
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Seasonality patterns in Vågan
Peak Season (July, August, June)
- Revenue peaks at $5731.85 per month
- Occupancy rates reach 71.47%
- Daily rates average $240.56
Shoulder Season
- Revenue averages $4077.94 per month
- Occupancy maintains 44.25%
- Daily rates hold at $224.71
Low Season (December, January, November)
- Revenue drops to $2956.79 per month
- Occupancy decreases to 28.44%
- Daily rates adjust to $206.05
Is it still profitable to do Airbnb in Vågan in 2025?
Yes! Vågan demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 44% and strong monthly revenue averaging $4078 and The market's 155 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Vågan
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Svolvær | The capital of the Lofoten Islands, Svolvær is a picturesque fishing town known for its stunning scenery and vibrant cultural life. It's a hub for tourists looking to explore the dramatic landscapes of Northern Norway. | Lofoten War Memorial Museum, Svolværgeita Mountain, Magic Ice Bar, Svolvær Harbour, Lofoten Islands Museum |
| Henningsvær | Often referred to as the 'Venice of Lofoten', Henningsvær is famous for its beautiful fishing villages and charming atmosphere. It's a popular spot for tourists seeking a more traditional Norwegian experience. | Henningsvær Stadion, Gallery Lofoten, Henningsvær Fish Market, Klatreparken Lofoten, Sajokneset viewpoint |
| Reine | Reine is known for its stunning views and traditional red cabins (rorbuer). It is often cited as one of the most beautiful villages in Norway and is a key location for experiencing Lofoten's natural beauty. | Reinebringen Mountain, Reinefjorden, Photography at Reine, Reine Rorbuer, Lofoten Islands |
| Leknes | A central location in the Lofoten Islands, Leknes serves as a convenient base for exploring the surrounding areas. It's known for its beautiful beaches and proximity to hiking trails. | Bunes Beach, Leknes Church, Valbergstranda Beach, Haukland Beach, Skrova Island |
| Å (Å i Lofoten) | Å is one of the last traditional fishing villages in Norway and is known for its incredible landscape and rich history of fishing. It attracts those looking to experience authentic Norwegian culture. | Norwegian Fishing Village Museum, Å Church, Fishermen's Cabins, Fishing history exhibits, Stamsund |
| Ballstad | A picturesque village known for its fishing and seafood. It's a quieter option for tourists seeking a peaceful retreat while still being close to nature and outdoor activities. | Ballstad Harbour, Fishing activities, Local seafood restaurants, Kayaking in the area, Hiking opportunities nearby |
| Skrova | A small island that is a hidden gem in Lofoten, Skrova offers beautiful beaches and excellent hiking. It’s a great spot for those who want to experience the outdoors away from the larger tourist crowds. | Skrova Beach, Hiking trails, Local culture, Wildlife watching, Scenic viewpoints |
| Gimsøy | Gimsøy is an island known for its beautiful landscapes and beaches. It’s less frequented by tourists, providing a more tranquil location to relax and enjoy the natural beauty. | Gimsøy Church, Beaches, Puffin watching, Hiking trails, Lofoten Lighthouse |
Do you need a license for Airbnb in Vågan?
We recommend checking directly with Vågan's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Vågan
Hopen Sea Lodge - Spectacular cottage by the sea
Entire Place • 4 bedrooms
Luxury cottage in central Lofoten
Entire Place • 3 bedrooms
Fjordview Arctic Lodge with sauna and jacuzzi
Entire Place • 3 bedrooms
Lyngvær Summer & Winter Retreat
Entire Place • 3 bedrooms
New lodge at seaside, near Henningsvær Lofoten
Entire Place • 3 bedrooms
NEW! Luxury Cabin in beautiful Lofoten
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Vågan
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Lasse | 10 | $757,488 | 130 | 4.35/5.0 |
| Tom Erik | 4 | $360,961 | 95 | 4.98/5.0 |
| Robert And Hedi | 2 | $236,691 | 75 | 4.84/5.0 |
| Jannicke | 1 | $199,708 | 90 | 5.00/5.0 |
| Lofoten Apartments | 3 | $191,849 | 234 | 4.73/5.0 |
| Oliver | 1 | $190,313 | 50 | 4.86/5.0 |
| Raymond | 1 | $157,481 | 30 | 4.77/5.0 |
| Line | 1 | $124,898 | 53 | 4.89/5.0 |
| Roger | 1 | $120,926 | 53 | 4.87/5.0 |
| Holger | 1 | $94,541 | 21 | 4.62/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Vågan
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (94.8%), with outdoor & mobile and house properties comprising 80.6% of inventory
- Strong specialty sector (47.1%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in boutique & hotels, unique stays segments (3.9% combined)
Room Capacity Distribution
Analysis of 155 properties in Vågan shows that 2 bedrooms properties are most prevalent, making up 31.6% of the market. The market tends to favor larger properties, with 2 bedrooms and 3 bedrooms together representing 61.3% of all listings.
Key Insights
- Most common: 2 bedrooms (31.6%)
- Least common: 5+ bedrooms (8.4%)
- Market concentration: 61.3% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 155 properties in Vågan reveals that 8+ guests properties dominate the market, representing 29.7% of all listings. The average property accommodates 5.6 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 49.0% of the market.
Key Insights
- Most common capacity: 8+ guests (29.7% of market)
- Least common capacity: 1 guest (0.6% of market)
- Average guest capacity: 5.6 guests per property
- Market concentration: 49.0% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 155 properties in Vågan, the most common availability pattern is 271-366 days (44.5% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (31.6% of properties).
Key Insights
- Most common availability window: 271-366 days (44.5%)
- Most common booking duration: 31-90 days (31.6%)
- Properties with high availability (180+ days): 74.8%
- Properties with long-term bookings (180+ days): 26.5%
Minimum Stay Distributions
1 Night
45 listings
31.3% of total
2 Nights
43 listings
29.9% of total
3 Nights
26 listings
18.1% of total
4-6 Nights
19 listings
13.2% of total
7-29 Nights
2 listings
1.4% of total
30+ Nights
9 listings
6.3% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 61.2%
- Mid-length stays (4-6 nights) represent 13.2% of listings
- Monthly+ stays (6.3%) suggest a stable extended-stay market
- High market flexibility with 79.3% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
35 listings
25.2% of total
Moderate
36 listings
25.9% of total
Firm
44 listings
31.7% of total
Strict
24 listings
17.3% of total
Key Insights
- Firm is the preferred policy at 31.7% of listings
- The market shows a balanced distribution between guest-friendly (51.1%) and strict (49.0%) policies
- Strict policies are least common at 17.3% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Diverse policy distribution indicates an opportunity to differentiate through policy choice
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Jun, Mar, averaging 111 days
- Shortest booking windows are in Oct, Nov, Jan, averaging 51 days
- Summer shows the longest average booking window at 104 days, while Fall has the shortest at 54 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 104 days in advance
- Consider early bird discounts during Fall to encourage longer lead times
- Focus on last-minute booking promotions during Oct-Jan when lead times are shortest
Popular Airbnb Amenities in Vågan
Below is the distribution of amenities across listings in Vågan:
Traveler Demographics
Key Insights
- Domestic travelers make up 7.1% of total guests, indicating a mostly international-driven market.
- Primary international markets: Germany (28.1%) and France (16.3%)
- English is the top language at 57.5%, followed by German (18.1%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.2%
Recommendations
- Target marketing campaigns for Oslo and Paris markets
- Develop localized content for Germany and France
- Prioritize English and German language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Vågan. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Reine | 62 | $3,495 | $257.63 | 52% |
| Ramberg | 28 | $3,198 | $218.54 | 52% |
| Hamnøya | 26 | $3,169 | $213.23 | 60% |
| Sørvågen | 37 | $2,914 | $241.63 | 51% |
| Henningsvær | 88 | $2,726 | $236.20 | 47% |
| Ballstad | 86 | $2,423 | $205.10 | 47% |
| Moskenes | 19 | $2,180 | $176.09 | 50% |
| Sund | 20 | $2,118 | $202.10 | 50% |
| Flakstad | 38 | $2,059 | $184.11 | 48% |
| Fredvang | 19 | $1,864 | $173.25 | 52% |
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