Vågan Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Nordland, Norway

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Vågan in 2025? Explore comprehensive Airbnb analytics for Vågan, Nordland, Norway to uncover income potential. This 2025 STR market report for Vågan, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 156 active listings.

Whether you're considering an Airbnb investment in Vågan, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Vågan Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Vågan Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$224
The average rental revenue earned for an occupied room per day in Vågan.
Occupancy Rate(?)
47.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$32,510
Typical annual income for an Airbnb listing in Vågan. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
51.1%
Strong growth (51.1%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Vågan.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Vågan.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
156
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Vågan (2025)

Understanding the monthly revenue variations for Airbnb listings in Vågan is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Vågan is typically July, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Vågan across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $9,657+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $5,942 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,668 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,244, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Vågan

Vågan Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Vågan STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Vågan:

  • Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 64% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 43%.
  • Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Vågan

Average Daily Rate (ADR) Airbnb Trends in Vågan (2025)

Effective short term rental pricing strategy in Vågan involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Vågan typically peaks in March and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $414+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $260 or more.
  • Typical properties (Median) charge around $182 per night.
  • Entry-level properties (Bottom 25%) earn around $124 per night.

Average Daily Rate (ADR) Trend by Month in Vågan

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Airbnb Seasonality Analysis & Trends in Vågan (2025)

Peak Season (July, August, June)
  • Revenue averages $5,060 per month
  • Occupancy rates average 60.8%
  • Daily rates average $222
Shoulder Season
  • Revenue averages $3,923 per month
  • Occupancy maintains around 41.3%
  • Daily rates hold near $228
Low Season (January, October, November)
  • Revenue drops to average $3,194 per month
  • Occupancy decreases to average 36.5%
  • Daily rates adjust to average $228

Seasonality Insights for Vågan

  • The Airbnb seasonality in Vågan shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Vågan's highest earning potential, with monthly revenues capable of climbing to $5,616, occupancy reaching a high of 71.9%, and ADRs peaking at $251.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,887, occupancy could drop to 28.4%, and ADRs may adjust down to $206.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Vågan.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Vågan seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Vågan (2025)

Exploring the top neighborhoods for short-term rentals in Vågan? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Svolvær
The capital of the Lofoten Islands, Svolvær is a bustling town with a vibrant arts scene, restaurants, and stunning scenic views, making it an attractive spot for tourists year-round.
Lofoten War Memorial Museum, Svolværgeita, Fishing trips, Lofoten Islander experience, Trollfjord boat tours
Henningsvær
A picturesque fishing village known for its beautiful scenery and quaint charm, Henningsvær is a popular destination for those seeking a more traditional Lofoten experience.
Henningsvær Fisheries Museum, Nordic Sculpture Park, Art galleries, Kayaking tours, Scenic hiking trails
Reine
Famous for its stunning landscapes, Reine offers breathtaking views and a chance for visitors to experience the natural beauty of Norway, making it a prime location for nature-based tourism.
Reinebringen hike, Picturesque fjords, Local fishing experiences, Reine's charming waterfront, Viking Museum
Leknes
The commercial center of Lofoten, Leknes is conveniently located near various beaches and hiking areas, appealing to both business travelers and tourists looking for recreational activities.
Leknes Church, Skagsanden Beach, Haukland Beach, Nearby hiking trails, Local shops and restaurants
Å
This village is known for its stunning landscapes and traditional cod fishery, offering visitors a glimpse into authentic Norwegian life and picturesque scenery.
Norwegian Fishing Village Museum, Å Museum, Stunning coastal views, Local restaurants, Proximity to hiking trails
Gimsøy
Gimsøy is a beautiful island near Leknes known for its beaches and wildlife, popular among tourists looking for natural beauty and tranquility.
Gimsøy Church, Wildlife watching, Beaches, Hiking opportunities, Stunning views of the midnight sun
Kabelvåg
A historical fishing village with rich maritime history, Kabelvåg offers visitors the essence of Lofoten's fishing culture and access to various tourist attractions.
Lofoten Museum, Kabelvåg Church, Bakeries and local cafes, Fishing excursions, Scenic viewpoints
Bodø (Gateway to Lofoten)
Although not part of Lofoten itself, Bodø serves as a key transportation hub to the islands, attracting travelers who seek to explore Lofoten and its surrounding beauty.
Saltstraumen Maelstrom, Kjerringøy Trading Post, Norwegian Aviation Museum, Bodø Cathedral, Nearby hiking and skiing opportunities

Understanding Airbnb License Requirements & STR Laws in Vågan (2025)

While Vågan, Nordland, Norway currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Vågan to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Vågan (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Våganbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Hopen Sea Lodge - Spectacular cottage by the sea

Hopen Sea Lodge - Spectacular cottage by the sea

Entire Place • 4 bedrooms

$197,154
Revenue
74.4%
Occupancy
$726.99
Daily Rate
Luxury cottage in central Lofoten

Luxury cottage in central Lofoten

Entire Place • 3 bedrooms

$160,098
Revenue
74.6%
Occupancy
$542.03
Daily Rate
Fjordview Arctic Lodge with sauna and jacuzzi

Fjordview Arctic Lodge with sauna and jacuzzi

Entire Place • 3 bedrooms

$158,778
Revenue
75.7%
Occupancy
$515.78
Daily Rate
Lyngvær Summer & Winter Retreat

Lyngvær Summer & Winter Retreat

Entire Place • 3 bedrooms

$141,335
Revenue
59.4%
Occupancy
$558.50
Daily Rate
NEW! Luxury Cabin in beautiful Lofoten

NEW! Luxury Cabin in beautiful Lofoten

Entire Place • 3 bedrooms

$126,279
Revenue
73.2%
Occupancy
$468.97
Daily Rate
NEW! Lofoten luxury Home near Henningsvaer

NEW! Lofoten luxury Home near Henningsvaer

Entire Place • 3 bedrooms

$115,740
Revenue
63.8%
Occupancy
$433.58
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Vågan (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Vågan based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Lasse10$728,8691304.35/5.0
Tom Erik4$318,289954.98/5.0
Robert And Hedi2$240,533754.84/5.0
Jannicke1$197,154905.00/5.0
Lofoten Apartments3$183,9432344.73/5.0
Oliver1$160,098504.86/5.0
Raymond1$158,778304.77/5.0
Michael Schanz1$115,740314.97/5.0
Line1$109,616534.89/5.0
Roger1$105,937534.87/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Vågan.

Dive Deeper: Advanced Vågan STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Vågan. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Vågan Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Vågan

  • The Vågan Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.9% of the 156 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Vågan, Outdoor/Unique properties are the most common (42.9%), reflecting the local real estate landscape.
  • Houses represent a significant 38.5% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, unique stays (combined 3.9%) offer potential for unique stay experiences.

Vågan Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Vågan

  • The dominant room capacity in Vågan is 2 bedrooms listings, making up 31.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 61.5% of the active Airbnb listings in Vågan, indicating a high concentration in these sizes.
  • A significant 53.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Vågan.

Vågan Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Vågan

  • The most common guest capacity trend in Vågan vacation rentals is listings accommodating 8+ guests (29.5%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Vågan STR market, accounting for 49.4% of listings.
  • 57.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Vågan.
  • On average, properties in Vågan are equipped to host 5.6 guests.

Vågan Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Vågan

  • The most common availability pattern in Vågan falls within the 271-366 days range, representing 44.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 75.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Vågan (32.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 25.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Vågan Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (27.2%)

1 Night

40 listings

27.2% of total

2 Nights (27.2%)

2 Nights

40 listings

27.2% of total

3 Nights (17%)

3 Nights

25 listings

17% of total

4-6 Nights (13.6%)

4-6 Nights

20 listings

13.6% of total

7-29 Nights (1.4%)

7-29 Nights

2 listings

1.4% of total

30+ Nights (13.6%)

30+ Nights

20 listings

13.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Vågan is 1 Night, adopted by 27.2% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (13.6%) caters to monthly stays (30+ nights) in Vågan, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 27.2% of Vågan hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 27.2% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 13.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Vågan.

Vågan Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (25.2%)

Flexible

35 listings

25.2% of total

Moderate (25.9%)

Moderate

36 listings

25.9% of total

Firm (32.4%)

Firm

45 listings

32.4% of total

Strict (16.5%)

Strict

23 listings

16.5% of total

Cancellation Policy Insights for Vågan

  • The prevailing Airbnb cancellation policy trend in Vågan is Firm, used by 32.4% of listings.
  • There's a relatively balanced mix between guest-friendly (51.1%) and stricter (48.9%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 32.4% market standard in Vågan.
  • Regularly review your cancellation policy against competitors and market demand shifts in Vågan.

Vågan STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Vågan

  • The overall average booking lead time for vacation rentals in Vågan is 72 days.
  • Guests book furthest in advance for stays during July (average 122 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 52 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (103 days avg.) sees the longest lead times, while Fall (53 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (72 days) as a baseline for your pricing and availability strategy in Vågan.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 122 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 103 days) to capture early planners.
  • Monitor your own booking lead times against these Vågan averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Vågan (2025)

Amenity Prevalence

Amenity Insights for Vågan

  • Essential amenities in Vågan that guests expect include: Smoke alarm, Kitchen, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Wifi, Fire extinguisher, Hot water are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Vågan: Smoke alarm, Kitchen, Heating.
  • Prioritize adding missing essentials: Smoke alarm, Kitchen, Heating.
  • Consider adding popular differentiators like Wifi or Fire extinguisher to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Vågan to stay competitive.

Vågan Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Vågan

  • The typical guest profile for Airbnb in Vågan consists of predominantly international visitors (93%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 7.2% of guests.
  • Key international markets include United States (16.8%) and Germany (14.4%).
  • Top languages spoken are English (43.2%) followed by German (13.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Germany.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Vågan Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Ramberg25$3,353$233.3352%
Reine62$3,345$256.1751%
Sørvågen36$2,922$242.4852%
Henningsvær89$2,525$242.0546%
Ballstad89$2,256$202.1644%
Sund21$2,234$205.2449%
Moskenes21$2,048$173.5349%
Flakstad38$1,983$182.0847%
Gildeskål23$1,819$155.7839%
Hamnøya27$3,373$220.1962%

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