Onemana Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Waikato, New Zealand

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Onemana in 2025? Explore comprehensive Airbnb analytics for Onemana, Waikato, New Zealand to uncover income potential. This 2025 STR market report for Onemana, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 21 active listings.

Whether you're considering an Airbnb investment in Onemana, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Onemana Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Onemana Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$329
The average rental revenue earned for an occupied room per day in Onemana.
Occupancy Rate(?)
32.5%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$18,090
Typical annual income for an Airbnb listing in Onemana. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-23.7%
Significant decrease (-23.7%) vs. last year.
Peak Revenue Month(?)
April
The month with the highest average earnings, indicating peak season in Onemana.
Lowest Revenue Month(?)
July
The month with the lowest average earnings, indicating the low season in Onemana.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
21
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Onemana (2025)

Understanding the monthly revenue variations for Airbnb listings in Onemana is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Onemana is typically April, while July often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Onemana across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $7,386+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,483 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,139 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $685, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Onemana

Onemana Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Onemana STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Onemana:

  • Best-in-class properties (Top 10%) achieve 66%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 44% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 29%.
  • Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Onemana

Average Daily Rate (ADR) Airbnb Trends in Onemana (2025)

Effective short term rental pricing strategy in Onemana involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Onemana typically peaks in January and dips lowest during July. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $403+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $248 or more.
  • Typical properties (Median) charge around $184 per night.
  • Entry-level properties (Bottom 25%) earn around $126 per night.

Average Daily Rate (ADR) Trend by Month in Onemana

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Airbnb Seasonality Analysis & Trends in Onemana (2025)

Peak Season (April, January, February)
  • Revenue averages $3,573 per month
  • Occupancy rates average 49.8%
  • Daily rates average $323
Shoulder Season
  • Revenue averages $2,299 per month
  • Occupancy maintains around 27.8%
  • Daily rates hold near $296
Low Season (June, July, November)
  • Revenue drops to average $1,166 per month
  • Occupancy decreases to average 21.5%
  • Daily rates adjust to average $288

Seasonality Insights for Onemana

  • The Airbnb seasonality in Onemana shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Onemana's highest earning potential, with monthly revenues capable of climbing to $3,812, occupancy reaching a high of 57.2%, and ADRs peaking at $347.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $884, occupancy could drop to 13.3%, and ADRs may adjust down to $270.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Onemana.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Onemana seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Onemana (2025)

Exploring the top neighborhoods for short-term rentals in Onemana? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Onemana Beach
Stunning beach destination known for its relaxed atmosphere and beautiful scenery. A favorite among families and holidaymakers looking for a tranquil seaside retreat.
Onemana Beach, Onemana Scenic Lookout, Hot Water Beach, Whangamata Beach, Cathedral Cove
Whangamata
Popular coastal town known for its surf culture and vibrant community. A hotspot for both tourists and locals, offering a range of recreational activities.
Whangamata Beach, Estuary and Wetlands, Surf Club, Whangamata Harbour, Bush Walks
Mount Maunganui
Renowned for its scenic beach and mountain views. A favorite holiday destination that draws both international and domestic tourists year-round.
Mount Maunganui Beach, The Mount, Moturiki Island, Hot Pools, Tauranga Harbour
Coromandel Town
Charming small town known for its forestry and stunning coastal views. Attracts those interested in nature and outdoor adventures.
Coromandel Gold Rush Historic Centre, Driving Creek Railway, Kauri Block Trail, Wharf Beach
Pauanui
Trendy seaside resort popular for its beautiful beaches and golf. Ideal for families and golf enthusiasts looking for leisure getaways.
Pauanui Beach, Pauanui Pines Golf Club, Tairua River, Tairua Mountain
Tairua
Picturesque coastal town offering a laid-back vibe and stunning views. Popular among surfers and families seeking outdoor fun.
Tairua Beach, Paku Hill, Tairua Estuary, Mount Paku
Kaimai Mamaku Forest Park
Natural parkland offering an abundance of hiking trails and natural beauty. Appeals to nature lovers and adventure seekers.
Kaimai Range, Hiking Trails, Waterfalls, Native Forests
Thames
Historic town with a rich gold-mining history, known for its charming streets and local markets. Attracts visitors interested in cultural experiences.
Thames School of Mines, Goldmine Experience, Thames Coastal Walkway, Local Markets

Understanding Airbnb License Requirements & STR Laws in Onemana (2025)

While Onemana, Waikato, New Zealand currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Onemana to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Onemana (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Onemanabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Absolute Ocean beachfront! Onemana Pararaiha...

Absolute Ocean beachfront! Onemana Pararaiha...

Entire Place • 7 bedrooms

$97,281
Revenue
49.3%
Occupancy
$769.28
Daily Rate
Hillbrook Estate, Whangamata, New Zealand

Hillbrook Estate, Whangamata, New Zealand

Entire Place • 7 bedrooms

$48,644
Revenue
14.8%
Occupancy
$2649.70
Daily Rate
Long Lunch Chalet in Onemana

Long Lunch Chalet in Onemana

Entire Place • 3 bedrooms

$28,432
Revenue
52.5%
Occupancy
$199.95
Daily Rate
Peaceful Family Holiday Home in beachside Onemana

Peaceful Family Holiday Home in beachside Onemana

Entire Place • 3 bedrooms

$25,955
Revenue
42.7%
Occupancy
$152.44
Daily Rate
Bambury Bach, Onemana

Bambury Bach, Onemana

Entire Place • 3 bedrooms

$24,222
Revenue
48.1%
Occupancy
$184.71
Daily Rate
Stylish, comfortable two-bedroom bach

Stylish, comfortable two-bedroom bach

Entire Place • 2 bedrooms

$23,107
Revenue
47.3%
Occupancy
$179.22
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Onemana (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Onemana based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Renee1$97,281724.99/5.0
Bersantai1$48,64495.00/5.0
Host #1575812611$28,43200.00/5.0
Bachcare6$27,340173.08/5.0
Michelle1$25,955274.96/5.0
Anna1$24,222194.95/5.0
Julia1$23,107105.00/5.0
Harry1$20,810165.00/5.0
Tracy1$17,31835.00/5.0
Christine2$13,9921094.79/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Onemana.

Dive Deeper: Advanced Onemana STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Onemana. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Onemana Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Onemana

  • The Onemana Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 21 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Onemana, House properties are the most common (76.2%), reflecting the local real estate landscape.
  • Houses represent a significant 76.2% portion, catering likely to families or larger groups.
  • The presence of 9.5% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like unique stays, outdoor/unique, others (combined 14.4%) offer potential for unique stay experiences.

Onemana Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Onemana

  • The dominant room capacity in Onemana is 2 bedrooms listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 57.1% of the active Airbnb listings in Onemana, indicating a high concentration in these sizes.
  • A significant 42.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Onemana.

Onemana Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Onemana

  • The most common guest capacity trend in Onemana vacation rentals is listings accommodating 6 guests (28.6%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 8+ guests dominate the Onemana STR market, accounting for 52.4% of listings.
  • 52.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Onemana.
  • On average, properties in Onemana are equipped to host 5.3 guests.

Onemana Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Onemana

  • The most common availability pattern in Onemana falls within the 271-366 days range, representing 52.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Onemana (47.6%), reflecting common guest stay durations or potential owner blocking patterns.

Onemana Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (15%)

1 Night

3 listings

15% of total

2 Nights (25%)

2 Nights

5 listings

25% of total

3 Nights (10%)

3 Nights

2 listings

10% of total

4-6 Nights (10%)

4-6 Nights

2 listings

10% of total

30+ Nights (40%)

30+ Nights

8 listings

40% of total

Key Insights

  • The most prevalent minimum stay requirement in Onemana is 30+ Nights, adopted by 40% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (40%) caters to monthly stays (30+ nights) in Onemana, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 40% of Onemana hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 15% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 40% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Onemana.

Onemana Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (5.3%)

Super Strict 30 Days

1 listings

5.3% of total

Flexible (26.3%)

Flexible

5 listings

26.3% of total

Moderate (21.1%)

Moderate

4 listings

21.1% of total

Firm (42.1%)

Firm

8 listings

42.1% of total

Strict (5.3%)

Strict

1 listings

5.3% of total

Cancellation Policy Insights for Onemana

  • The prevailing Airbnb cancellation policy trend in Onemana is Firm, used by 42.1% of listings.
  • There's a relatively balanced mix between guest-friendly (47.4%) and stricter (47.4%) policies, offering choices for different guest needs.
  • Strict cancellation policies are quite rare (5.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 42.1% market standard in Onemana.
  • Using a Strict policy might deter some guests, as only 5.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Onemana.

Onemana STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Onemana

  • The overall average booking lead time for vacation rentals in Onemana is 75 days.
  • Guests book furthest in advance for stays during May (average 171 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in October (average 42 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (120 days avg.) sees the longest lead times, while Fall (47 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (75 days) as a baseline for your pricing and availability strategy in Onemana.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 171 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 120 days) to capture early planners.
  • Monitor your own booking lead times against these Onemana averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Onemana (2025)

Amenity Prevalence

Amenity Insights for Onemana

  • Essential amenities in Onemana that guests expect include: Smoke alarm. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Hot water, Heating, TV are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Onemana: Smoke alarm.
  • Prioritize adding missing essentials: Smoke alarm.
  • Consider adding popular differentiators like Hot water or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Onemana to stay competitive.

Onemana Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Onemana

  • The typical guest profile for Airbnb in Onemana consists of a mix of domestic (64%) and international guests, often arriving from nearby Auckland, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 64.4% of guests.
  • Key international markets include New Zealand (64.4%) and Australia (8.9%).
  • Top languages spoken are English (77.1%) followed by German (8.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Auckland and Waikato.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Onemana Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Hot Water Beach24$3,278$253.3855%
Te Kūiti10$3,112$134.1462%
Tikitere15$2,995$246.1048%
Lake Tarawera41$2,911$329.0840%
Waiheke576$2,602$339.3734%
Hamurana27$2,536$166.4645%
Ngongotahā80$2,450$189.5649%
Okere Falls28$2,401$230.0143%
Langs Beach22$2,377$425.9532%
Taupō906$2,338$202.5545%

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