Matarangi Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Waikato, New Zealand
Is Airbnb profitable in Matarangi in 2025? Explore comprehensive Airbnb analytics for Matarangi, Waikato, New Zealand to uncover income potential. This 2025 STR market report for Matarangi, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 68 active listings.
Whether you're considering an Airbnb investment in Matarangi, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Matarangi Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Matarangi Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Matarangi (2025)
Understanding the monthly revenue variations for Airbnb listings in Matarangi is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Matarangi is typically January, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Matarangi across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,421+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,316 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,849 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $886, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Matarangi
Matarangi Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Matarangi STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Matarangi:
- Best-in-class properties (Top 10%) achieve 65%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 46% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 26%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Matarangi
Average Daily Rate (ADR) Airbnb Trends in Matarangi (2025)
Effective short term rental pricing strategy in Matarangi involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Matarangi typically peaks in January and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $411+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $302 or more.
- Typical properties (Median) charge around $234 per night.
- Entry-level properties (Bottom 25%) earn around $167 per night.
Average Daily Rate (ADR) Trend by Month in Matarangi
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Airbnb Seasonality Analysis & Trends in Matarangi (2025)
Peak Season (January, December, April)
- Revenue averages $4,149 per month
- Occupancy rates average 42.9%
- Daily rates average $278
Shoulder Season
- Revenue averages $2,253 per month
- Occupancy maintains around 32.1%
- Daily rates hold near $250
Low Season (June, August, September)
- Revenue drops to average $1,347 per month
- Occupancy decreases to average 19.5%
- Daily rates adjust to average $232
Seasonality Insights for Matarangi
- The Airbnb seasonality in Matarangi shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Matarangi's highest earning potential, with monthly revenues capable of climbing to $4,850, occupancy reaching a high of 51.2%, and ADRs peaking at $307.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,003, occupancy could drop to 14.8%, and ADRs may adjust down to $231.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Matarangi.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Matarangi seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Matarangi (2025)
Exploring the top neighborhoods for short-term rentals in Matarangi? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Matarangi Beach | A beautiful beachside area known for its pristine beaches, perfect for family vacations and relaxation. Close proximity to water activities and scenic beauty makes it an ideal spot for tourists. | Matarangi Beach, Matarangi Golf Club, Rangihau Ranch, Coromandel Peninsula, Cathedral Cove, Hot Water Beach |
| Whangapoua | A small seaside village offering stunning views and a laid-back atmosphere. Popular with visitors looking for tranquility and natural beauty, making it a prime location for Airbnb hosting. | Whangapoua Beach, New Chums Beach, Coromandel Forest Park, Fishing spots, Kayaking, Scenic hiking trails |
| Kuaotunu | Known for its quiet beaches and surfing spots, Kuaotunu attracts those looking for a peaceful getaway while still close to popular tourist sites in the Coromandel region. | Kuaotunu Beach, Otama Beach, Mango Tree Walk, Local cafes and shops, Surfing, Fishing |
| Coromandel Town | A vibrant town known for its mining history and beautiful coastal scenery. It attracts tourists interested in history, arts, and outdoor adventures, making it a great locale for short-term rentals. | Coromandel Gold Stamper Battery, Driving Creek Railway, Coromandel Forest Park, Local art galleries, Coastal walks, Fishing |
| Opito Bay | A hidden gem that offers stunning beach views and a serene environment. It's ideal for visitors seeking a quiet retreat, with easy access to nature and adventure activities. | Opito Bay Beach, Scenic walks, Snorkeling, Kayaking, Fishing, Coromandel Peninsula |
| Ākau | A scenic location perfect for outdoor enthusiasts, offering access to hiking, beach activities, and natural attractions. Ideal for hosting guests who enjoy nature and adventure. | Ākau Beach, Hiking trails, Bird watching, Fishing, Water sports, Local wildlife |
| Matarangi Shores | Known for its waterfront properties and tranquil setting, this area is ideal for vacationers looking to unwind by the water and enjoy luxury accommodations. | Waterfront access, Golf club nearby, Kayaking opportunities, Scenic views, Local dining options, Fishing spots |
| Puanui | A small coastal town with beautiful beaches and a close-knit community feel. Attracts visitors looking for a relaxed vacation and close proximity to outdoor activities. | Puanui Beach, Surf spots, Local parks, Kayaking, Fishing, Cycling trails |
Understanding Airbnb License Requirements & STR Laws in Matarangi (2025)
While Matarangi, Waikato, New Zealand currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Matarangi to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Matarangi (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Matarangibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Paradise on the Beach in Matarangi, Coromandel
Entire Place • 4 bedrooms
Absolute Waterfront
Entire Place • 2 bedrooms
Spacious deluxe 4 BR house opposite golf course
Entire Place • 4 bedrooms
Restful, Lakeview, Golf course
Entire Place • 4 bedrooms
Modern Retreat in Matarangi
Entire Place • 3 bedrooms
Above Par On 6
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Matarangi (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Matarangi based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Debbie | 1 | $78,147 | 101 | 4.97/5.0 |
| Bachcare | 12 | $76,384 | 61 | 3.05/5.0 |
| Helen | 1 | $60,199 | 4 | 5.00/5.0 |
| Emma | 1 | $58,900 | 23 | 5.00/5.0 |
| Host #22388449 | 1 | $55,408 | 1 | 0.00/5.0 |
| Max | 1 | $55,089 | 113 | 4.93/5.0 |
| Liz | 1 | $54,401 | 14 | 4.93/5.0 |
| Tony | 1 | $37,968 | 17 | 4.94/5.0 |
| Amy | 1 | $36,845 | 8 | 4.63/5.0 |
| Alicia | 1 | $35,572 | 63 | 4.83/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Matarangi.
Dive Deeper: Advanced Matarangi STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Matarangi. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMatarangi Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Matarangi
- The Matarangi Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.6% of the 68 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Matarangi, House properties are the most common (91.2%), reflecting the local real estate landscape.
- Houses represent a significant 91.2% portion, catering likely to families or larger groups.
- Smaller segments like others, outdoor/unique, hotel/boutique (combined 8.8%) offer potential for unique stay experiences.
Matarangi Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Matarangi
- The dominant room capacity in Matarangi is 3 bedrooms listings, making up 48.5% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 4 bedrooms properties represent 79.4% of the active Airbnb listings in Matarangi, indicating a high concentration in these sizes.
- A significant 80.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Matarangi.
Matarangi Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Matarangi
- The most common guest capacity trend in Matarangi vacation rentals is listings accommodating 8+ guests (45.6%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Matarangi STR market, accounting for 72.1% of listings.
- 85.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Matarangi.
- On average, properties in Matarangi are equipped to host 6.6 guests.
Matarangi Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Matarangi
- The most common availability pattern in Matarangi falls within the 271-366 days range, representing 66.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 91.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Matarangi (42.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 8.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Matarangi Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
3 listings
4.8% of total
2 Nights
23 listings
37.1% of total
3 Nights
14 listings
22.6% of total
4-6 Nights
4 listings
6.5% of total
30+ Nights
18 listings
29% of total
Key Insights
- The most prevalent minimum stay requirement in Matarangi is 2 Nights, adopted by 37.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (29%) caters to monthly stays (30+ nights) in Matarangi, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 37.1% of Matarangi hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 4.8% currently do.
- A 2-night minimum appears standard (37.1%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 29% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Matarangi.
Matarangi Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
2 listings
3.8% of total
Moderate
17 listings
32.7% of total
Firm
18 listings
34.6% of total
Strict
15 listings
28.8% of total
Cancellation Policy Insights for Matarangi
- The prevailing Airbnb cancellation policy trend in Matarangi is Firm, used by 34.6% of listings.
- A majority (63.4%) of hosts in Matarangi utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 34.6% market standard in Matarangi.
- Regularly review your cancellation policy against competitors and market demand shifts in Matarangi.
Matarangi STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Matarangi
- The overall average booking lead time for vacation rentals in Matarangi is 72 days.
- Guests book furthest in advance for stays during March (average 102 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 23 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (86 days avg.) sees the longest lead times, while Summer (34 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (72 days) as a baseline for your pricing and availability strategy in Matarangi.
- For March stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 102 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 86 days) to capture early planners.
- Monitor your own booking lead times against these Matarangi averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Matarangi (2025)
Amenity Prevalence
Amenity Insights for Matarangi
- Essential amenities in Matarangi that guests expect include: Kitchen, Smoke alarm, Washer, TV, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Refrigerator, Hot water, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Matarangi: Kitchen, Smoke alarm, Washer, TV, Free parking on premises.
- Prioritize adding missing essentials: Smoke alarm, Washer, TV, Free parking on premises.
- Consider adding popular differentiators like Refrigerator or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Matarangi to stay competitive.
Matarangi Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Matarangi
- The typical guest profile for Airbnb in Matarangi consists of primarily domestic travelers (79%), often arriving from nearby Auckland, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Chinese.
- Domestic travelers account for 78.6% of guests.
- Key international markets include New Zealand (78.6%) and Australia (6.4%).
- Top languages spoken are English (67.6%) followed by Chinese (7.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Auckland and Hamilton.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Matarangi Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Hot Water Beach | 24 | $3,278 | $253.38 | 55% |
| Waiheke | 576 | $2,602 | $339.37 | 34% |
| Langs Beach | 22 | $2,377 | $425.95 | 32% |
| Island View | 29 | $2,247 | $201.70 | 41% |
| Hahei | 96 | $2,176 | $246.79 | 40% |
| Karapiro | 38 | $2,157 | $194.60 | 40% |
| Pios Beach | 18 | $2,086 | $233.93 | 40% |
| Whananaki | 19 | $1,987 | $272.19 | 33% |
| Newstead | 15 | $1,933 | $142.02 | 45% |
| Papamoa | 222 | $1,879 | $217.18 | 39% |