Coromandel Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Waikato, New Zealand

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Coromandel in 2025? Explore comprehensive Airbnb analytics for Coromandel, Waikato, New Zealand to uncover income potential. This 2025 STR market report for Coromandel, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 86 active listings.

Whether you're considering an Airbnb investment in Coromandel, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Coromandel Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Coromandel Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$146
The average rental revenue earned for an occupied room per day in Coromandel.
Occupancy Rate(?)
38.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$17,143
Typical annual income for an Airbnb listing in Coromandel. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-1.4%
Slight decrease (-1.4%) vs. last year.
Peak Revenue Month(?)
January
The month with the highest average earnings, indicating peak season in Coromandel.
Lowest Revenue Month(?)
August
The month with the lowest average earnings, indicating the low season in Coromandel.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
86
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Coromandel (2025)

Understanding the monthly revenue variations for Airbnb listings in Coromandel is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Coromandel is typically January, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Coromandel across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,720+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,382 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,386 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $734, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Coromandel

Coromandel Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Coromandel STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Coromandel:

  • Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 35%.
  • Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Coromandel

Average Daily Rate (ADR) Airbnb Trends in Coromandel (2025)

Effective short term rental pricing strategy in Coromandel involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Coromandel typically peaks in January and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $223+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $175 or more.
  • Typical properties (Median) charge around $130 per night.
  • Entry-level properties (Bottom 25%) earn around $90 per night.

Average Daily Rate (ADR) Trend by Month in Coromandel

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Airbnb Seasonality Analysis & Trends in Coromandel (2025)

Peak Season (January, December, April)
  • Revenue averages $2,587 per month
  • Occupancy rates average 51.4%
  • Daily rates average $152
Shoulder Season
  • Revenue averages $1,707 per month
  • Occupancy maintains around 37.7%
  • Daily rates hold near $148
Low Season (July, August, September)
  • Revenue drops to average $1,151 per month
  • Occupancy decreases to average 27.5%
  • Daily rates adjust to average $146

Seasonality Insights for Coromandel

  • The Airbnb seasonality in Coromandel shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Coromandel's highest earning potential, with monthly revenues capable of climbing to $3,003, occupancy reaching a high of 62.4%, and ADRs peaking at $153.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,011, occupancy could drop to 26.2%, and ADRs may adjust down to $143.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Coromandel.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Coromandel seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Coromandel (2025)

Exploring the top neighborhoods for short-term rentals in Coromandel? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Whangamata
A popular seaside town known for its beautiful beach and surf culture. It's a favorite holiday spot for families and surfers, providing ample opportunities for water sports and relaxation.
Whangamata Beach, Whenuakura Island, Surf School, Whangamata Marina, Ohiwa Harbour
Coromandel Town
Known for its stunning natural scenery and rich gold mining history. It's a charming destination with boutique shops, dining, and access to beautiful beaches and hiking trails.
The Driving Creek Railway, Coromandel Gold Stamper Battery, Colville Bay, Coromandel Town Walkways, Kauaeranga Valley
Pauanui
A family-friendly resort town known for its white sand beaches and golf courses. It is ideal for vacation rentals and attracts tourists year-round for its outdoor activities.
Pauanui Beach, Pauanui Golf Club, Tairua River, Mount Pauanui, Pauanui Surf Life Saving Club
Tairua
A picturesque town with stunning views and access to both beaches and hiking. It serves as a gateway to the nearby Pacific Ocean and Whakatane.
Tairua Beach, Mount Tairua, Paki McKay Beach, Tairua Wharf, Pauanui Trail
Hot Water Beach
Famous for its unique geothermal springs, visitors dig their own hot pools in the sand. This attracts tourists looking for a unique beach experience.
Hot Water Beach, Cathedral Cove, Walk to Hot Water Beach, Coastal Walkway, Surfing
Mercury Bay
Home to scenic landscapes and marine activities. It's perfect for tourists wanting to explore islands, go whale watching, and engage in water sports.
Whitianga Beach, Cathedral Cove, Shakespeare Cliff, Mercury Bay Museum, Boat Charters
Kuaotunu
Known for its laid-back vibe and beautiful beaches, this area is attractive for those looking for a quiet getaway or nature walks.
Kuaotunu Beach, Otama Beach, Kuaotunu Fishing Charters, Coromandel Coastal Walkway, Local Cafés
Matarangi
A peaceful beach community that attracts families and visitors looking for a quiet escape with beautiful sand dunes and golf courses.
Matarangi Beach, Matarangi Golf Club, Matarangi Dunes, Water Activities, Beachfront Walk

Understanding Airbnb License Requirements & STR Laws in Coromandel (2025)

While Coromandel, Waikato, New Zealand currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Coromandel to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Coromandel (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Coromandelbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Coromandel Sanctuary

Coromandel Sanctuary

Entire Place • 3 bedrooms

$62,182
Revenue
86.4%
Occupancy
$197.52
Daily Rate
Spacious house with spectacular views

Spacious house with spectacular views

Entire Place • 4 bedrooms

$60,223
Revenue
56.2%
Occupancy
$288.57
Daily Rate
Heavenly Escape

Heavenly Escape

Entire Place • 5 bedrooms

$57,484
Revenue
22.9%
Occupancy
$1109.52
Daily Rate
Picture Perfect Wyuna

Picture Perfect Wyuna

Entire Place • 2 bedrooms

$53,337
Revenue
61.9%
Occupancy
$262.92
Daily Rate
Panoramic Oceanview Hideaway @ Island View Cottage

Panoramic Oceanview Hideaway @ Island View Cottage

Entire Place • 2 bedrooms

$49,417
Revenue
73.4%
Occupancy
$170.29
Daily Rate
2 Bedroom Cottage- 700 Wyuna Bay Road

2 Bedroom Cottage- 700 Wyuna Bay Road

Entire Place • 2 bedrooms

$44,108
Revenue
64.5%
Occupancy
$183.86
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Coromandel (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Coromandel based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Laurie-Ann15$235,6683694.54/5.0
Coromandel Accommodation11$195,1023894.72/5.0
Rhonda4$106,9012374.81/5.0
Aaron7$62,5187094.77/5.0
Steve1$62,1821504.97/5.0
Jennifer1$60,2231174.99/5.0
Daniel1$57,484514.98/5.0
Noel & Molly1$49,4171524.91/5.0
Dawn & Peter1$43,4495654.88/5.0
Jeff3$35,829543.19/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Coromandel.

Dive Deeper: Advanced Coromandel STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Coromandel. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Coromandel Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Coromandel

  • The Coromandel Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 84.9% of the 86 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Coromandel, House properties are the most common (53.5%), reflecting the local real estate landscape.
  • Houses represent a significant 53.5% portion, catering likely to families or larger groups.
  • The presence of 10.5% Hotel/Boutique listings indicates integration with traditional hospitality.

Coromandel Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Coromandel

  • The dominant room capacity in Coromandel is 3 bedrooms listings, making up 25.6% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 47.7% of the active Airbnb listings in Coromandel, indicating a high concentration in these sizes.
  • A significant 36.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Coromandel.

Coromandel Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Coromandel

  • The most common guest capacity trend in Coromandel vacation rentals is listings accommodating 2 guests (24.4%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 6 guests dominate the Coromandel STR market, accounting for 45.3% of listings.
  • 37.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Coromandel.
  • On average, properties in Coromandel are equipped to host 4.1 guests.

Coromandel Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Coromandel

  • The most common availability pattern in Coromandel falls within the 271-366 days range, representing 40.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 74.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Coromandel (36%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 26.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Coromandel Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (17.9%)

1 Night

15 listings

17.9% of total

2 Nights (35.7%)

2 Nights

30 listings

35.7% of total

3 Nights (1.2%)

3 Nights

1 listings

1.2% of total

30+ Nights (45.2%)

30+ Nights

38 listings

45.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Coromandel is 30+ Nights, adopted by 45.2% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (45.2%) caters to monthly stays (30+ nights) in Coromandel, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 45.2% of Coromandel hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 17.9% currently do.
  • A 2-night minimum appears standard (35.7%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 45.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Coromandel.

Coromandel Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (20.5%)

Flexible

17 listings

20.5% of total

Moderate (20.5%)

Moderate

17 listings

20.5% of total

Firm (26.5%)

Firm

22 listings

26.5% of total

Strict (32.5%)

Strict

27 listings

32.5% of total

Cancellation Policy Insights for Coromandel

  • The prevailing Airbnb cancellation policy trend in Coromandel is Strict, used by 32.5% of listings.
  • A majority (59.0%) of hosts in Coromandel utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 32.5% market standard in Coromandel.
  • With 32.5% using Strict terms, this is a viable option in Coromandel, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Coromandel.

Coromandel STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Coromandel

  • The overall average booking lead time for vacation rentals in Coromandel is 61 days.
  • Guests book furthest in advance for stays during December (average 99 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in August (average 35 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (85 days avg.) sees the longest lead times, while Summer (41 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (61 days) as a baseline for your pricing and availability strategy in Coromandel.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 99 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 85 days) to capture early planners.
  • Monitor your own booking lead times against these Coromandel averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Coromandel (2025)

Amenity Prevalence

Amenity Insights for Coromandel

  • Essential amenities in Coromandel that guests expect include: Free parking on premises. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Smoke alarm, Hot water, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Coromandel: Free parking on premises.
  • Consider adding popular differentiators like Smoke alarm or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Coromandel to stay competitive.

Coromandel Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Coromandel

  • The typical guest profile for Airbnb in Coromandel consists of a mix of domestic (50%) and international guests, often arriving from nearby Auckland, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 50.2% of guests.
  • Key international markets include New Zealand (50.2%) and Australia (13.3%).
  • Top languages spoken are English (61.3%) followed by German (9.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Coromandel Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Hot Water Beach24$3,278$253.3855%
Waiheke576$2,602$339.3734%
Langs Beach22$2,377$425.9532%
Island View29$2,247$201.7041%
Hahei96$2,176$246.7940%
Karapiro38$2,157$194.6040%
Pios Beach18$2,086$233.9340%
Whananaki19$1,987$272.1933%
Newstead15$1,933$142.0245%
Papamoa222$1,879$217.1839%

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