Moeraki Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Otago, New Zealand

Source: AirROI
Last updated: 2025-08-01

Is Airbnb profitable in Moeraki in 2025? Explore comprehensive Airbnb analytics for Moeraki, Otago, New Zealand to uncover income potential. This 2025 STR market report for Moeraki, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 19 active listings.

Whether you're considering an Airbnb investment in Moeraki, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Moeraki Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Moeraki Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$145
The average rental revenue earned for an occupied room per day in Moeraki.
Occupancy Rate(?)
39.1%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$15,105
Typical annual income for an Airbnb listing in Moeraki. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
23.0%
Strong growth (23.0%) vs. last year.
Peak Revenue Month(?)
January
The month with the highest average earnings, indicating peak season in Moeraki.
Lowest Revenue Month(?)
May
The month with the lowest average earnings, indicating the low season in Moeraki.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
19
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Moeraki (2025)

Understanding the monthly revenue variations for Airbnb listings in Moeraki is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Moeraki is typically January, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Moeraki across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,168+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,097 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,254 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $745, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Moeraki

Moeraki Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Moeraki STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Moeraki:

  • Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 59% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 35%.
  • Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Moeraki

Average Daily Rate (ADR) Airbnb Trends in Moeraki (2025)

Effective short term rental pricing strategy in Moeraki involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Moeraki typically peaks in June and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $180+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $151 or more.
  • Typical properties (Median) charge around $122 per night.
  • Entry-level properties (Bottom 25%) earn around $101 per night.

Average Daily Rate (ADR) Trend by Month in Moeraki

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Airbnb Seasonality Analysis & Trends in Moeraki (2025)

Peak Season (January, December, February)
  • Revenue averages $2,065 per month
  • Occupancy rates average 54.4%
  • Daily rates average $138
Shoulder Season
  • Revenue averages $1,473 per month
  • Occupancy maintains around 38.6%
  • Daily rates hold near $145
Low Season (May, July, August)
  • Revenue drops to average $1,150 per month
  • Occupancy decreases to average 27.9%
  • Daily rates adjust to average $149

Seasonality Insights for Moeraki

  • The Airbnb seasonality in Moeraki shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Moeraki's highest earning potential, with monthly revenues capable of climbing to $2,348, occupancy reaching a high of 59.9%, and ADRs peaking at $155.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,131, occupancy could drop to 23.0%, and ADRs may adjust down to $135.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Moeraki.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Moeraki seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Moeraki (2025)

Exploring the top neighborhoods for short-term rentals in Moeraki? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Moeraki Boulders
Famous for its unique surf-broken boulders along the beach, this area is a popular tourist destination for its photography opportunities and scenic views. A must-visit location for those wanting to experience the natural beauty of New Zealand.
Moeraki Boulders, Koekohe Beach, Moeraki village, Fleurs Place restaurant, Fishing trips
Moeraki Village
A quaint fishing village that offers a charming atmosphere with stunning coastal views. Perfect for travelers seeking a peaceful retreat with local seafood restaurants and beach activities.
Fishing charters, Dining at local seafood restaurants, Scenic coastal walks, Art galleries, Historic sites
Shag Point
Known for its rugged coastline and wildlife, Shag Point is great for nature lovers and photographers. Offers unique geological formations and is ideal for outdoor activities.
Shag Point Scenic Reserve, Wildlife spotting, Trails and walks, Coastal views
Hampden
A small coastal town providing access to outdoor activities and local culture. It's a great base for exploring the surrounding natural beauty of the Otago region.
Hampden Beach, Local cafes, Walking trails, Historic sites
Oamaru
Located a short drive from Moeraki, Oamaru is known for its Victorian architecture and blue penguins. A vibrant place with lots of activities, attracting both national and international tourists.
Oamaru Blue Penguin Colony, Steampunk HQ, Victorian Precinct, Oamaru's historic buildings, Parks and gardens
Kakanui
A seaside village close to Moeraki, known for its beautiful beaches and surf spots. Attracts visitors looking for a laid-back beach experience and fishing.
Kakanui Beach, Surfing spots, Fishing, Scenic walks, Local eateries
North Otago
The wider North Otago area provides access to beautiful landscapes, wineries, and outdoor adventures. Great for travelers who love exploring nature.
Wineries, Outdoor recreation, Scenic landscapes, Hiking and biking trails
Waitaki Valley
Known for its stunning scenery, vineyards, and historical sites, the Waitaki Valley is appealing for those looking to enjoy scenic drives and wine tasting experiences.
Waitaki Valley wineries, Historic sites, Stunning landscapes, Outdoor activities

Understanding Airbnb License Requirements & STR Laws in Moeraki (2025)

While Moeraki, Otago, New Zealand currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Moeraki to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Moeraki (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Moerakibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Kaihinaki 
Exceptional holiday accommodation

Kaihinaki Exceptional holiday accommodation

Entire Place • 3 bedrooms

$35,294
Revenue
78.0%
Occupancy
$120.95
Daily Rate
Heart of Moeraki Beach House

Heart of Moeraki Beach House

Entire Place • 3 bedrooms

$32,129
Revenue
64.7%
Occupancy
$136.06
Daily Rate
Cliffview - Ocean front retreat

Cliffview - Ocean front retreat

Entire Place • 3 bedrooms

$29,877
Revenue
54.6%
Occupancy
$151.52
Daily Rate
Seahaven Lodge - Adults Only

Seahaven Lodge - Adults Only

Entire Place • 4 bedrooms

$21,949
Revenue
53.4%
Occupancy
$176.73
Daily Rate
MOERAKI HAVEN HEIGHTS...Views will amaze

MOERAKI HAVEN HEIGHTS...Views will amaze

Entire Place • 3 bedrooms

$20,014
Revenue
49.0%
Occupancy
$112.78
Daily Rate
3 bedroom house MOERAKI HAVEN COASTAL RETREAT

3 bedroom house MOERAKI HAVEN COASTAL RETREAT

Entire Place • 3 bedrooms

$15,512
Revenue
29.6%
Occupancy
$173.75
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Moeraki (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Moeraki based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Liz3$70,653814.88/5.0
John Robert1$32,1292814.78/5.0
Ewen2$24,7604954.71/5.0
Sharalee2$22,6501274.88/5.0
Maranui Accommodation Limited1$21,94945.00/5.0
Lisa2$20,1788764.75/5.0
Janine1$20,0141994.96/5.0
Abbie2$19,911724.82/5.0
Anne1$15,1811454.75/5.0
Rowena1$14,9951154.90/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Moeraki.

Dive Deeper: Advanced Moeraki STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Moeraki. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Moeraki Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Moeraki

  • The Moeraki Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 19 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Moeraki, House properties are the most common (78.9%), reflecting the local real estate landscape.
  • Houses represent a significant 78.9% portion, catering likely to families or larger groups.

Moeraki Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Moeraki

  • The dominant room capacity in Moeraki is 3 bedrooms listings, making up 42.1% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 4 bedrooms properties represent 63.2% of the active Airbnb listings in Moeraki, indicating a high concentration in these sizes.
  • A significant 63.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Moeraki.

Moeraki Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Moeraki

  • The most common guest capacity trend in Moeraki vacation rentals is listings accommodating 8+ guests (42.1%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Moeraki STR market, accounting for 63.2% of listings.
  • 63.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Moeraki.
  • On average, properties in Moeraki are equipped to host 6.0 guests.

Moeraki Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Moeraki

  • The most common availability pattern in Moeraki falls within the 271-366 days range, representing 42.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 84.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Moeraki (42.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 15.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Moeraki Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (42.1%)

1 Night

8 listings

42.1% of total

2 Nights (42.1%)

2 Nights

8 listings

42.1% of total

30+ Nights (15.8%)

30+ Nights

3 listings

15.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Moeraki is 1 Night, adopted by 42.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (84.2%) of the Moeraki Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (15.8%) caters to monthly stays (30+ nights) in Moeraki, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 42.1% of Moeraki hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 15.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Moeraki.

Moeraki Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (36.8%)

Flexible

7 listings

36.8% of total

Moderate (31.6%)

Moderate

6 listings

31.6% of total

Firm (5.3%)

Firm

1 listings

5.3% of total

Strict (26.3%)

Strict

5 listings

26.3% of total

Cancellation Policy Insights for Moeraki

  • The prevailing Airbnb cancellation policy trend in Moeraki is Flexible, used by 36.8% of listings.
  • There's a relatively balanced mix between guest-friendly (68.4%) and stricter (31.6%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 36.8% market standard in Moeraki.
  • Regularly review your cancellation policy against competitors and market demand shifts in Moeraki.

Moeraki STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Moeraki

  • The overall average booking lead time for vacation rentals in Moeraki is 40 days.
  • Guests book furthest in advance for stays during December (average 86 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in August (average 21 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (56 days avg.) sees the longest lead times, while Summer (31 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (40 days) as a baseline for your pricing and availability strategy in Moeraki.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 86 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 56 days) to capture early planners.
  • Monitor your own booking lead times against these Moeraki averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Moeraki (2025)

Amenity Prevalence

Amenity Insights for Moeraki

  • Essential amenities in Moeraki that guests expect include: Hot water, TV, Heating, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Kitchen, Smoke alarm, Cooking basics are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Moeraki: Hot water, TV, Heating, Free parking on premises.
  • Consider adding popular differentiators like Kitchen or Smoke alarm to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Moeraki to stay competitive.

Moeraki Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Moeraki

  • The typical guest profile for Airbnb in Moeraki consists of primarily domestic travelers (73%), often arriving from nearby Christchurch, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Chinese.
  • Domestic travelers account for 73.0% of guests.
  • Key international markets include New Zealand (73%) and Australia (9.9%).
  • Top languages spoken are English (72.2%) followed by Chinese (5.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Christchurch and Otago.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Moeraki Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Lake Tekapo413$4,784$284.6160%
Ben Ohau12$4,419$206.2569%
Lake Ōhau10$3,211$228.0649%
Wānaka1,097$2,707$284.0146%
Twizel284$2,198$178.6949%
Burkes Pass21$1,945$150.7646%
Fairlie51$1,848$115.7057%
Albert Town131$1,842$185.6748%
Lake Hāwea129$1,809$197.7550%
Cardrona39$1,665$201.8441%

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