Lake Hayes Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Otago, New Zealand

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Lake Hayes in 2025? Explore comprehensive Airbnb analytics for Lake Hayes, Otago, New Zealand to uncover income potential. This 2025 STR market report for Lake Hayes, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 60 active listings.

Whether you're considering an Airbnb investment in Lake Hayes, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Lake Hayes Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Lake Hayes Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$223
The average rental revenue earned for an occupied room per day in Lake Hayes.
Occupancy Rate(?)
58.7%
High demand. Good booking frequency.
Median Annual Revenue(?)
$35,033
Typical annual income for an Airbnb listing in Lake Hayes. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
11.8%
Strong growth (11.8%) vs. last year.
Peak Revenue Month(?)
December
The month with the highest average earnings, indicating peak season in Lake Hayes.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Lake Hayes.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
60
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Lake Hayes (2025)

Understanding the monthly revenue variations for Airbnb listings in Lake Hayes is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Lake Hayes is typically December, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Lake Hayes across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $7,513+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,809 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,952 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,632, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Lake Hayes

Lake Hayes Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Lake Hayes STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Lake Hayes:

  • Best-in-class properties (Top 10%) achieve 90%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 78% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 63%.
  • Entry-level properties (Bottom 25%) average 35% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Lake Hayes

Average Daily Rate (ADR) Airbnb Trends in Lake Hayes (2025)

Effective short term rental pricing strategy in Lake Hayes involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Lake Hayes typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $522+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $361 or more.
  • Typical properties (Median) charge around $178 per night.
  • Entry-level properties (Bottom 25%) earn around $108 per night.

Average Daily Rate (ADR) Trend by Month in Lake Hayes

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Airbnb Seasonality Analysis & Trends in Lake Hayes (2025)

Peak Season (December, January, April)
  • Revenue averages $4,818 per month
  • Occupancy rates average 63.8%
  • Daily rates average $282
Shoulder Season
  • Revenue averages $3,574 per month
  • Occupancy maintains around 56.7%
  • Daily rates hold near $304
Low Season (March, September, October)
  • Revenue drops to average $2,747 per month
  • Occupancy decreases to average 52.2%
  • Daily rates adjust to average $301

Seasonality Insights for Lake Hayes

  • The Airbnb seasonality in Lake Hayes shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Lake Hayes's highest earning potential, with monthly revenues capable of climbing to $5,298, occupancy reaching a high of 76.1%, and ADRs peaking at $341.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,607, occupancy could drop to 43.8%, and ADRs may adjust down to $231.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Lake Hayes.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Lake Hayes seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Lake Hayes (2025)

Exploring the top neighborhoods for short-term rentals in Lake Hayes? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Lakefront Properties
Ideal for visitors seeking tranquil views and outdoor activities like fishing and hiking. A favorite spot for tourists looking to relax by the water and enjoy nature.
Lake Hayes, Queenstown Trail, Fishing spots, Picnic areas, Hiking trails
Arrowtown
A historic gold mining town with charming architecture and rich local heritage. Attractive for those interested in history, culture, and scenic landscapes.
Arrowtown Historical Walk, Lakes District Museum, Arrowtown Gold Park, Queenstown Golf Club
Queenstown
Popular tourist destination known for adventure sports and vibrant nightlife. Perfect for guests looking for a thrill and high-energy environment in close proximity to Lake Hayes.
Skyline Queenstown, Shotover River, Queenstown Gardens, Adventure sports
Glenorchy
Gateway to scenic wilderness, known for breathtaking landscapes and outdoor adventures. Great for visitors interested in exploration and photography.
Glenorchy Lagoon Walkway, Routeburn Track, Scenic views, Adventure activities
Frankton
Residential area close to the airport and Queenstown, making it convenient for travelers. Offers a quieter atmosphere while being just minutes from major attractions.
Queenstown Airport, Frankton Marina, Local shops and cafes
Wakatipu Basin
Beautiful rural area offering expansive lake and mountain views. Attracts nature lovers and those seeking a peaceful retreat from the busier tourist spots.
Lake Wakatipu, Local vineyards, Hiking tracks, Scenic drives
Coronet Peak
Popular ski resort area attracting winter sports enthusiasts. Ideal for winter holiday rentals and those wanting easy access to skiing.
Coronet Peak Ski Area, Skiing and snowboarding, Scenic vistas
Jacks Point
A growing community near Lake Wakatipu with stunning views and golf courses. Appeals to visitors looking for a blend of relaxation and activity.
Jacks Point Golf Course, Walking and biking trails, Stunning landscapes

Understanding Airbnb License Requirements & STR Laws in Lake Hayes (2025)

While Lake Hayes, Otago, New Zealand currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Lake Hayes to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Lake Hayes (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Lake Hayesbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Leisure Holiday Home with 4 Bedrooms

Leisure Holiday Home with 4 Bedrooms

Entire Place • 4 bedrooms

$110,469
Revenue
65.8%
Occupancy
$412.87
Daily Rate
Lake Hayes Suite - Luxury with hot tub and view!

Lake Hayes Suite - Luxury with hot tub and view!

Entire Place • 1 bedroom

$96,783
Revenue
83.9%
Occupancy
$311.38
Daily Rate
HOMELY CHEERFUL 4- BEDROOM HOME WITH 2 BATHROOMS

HOMELY CHEERFUL 4- BEDROOM HOME WITH 2 BATHROOMS

Entire Place • 4 bedrooms

$95,419
Revenue
72.8%
Occupancy
$346.86
Daily Rate
Quieter Side of Queenstown
7 Beds

Quieter Side of Queenstown 7 Beds

Entire Place • 5 bedrooms

$92,913
Revenue
82.9%
Occupancy
$443.63
Daily Rate
Queenstown Lifestyle & Lakeview. Hidden Retreat.

Queenstown Lifestyle & Lakeview. Hidden Retreat.

Entire Place • 4 bedrooms

$92,744
Revenue
50.1%
Occupancy
$464.13
Daily Rate
Threepwood Farm Hideaway

Threepwood Farm Hideaway

Entire Place • 2 bedrooms

$69,937
Revenue
77.9%
Occupancy
$229.66
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Lake Hayes (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Lake Hayes based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Karen7$251,0562924.95/5.0
Cassie2$180,034374.92/5.0
Joe2$122,612404.58/5.0
Michelle2$105,3836384.98/5.0
Ginny1$96,7831364.99/5.0
Vinod1$95,419434.63/5.0
Jeanette1$92,91335.00/5.0
Kate1$69,937534.94/5.0
Phil & Kim1$55,1912204.95/5.0
Emma1$50,4335764.95/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Lake Hayes.

Dive Deeper: Advanced Lake Hayes STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Lake Hayes. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Lake Hayes Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Lake Hayes

  • The Lake Hayes Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.3% of the 60 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Lake Hayes, House properties are the most common (50%), reflecting the local real estate landscape.
  • Houses represent a significant 50% portion, catering likely to families or larger groups.
  • The presence of 15% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique (combined 3.3%) offer potential for unique stay experiences.

Lake Hayes Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Lake Hayes

  • The dominant room capacity in Lake Hayes is 1 bedroom listings, making up 46.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 66.7% of the active Airbnb listings in Lake Hayes, indicating a high concentration in these sizes.
  • A significant 28.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Lake Hayes.

Lake Hayes Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Lake Hayes

  • The most common guest capacity trend in Lake Hayes vacation rentals is listings accommodating 2 guests (46.7%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 8+ guests dominate the Lake Hayes STR market, accounting for 65.0% of listings.
  • A significant 46.7% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Lake Hayes.
  • 26.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Lake Hayes.
  • On average, properties in Lake Hayes are equipped to host 3.8 guests.

Lake Hayes Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Lake Hayes

  • The most common availability pattern in Lake Hayes falls within the 91-180 days range, representing 33.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 43.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Lake Hayes (30%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 58.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Lake Hayes Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (11.1%)

1 Night

6 listings

11.1% of total

2 Nights (48.1%)

2 Nights

26 listings

48.1% of total

3 Nights (11.1%)

3 Nights

6 listings

11.1% of total

4-6 Nights (3.7%)

4-6 Nights

2 listings

3.7% of total

30+ Nights (25.9%)

30+ Nights

14 listings

25.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Lake Hayes is 2 Nights, adopted by 48.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (25.9%) caters to monthly stays (30+ nights) in Lake Hayes, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 48.1% of Lake Hayes hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 11.1% currently do.
  • A 2-night minimum appears standard (48.1%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 25.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Lake Hayes.

Lake Hayes Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

1 listings

2% of total

Flexible (15.7%)

Flexible

8 listings

15.7% of total

Moderate (43.1%)

Moderate

22 listings

43.1% of total

Firm (15.7%)

Firm

8 listings

15.7% of total

Strict (23.5%)

Strict

12 listings

23.5% of total

Cancellation Policy Insights for Lake Hayes

  • The prevailing Airbnb cancellation policy trend in Lake Hayes is Moderate, used by 43.1% of listings.
  • There's a relatively balanced mix between guest-friendly (58.8%) and stricter (39.2%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 43.1% market standard in Lake Hayes.
  • Regularly review your cancellation policy against competitors and market demand shifts in Lake Hayes.

Lake Hayes STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Lake Hayes

  • The overall average booking lead time for vacation rentals in Lake Hayes is 57 days.
  • Guests book furthest in advance for stays during July (average 100 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in August (average 45 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (75 days avg.) sees the longest lead times, while Fall (53 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (57 days) as a baseline for your pricing and availability strategy in Lake Hayes.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 100 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 75 days) to capture early planners.
  • Monitor your own booking lead times against these Lake Hayes averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Lake Hayes (2025)

Amenity Prevalence

Amenity Insights for Lake Hayes

  • Essential amenities in Lake Hayes that guests expect include: Wifi, Smoke alarm, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Free parking on premises, Bed linens, TV are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Lake Hayes: Wifi, Smoke alarm, Heating.
  • Prioritize adding missing essentials: Smoke alarm, Heating.
  • Consider adding popular differentiators like Free parking on premises or Bed linens to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Lake Hayes to stay competitive.

Lake Hayes Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Lake Hayes

  • The typical guest profile for Airbnb in Lake Hayes consists of a mix of domestic (35%) and international guests, with top international origins including Australia, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Chinese.
  • Domestic travelers account for 35.3% of guests.
  • Key international markets include New Zealand (35.3%) and Australia (31.2%).
  • Top languages spoken are English (61.8%) followed by Chinese (11.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Australia.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Lake Hayes Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Speargrass Flat11$5,180$485.8952%
Queenstown1,984$4,980$348.7056%
Ben Ohau11$4,849$208.3071%
Dalefield11$4,599$426.3946%
Queenstown18$4,528$384.0147%
Arrow Junction16$3,401$390.2751%
Arrowtown172$3,013$289.2747%
Kawarau Falls17$2,979$408.6943%
Wānaka1,004$2,865$277.5846%
Mount Creighton22$2,809$203.1356%

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