Arrowtown Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Otago, New Zealand

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Arrowtown in 2025? Explore comprehensive Airbnb analytics for Arrowtown, Otago, New Zealand to uncover income potential. This 2025 STR market report for Arrowtown, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 172 active listings.

Whether you're considering an Airbnb investment in Arrowtown, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Arrowtown Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Arrowtown Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$289
The average rental revenue earned for an occupied room per day in Arrowtown.
Occupancy Rate(?)
46.7%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$36,155
Typical annual income for an Airbnb listing in Arrowtown. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
1.5%
Positive growth (1.5%) vs. last year.
Peak Revenue Month(?)
December
The month with the highest average earnings, indicating peak season in Arrowtown.
Lowest Revenue Month(?)
October
The month with the lowest average earnings, indicating the low season in Arrowtown.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
172
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Arrowtown (2025)

Understanding the monthly revenue variations for Airbnb listings in Arrowtown is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Arrowtown is typically December, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Arrowtown across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $7,920+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $5,120 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,934 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,638, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Arrowtown

Arrowtown Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Arrowtown STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Arrowtown:

  • Best-in-class properties (Top 10%) achieve 86%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 71% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 47%.
  • Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Arrowtown

Average Daily Rate (ADR) Airbnb Trends in Arrowtown (2025)

Effective short term rental pricing strategy in Arrowtown involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Arrowtown typically peaks in January and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $529+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $361 or more.
  • Typical properties (Median) charge around $227 per night.
  • Entry-level properties (Bottom 25%) earn around $142 per night.

Average Daily Rate (ADR) Trend by Month in Arrowtown

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Airbnb Seasonality Analysis & Trends in Arrowtown (2025)

Peak Season (December, January, April)
  • Revenue averages $4,848 per month
  • Occupancy rates average 56.1%
  • Daily rates average $307
Shoulder Season
  • Revenue averages $3,890 per month
  • Occupancy maintains around 46.8%
  • Daily rates hold near $300
Low Season (March, September, October)
  • Revenue drops to average $3,130 per month
  • Occupancy decreases to average 42.7%
  • Daily rates adjust to average $296

Seasonality Insights for Arrowtown

  • The Airbnb seasonality in Arrowtown shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Arrowtown's highest earning potential, with monthly revenues capable of climbing to $5,383, occupancy reaching a high of 58.2%, and ADRs peaking at $313.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,928, occupancy could drop to 33.5%, and ADRs may adjust down to $294.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Arrowtown.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Arrowtown seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Arrowtown (2025)

Exploring the top neighborhoods for short-term rentals in Arrowtown? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Lake Hayes Estate
A stunning lakeside area close to Arrowtown, perfect for nature lovers and outdoor sports enthusiasts. Its beautiful scenery and tranquility make it ideal for relaxation and leisure.
Lake Hayes, Queenstown International Airport, Wilderness Tours, Bungee Jumping, Skyline Queenstown
Arrowtown Village
A historic gold mining town that attracts tourists year-round. Its charming streets and heritage buildings create a unique and picturesque setting for travelers interested in history and culture.
Arrowtown Museum, Butlers Green, Historic Chinese Settlement, Arrowtown Mill, Arrowtown Autumn Festival
Coronet Peak
Known for its ski fields, Coronet Peak is a popular destination for winter sports enthusiasts, bringing tourists in during the skiing season. Summer attractions also include hiking and mountain biking.
Coronet Peak Ski Area, Mountain Biking Trails, Stargazing Tours, Skiing and Snowboarding, Lord of the Rings filming locations
Queenstown
Just a short drive from Arrowtown, Queenstown is a world-renowned adventure tourism destination offering a wide range of activities and attractions year-round. A prime location for Airbnb hosting.
Skyline Queenstown, Shotover Jet, Glenorchy, Milford Sound Tours, Adventure Sports
Glenorchy
A beautiful small town located at the northern end of Lake Wakatipu, offering stunning natural scenery and access to great hikes and outdoor activities. Perfect for those looking to escape the hustle and bustle.
Glenorchy Wharf, Routeburn Track, Paradise, Glenorchy Air Scenic Flights, Mount Aspiring National Park
Frankton
A rapidly growing area that is close to both Arrowtown and Queenstown, making it a great choice for investors as it offers proximity to amenities and attractions without the high cost of central Queenstown.
Queenstown Airport, Frankton Marina, Queenstown Events Centre, Cecil Peak, Lake Wakatipu
Millbrook Resort
A luxurious resort with golf courses and spas, attracting high-end tourists and travelers looking for a premium experience. Ideal for vacation rentals and Airbnb hosts targeting affluent guests.
Millbrook Resort Golf Course, Onsen Hot Pools, Spa at Millbrook, Walking Trails, Fine Dining Restaurants
Cardrona Valley
Famous for its ski resort and stunning landscapes, Cardrona Valley appeals to adventure seekers and those looking for a peaceful getaway. The area's natural beauty is a significant draw for tourists.
Cardrona Alpine Resort, Cardrona Distillery, The Cardrona Hotel, Scenic Drives, Adventure activities like skiing and mountain biking

Understanding Airbnb License Requirements & STR Laws in Arrowtown (2025)

While Arrowtown, Otago, New Zealand currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Arrowtown to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Arrowtown (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Arrowtownbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

The Elms at Lake Hayes Villa Two

The Elms at Lake Hayes Villa Two

Entire Place • 4 bedrooms

$237,384
Revenue
17.6%
Occupancy
$3939.54
Daily Rate
Kinsale - Spa, Pool, Gym and Tennis!

Kinsale - Spa, Pool, Gym and Tennis!

Entire Place • 5 bedrooms

$172,261
Revenue
35.5%
Occupancy
$894.33
Daily Rate
Entire Arrowtown Home - 4Br, 2.5 bath,2 Living

Entire Arrowtown Home - 4Br, 2.5 bath,2 Living

Entire Place • 4 bedrooms

$101,453
Revenue
68.4%
Occupancy
$489.32
Daily Rate
Glebe Arrowtown | BBQ | Hot Tub | Arrowtown

Glebe Arrowtown | BBQ | Hot Tub | Arrowtown

Entire Place • 5 bedrooms

$101,405
Revenue
33.0%
Occupancy
$916.32
Daily Rate
Millbrook Arrowtown gateway New House to rent

Millbrook Arrowtown gateway New House to rent

Entire Place • 4 bedrooms

$97,107
Revenue
39.7%
Occupancy
$631.77
Daily Rate
The Gold Mine | Arrowtown | Hot Tub | Fire place

The Gold Mine | Arrowtown | Hot Tub | Fire place

Entire Place • 4 bedrooms

$96,649
Revenue
34.5%
Occupancy
$744.02
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Arrowtown (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Arrowtown based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Sarah9$385,0703494.94/5.0
Tāhuna Hideaway4$347,251624.88/5.0
Arrowtown Motel9$291,9743434.25/5.0
Great South Getaways8$285,861933.68/5.0
Touch Of Spice1$237,38435.00/5.0
Bachcare9$180,961484.64/5.0
Inside Out Property Management1$172,261105.00/5.0
Laura2$163,6301434.86/5.0
Sophie2$129,606794.95/5.0
Jackie3$128,3212444.92/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Arrowtown.

Dive Deeper: Advanced Arrowtown STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Arrowtown. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Arrowtown Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Arrowtown

  • The Arrowtown Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.3% of the 172 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Arrowtown, House properties are the most common (66.3%), reflecting the local real estate landscape.
  • Houses represent a significant 66.3% portion, catering likely to families or larger groups.
  • The presence of 11% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique (combined 2.9%) offer potential for unique stay experiences.

Arrowtown Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Arrowtown

  • The dominant room capacity in Arrowtown is 3 bedrooms listings, making up 27.9% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 1 bedroom properties represent 54.6% of the active Airbnb listings in Arrowtown, indicating a high concentration in these sizes.
  • A significant 49.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Arrowtown.

Arrowtown Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Arrowtown

  • The most common guest capacity trend in Arrowtown vacation rentals is listings accommodating 2 guests (25%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 6 guests dominate the Arrowtown STR market, accounting for 45.3% of listings.
  • 44.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Arrowtown.
  • On average, properties in Arrowtown are equipped to host 4.6 guests.

Arrowtown Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Arrowtown

  • The most common availability pattern in Arrowtown falls within the 271-366 days range, representing 33.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 64.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Arrowtown (32.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 35.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Arrowtown Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (17.8%)

1 Night

30 listings

17.8% of total

2 Nights (25.4%)

2 Nights

43 listings

25.4% of total

3 Nights (14.8%)

3 Nights

25 listings

14.8% of total

4-6 Nights (14.2%)

4-6 Nights

24 listings

14.2% of total

7-29 Nights (1.2%)

7-29 Nights

2 listings

1.2% of total

30+ Nights (26.6%)

30+ Nights

45 listings

26.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Arrowtown is 30+ Nights, adopted by 26.6% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (26.6%) caters to monthly stays (30+ nights) in Arrowtown, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 26.6% of Arrowtown hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 17.8% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 26.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Arrowtown.

Arrowtown Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (5.2%)

Super Strict 30 Days

8 listings

5.2% of total

Super Strict 60 Days

3 listings

1.9% of total

Flexible (9.1%)

Flexible

14 listings

9.1% of total

Moderate (37.7%)

Moderate

58 listings

37.7% of total

Firm (29.2%)

Firm

45 listings

29.2% of total

Strict (16.9%)

Strict

26 listings

16.9% of total

Cancellation Policy Insights for Arrowtown

  • The prevailing Airbnb cancellation policy trend in Arrowtown is Moderate, used by 37.7% of listings.
  • There's a relatively balanced mix between guest-friendly (46.8%) and stricter (46.1%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 37.7% market standard in Arrowtown.
  • Regularly review your cancellation policy against competitors and market demand shifts in Arrowtown.

Arrowtown STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Arrowtown

  • The overall average booking lead time for vacation rentals in Arrowtown is 72 days.
  • Guests book furthest in advance for stays during January (average 101 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in June (average 59 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (97 days avg.) sees the longest lead times, while Summer (70 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (72 days) as a baseline for your pricing and availability strategy in Arrowtown.
  • For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 101 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 97 days) to capture early planners.
  • Monitor your own booking lead times against these Arrowtown averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Arrowtown (2025)

Amenity Prevalence

Amenity Insights for Arrowtown

  • Essential amenities in Arrowtown that guests expect include: Wifi, Smoke alarm, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Free parking on premises, TV, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Arrowtown: Wifi, Smoke alarm, Heating.
  • Prioritize adding missing essentials: Wifi, Smoke alarm, Heating.
  • Consider adding popular differentiators like Free parking on premises or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Arrowtown to stay competitive.

Arrowtown Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Arrowtown

  • The typical guest profile for Airbnb in Arrowtown consists of a mix of domestic (49%) and international guests, with top international origins including Australia, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Chinese.
  • Domestic travelers account for 48.8% of guests.
  • Key international markets include New Zealand (48.8%) and Australia (26.7%).
  • Top languages spoken are English (68.6%) followed by Chinese (6.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Arrowtown Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Speargrass Flat11$5,180$485.8952%
Queenstown1,984$4,980$348.7056%
Ben Ohau11$4,849$208.3071%
Dalefield11$4,599$426.3946%
Queenstown18$4,528$384.0147%
Arrow Junction16$3,401$390.2751%
Kawarau Falls17$2,979$408.6943%
Lake Hayes60$2,919$222.6859%
Wānaka1,004$2,865$277.5846%
Mount Creighton22$2,809$203.1356%

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