Airbnb Market Analytics, Statistics and Data in Ohakune, Manawatū-Whanganui, New Zealand
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Ohakune? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Ohakune:
How much do Airbnb hosts make on average per month in Ohakune?
The short-term rental market in Ohakune shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,208 per month
- Strong performing properties (top 25%) make $2,463 or more
- Best-in-class properties (top 10%) achieve $4,270+ monthly
- Entry-level properties (bottom 25%) typically earn around $601
Revenue Variations by Month
Occupancy Rates Throughout the Year in Ohakune
The market in Ohakune shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 22% occupancy rates
- Strong performing properties (top 25%) achieve 41% or higher
- Best-in-class properties (top 10%) reach 64%+occupancy
- Entry-level properties (bottom 25%) average around 10%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Ohakune
Daily rates in Ohakune vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $166 per night
- Strong performing properties (top 25%) secure $241 or more
- Best-in-class properties (top 10%) pull in $333+ per night
- Entry-level properties (bottom 25%) earn around $114
Daily Rate Variations by Month
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Seasonality patterns in Ohakune
Peak Season (July, August, June)
- Revenue peaks at $2398.38 per month
- Occupancy rates reach 38.60%
- Daily rates average $212.38
Shoulder Season
- Revenue averages $1916.06 per month
- Occupancy maintains 28.67%
- Daily rates hold at $195.69
Low Season (December, November, January)
- Revenue drops to $1515.00 per month
- Occupancy decreases to 20.36%
- Daily rates adjust to $179.63
Is it still profitable to do Airbnb in Ohakune in 2025?
Yes! Ohakune demonstrates moderate seasonality with good off-peak opportunities, featuring a growing occupancy rate of 29% and solid monthly revenue averaging $1916 and With 295 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Ohakune
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Ohakune Town Centre | The heart of Ohakune with restaurants, bars, and shops. It's popular among tourists for quick access to local amenities and activities. | Ohakune Old Coach Road, Mt Ruapehu, Tangiwai Disaster Memorial, Ohakune Railway Station, Ohakune Carrot Adventure Park |
| Tongariro National Park | A UNESCO World Heritage site, it's famous for its hiking trails and stunning landscapes. Ideal for nature lovers and adventure seekers. | Tongariro Alpine Crossing, Mount Ngauruhoe, Emerald Lakes, Whakapapa Ski Area, Ngauruhoe Volcano |
| Ruapehu Ski Area | One of New Zealand's premier ski destinations, it attracts winter sports enthusiasts. It's popular during the ski season for accommodation. | Whakapapa Ski Area, Turoa Ski Area, Skiing and snowboarding, Snowshoeing, Alpine lodges |
| Lake Rotokura | A picturesque lake region perfect for relaxing getaways, fishing, and scenic activities. Ideal for those looking for a quieter retreat. | Lake Rotokura, Fishing spots, Picnic areas, Walking trails, Water sports |
| Ohakune Mountain Road | The route to the mountain ski fields, popular among winter travelers and adventure tourists. Offers great access to skiing and snowboarding activities. | Access to ski fields, Scenic views, Café stops, Nature walks, Wildlife spotting |
| Kakahi | A small, tranquil village on the way to Ohakune, popular for those seeking peace away from the hustle of tourism. | Kakahi Hot Springs, Fishing in the Whanganui River, Nature walks, Stargazing opportunities, Community events |
| Waitonga Falls | Located within Tongariro National Park, this stunning waterfall is a popular hiking destination and attracts outdoor enthusiasts. | Waitonga Falls Track, Breathtaking views, Hiking trails, Picnic spots, Wildlife watching |
| Waiouru | A small town near Ohakune, it serves as a base for travelers heading to the mountains and is near several historical sites. | National Army Museum, Waiouru Military Base, Scenic drives, Historic sites, Outdoor activities |
Do you need a license for Airbnb in Ohakune?
We recommend checking directly with Ohakune's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Ohakune
Te Tui Lodge - Ohakune
Entire Place • 4 bedrooms
Tongariro Alpine Villa - with hot tub
Entire Place • 3 bedrooms
The Bavarian Chalet.
Entire Place • 3 bedrooms
Heaven
Entire Place • 4 bedrooms
Te Maunga House
Entire Place • 3 bedrooms
Holiday@BeechTree Lodge
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Ohakune
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Ruapehu | 53 | $415,348 | 943 | 3.91/5.0 |
| Bachcare | 43 | $388,739 | 312 | 3.46/5.0 |
| Barry | 5 | $180,544 | 272 | 4.83/5.0 |
| Eileen | 4 | $109,452 | 312 | 4.93/5.0 |
| Kirsten | 1 | $105,951 | 30 | 4.97/5.0 |
| Gerald | 1 | $84,918 | 78 | 5.00/5.0 |
| Paul | 6 | $83,880 | 181 | 4.11/5.0 |
| 468440921 | 1 | $82,591 | 55 | 4.93/5.0 |
| Bev | 4 | $81,358 | 1011 | 4.91/5.0 |
| Dawn | 1 | $70,715 | 17 | 5.00/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Ohakune
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (93.2%), with house and apartment & condo properties comprising 87.1% of inventory
- Untapped potential in outdoor & mobile, others segments (6.1% combined)
Room Capacity Distribution
Analysis of 295 properties in Ohakune shows that 3 bedrooms properties are most prevalent, making up 39% of the market. The market tends to favor larger properties, with 3 bedrooms and 2 bedrooms together representing 58.6% of all listings.
Key Insights
- Most common: 3 bedrooms (39%)
- Least common: 5+ bedrooms (5.4%)
- Market concentration: 58.6% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 295 properties in Ohakune reveals that 8+ guests properties dominate the market, representing 43.7% of all listings. The average property accommodates 6.2 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 63.1% of the market.
Key Insights
- Most common capacity: 8+ guests (43.7% of market)
- Least common capacity: 3 guests (2% of market)
- Average guest capacity: 6.2 guests per property
- Market concentration: 63.1% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 295 properties in Ohakune, the most common availability pattern is 271-366 days (66.8% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (34.6% of properties).
Key Insights
- Most common availability window: 271-366 days (66.8%)
- Most common booking duration: 31-90 days (34.6%)
- Properties with high availability (180+ days): 87.1%
- Properties with long-term bookings (180+ days): 13.6%
Minimum Stay Distributions
1 Night
83 listings
31.1% of total
2 Nights
134 listings
50.2% of total
3 Nights
39 listings
14.6% of total
4-6 Nights
1 listings
0.4% of total
30+ Nights
10 listings
3.7% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 81.3%
- Mid-length stays (4-6 nights) represent 0.4% of listings
- Monthly+ stays (3.7%) suggest a stable extended-stay market
- High market flexibility with 95.9% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
1 listings
0.4% of total
Super Strict 30 Days
10 listings
3.9% of total
Flexible
34 listings
13.2% of total
Moderate
47 listings
18.2% of total
Firm
64 listings
24.8% of total
Strict
102 listings
39.5% of total
Key Insights
- Strict is the preferred policy at 39.5% of listings
- Stricter policies (Firm & Strict) dominate at 64.3% of the market
- Strong market consensus around Strict policies
- Super Strict 60 Days policies are least common at 0.4% of listings
Recommendations
- The market supports stricter policies, with 64.3% using Firm or Strict terms
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jun, Oct, Nov, averaging 73 days
- Shortest booking windows are in Mar, Feb, Aug, averaging 44 days
- Summer shows the longest average booking window at 61 days, while Spring has the shortest at 47 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 61 days in advance
- Consider early bird discounts during Spring to encourage longer lead times
- Focus on last-minute booking promotions during Mar-Aug when lead times are shortest
Popular Airbnb Amenities in Ohakune
Below is the distribution of amenities across listings in Ohakune:
Traveler Demographics
Key Insights
- Domestic travelers make up 69.7% of total guests, indicating a significant local market share.
- Primary international markets: Australia (8.4%) and United States (8.2%)
- English is the top language at 77.2%, followed by French (6.6%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.1%
Recommendations
- Target marketing campaigns for Auckland and Wellington markets
- Develop localized content for Australia and United States
- Prioritize English and French language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Ohakune. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Tikitere | 15 | $3,220 | $241.95 | 50% |
| Te Kūiti | 10 | $3,174 | $135.78 | 59% |
| Lake Tarawera | 38 | $3,122 | $326.23 | 41% |
| Hamurana | 28 | $2,572 | $159.69 | 47% |
| Ngongotahā | 81 | $2,554 | $186.13 | 50% |
| Okere Falls | 28 | $2,399 | $237.50 | 43% |
| Taupō | 903 | $2,375 | $196.76 | 46% |
| Kinloch | 80 | $2,241 | $256.93 | 41% |
| Rotorua | 647 | $2,157 | $154.29 | 50% |
| Waimārama | 46 | $2,149 | $355.11 | 26% |
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