Lake Okareka Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Bay of Plenty, New Zealand
Is Airbnb profitable in Lake Okareka in 2025? Explore comprehensive Airbnb analytics for Lake Okareka, Bay of Plenty, New Zealand to uncover income potential. This 2025 STR market report for Lake Okareka, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 31 active listings.
Whether you're considering an Airbnb investment in Lake Okareka, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Lake Okareka Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Lake Okareka Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Lake Okareka (2025)
Understanding the monthly revenue variations for Airbnb listings in Lake Okareka is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Lake Okareka is typically January, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Lake Okareka across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,579+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,636 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,690 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,127, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Lake Okareka
Lake Okareka Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Lake Okareka STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Lake Okareka:
- Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 61% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 44%.
- Entry-level properties (Bottom 25%) average 28% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Lake Okareka
Average Daily Rate (ADR) Airbnb Trends in Lake Okareka (2025)
Effective short term rental pricing strategy in Lake Okareka involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Lake Okareka typically peaks in April and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $393+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $230 or more.
- Typical properties (Median) charge around $135 per night.
- Entry-level properties (Bottom 25%) earn around $88 per night.
Average Daily Rate (ADR) Trend by Month in Lake Okareka
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Airbnb Seasonality Analysis & Trends in Lake Okareka (2025)
Peak Season (January, December, April)
- Revenue averages $3,027 per month
- Occupancy rates average 62.4%
- Daily rates average $204
Shoulder Season
- Revenue averages $1,858 per month
- Occupancy maintains around 45.7%
- Daily rates hold near $198
Low Season (June, August, September)
- Revenue drops to average $1,258 per month
- Occupancy decreases to average 29.5%
- Daily rates adjust to average $206
Seasonality Insights for Lake Okareka
- The Airbnb seasonality in Lake Okareka shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Lake Okareka's highest earning potential, with monthly revenues capable of climbing to $3,802, occupancy reaching a high of 73.7%, and ADRs peaking at $217.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,127, occupancy could drop to 26.1%, and ADRs may adjust down to $180.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Lake Okareka.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Lake Okareka seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Lake Okareka (2025)
Exploring the top neighborhoods for short-term rentals in Lake Okareka? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lake Okareka | A serene lakefront area known for its stunning natural beauty and recreational opportunities. Ideal for travelers seeking a peaceful retreat with activities such as kayaking, fishing, and hiking. | Lake Okareka Scenic Reserve, Okareka Walkway, Lake views, Bird watching spots, Trout fishing, Outdoor picnic areas |
| Rotorua | Famous for its geothermal activity and Maori culture, Rotorua attracts visitors interested in natural wonders and cultural experiences. It's a short drive from Lake Okareka, making it a convenient location for guests. | Te Puia, Wai-O-Tapu, Rotorua Lake, Polynesian Spa, Skyline Rotorua, Maori Cultural Experiences |
| Redwood Forest | Located nearby Rotorua, this area is rich in towering Redwood trees and offers extensive walking and biking tracks. It's a favorite among nature lovers and adventure seekers. | Redwood Treewalk, Mountain biking trails, Hiking paths, Treetop climbing, Environmental education activities |
| Ngongotaha | A charming village near the lake, popular for its rural atmosphere and access to outdoor adventures. Great for those who enjoy exploring nature and local culture. | Lake Rotorua, Ngongotaha Scenic Reserve, Fishing spots, Rural tours, Local arts and crafts markets |
| Hamurana Springs | Known for its stunning natural springs and picturesque surroundings, Hamurana Springs is a popular spot for nature enthusiasts and families seeking a day out in beautiful scenery. | Hamurana Springs Reserve, Walking trails, Picnic areas, Scenic views, Swimming spots |
| Tarawera | Renowned for its volcanic landscapes and beautiful lake, Tarawera is perfect for guests interested in outdoor activities like hiking, boating, and fishing in a tranquil environment. | Lake Tarawera, Buried Village of Te Wairoa, Tarawera Falls, Volcanic landscapes, Hot water beach |
| Te Puki | A quaint small town with a friendly atmosphere, Te Puki offers access to local markets and agricultural experiences. An ideal stop for families and travelers looking for a laid-back experience. | Local farmers market, Museum, Te Puke lemon festival, Nearby orchards, Community events |
| Mighty River Domain | A popular recreational area near Lake Karapiro, known for camping, boating, and BBQ spots. Great for families and groups wanting a fun getaway. | Lake Karapiro, Water sports, Walking trails, Camping grounds, BBQ facilities |
Understanding Airbnb License Requirements & STR Laws in Lake Okareka (2025)
While Lake Okareka, Bay of Plenty, New Zealand currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Lake Okareka to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Lake Okareka (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Lake Okarekabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Waterfront Escape
Entire Place • 5 bedrooms
Okareka Comfort On the lake with plenty of kayaks
Entire Place • 5 bedrooms
Lake Ōkāreka close to Redwoods, 15 min to Rotorua
Entire Place • 2 bedrooms
Loft by the Lake - direct access to lakefront
Entire Place • 1 bedroom
Ōkareka Lakestay, Lake Ōkareka, Rotorua. Sleeps 8
Entire Place • 3 bedrooms
Spectacular Lake Views, with spa pool
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Lake Okareka (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Lake Okareka based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| InnList | 5 | $136,080 | 563 | 4.70/5.0 |
| Norman | 4 | $82,487 | 23 | 2.43/5.0 |
| Carolyn | 1 | $34,748 | 38 | 4.92/5.0 |
| Susan | 1 | $28,555 | 451 | 4.99/5.0 |
| Okareka Lakestay | 1 | $28,307 | 265 | 4.41/5.0 |
| Susie | 2 | $27,527 | 324 | 4.91/5.0 |
| Peter | 1 | $27,371 | 73 | 4.88/5.0 |
| Bachcare | 1 | $26,663 | 5 | 5.00/5.0 |
| Nigel | 1 | $26,577 | 294 | 4.83/5.0 |
| Tamson | 1 | $24,014 | 4 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Lake Okareka.
Dive Deeper: Advanced Lake Okareka STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Lake Okareka. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLake Okareka Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Lake Okareka
- The Lake Okareka Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.3% of the 31 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Lake Okareka, House properties are the most common (58.1%), reflecting the local real estate landscape.
- Houses represent a significant 58.1% portion, catering likely to families or larger groups.
- The presence of 6.5% Hotel/Boutique listings indicates integration with traditional hospitality.
Lake Okareka Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Lake Okareka
- The dominant room capacity in Lake Okareka is 2 bedrooms listings, making up 22.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 38.7% of the active Airbnb listings in Lake Okareka, indicating a high concentration in these sizes.
- A significant 41.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Lake Okareka.
Lake Okareka Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Lake Okareka
- The most common guest capacity trend in Lake Okareka vacation rentals is listings accommodating 8+ guests (35.5%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the Lake Okareka STR market, accounting for 58.1% of listings.
- 51.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Lake Okareka.
- On average, properties in Lake Okareka are equipped to host 4.9 guests.
Lake Okareka Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Lake Okareka
- The most common availability pattern in Lake Okareka falls within the 181-270 days range, representing 41.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 74.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Lake Okareka (45.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 25.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Lake Okareka Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
1 listings
3.3% of total
2 Nights
19 listings
63.3% of total
4-6 Nights
1 listings
3.3% of total
30+ Nights
9 listings
30% of total
Key Insights
- The most prevalent minimum stay requirement in Lake Okareka is 2 Nights, adopted by 63.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (66.6%) of the Lake Okareka Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (30%) caters to monthly stays (30+ nights) in Lake Okareka, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 63.3% of Lake Okareka hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 3.3% currently do.
- A 2-night minimum appears standard (63.3%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 30% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Lake Okareka.
Lake Okareka Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
6 listings
21.4% of total
Moderate
7 listings
25% of total
Firm
11 listings
39.3% of total
Strict
4 listings
14.3% of total
Cancellation Policy Insights for Lake Okareka
- The prevailing Airbnb cancellation policy trend in Lake Okareka is Firm, used by 39.3% of listings.
- A majority (53.6%) of hosts in Lake Okareka utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 39.3% market standard in Lake Okareka.
- Using a Strict policy might deter some guests, as only 14.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Lake Okareka.
Lake Okareka STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Lake Okareka
- The overall average booking lead time for vacation rentals in Lake Okareka is 62 days.
- Guests book furthest in advance for stays during January (average 100 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in May (average 34 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (93 days avg.) sees the longest lead times, while Summer (42 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (62 days) as a baseline for your pricing and availability strategy in Lake Okareka.
- For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 100 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 93 days) to capture early planners.
- Monitor your own booking lead times against these Lake Okareka averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Lake Okareka (2025)
Amenity Prevalence
Amenity Insights for Lake Okareka
- Essential amenities in Lake Okareka that guests expect include: Free parking on premises, Smoke alarm, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Essentials, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Lake Okareka: Free parking on premises, Smoke alarm, Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Heating or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Lake Okareka to stay competitive.
Lake Okareka Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Lake Okareka
- The typical guest profile for Airbnb in Lake Okareka consists of a mix of domestic (59%) and international guests, often arriving from nearby Auckland, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 59.2% of guests.
- Key international markets include New Zealand (59.2%) and United Kingdom (11%).
- Top languages spoken are English (60.6%) followed by French (7.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Lake Okareka Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Te Kūiti | 10 | $3,112 | $134.14 | 62% |
| Tikitere | 15 | $2,995 | $246.10 | 48% |
| Lake Tarawera | 41 | $2,911 | $329.08 | 40% |
| Hamurana | 27 | $2,536 | $166.46 | 45% |
| Ngongotahā | 80 | $2,450 | $189.56 | 49% |
| Okere Falls | 28 | $2,401 | $230.01 | 43% |
| Taupō | 906 | $2,338 | $202.55 | 45% |
| Island View | 29 | $2,247 | $201.70 | 41% |
| Karapiro | 38 | $2,157 | $194.60 | 40% |
| Mourea | 12 | $2,135 | $187.92 | 44% |