Island View Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Bay of Plenty, New Zealand
Is Airbnb profitable in Island View in 2025? Explore comprehensive Airbnb analytics for Island View, Bay of Plenty, New Zealand to uncover income potential. This 2025 STR market report for Island View, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 29 active listings.
Whether you're considering an Airbnb investment in Island View, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Island View Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Island View Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Island View (2025)
Understanding the monthly revenue variations for Airbnb listings in Island View is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Island View is typically January, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Island View across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,547+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,060 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,822 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $767, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Island View
Island View Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Island View STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while August experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Island View:
- Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 59% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 35%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Island View
Average Daily Rate (ADR) Airbnb Trends in Island View (2025)
Effective short term rental pricing strategy in Island View involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Island View typically peaks in January and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $320+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $273 or more.
- Typical properties (Median) charge around $173 per night.
- Entry-level properties (Bottom 25%) earn around $114 per night.
Average Daily Rate (ADR) Trend by Month in Island View
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Airbnb Seasonality Analysis & Trends in Island View (2025)
Peak Season (January, December, May)
- Revenue averages $4,155 per month
- Occupancy rates average 48.1%
- Daily rates average $229
Shoulder Season
- Revenue averages $2,710 per month
- Occupancy maintains around 42.0%
- Daily rates hold near $203
Low Season (July, August, September)
- Revenue drops to average $1,873 per month
- Occupancy decreases to average 31.5%
- Daily rates adjust to average $188
Seasonality Insights for Island View
- The Airbnb seasonality in Island View shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Island View's highest earning potential, with monthly revenues capable of climbing to $5,162, occupancy reaching a high of 60.3%, and ADRs peaking at $263.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,579, occupancy could drop to 30.1%, and ADRs may adjust down to $186.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Island View.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Island View seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Island View (2025)
Exploring the top neighborhoods for short-term rentals in Island View? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Mount Maunganui | A stunning beach destination known for its beautiful coastline, warm climate, and vibrant atmosphere. Ideal for tourists seeking a beach holiday with plenty of outdoor activities and dining options. | Mount Maunganui Beach, The Mount, Pilot Bay, Hot Salt Water Pools, The Boardwalk, Golf Courses |
| Tauranga City | A bustling urban center with a vibrant food and shopping scene. Close to the water and a gateway to various attractions in the Bay of Plenty, making it attractive for business and leisure travelers. | Tauranga Art Gallery, The Strand, McLaren Falls Park, Tauranga Marina, Civic Square |
| Papamoa | A quieter beach area perfect for families and those looking for a peaceful getaway. Known for its long sandy beaches and local shops, it's an inviting place for tourists wanting relaxation. | Papamoa Beach, Papamoa Plaza, Motiti Island, Tauranga Eastern Link, Hiking Trails |
| Te Puke | The home of kiwifruit and surrounded by beautiful rural landscape, Te Puke offers a unique rural experience, attracting visitors interested in agritourism and exploring local initiatives. | Kiwifruit Country, Te Puke Quarry Park, McLoughlins Domain, Bretts Farm |
| Katikati | A charming small town known for its art and gardens, Katikati offers a delightful experience for those looking for tranquility away from busy locations while still offering cultural points. | Katikati Bird Gardens, Art on the Avenue, Athenree Hot Springs, Taylors Mistake, Katikati Heritage Museum |
| Omokoroa | A sunny coastal community with beautiful views and a laid-back lifestyle, Omokoroa is ideal for those wanting to escape city life and enjoy a peaceful retreat by the water. | Omokoroa Beach, Omokoroa Golf Club, Wales Street Reserve, Harbourside Trail |
| Te Puna | A serene suburb located between Tauranga and the rural areas of Western Bay. Known for its beautiful views of the Tauranga Harbour and a quiet lifestyle. | Te Puna Quarry Park, Tauranga Harbour, Local Wineries, Tauranga Art Gallery, Scenic Views |
| Sunnyhills | A lesser-known spot with a friendly community and accessibility to major attractions. Great for those looking for a peaceful stay with easy access to nearby beaches and towns. | Nearby Beaches, Local Markets, Outdoor Parks, Hiking Trails |
Understanding Airbnb License Requirements & STR Laws in Island View (2025)
While Island View, Bay of Plenty, New Zealand currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Island View to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Island View (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Island Viewbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
The West Residence, Waihi Beach
Entire Place • 5 bedrooms
Oceanview on Broadway
Entire Place • 2 bedrooms
Bubbles Bach-dog friendly, close to beach & shops!
Entire Place • 3 bedrooms
Te Mahana- pool, spa, beachfront
Entire Place • 3 bedrooms
The Reel Weekend Batch
Entire Place • 4 bedrooms
Ocean Blue, sunny beach home close to surf & shops
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Island View (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Island View based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Jasmine | 5 | $202,814 | 179 | 3.89/5.0 |
| Claudia | 1 | $111,082 | 88 | 4.93/5.0 |
| TPM Holiday Team | 1 | $80,353 | 26 | 4.96/5.0 |
| Simon | 1 | $50,991 | 35 | 5.00/5.0 |
| Bachcare | 2 | $48,780 | 7 | 2.21/5.0 |
| Teressa Mary | 2 | $41,845 | 273 | 4.83/5.0 |
| Vera | 1 | $38,753 | 19 | 4.95/5.0 |
| Matt | 1 | $31,804 | 55 | 4.85/5.0 |
| Nicole | 1 | $23,042 | 7 | 5.00/5.0 |
| Jemma | 1 | $22,489 | 3 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Island View.
Dive Deeper: Advanced Island View STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Island View. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsIsland View Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Island View
- The Island View Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.6% of the 29 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Island View, House properties are the most common (65.5%), reflecting the local real estate landscape.
- Houses represent a significant 65.5% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, outdoor/unique (combined 6.8%) offer potential for unique stay experiences.
Island View Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Island View
- The dominant room capacity in Island View is 3 bedrooms listings, making up 34.5% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 58.6% of the active Airbnb listings in Island View, indicating a high concentration in these sizes.
- A significant 51.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Island View.
Island View Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Island View
- The most common guest capacity trend in Island View vacation rentals is listings accommodating 8+ guests (27.6%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Island View STR market, accounting for 48.3% of listings.
- 58.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Island View.
- On average, properties in Island View are equipped to host 5.6 guests.
Island View Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Island View
- The most common availability pattern in Island View falls within the 271-366 days range, representing 44.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 68.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Island View (27.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 34.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Island View Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
8 listings
29.6% of total
2 Nights
8 listings
29.6% of total
3 Nights
1 listings
3.7% of total
30+ Nights
10 listings
37% of total
Key Insights
- The most prevalent minimum stay requirement in Island View is 30+ Nights, adopted by 37% of listings. This highlights the market's preference for longer commitments.
- A significant segment (37%) caters to monthly stays (30+ nights) in Island View, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 37% of Island View hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 29.6% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 37% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Island View.
Island View Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
8 listings
33.3% of total
Moderate
7 listings
29.2% of total
Firm
6 listings
25% of total
Strict
3 listings
12.5% of total
Cancellation Policy Insights for Island View
- The prevailing Airbnb cancellation policy trend in Island View is Flexible, used by 33.3% of listings.
- There's a relatively balanced mix between guest-friendly (62.5%) and stricter (37.5%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 33.3% market standard in Island View.
- Using a Strict policy might deter some guests, as only 12.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Island View.
Island View STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Island View
- The overall average booking lead time for vacation rentals in Island View is 70 days.
- Guests book furthest in advance for stays during December (average 102 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 51 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (85 days avg.) sees the longest lead times, while Summer (65 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (70 days) as a baseline for your pricing and availability strategy in Island View.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 102 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 85 days) to capture early planners.
- Monitor your own booking lead times against these Island View averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Island View (2025)
Amenity Prevalence
Amenity Insights for Island View
- Essential amenities in Island View that guests expect include: Free parking on premises, TV, Wifi, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Washer, Refrigerator are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Island View: Free parking on premises, TV, Wifi, Smoke alarm.
- Prioritize adding missing essentials: Wifi, Smoke alarm.
- Consider adding popular differentiators like Kitchen or Washer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Island View to stay competitive.
Island View Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Island View
- The typical guest profile for Airbnb in Island View consists of primarily domestic travelers (82%), often arriving from nearby Auckland, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 81.5% of guests.
- Key international markets include New Zealand (81.5%) and Australia (5.6%).
- Top languages spoken are English (66.9%) followed by German (6.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Auckland and Hamilton.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Island View Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Hot Water Beach | 24 | $3,278 | $253.38 | 55% |
| Te Kūiti | 10 | $3,112 | $134.14 | 62% |
| Tikitere | 15 | $2,995 | $246.10 | 48% |
| Lake Tarawera | 41 | $2,911 | $329.08 | 40% |
| Waiheke | 576 | $2,602 | $339.37 | 34% |
| Hamurana | 27 | $2,536 | $166.46 | 45% |
| Ngongotahā | 80 | $2,450 | $189.56 | 49% |
| Okere Falls | 28 | $2,401 | $230.01 | 43% |
| Langs Beach | 22 | $2,377 | $425.95 | 32% |
| Taupō | 906 | $2,338 | $202.55 | 45% |