Airbnb Market Analytics, Statistics and Data in Ōhope, Bay of Plenty, New Zealand
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Ōhope? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Ōhope:
How much do Airbnb hosts make on average per month in Ōhope?
The short-term rental market in Ōhope shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,503 per month
- Strong performing properties (top 25%) make $2,979 or more
- Best-in-class properties (top 10%) achieve $4,742+ monthly
- Entry-level properties (bottom 25%) typically earn around $819
Revenue Variations by Month
Occupancy Rates Throughout the Year in Ōhope
The market in Ōhope shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 34% occupancy rates
- Strong performing properties (top 25%) achieve 55% or higher
- Best-in-class properties (top 10%) reach 79%+occupancy
- Entry-level properties (bottom 25%) average around 17%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Ōhope
Daily rates in Ōhope vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $144 per night
- Strong performing properties (top 25%) secure $224 or more
- Best-in-class properties (top 10%) pull in $338+ per night
- Entry-level properties (bottom 25%) earn around $93
Daily Rate Variations by Month
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Seasonality patterns in Ōhope
Peak Season (December, February, March)
- Revenue peaks at $3096.85 per month
- Occupancy rates reach 54.79%
- Daily rates average $204.71
Shoulder Season
- Revenue averages $2183.89 per month
- Occupancy maintains 38.63%
- Daily rates hold at $178.06
Low Season (September, August, July)
- Revenue drops to $1311.15 per month
- Occupancy decreases to 29.61%
- Daily rates adjust to $162.95
Is it still profitable to do Airbnb in Ōhope in 2025?
Yes! Ōhope demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 39% and solid monthly revenue averaging $2184 and The market's 109 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (families on vacation, festival goers, adventure tourists, international visitors)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Ōhope
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Ohope Beach | Stunning beach destination known for its beautiful coastline, ideal for travelers seeking relaxation and water activities. With its family-friendly atmosphere, it attracts both local and international tourists. | Ohope Beach, Ohiwa Harbour, Ohope Scenic Reserve, Ohope Wharf, Surfing and swimming spots |
| East Cape | A remote and picturesque area with rich Maori culture and stunning landscapes. Ideal for adventure seekers and those looking to disconnect and enjoy nature. | East Cape Lighthouse, Raukūmara Forest Park, Te Araroa Trail, Maori cultural experiences |
| Whakatane CBD | Whakatane serves as a gateway to the Bay of Plenty, offering urban amenities alongside access to nature. It attracts business travelers and those seeking local attractions and adventures. | Whakatane River, Whakatane District Museum, Muriwai's Beach, Bamboo Garden, Boat trips to White Island |
| Sunnyhills | A peaceful suburb known for its scenic views and close proximity to both the beach and local amenities. Attracts visitors looking for a quieter stay near Ohope. | Sunnyhills Beach, Parks and green spaces, Local cafes, Short scenic walks |
| Awakeri | A rural area popular for its natural beauty and outdoor activities. It appeals to those looking for a retreat in nature, with plenty of opportunities for fishing and hiking. | Awakeri Hot Springs, Fishing spots, Walking trails, Local wildlife |
| Matata | A small coastal town famous for its stunning scenery and proximity to various natural attractions. Great for visitors looking for a unique coastal NZ experience. | Matata Beach, Ohiwa Harbour, Walking trails, Local cafes |
| Pukehina | A hidden gem along the coast with beautiful beaches and a laid-back vibe. Ideal for beach lovers and those looking for a relatively untouched area. | Pukehina Beach, Pukehina Estuary, Surfing spots, Coastal walks |
| Ōhope Scenic Reserve | A beautiful natural environment with native bush and walking tracks. Attracts nature lovers and those interested in exploring New Zealand's unique flora and fauna. | Walking tracks, Picnic areas, Bird watching, Scenic viewpoints |
Do you need a license for Airbnb in Ōhope?
We recommend checking directly with Ōhope's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Ōhope
Oceanside Bliss in Ōhope
Entire Place • 6 bedrooms
Pet & Family Friendly Escape by the Beach
Entire Place • 3 bedrooms
Shark Bay Stays
Entire Place • 4 bedrooms
Tropical Beach Retreat
Entire Place • 4 bedrooms
Blissful Beach Retreat-Ohope Beach-sleeps 12
Entire Place • 5 bedrooms
The Hamptons meets West End
Entire Place • 5 bedrooms
Top Performing Professional Hosts in Ōhope
Additional analytics on vacation rental, real estate, short term rental data in Ōhope
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (95.4%), with house and others properties comprising 81.6% of inventory
- Untapped potential in unique stays segments (0.9% combined)
Room Capacity Distribution
Analysis of 109 properties in Ōhope shows that 3 bedrooms properties are most prevalent, making up 31.2% of the market. The market tends to favor larger properties, with 3 bedrooms and 1 bedroom together representing 54.1% of all listings.
Key Insights
- Most common: 3 bedrooms (31.2%)
- Least common: 5+ bedrooms (6.4%)
- Market concentration: 54.1% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 109 properties in Ōhope reveals that 8+ guests properties dominate the market, representing 25.7% of all listings. The average property accommodates 5.3 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 46.8% of the market.
Key Insights
- Most common capacity: 8+ guests (25.7% of market)
- Least common capacity: 3 guests (1.8% of market)
- Average guest capacity: 5.3 guests per property
- Market concentration: 46.8% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 109 properties in Ōhope, the most common availability pattern is 271-366 days (46.8% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (33.9% of properties).
Key Insights
- Most common availability window: 271-366 days (46.8%)
- Most common booking duration: 91-180 days (33.9%)
- Properties with high availability (180+ days): 79.8%
- Properties with long-term bookings (180+ days): 22.0%
Minimum Stay Distributions
1 Night
22 listings
21.6% of total
2 Nights
53 listings
52% of total
3 Nights
8 listings
7.8% of total
4-6 Nights
8 listings
7.8% of total
30+ Nights
11 listings
10.8% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 73.6%
- Mid-length stays (4-6 nights) represent 7.8% of listings
- Monthly+ stays (10.8%) suggest a stable extended-stay market
- High market flexibility with 81.4% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
19 listings
19.2% of total
Moderate
32 listings
32.3% of total
Firm
18 listings
18.2% of total
Strict
30 listings
30.3% of total
Key Insights
- Moderate is the preferred policy at 32.3% of listings
- The market shows a balanced distribution between guest-friendly (51.5%) and strict (48.5%) policies
- Firm policies are least common at 18.2% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Diverse policy distribution indicates an opportunity to differentiate through policy choice
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Dec, Jan, Nov, averaging 87 days
- Shortest booking windows are in Sep, Jul, Aug, averaging 35 days
- Winter shows the longest average booking window at 86 days, while Summer has the shortest at 36 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 86 days in advance
- Consider early bird discounts during Summer to encourage longer lead times
- Focus on last-minute booking promotions during Sep-Aug when lead times are shortest
Popular Airbnb Amenities in Ōhope
Below is the distribution of amenities across listings in Ōhope:
Traveler Demographics
Key Insights
- Domestic travelers make up 82.3% of total guests, indicating a dominant local market share.
- Primary international markets: Australia (5.7%) and United Kingdom (4.5%)
- English is the top language at 84.9%, followed by Spanish (6%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.1%
Recommendations
- Target marketing campaigns for Auckland and Wellington markets
- Develop localized content for Australia and United Kingdom
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Ōhope. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Tikitere | 15 | $3,220 | $241.95 | 50% |
| Lake Tarawera | 38 | $3,122 | $326.23 | 41% |
| Hamurana | 28 | $2,572 | $159.69 | 47% |
| Ngongotahā | 81 | $2,554 | $186.13 | 50% |
| Okere Falls | 28 | $2,399 | $237.50 | 43% |
| Taupō | 903 | $2,375 | $196.76 | 46% |
| Rotorua | 647 | $2,157 | $154.29 | 50% |
| Mourea | 12 | $2,108 | $188.54 | 45% |
| Waitahanui | 10 | $1,869 | $266.64 | 35% |
| Papamoa | 219 | $1,841 | $216.70 | 40% |
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