Airbnb Market Analytics, Statistics and Data in Ōrākei, Auckland, New Zealand
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Ōrākei? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Ōrākei:
How much do Airbnb hosts make on average per month in Ōrākei?
The short-term rental market in Ōrākei shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,754 per month
- Strong performing properties (top 25%) make $3,123 or more
- Best-in-class properties (top 10%) achieve $4,848+ monthly
- Entry-level properties (bottom 25%) typically earn around $890
Revenue Variations by Month
Occupancy Rates Throughout the Year in Ōrākei
The market in Ōrākei shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 49% occupancy rates
- Strong performing properties (top 25%) achieve 73% or higher
- Best-in-class properties (top 10%) reach 88%+occupancy
- Entry-level properties (bottom 25%) average around 25%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Ōrākei
Daily rates in Ōrākei vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $107 per night
- Strong performing properties (top 25%) secure $192 or more
- Best-in-class properties (top 10%) pull in $351+ per night
- Entry-level properties (bottom 25%) earn around $64
Daily Rate Variations by Month
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Seasonality patterns in Ōrākei
Peak Season (February, November, March)
- Revenue peaks at $2859.90 per month
- Occupancy rates reach 57.52%
- Daily rates average $177.14
Shoulder Season
- Revenue averages $2324.12 per month
- Occupancy maintains 49.08%
- Daily rates hold at $163.53
Low Season (May, August, September)
- Revenue drops to $1751.22 per month
- Occupancy decreases to 35.88%
- Daily rates adjust to $154.66
Is it still profitable to do Airbnb in Ōrākei in 2025?
Yes! Ōrākei demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 49% and solid monthly revenue averaging $2324 and With 355 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (spring breakers, nature enthusiasts, conference attendees, couples)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Ōrākei
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Mission Bay | Popular beachside suburb with stunning views of the bay and great dining options. Ideal for beach lovers and families, with easy access to the waterfront and various water activities. | Mission Bay Beach, Marine Parade, Waterborne Adventures, St Heliers Bay, Kelly Tarlton's Sea Life Aquarium |
| St Heliers | Charming coastal village known for its beautiful beachfront, boutique shops, and relaxed lifestyle. Great for visitors looking for a quieter getaway close to the city center. | St Heliers Beach, Barnett Post Office, The Village, Glover Park, Ahua Park |
| Orakei | Residential suburb with a blend of tranquility and proximity to the city. It's great for couples and families who want easy access to both local parks and urban attractions. | Orakei Basin, Owhiro Bay, Boardwalk, Tamaki Drive, Parks and reserves |
| Grafton | Close to the Auckland Domain and the city center, Grafton appeals to both tourists and students, offering good transport links and proximity to universities and hospitals. | Auckland Domain, PARNELL VILLAGE, Grafton Bridge, Starship Hospital, New Zealand War Memorial Museum |
| Kohimarama | Known for its beach and relaxed lifestyle, Kohimarama attracts families and outdoor enthusiasts with its stunning views and recreational facilities. | Kohimarama Beach, Glen Innes to Tamaki Drive Shared Path, Local cafes, Kohimarama Tennis Club, Beachside parks |
| Ellerslie | A suburban area with a vibrant community and good amenities, perfect for visitors attending local events or looking for short-term stays close to the city. | Ellerslie Racecourse, Ellerslie Event Centre, Local markets, Train station to Auckland CBD, Victoria Park |
| Remuera | Affluent suburb with historic architecture and top schools, popular with families seeking a more residential experience while still being close to the city attractions. | Remuera Golf Club, Parnell Rose Gardens, Local restaurants, High Street shops, Victoria Avenue |
| Auckland CBD | The bustling heart of Auckland offering an array of shopping, dining, and entertainment options, ideal for business travelers and tourists alike. | Sky Tower, Queen Street, Auckland Art Gallery, Viaduct Harbour, Wynyard Quarter |
Do you need a license for Airbnb in Ōrākei?
We recommend checking directly with Ōrākei's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Ōrākei
Designer Dream Home
Entire Place • 5 bedrooms
5-Bedroom Central Auckland Retreat!
Entire Place • 5 bedrooms
Ocean View Spacious 5BR Retreat for Families
Entire Place • 5 bedrooms
Stunning Poolside Residence
Entire Place • 4 bedrooms
Meadowbank Nest- Spa, Playground and Movie Nights!
Entire Place • 3 bedrooms
'Stunning retreat' just minutes from the beach
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Ōrākei
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Stay Luxe | 18 | $494,811 | 561 | 4.57/5.0 |
| Amy | 11 | $338,584 | 109 | 3.98/5.0 |
| Team EJ | 12 | $337,119 | 324 | 4.66/5.0 |
| Stefan | 7 | $222,897 | 165 | 4.46/5.0 |
| Valeria | 5 | $183,255 | 160 | 4.82/5.0 |
| Chris | 1 | $103,691 | 109 | 4.91/5.0 |
| Amoy | 2 | $88,095 | 40 | 4.93/5.0 |
| Malina | 2 | $86,585 | 31 | 4.96/5.0 |
| Rah | 1 | $81,747 | 26 | 4.73/5.0 |
| Lisa | 2 | $80,106 | 30 | 4.70/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Ōrākei
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (73%), with house and apartment & condo properties comprising 79.4% of inventory
- Untapped potential in outdoor & mobile segments (0.3% combined)
Room Capacity Distribution
Analysis of 355 properties in Ōrākei shows that 1 bedroom properties are most prevalent, making up 32.1% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 53.5% of all listings.
Key Insights
- Most common: 1 bedroom (32.1%)
- Least common: 5+ bedrooms (2.8%)
- Market concentration: 53.5% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 355 properties in Ōrākei reveals that 2 guests properties dominate the market, representing 25.6% of all listings. The average property accommodates 3.5 guests, with a clear trend towards larger guest capacities. Properties accommodating 2 guests and 4 guests make up 46.2% of the market.
Key Insights
- Most common capacity: 2 guests (25.6% of market)
- Least common capacity: 1 guest (1.4% of market)
- Average guest capacity: 3.5 guests per property
- Market concentration: 46.2% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 355 properties in Ōrākei, the most common availability pattern is 271-366 days (37.2% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (28.5% of properties).
Key Insights
- Most common availability window: 271-366 days (37.2%)
- Most common booking duration: 91-180 days (28.5%)
- Properties with high availability (180+ days): 64.2%
- Properties with long-term bookings (180+ days): 36.6%
Minimum Stay Distributions
1 Night
91 listings
28.8% of total
2 Nights
94 listings
29.7% of total
3 Nights
45 listings
14.2% of total
4-6 Nights
37 listings
11.7% of total
7-29 Nights
16 listings
5.1% of total
30+ Nights
33 listings
10.4% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 58.5%
- Mid-length stays (4-6 nights) represent 11.7% of listings
- Monthly+ stays (10.4%) suggest a stable extended-stay market
- High market flexibility with 72.7% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
5 listings
1.7% of total
Super Strict 30 Days
10 listings
3.4% of total
Flexible
75 listings
25.2% of total
Moderate
105 listings
35.2% of total
Firm
60 listings
20.1% of total
Strict
43 listings
14.4% of total
Key Insights
- Moderate is the preferred policy at 35.2% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 60.4% of the market
- Strong market consensus around Moderate policies
- Super Strict 60 Days policies are least common at 1.7% of listings
Recommendations
- Consider starting with a Moderate policy to align with market preferences
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Feb, Mar, Jan, averaging 63 days
- Shortest booking windows are in Oct, Sep, Aug, averaging 42 days
- Winter shows the longest average booking window at 61 days, while Summer has the shortest at 45 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 61 days in advance
- Consider early bird discounts during Summer to encourage longer lead times
- Focus on last-minute booking promotions during Oct-Aug when lead times are shortest
Popular Airbnb Amenities in Ōrākei
Below is the distribution of amenities across listings in Ōrākei:
Traveler Demographics
Key Insights
- Domestic travelers make up 56.1% of total guests, indicating a significant local market share.
- Primary international markets: Australia (14.7%) and United States (9.7%)
- English is the top language at 73.3%, followed by Chinese (10.1%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.9%
Recommendations
- Target marketing campaigns for Auckland and Wellington markets
- Develop localized content for Australia and United States
- Prioritize English and Chinese language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Ōrākei. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Hot Water Beach | 24 | $3,324 | $248.67 | 55% |
| Waiheke | 604 | $2,530 | $330.64 | 35% |
| Pios Beach | 17 | $2,354 | $236.19 | 45% |
| Pataua North | 14 | $2,165 | $280.42 | 38% |
| Langs Beach | 24 | $2,060 | $416.12 | 32% |
| Karapiro | 37 | $2,058 | $190.03 | 40% |
| Island View | 31 | $2,047 | $199.40 | 40% |
| Baylys Beach | 13 | $2,021 | $135.50 | 49% |
| Whananaki | 20 | $2,019 | $260.32 | 34% |
| Opito Bay | 13 | $2,019 | $368.30 | 30% |
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