Airbnb Market Analytics, Statistics and Data in Waiheke, Auckland, New Zealand
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Waiheke? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Waiheke:
How much do Airbnb hosts make on average per month in Waiheke?
The short-term rental market in Waiheke shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,411 per month
- Strong performing properties (top 25%) make $4,411 or more
- Best-in-class properties (top 10%) achieve $7,320+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,204
Revenue Variations by Month
Occupancy Rates Throughout the Year in Waiheke
The market in Waiheke shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 32% occupancy rates
- Strong performing properties (top 25%) achieve 51% or higher
- Best-in-class properties (top 10%) reach 69%+occupancy
- Entry-level properties (bottom 25%) average around 16%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Waiheke
Daily rates in Waiheke vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $243 per night
- Strong performing properties (top 25%) secure $371 or more
- Best-in-class properties (top 10%) pull in $646+ per night
- Entry-level properties (bottom 25%) earn around $154
Daily Rate Variations by Month
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Seasonality patterns in Waiheke
Peak Season (February, March, January)
- Revenue peaks at $5119.15 per month
- Occupancy rates reach 52.00%
- Daily rates average $402.64
Shoulder Season
- Revenue averages $3544.40 per month
- Occupancy maintains 35.42%
- Daily rates hold at $334.56
Low Season (September, August, July)
- Revenue drops to $1969.07 per month
- Occupancy decreases to 22.04%
- Daily rates adjust to $306.65
Is it still profitable to do Airbnb in Waiheke in 2025?
Yes! Waiheke demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 35% and strong monthly revenue averaging $3544 and As a mature market with 604 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (families on vacation, festival goers, adventure tourists, international visitors)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Waiheke
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Oneroa | Vibrant village known for its stunning beach, shops, and cafes. Popular among tourists for its laid-back atmosphere and proximity to the beach. | Oneroa Beach, Oneroa Village shops, Mudbrick Vineyard, Cable Bay Vineyards, Art Galleries, Blackpool Beach |
| Palm Beach | Family-friendly beach area with a relaxed vibe, perfect for vacationers looking for sun and sand. Offers safe swimming and beautiful landscapes. | Palm Beach, Little Palm Beach, Waiheke Walking Trails, Te Whau Vineyard, Surfcasting, Local fishing spots |
| Onetangi | Known for its long sandy beach and wineries, Onetangi is a great spot for those looking to enjoy nature and local wine culture. | Onetangi Beach, Stonyridge Vineyard, Te Motu Vineyard, Charley Farley's restaurant, Waiheke Island Walking Trails |
| Rocky Bay | A quieter area that offers beautiful views and a peaceful retreat. Attracts those seeking a serene getaway close to nature. | Rocky Bay Beach, Piritahi Marae, Waiheke Island Heritage Trails, Local parks, Nature walks |
| Awaawaroa Bay | An idyllic bay known for its natural beauty and tranquility, perfect for eco-tourism and enjoying local wildlife. | Awaawaroa Bay Beach, Waiheke Island's birdlife, Kayaking opportunities, Scenic walks, Vineyard tours |
| Blackpool | A charming coastal community with a relaxed feel, known for its beautiful beach and proximity to local cafes and shops. | Blackpool Beach, Local Shops, Cafes, Nearby walking paths, Nature sightseeing |
| Ian Gordon Walk | A scenic location ideal for those looking for walking trails and natural beauty, offering stunning views of the coastline. | Walking trails, Scenic lookout points, Access to beaches, Nature photography spots, Wildlife watching |
| Hekeia | A remote and less populated area offering a genuine island experience, perfect for secluded getaways away from tourist crowds. | Secluded Beaches, Waiheke Island Vineyards, Hiking Trails, Wildlife Exploration, Photography Locations |
Do you need a license for Airbnb in Waiheke?
We recommend checking directly with Waiheke's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Waiheke
The Ranch
Entire Place • 6 bedrooms
PURIRI VALLEY ESTATE, WAIHEKE ISLAND | Be My Guest
Entire Place • 8 bedrooms
Nikau Estate, Oneroa | Be My Guest
Entire Place • 4 bedrooms
PAH VIEW HOUSE, ONETANGI : Coast and Country
Entire Place • 4 bedrooms
ONETANGI LUXURY, WAIHEKE ISLAND | Be My Guest
Entire Place • 5 bedrooms
ONEROA BEACHFRONT : Coast and Country
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Waiheke
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Stay Waiheke | 89 | $2,979,603 | 1369 | 3.87/5.0 |
| Be My Guest | 45 | $2,742,688 | 1798 | 4.52/5.0 |
| Coast & Country Ltd | 33 | $2,198,049 | 1822 | 4.58/5.0 |
| Waiheke Unlimited | 44 | $1,116,791 | 826 | 3.79/5.0 |
| Richard | 21 | $606,005 | 667 | 4.08/5.0 |
| Allpress Olive Groves | 4 | $561,066 | 18 | 3.75/5.0 |
| Robbie | 9 | $440,893 | 541 | 4.88/5.0 |
| Chillux Chalets | 8 | $299,995 | 272 | 4.79/5.0 |
| Christina | 8 | $249,867 | 249 | 4.52/5.0 |
| Waiheke Escapes | 7 | $175,804 | 157 | 4.15/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Waiheke
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (91.7%), with house and apartment & condo properties comprising 85.3% of inventory
- Untapped potential in others, outdoor & mobile, unique stays segments (7.8% combined)
Room Capacity Distribution
Analysis of 604 properties in Waiheke shows that 1 bedroom properties are most prevalent, making up 28% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 51.8% of all listings.
Key Insights
- Most common: 1 bedroom (28%)
- Least common: 5+ bedrooms (4.5%)
- Market concentration: 51.8% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 604 properties in Waiheke reveals that 2 guests properties dominate the market, representing 25.7% of all listings. The average property accommodates 4.6 guests, with a clear trend towards larger guest capacities. Properties accommodating 2 guests and 4 guests make up 46.9% of the market.
Key Insights
- Most common capacity: 2 guests (25.7% of market)
- Least common capacity: 1 guest (0.2% of market)
- Average guest capacity: 4.6 guests per property
- Market concentration: 46.9% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 604 properties in Waiheke, the most common availability pattern is 271-366 days (52.3% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (33.3% of properties).
Key Insights
- Most common availability window: 271-366 days (52.3%)
- Most common booking duration: 91-180 days (33.3%)
- Properties with high availability (180+ days): 85.8%
- Properties with long-term bookings (180+ days): 16.4%
Minimum Stay Distributions
1 Night
89 listings
15.9% of total
2 Nights
231 listings
41.3% of total
3 Nights
48 listings
8.6% of total
4-6 Nights
121 listings
21.6% of total
7-29 Nights
5 listings
0.9% of total
30+ Nights
66 listings
11.8% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 57.2%
- Mid-length stays (4-6 nights) represent 21.6% of listings
- Monthly+ stays (11.8%) suggest a stable extended-stay market
- High market flexibility with 65.8% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
36 listings
6.8% of total
Super Strict 60 Days
5 listings
0.9% of total
Flexible
47 listings
8.9% of total
Moderate
105 listings
19.8% of total
Firm
194 listings
36.5% of total
Strict
144 listings
27.1% of total
Key Insights
- Firm is the preferred policy at 36.5% of listings
- Stricter policies (Firm & Strict) dominate at 63.6% of the market
- Strong market consensus around Firm policies
- Super Strict 60 Days policies are least common at 0.9% of listings
Recommendations
- The market supports stricter policies, with 63.6% using Firm or Strict terms
- Strong market preference for Firm policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jan, Dec, Mar, averaging 93 days
- Shortest booking windows are in Sep, Jul, Aug, averaging 42 days
- Winter shows the longest average booking window at 91 days, while Summer has the shortest at 46 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 91 days in advance
- Consider early bird discounts during Summer to encourage longer lead times
- Focus on last-minute booking promotions during Sep-Aug when lead times are shortest
Popular Airbnb Amenities in Waiheke
Below is the distribution of amenities across listings in Waiheke:
Traveler Demographics
Key Insights
- Domestic travelers make up 59.7% of total guests, indicating a significant local market share.
- Primary international markets: United States (13.2%) and Australia (12.5%)
- English is the top language at 76.9%, followed by French (8.4%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.2%
Recommendations
- Target marketing campaigns for Auckland and Wellington markets
- Develop localized content for United States and Australia
- Prioritize English and French language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Waiheke. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Hot Water Beach | 24 | $3,324 | $248.67 | 55% |
| Pios Beach | 17 | $2,354 | $236.19 | 45% |
| Pataua North | 14 | $2,165 | $280.42 | 38% |
| Langs Beach | 24 | $2,060 | $416.12 | 32% |
| Karapiro | 37 | $2,058 | $190.03 | 40% |
| Island View | 31 | $2,047 | $199.40 | 40% |
| Whananaki | 20 | $2,019 | $260.32 | 34% |
| Opito Bay | 13 | $2,019 | $368.30 | 30% |
| Hahei | 100 | $1,984 | $245.08 | 38% |
| Newstead | 15 | $1,963 | $140.90 | 45% |
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