Airbnb Market Analytics, Statistics and Data in Maungakiekie-Tāmaki, Auckland, New Zealand
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Maungakiekie-Tāmaki? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Maungakiekie-Tāmaki:
How much do Airbnb hosts make on average per month in Maungakiekie-Tāmaki?
The short-term rental market in Maungakiekie-Tāmaki shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,355 per month
- Strong performing properties (top 25%) make $2,400 or more
- Best-in-class properties (top 10%) achieve $4,265+ monthly
- Entry-level properties (bottom 25%) typically earn around $709
Revenue Variations by Month
Occupancy Rates Throughout the Year in Maungakiekie-Tāmaki
The market in Maungakiekie-Tāmaki shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 52% occupancy rates
- Strong performing properties (top 25%) achieve 74% or higher
- Best-in-class properties (top 10%) reach 87%+occupancy
- Entry-level properties (bottom 25%) average around 27%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Maungakiekie-Tāmaki
Daily rates in Maungakiekie-Tāmaki vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $75 per night
- Strong performing properties (top 25%) secure $137 or more
- Best-in-class properties (top 10%) pull in $207+ per night
- Entry-level properties (bottom 25%) earn around $45
Daily Rate Variations by Month
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Seasonality patterns in Maungakiekie-Tāmaki
Peak Season (March, November, May)
- Revenue peaks at $2093.84 per month
- Occupancy rates reach 60.61%
- Daily rates average $114.24
Shoulder Season
- Revenue averages $1831.46 per month
- Occupancy maintains 50.71%
- Daily rates hold at $102.56
Low Season (July, September, August)
- Revenue drops to $1447.55 per month
- Occupancy decreases to 42.37%
- Daily rates adjust to $96.91
Is it still profitable to do Airbnb in Maungakiekie-Tāmaki in 2025?
Yes! Maungakiekie-Tāmaki demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 51% and solid monthly revenue averaging $1831 and The market's 157 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (families on vacation, festival goers, adventure tourists, international visitors)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Maungakiekie-Tāmaki
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Glen Innes | A vibrant suburb with a multicultural community, Glen Innes is close to the Tamaki Estuary and offers good public transport links, making it attractive for families and young professionals. | Tamaki Estuary, Glen Innes Shopping Centre, Bremner Avenue Reserve, Otara Market, Te Oro Arts Centre |
| Panmure | Panmure boasts a mix of residential spaces, beautiful parks, and a growing café culture, ideal for both families and professionals looking for convenience and leisure. | Panmure Basin, Panmure Railway Station, Auckland War Memorial Museum, Lloyd Elsmore Park, Numerous local cafes and restaurants |
| Onehunga | Known for its historic buildings and family-friendly atmosphere, Onehunga offers good access to public transport and is close to shopping and parks, making it appealing to a diverse range of visitors. | Dress Smart Outlet Shopping, One Tree Hill, Onehunga Beach, Ambury Regional Park, Local boutique shops |
| Tamaki | With its proximity to major roads and public transport, Tamaki is attracting both business and leisure travelers who want easy access to Auckland City and surrounding areas. | Mt Wellington, Sylvia Park Shopping Centre, Waikaraka Park, Industry-related events, Local dining spots |
| Ellerslie | A well-established suburb with a village-like feel, Ellerslie is known for its restaurants, cafes, and proximity to the Auckland Domain and the Ellerslie Racecourse. | Ellerslie Racecourse, Auckland Domain, Local parks, Ellerslie Village, Halswell Domain |
| Mount Wellington | Mount Wellington is a suburban area that is well-connected to transport routes and offers a variety of shopping and recreational options, making it popular for Airbnb guests. | Mount Wellington Lookout, Sylvia Park, Mount Wellington Selwyn Reserve, Local eateries, Nearby parks |
| Stonefields | Stonefields offers a mix of residential and commercial spaces, with modern amenities and characteristics appealing to young families and professionals who want a suburban lifestyle close to the city. | Stonefields Market, Tamaki Drive, Local parks and playgrounds, Shopping convenience nearby, Community events |
| Royal Oak | Royal Oak is a charming suburb that combines residential living with a strong community feel, providing access to parks, shopping, and dining options while being close to Auckland CBD. | Royal Oak Mall, Monte Cecilia Park, Local dining spots, Good public transport links, Nearby parks |
Do you need a license for Airbnb in Maungakiekie-Tāmaki?
We recommend checking directly with Maungakiekie-Tāmaki's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Maungakiekie-Tāmaki
Entire home central Location close to airport.
Entire Place • 4 bedrooms
Auckland City & AIRPORT Near Sylvia park mall
Entire Place • 4 bedrooms
Relax near Auckland city & enjoy
Entire Place • 4 bedrooms
Spa, Movies, Pool table, Table tennis - Ellerslie!
Entire Place • 3 bedrooms
Modern Sanctuary on the reserve
Entire Place • 3 bedrooms
Private and sunny 3-bedroom home with parking
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Maungakiekie-Tāmaki
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Sam | 5 | $194,823 | 223 | 4.47/5.0 |
| Johnny | 8 | $143,555 | 269 | 4.87/5.0 |
| Team EJ | 4 | $80,726 | 50 | 3.44/5.0 |
| YZ Management | 2 | $75,430 | 61 | 4.51/5.0 |
| Puneeta | 1 | $60,538 | 42 | 4.74/5.0 |
| Valeria | 1 | $58,622 | 19 | 4.79/5.0 |
| Catherine | 3 | $56,021 | 15 | 3.19/5.0 |
| Stefan | 1 | $55,035 | 28 | 4.68/5.0 |
| Stefan | 1 | $54,823 | 35 | 4.66/5.0 |
| Lisa | 1 | $51,721 | 30 | 5.00/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Maungakiekie-Tāmaki
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (63.1%), with house and apartment & condo properties comprising 84.7% of inventory
Room Capacity Distribution
Analysis of 157 properties in Maungakiekie-Tāmaki shows that 1 bedroom properties are most prevalent, making up 32.5% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 50.3% of all listings.
Key Insights
- Most common: 1 bedroom (32.5%)
- Least common: 5+ bedrooms (1.3%)
- Market concentration: 50.3% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 157 properties in Maungakiekie-Tāmaki reveals that 2 guests properties dominate the market, representing 24.2% of all listings. The average property accommodates 3.0 guests, with a clear trend towards larger guest capacities. Properties accommodating 2 guests and 4 guests make up 39.5% of the market.
Key Insights
- Most common capacity: 2 guests (24.2% of market)
- Least common capacity: 1 guest (3.2% of market)
- Average guest capacity: 3.0 guests per property
- Market concentration: 39.5% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 157 properties in Maungakiekie-Tāmaki, the most common availability pattern is 271-366 days (33.1% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (29.9% of properties).
Key Insights
- Most common availability window: 271-366 days (33.1%)
- Most common booking duration: 181-270 days (29.9%)
- Properties with high availability (180+ days): 56.7%
- Properties with long-term bookings (180+ days): 44.6%
Minimum Stay Distributions
1 Night
51 listings
37.8% of total
2 Nights
48 listings
35.6% of total
3 Nights
16 listings
11.9% of total
4-6 Nights
7 listings
5.2% of total
7-29 Nights
5 listings
3.7% of total
30+ Nights
8 listings
5.9% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 73.4%
- Mid-length stays (4-6 nights) represent 5.2% of listings
- Monthly+ stays (5.9%) suggest a stable extended-stay market
- High market flexibility with 85.3% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
1 listings
0.8% of total
Super Strict 60 Days
1 listings
0.8% of total
Flexible
34 listings
27% of total
Moderate
43 listings
34.1% of total
Firm
18 listings
14.3% of total
Strict
29 listings
23% of total
Key Insights
- Moderate is the preferred policy at 34.1% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 61.1% of the market
- Strong market consensus around Moderate policies
- Super Strict 60 Days policies are least common at 0.8% of listings
Recommendations
- Consider starting with a Moderate policy to align with market preferences
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jan, Nov, Mar, averaging 61 days
- Shortest booking windows are in Oct, Sep, Aug, averaging 31 days
- Winter shows the longest average booking window at 55 days, while Summer has the shortest at 40 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 55 days in advance
- Consider early bird discounts during Summer to encourage longer lead times
- Focus on last-minute booking promotions during Oct-Aug when lead times are shortest
Popular Airbnb Amenities in Maungakiekie-Tāmaki
Below is the distribution of amenities across listings in Maungakiekie-Tāmaki:
Traveler Demographics
Key Insights
- Domestic travelers make up 56% of total guests, indicating a significant local market share.
- Primary international markets: Australia (12.4%) and United States (9.7%)
- English is the top language at 73.7%, followed by Chinese (7.6%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.8%
Recommendations
- Target marketing campaigns for Auckland and Wellington markets
- Develop localized content for Australia and United States
- Prioritize English and Chinese language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Maungakiekie-Tāmaki. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Hot Water Beach | 24 | $3,324 | $248.67 | 55% |
| Waiheke | 604 | $2,530 | $330.64 | 35% |
| Pios Beach | 17 | $2,354 | $236.19 | 45% |
| Pataua North | 14 | $2,165 | $280.42 | 38% |
| Langs Beach | 24 | $2,060 | $416.12 | 32% |
| Karapiro | 37 | $2,058 | $190.03 | 40% |
| Island View | 31 | $2,047 | $199.40 | 40% |
| Baylys Beach | 13 | $2,021 | $135.50 | 49% |
| Whananaki | 20 | $2,019 | $260.32 | 34% |
| Opito Bay | 13 | $2,019 | $368.30 | 30% |
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