Manurewa Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Auckland, New Zealand
Is Airbnb profitable in Manurewa in 2025? Explore comprehensive Airbnb analytics for Manurewa, Auckland, New Zealand to uncover income potential. This 2025 STR market report for Manurewa, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 60 active listings.
Whether you're considering an Airbnb investment in Manurewa, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Manurewa Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Manurewa Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Manurewa (2025)
Understanding the monthly revenue variations for Airbnb listings in Manurewa is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Manurewa is typically December, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Manurewa across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,155+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,910 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $944 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $420, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Manurewa
Manurewa Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Manurewa STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Novembersees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Manurewa:
- Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 39%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Manurewa
Average Daily Rate (ADR) Airbnb Trends in Manurewa (2025)
Effective short term rental pricing strategy in Manurewa involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Manurewa typically peaks in March and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $249+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $114 or more.
- Typical properties (Median) charge around $63 per night.
- Entry-level properties (Bottom 25%) earn around $41 per night.
Average Daily Rate (ADR) Trend by Month in Manurewa
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Airbnb Seasonality Analysis & Trends in Manurewa (2025)
Peak Season (December, November, June)
- Revenue averages $1,872 per month
- Occupancy rates average 44.6%
- Daily rates average $102
Shoulder Season
- Revenue averages $1,627 per month
- Occupancy maintains around 43.0%
- Daily rates hold near $97
Low Season (February, March, September)
- Revenue drops to average $1,397 per month
- Occupancy decreases to average 39.3%
- Daily rates adjust to average $102
Seasonality Insights for Manurewa
- The Airbnb seasonality in Manurewa shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Manurewa's highest earning potential, with monthly revenues capable of climbing to $1,982, occupancy reaching a high of 50.3%, and ADRs peaking at $107.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,327, occupancy could drop to 30.9%, and ADRs may adjust down to $94.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Manurewa.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Manurewa seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Manurewa (2025)
Exploring the top neighborhoods for short-term rentals in Manurewa? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Manurewa Town Centre | A bustling hub with shopping, dining, and public transport options. Accessible and appealing for both business and leisure travelers. | Manurewa Tenpin Bowling, Manurewa Aquatic Centre, Southmall Shopping Centre, Clyde Park, Seymour Park |
| Wattle Downs | A serene, suburban area by the waterfront, ideal for families and visitors looking for a relaxing stay with nature nearby. | Wattle Downs Golf Course, Coastal Walkway, Dog Parks, Spencer on Byron, Local Beaches |
| Clendon Park | A culturally diverse neighborhood that offers unique local experiences and various culinary delights, perfect for food lovers. | Clendon Shopping Centre, Local Food Markets, Schools and Community Centers, Green Spaces |
| Randwick Park | A quiet residential area popular among families. Offers spacious accommodations and access to parks and community facilities. | Randwick Park, Jaycee Park, Local Schools, Playgrounds |
| Manurewa East | A welcoming community vibe with easy access to amenities and public transport, suitable for longer stays. | Local Cafes, Shopping Areas, Public Transport Accessibility, Parks |
| Evergreen | A growing suburb that offers attractive housing and is close to major roads, making it easy to access other parts of Auckland. | Local Parks, Schools, Residential Areas, Community Events |
| Leabank | A quiet suburb that attracts families and visitors looking for a peaceful environment with nearby amenities. | Leabank Park, Local Shops, Recreational Facilities |
| Te Mahia | An area with a mix of cultures and communities. Offers a unique local experience with access to transportation hubs. | Manukau City Centre, Public Transport Links, Cultural Events, Community Centers |
Understanding Airbnb License Requirements & STR Laws in Manurewa (2025)
While Manurewa, Auckland, New Zealand currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Manurewa to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Manurewa (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Manurewabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Big family house Easy to Airport
Entire Place • 8 bedrooms
Large House South Auckland.
Entire Place • 6 bedrooms
A City Fringe Forest Cottage with Vintage Charm
Entire Place • 3 bedrooms
The Gardens' Treasure
Entire Place • 4 bedrooms
Stunning Sea View Home Very near to AKL Airport
Entire Place • 4 bedrooms
Beautiful 2 bedroom house
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Manurewa (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Manurewa based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Ming | 2 | $172,664 | 68 | 4.68/5.0 |
| Ivy | 1 | $61,307 | 46 | 4.91/5.0 |
| Amar Gill | 3 | $53,469 | 382 | 4.80/5.0 |
| Jay | 1 | $48,051 | 44 | 4.80/5.0 |
| Sam | 1 | $34,681 | 15 | 4.53/5.0 |
| Lei | 2 | $34,399 | 36 | 4.50/5.0 |
| Cham | 2 | $31,343 | 22 | 4.87/5.0 |
| Host #280527421 | 2 | $30,077 | 7 | 2.00/5.0 |
| Team | 1 | $23,325 | 71 | 4.83/5.0 |
| Dahee | 1 | $18,645 | 83 | 4.81/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Manurewa.
Dive Deeper: Advanced Manurewa STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Manurewa. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsManurewa Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Manurewa
- The Manurewa Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 50% of the 60 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 46.7% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Manurewa, House properties are the most common (71.7%), reflecting the local real estate landscape.
- Houses represent a significant 71.7% portion, catering likely to families or larger groups.
- The presence of 15% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like apartment/condo (combined 3.3%) offer potential for unique stay experiences.
Manurewa Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Manurewa
- The dominant room capacity in Manurewa is 1 bedroom listings, making up 51.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 4 bedrooms properties represent 60.0% of the active Airbnb listings in Manurewa, indicating a high concentration in these sizes.
- With over half the market (51.7%) consisting of studios or 1-bedroom units, Manurewa is particularly well-suited for individuals or couples.
- A significant 21.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Manurewa.
Manurewa Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Manurewa
- The most common guest capacity trend in Manurewa vacation rentals is listings accommodating 2 guests (38.3%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 8+ guests dominate the Manurewa STR market, accounting for 51.6% of listings.
- A significant 43.3% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Manurewa.
- 20.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Manurewa.
- On average, properties in Manurewa are equipped to host 2.8 guests.
Manurewa Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Manurewa
- The most common availability pattern in Manurewa falls within the 271-366 days range, representing 53.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 85.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Manurewa (28.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 18.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Manurewa Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
26 listings
59.1% of total
2 Nights
11 listings
25% of total
3 Nights
1 listings
2.3% of total
4-6 Nights
3 listings
6.8% of total
30+ Nights
3 listings
6.8% of total
Key Insights
- The most prevalent minimum stay requirement in Manurewa is 1 Night, adopted by 59.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (84.1%) of the Manurewa Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 59.1% of Manurewa hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 6.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Manurewa.
Manurewa Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
20 listings
48.8% of total
Moderate
10 listings
24.4% of total
Firm
5 listings
12.2% of total
Strict
6 listings
14.6% of total
Cancellation Policy Insights for Manurewa
- The prevailing Airbnb cancellation policy trend in Manurewa is Flexible, used by 48.8% of listings.
- The market strongly favors guest-friendly terms, with 73.2% of listings offering Flexible or Moderate policies. This suggests guests in Manurewa may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 48.8% market standard in Manurewa.
- Using a Strict policy might deter some guests, as only 14.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Manurewa.
Manurewa STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Manurewa
- The overall average booking lead time for vacation rentals in Manurewa is 53 days.
- Guests book furthest in advance for stays during July (average 56 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 28 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (47 days avg.) sees the longest lead times, while Spring (39 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (53 days) as a baseline for your pricing and availability strategy in Manurewa.
- Target marketing efforts for the Winter season well in advance (at least 47 days) to capture early planners.
- Monitor your own booking lead times against these Manurewa averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Manurewa (2025)
Amenity Prevalence
Amenity Insights for Manurewa
- Essential amenities in Manurewa that guests expect include: Wifi, Smoke alarm, Hot water. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Essentials, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Manurewa: Wifi, Smoke alarm, Hot water.
- Prioritize adding missing essentials: Smoke alarm, Hot water.
- Consider adding popular differentiators like Heating or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Manurewa to stay competitive.
Manurewa Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Manurewa
- The typical guest profile for Airbnb in Manurewa consists of a mix of domestic (50%) and international guests, often arriving from nearby Auckland, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Chinese.
- Domestic travelers account for 50.1% of guests.
- Key international markets include New Zealand (50.1%) and Australia (12.6%).
- Top languages spoken are English (61.9%) followed by Chinese (8.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Manurewa Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Hot Water Beach | 24 | $3,278 | $253.38 | 55% |
| Te Kūiti | 10 | $3,112 | $134.14 | 62% |
| Waiheke | 576 | $2,602 | $339.37 | 34% |
| Langs Beach | 22 | $2,377 | $425.95 | 32% |
| Island View | 29 | $2,247 | $201.70 | 41% |
| Hahei | 96 | $2,176 | $246.79 | 40% |
| Karapiro | 38 | $2,157 | $194.60 | 40% |
| Kinloch | 79 | $2,132 | $248.06 | 41% |
| Pios Beach | 18 | $2,086 | $233.93 | 40% |
| Newstead | 15 | $1,933 | $142.02 | 45% |