Hibiscus and Bays Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Auckland, New Zealand

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Hibiscus and Bays in 2025? Explore comprehensive Airbnb analytics for Hibiscus and Bays, Auckland, New Zealand to uncover income potential. This 2025 STR market report for Hibiscus and Bays, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 415 active listings.

Whether you're considering an Airbnb investment in Hibiscus and Bays, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Hibiscus and Bays Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Hibiscus and Bays Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$157
The average rental revenue earned for an occupied room per day in Hibiscus and Bays.
Occupancy Rate(?)
41.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$16,711
Typical annual income for an Airbnb listing in Hibiscus and Bays. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-5.5%
Slight decrease (-5.5%) vs. last year.
Peak Revenue Month(?)
December
The month with the highest average earnings, indicating peak season in Hibiscus and Bays.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Hibiscus and Bays.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
415
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Hibiscus and Bays (2025)

Understanding the monthly revenue variations for Airbnb listings in Hibiscus and Bays is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Hibiscus and Bays is typically December, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Hibiscus and Bays across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,528+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,663 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,448 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $678, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Hibiscus and Bays

Hibiscus and Bays Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Hibiscus and Bays STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Hibiscus and Bays:

  • Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 41%.
  • Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Hibiscus and Bays

Average Daily Rate (ADR) Airbnb Trends in Hibiscus and Bays (2025)

Effective short term rental pricing strategy in Hibiscus and Bays involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Hibiscus and Bays typically peaks in December and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $293+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $190 or more.
  • Typical properties (Median) charge around $110 per night.
  • Entry-level properties (Bottom 25%) earn around $68 per night.

Average Daily Rate (ADR) Trend by Month in Hibiscus and Bays

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Airbnb Seasonality Analysis & Trends in Hibiscus and Bays (2025)

Peak Season (December, January, April)
  • Revenue averages $2,624 per month
  • Occupancy rates average 49.3%
  • Daily rates average $161
Shoulder Season
  • Revenue averages $2,078 per month
  • Occupancy maintains around 43.6%
  • Daily rates hold near $152
Low Season (March, September, October)
  • Revenue drops to average $1,526 per month
  • Occupancy decreases to average 37.2%
  • Daily rates adjust to average $150

Seasonality Insights for Hibiscus and Bays

  • The Airbnb seasonality in Hibiscus and Bays shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Hibiscus and Bays's highest earning potential, with monthly revenues capable of climbing to $2,793, occupancy reaching a high of 53.9%, and ADRs peaking at $169.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,308, occupancy could drop to 33.8%, and ADRs may adjust down to $145.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Hibiscus and Bays.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Hibiscus and Bays seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Hibiscus and Bays (2025)

Exploring the top neighborhoods for short-term rentals in Hibiscus and Bays? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Karepiro Bay
Picturesque waterside suburb featuring beautiful beaches and reserves, great for families and those seeking relaxation. Close proximity to local cafes and recreational activities, making it perfect for short-term stays.
Karepiro Bay Beach, Waiake Beach, Long Bay Regional Park, Shakespear Regional Park, Narrow Neck Beach
Torbay
Coastal suburb known for its family-friendly atmosphere and stunning views of the Hauraki Gulf. Popular for its outdoor activities and close-knit community, ideal for hosting families and tourists looking for peace.
Torbay Beach, Bayswater Marina, Gulph of Hauraki walkways, Bayside Market
Milford
Charming suburb with a vibrant village atmosphere and attractive waterfronts. It's perfect for visitors who want local cafes and shops while being close to the beach.
Milford Beach, Milford Centre, Lake Pupuke, Thornton Beach
Mairangi Bay
Beautiful seaside locale known for its sandy beach and excellent surf. Attracts those interested in water sports and beach life, along with stunning coastal walks.
Mairangi Bay Beach, Mairangi Bay Park, Windsurfing and surfing schools, Mairangi Bay shops
Browns Bay
Lively coastal community with a great mix of cafes, shops, and beach activities. Ideal for tourists looking for a vibrant beachside experience.
Browns Bay Beach, Browns Bay Wharf, Cafes and shops along the beachfront, Ewen Park
Northcross
A suburban area that provides access to both residential comfort and local amenities. Close to beaches and parks, making it ideal for families.
Northcross Shopping Centre, East Coast Bays, Curtis Park
Albany
Developed area known for its shopping centers and access to recreational spaces. It attracts both business and family travelers due to proximity to schools and malls.
Albany Westfield, North Harbour Stadium, Crispin Souther Pavilion, Graham Salmon Reserve
Long Bay
Popular for its stunning beach and scenic regional park. Perfect for tourists interested in nature, sports, and outdoor activities.
Long Bay Beach, Long Bay Regional Park, Walking tracks, Surf life saving club

Understanding Airbnb License Requirements & STR Laws in Hibiscus and Bays (2025)

While Hibiscus and Bays, Auckland, New Zealand currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Hibiscus and Bays to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Hibiscus and Bays (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Hibiscus and Baysbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Edgewater Retreat

Edgewater Retreat

Entire Place • 6 bedrooms

$193,672
Revenue
75.1%
Occupancy
$707.83
Daily Rate
Tropical Paradise by the Sea

Tropical Paradise by the Sea

Entire Place • 7 bedrooms

$132,021
Revenue
55.8%
Occupancy
$624.87
Daily Rate
Pool and Beach Summer Paradise

Pool and Beach Summer Paradise

Entire Place • 4 bedrooms

$93,462
Revenue
78.9%
Occupancy
$496.42
Daily Rate
7BR 3BH Beach Escape. 2 min to Browns Bay Beach

7BR 3BH Beach Escape. 2 min to Browns Bay Beach

Entire Place • 7 bedrooms

$93,422
Revenue
57.7%
Occupancy
$373.01
Daily Rate
Hampton on View, Luxury Clifftop in Campbells Bay

Hampton on View, Luxury Clifftop in Campbells Bay

Entire Place • 5 bedrooms

$85,122
Revenue
14.4%
Occupancy
$2878.78
Daily Rate
Own Beach Access and track with 2 Kayaks Auckland

Own Beach Access and track with 2 Kayaks Auckland

Entire Place • 4 bedrooms

$75,886
Revenue
44.4%
Occupancy
$382.29
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Hibiscus and Bays (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Hibiscus and Bays based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Margay Property Management14$325,3383994.85/5.0
Grant4$248,9761734.90/5.0
Kelli1$193,672814.98/5.0
Amy7$167,762804.15/5.0
Valeria2$120,278444.89/5.0
Lisa2$116,597155.00/5.0
Team EJ4$107,3441104.74/5.0
Jonny2$96,324584.95/5.0
Ming1$93,422514.65/5.0
Host #451727854$91,6531033.65/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Hibiscus and Bays.

Dive Deeper: Advanced Hibiscus and Bays STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Hibiscus and Bays. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Hibiscus and Bays Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Hibiscus and Bays

  • The Hibiscus and Bays Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 81.7% of the 415 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Hibiscus and Bays, House properties are the most common (61%), reflecting the local real estate landscape.
  • Houses represent a significant 61% portion, catering likely to families or larger groups.
  • The presence of 10.6% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique (combined 0.7%) offer potential for unique stay experiences.

Hibiscus and Bays Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Hibiscus and Bays

  • The dominant room capacity in Hibiscus and Bays is 1 bedroom listings, making up 31.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 55.9% of the active Airbnb listings in Hibiscus and Bays, indicating a high concentration in these sizes.
  • A significant 34.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Hibiscus and Bays.

Hibiscus and Bays Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Hibiscus and Bays

  • The most common guest capacity trend in Hibiscus and Bays vacation rentals is listings accommodating 2 guests (24.3%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Hibiscus and Bays STR market, accounting for 44.1% of listings.
  • 30.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Hibiscus and Bays.
  • On average, properties in Hibiscus and Bays are equipped to host 4.0 guests.

Hibiscus and Bays Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Hibiscus and Bays

  • The most common availability pattern in Hibiscus and Bays falls within the 271-366 days range, representing 45.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 73.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Hibiscus and Bays (28.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 26.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Hibiscus and Bays Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (28.7%)

1 Night

107 listings

28.7% of total

2 Nights (33.8%)

2 Nights

126 listings

33.8% of total

3 Nights (8.3%)

3 Nights

31 listings

8.3% of total

4-6 Nights (7.8%)

4-6 Nights

29 listings

7.8% of total

7-29 Nights (2.4%)

7-29 Nights

9 listings

2.4% of total

30+ Nights (19%)

30+ Nights

71 listings

19% of total

Key Insights

  • The most prevalent minimum stay requirement in Hibiscus and Bays is 2 Nights, adopted by 33.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (62.5%) of the Hibiscus and Bays Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (19%) caters to monthly stays (30+ nights) in Hibiscus and Bays, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 33.8% of Hibiscus and Bays hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 28.7% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 19% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Hibiscus and Bays.

Hibiscus and Bays Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

6 listings

1.7% of total

Super Strict 60 Days

1 listings

0.3% of total

Flexible (27.4%)

Flexible

94 listings

27.4% of total

Moderate (28.9%)

Moderate

99 listings

28.9% of total

Firm (21.3%)

Firm

73 listings

21.3% of total

Strict (20.4%)

Strict

70 listings

20.4% of total

Cancellation Policy Insights for Hibiscus and Bays

  • The prevailing Airbnb cancellation policy trend in Hibiscus and Bays is Moderate, used by 28.9% of listings.
  • There's a relatively balanced mix between guest-friendly (56.3%) and stricter (41.7%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 28.9% market standard in Hibiscus and Bays.
  • Regularly review your cancellation policy against competitors and market demand shifts in Hibiscus and Bays.

Hibiscus and Bays STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Hibiscus and Bays

  • The overall average booking lead time for vacation rentals in Hibiscus and Bays is 54 days.
  • Guests book furthest in advance for stays during December (average 74 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in August (average 36 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (68 days avg.) sees the longest lead times, while Summer (40 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (54 days) as a baseline for your pricing and availability strategy in Hibiscus and Bays.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 74 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 68 days) to capture early planners.
  • Monitor your own booking lead times against these Hibiscus and Bays averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Hibiscus and Bays (2025)

Amenity Prevalence

Amenity Insights for Hibiscus and Bays

  • Essential amenities in Hibiscus and Bays that guests expect include: Wifi, Smoke alarm, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, Free parking on premises, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Hibiscus and Bays: Wifi, Smoke alarm, TV.
  • Prioritize adding missing essentials: Wifi, Smoke alarm, TV.
  • Consider adding popular differentiators like Heating or Free parking on premises to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Hibiscus and Bays to stay competitive.

Hibiscus and Bays Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Hibiscus and Bays

  • The typical guest profile for Airbnb in Hibiscus and Bays consists of a mix of domestic (61%) and international guests, often arriving from nearby Auckland, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Chinese.
  • Domestic travelers account for 61.1% of guests.
  • Key international markets include New Zealand (61.1%) and Australia (11.3%).
  • Top languages spoken are English (65.4%) followed by Chinese (6.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Auckland and Wellington.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Hibiscus and Bays Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Hot Water Beach24$3,278$253.3855%
Waiheke576$2,602$339.3734%
Langs Beach22$2,377$425.9532%
Island View29$2,247$201.7041%
Hahei96$2,176$246.7940%
Karapiro38$2,157$194.6040%
Pios Beach18$2,086$233.9340%
Whananaki19$1,987$272.1933%
Newstead15$1,933$142.0245%
Waihi Beach125$1,875$220.3638%

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