Aotea Great Barrier Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Auckland, New Zealand

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Aotea Great Barrier in 2025? Explore comprehensive Airbnb analytics for Aotea Great Barrier, Auckland, New Zealand to uncover income potential. This 2025 STR market report for Aotea Great Barrier, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 78 active listings.

Whether you're considering an Airbnb investment in Aotea Great Barrier, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Aotea Great Barrier Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Aotea Great Barrier Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$196
The average rental revenue earned for an occupied room per day in Aotea Great Barrier.
Occupancy Rate(?)
30.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$14,100
Typical annual income for an Airbnb listing in Aotea Great Barrier. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-23.2%
Significant decrease (-23.2%) vs. last year.
Peak Revenue Month(?)
January
The month with the highest average earnings, indicating peak season in Aotea Great Barrier.
Lowest Revenue Month(?)
July
The month with the lowest average earnings, indicating the low season in Aotea Great Barrier.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
78
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Aotea Great Barrier (2025)

Understanding the monthly revenue variations for Airbnb listings in Aotea Great Barrier is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Aotea Great Barrier is typically January, while July often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Aotea Great Barrier across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,061+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,551 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,363 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $719, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Aotea Great Barrier

Aotea Great Barrier Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Aotea Great Barrier STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while July experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Aotea Great Barrier:

  • Best-in-class properties (Top 10%) achieve 60%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 42% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 26%.
  • Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Aotea Great Barrier

Average Daily Rate (ADR) Airbnb Trends in Aotea Great Barrier (2025)

Effective short term rental pricing strategy in Aotea Great Barrier involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Aotea Great Barrier typically peaks in January and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $320+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $233 or more.
  • Typical properties (Median) charge around $169 per night.
  • Entry-level properties (Bottom 25%) earn around $132 per night.

Average Daily Rate (ADR) Trend by Month in Aotea Great Barrier

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Airbnb Seasonality Analysis & Trends in Aotea Great Barrier (2025)

Peak Season (January, December, February)
  • Revenue averages $2,936 per month
  • Occupancy rates average 45.5%
  • Daily rates average $203
Shoulder Season
  • Revenue averages $1,662 per month
  • Occupancy maintains around 27.4%
  • Daily rates hold near $197
Low Season (July, August, September)
  • Revenue drops to average $1,043 per month
  • Occupancy decreases to average 19.6%
  • Daily rates adjust to average $194

Seasonality Insights for Aotea Great Barrier

  • The Airbnb seasonality in Aotea Great Barrier shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Aotea Great Barrier's highest earning potential, with monthly revenues capable of climbing to $3,478, occupancy reaching a high of 50.6%, and ADRs peaking at $207.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $927, occupancy could drop to 17.8%, and ADRs may adjust down to $192.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Aotea Great Barrier.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Aotea Great Barrier seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Aotea Great Barrier (2025)

Exploring the top neighborhoods for short-term rentals in Aotea Great Barrier? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Claris
The main settlement on Great Barrier Island, Claris serves as a hub for visitors with its local amenities and proximity to beautiful beaches. Ideal for travelers looking for convenience and access to the island's natural beauty.
Claris Airport, Great Barrier Island Community Health, Tawharanui Regional Park, Coast to Coast Walkway, Dome Forest
Tryphena
Known for its picturesque beach and serene atmosphere, Tryphena offers a perfect getaway. It's great for guests seeking relaxation, with opportunities for swimming, fishing, and exploring natural landscapes.
Tryphena Beach, Medlands Beach, Tryphena Wharf, Awana Beach, Hiking Trails
Port Fitzroy
Port Fitzroy is a charming harbor area, offering stunning views and a sense of remoteness. It's perfect for adventure-seekers and those wanting to connect with nature through hiking and boating.
Port Fitzroy Marine Reserve, Hiking Trails, Kayaking, Fishing Spots, Beaches
Whangaparapara
A secluded area on the island, Whangaparapara is perfect for travelers looking for peace and quiet in nature, alongside warm local hospitality. It's a perfect retreat for nature lovers.
Whangaparapara Harbour, Bush walks, Fishing, Tranquil beaches, Eco-Tours
Okiwi
Okiwi is a serene area that attracts those looking for a quieter vacation away from the more populated spots. It offers access to great hiking and nature experiences.
Okiwi Basin, Hiking Trails, Bird Watching, Scenic Views, Camping Spots
Mediterranean Beach
A stunning, less touristy beach that draws visitors seeking natural beauty and tranquility. Ideal for those looking to escape bustling tourist spots.
Mediterranean Beach, Scenic Walks, Wildlife Viewing, Swimming, Picnic Areas
Awana
Awana is known for its beautiful beach and is a hotspot for surfers. Visitors come for adventure sports as well as relaxation in a beautiful location.
Awana Beach, Surfing, Camping Sites, Scenic Views, Nearby Hiking Trails
Kawau Bay
Kawau Bay presents a picturesque landscape and a variety of outdoor activities. It attracts visitors interested in kayaking, fishing, and beach activities.
Kawau Bay, Water Sports, Fishing, Beaches, Scenic Drives

Understanding Airbnb License Requirements & STR Laws in Aotea Great Barrier (2025)

While Aotea Great Barrier, Auckland, New Zealand currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Aotea Great Barrier to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Aotea Great Barrier (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Aotea Great Barrierbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

175° East - Pitokuku House

175° East - Pitokuku House

Entire Place • 4 bedrooms

$51,701
Revenue
49.8%
Occupancy
$313.37
Daily Rate
Jacks Sanctuary - stunning sea views, double bath

Jacks Sanctuary - stunning sea views, double bath

Entire Place • 2 bedrooms

$46,648
Revenue
75.0%
Occupancy
$332.93
Daily Rate
Historic villa within wildlife Sanctuary

Historic villa within wildlife Sanctuary

Entire Place • 5 bedrooms

$46,048
Revenue
31.0%
Occupancy
$438.16
Daily Rate
Medlands Sands

Medlands Sands

Entire Place • 3 bedrooms

$42,528
Revenue
40.7%
Occupancy
$240.82
Daily Rate
Bird Rock Retreat

Bird Rock Retreat

Entire Place • 2 bedrooms

$35,727
Revenue
54.4%
Occupancy
$179.42
Daily Rate
Little Blue Cottage

Little Blue Cottage

Entire Place • 3 bedrooms

$32,408
Revenue
32.8%
Occupancy
$238.38
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Aotea Great Barrier (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Aotea Great Barrier based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Lyn3$90,391393.33/5.0
Glenfern2$59,015344.97/5.0
Angela3$53,4851654.77/5.0
Jacqui2$51,782594.66/5.0
Carol1$46,648265.00/5.0
Robyn2$46,211635.00/5.0
Ballinger1$35,727594.97/5.0
Emma1$32,408674.93/5.0
Elliot1$30,306884.78/5.0
Paul1$28,652724.96/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Aotea Great Barrier.

Dive Deeper: Advanced Aotea Great Barrier STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Aotea Great Barrier. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Aotea Great Barrier Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Aotea Great Barrier

  • The Aotea Great Barrier Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.2% of the 78 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Aotea Great Barrier, House properties are the most common (70.5%), reflecting the local real estate landscape.
  • Houses represent a significant 70.5% portion, catering likely to families or larger groups.
  • The presence of 5.1% Hotel/Boutique listings indicates integration with traditional hospitality.

Aotea Great Barrier Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Aotea Great Barrier

  • The dominant room capacity in Aotea Great Barrier is 3 bedrooms listings, making up 29.5% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 55.1% of the active Airbnb listings in Aotea Great Barrier, indicating a high concentration in these sizes.
  • A significant 39.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Aotea Great Barrier.

Aotea Great Barrier Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Aotea Great Barrier

  • The most common guest capacity trend in Aotea Great Barrier vacation rentals is listings accommodating 2 guests (29.5%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 6 guests dominate the Aotea Great Barrier STR market, accounting for 55.1% of listings.
  • 38.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Aotea Great Barrier.
  • On average, properties in Aotea Great Barrier are equipped to host 4.4 guests.

Aotea Great Barrier Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Aotea Great Barrier

  • The most common availability pattern in Aotea Great Barrier falls within the 271-366 days range, representing 69.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 96.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Aotea Great Barrier (38.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 3.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Aotea Great Barrier Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (7.9%)

1 Night

6 listings

7.9% of total

2 Nights (57.9%)

2 Nights

44 listings

57.9% of total

3 Nights (9.2%)

3 Nights

7 listings

9.2% of total

4-6 Nights (6.6%)

4-6 Nights

5 listings

6.6% of total

7-29 Nights (1.3%)

7-29 Nights

1 listings

1.3% of total

30+ Nights (17.1%)

30+ Nights

13 listings

17.1% of total

Key Insights

  • The most prevalent minimum stay requirement in Aotea Great Barrier is 2 Nights, adopted by 57.9% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (65.8%) of the Aotea Great Barrier Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (17.1%) caters to monthly stays (30+ nights) in Aotea Great Barrier, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 57.9% of Aotea Great Barrier hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 7.9% currently do.
  • A 2-night minimum appears standard (57.9%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 17.1% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Aotea Great Barrier.

Aotea Great Barrier Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

2 listings

2.8% of total

Flexible (19.7%)

Flexible

14 listings

19.7% of total

Moderate (23.9%)

Moderate

17 listings

23.9% of total

Firm (25.4%)

Firm

18 listings

25.4% of total

Strict (28.2%)

Strict

20 listings

28.2% of total

Cancellation Policy Insights for Aotea Great Barrier

  • The prevailing Airbnb cancellation policy trend in Aotea Great Barrier is Strict, used by 28.2% of listings.
  • A majority (53.6%) of hosts in Aotea Great Barrier utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 28.2% market standard in Aotea Great Barrier.
  • Regularly review your cancellation policy against competitors and market demand shifts in Aotea Great Barrier.

Aotea Great Barrier STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Aotea Great Barrier

  • The overall average booking lead time for vacation rentals in Aotea Great Barrier is 72 days.
  • Guests book furthest in advance for stays during December (average 109 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in June (average 25 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (95 days avg.) sees the longest lead times, while Summer (35 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (72 days) as a baseline for your pricing and availability strategy in Aotea Great Barrier.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 109 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 95 days) to capture early planners.
  • Monitor your own booking lead times against these Aotea Great Barrier averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Aotea Great Barrier (2025)

Amenity Prevalence

Amenity Insights for Aotea Great Barrier

  • Essential amenities in Aotea Great Barrier that guests expect include: Smoke alarm. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Kitchen, Free parking on premises, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Aotea Great Barrier: Smoke alarm.
  • Prioritize adding missing essentials: Smoke alarm.
  • Consider adding popular differentiators like Kitchen or Free parking on premises to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Aotea Great Barrier to stay competitive.

Aotea Great Barrier Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Aotea Great Barrier

  • The typical guest profile for Airbnb in Aotea Great Barrier consists of primarily domestic travelers (68%), often arriving from nearby Auckland, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 67.8% of guests.
  • Key international markets include New Zealand (67.8%) and United States (13.5%).
  • Top languages spoken are English (75.3%) followed by German (7.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Auckland and Wellington.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Aotea Great Barrier Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Hot Water Beach24$3,278$253.3855%
Waiheke576$2,602$339.3734%
Langs Beach22$2,377$425.9532%
Island View29$2,247$201.7041%
Hahei96$2,176$246.7940%
Karapiro38$2,157$194.6040%
Pios Beach18$2,086$233.9340%
Whananaki19$1,987$272.1933%
Newstead15$1,933$142.0245%
Papamoa222$1,879$217.1839%

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