Podgorica Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Podgorica Capital City, Montenegro
Is Airbnb profitable in Podgorica in 2025? Explore comprehensive Airbnb analytics for Podgorica, Podgorica Capital City, Montenegro to uncover income potential. This 2025 STR market report for Podgorica, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 438 active listings.
Whether you're considering an Airbnb investment in Podgorica, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Podgorica Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Podgorica Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Podgorica (2025)
Understanding the monthly revenue variations for Airbnb listings in Podgorica is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Podgorica is typically June, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Podgorica across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,365+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $993 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $639 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $324, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Podgorica
Podgorica Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Podgorica STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Podgorica:
- Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 41%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Podgorica
Average Daily Rate (ADR) Airbnb Trends in Podgorica (2025)
Effective short term rental pricing strategy in Podgorica involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Podgorica typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $78+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $58 or more.
- Typical properties (Median) charge around $43 per night.
- Entry-level properties (Bottom 25%) earn around $34 per night.
Average Daily Rate (ADR) Trend by Month in Podgorica
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Airbnb Seasonality Analysis & Trends in Podgorica (2025)
Peak Season (June, May, August)
- Revenue averages $929 per month
- Occupancy rates average 46.9%
- Daily rates average $52
Shoulder Season
- Revenue averages $738 per month
- Occupancy maintains around 44.7%
- Daily rates hold near $51
Low Season (January, February, March)
- Revenue drops to average $473 per month
- Occupancy decreases to average 33.3%
- Daily rates adjust to average $48
Seasonality Insights for Podgorica
- The Airbnb seasonality in Podgorica shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Podgorica's highest earning potential, with monthly revenues capable of climbing to $947, occupancy reaching a high of 54.5%, and ADRs peaking at $54.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $463, occupancy could drop to 32.4%, and ADRs may adjust down to $47.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Podgorica.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Podgorica seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Podgorica (2025)
Exploring the top neighborhoods for short-term rentals in Podgorica? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| City Center | The heart of Podgorica, known for its vibrant atmosphere, shopping, and restaurants. A prime location for tourists and business travelers alike due to its accessibility and numerous amenities. | Millennium Bridge, Independence Square, Podgorica City Mall, Church of Christ's Resurrection, King's Park |
| Stari Grad (Old Town) | Rich in history and culture, the Old Town is characterized by its charming streets, historical buildings, and local restaurants. It's perfect for visitors interested in the heritage of Montenegro. | Clock Tower, St. George's Church, Brewery in Old Town, Old Bridge, Museum of Applied Arts |
| Vracar | A trendy and upscale neighborhood that is increasingly popular due to its modern cafes, shops, and proximity to the city's attractions. Ideal for a vibrant urban experience. | Millennium Bridge, Bulevar Džordža Vašingtona, Hala Pionir, Cultural Centre, Young Lake |
| Gorica | A quiet neighborhood with beautiful parks and green spaces, ideal for families or those seeking a tranquil stay. Close to nature while still being accessible to the city. | Park Gorica, Bioscope in Gorica, Viewpoint Gorica, Natural History Museum, Lake Skadar |
| Dajbabe | Known for its natural surroundings, including local wineries and rural charm, Dajbabe offers a unique experience for tourists looking to explore Montenegrin nature and culture. | Dajbabe Monastery, Wine Tours, Natural Parks, Hiking Trails, Traditional Montenegrin Cuisine |
| Koplik | A developing area that is gaining attention for its potential in tourism and local attractions. A good option for investors looking for up-and-coming neighborhoods. | Local Markets, Traditional Restaurants, Cultural Festivals, Eco-Tourism Spots, Historic Sites |
| Banjica | A residential area that attracts families and long-term visitors. It offers a peaceful environment combined with easy access to the city. | Banjica Park, Nearby Schools, Local Shops, Community Events, Nature Trails |
| Zabjelo | A growing neighborhood that is becoming popular with locals and tourists alike for its affordability and access to the city center, making it a good investment opportunity. | Zabjelo Park, Cafes and Restaurants, Local Shops, Community Activities, Historic Buildings |
Understanding Airbnb License Requirements & STR Laws in Podgorica (2025)
While Podgorica, Podgorica Capital City, Montenegro currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Podgorica to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Podgorica (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Podgoricabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Zeta River, Podgorica
Entire Place • 1 bedroom
Top floor Luxury 2BR Apartment
Entire Place • 2 bedrooms
White Homes 37 • Central Point
Entire Place • 2 bedrooms
New City Luxury 2BR apartment
Entire Place • 2 bedrooms
Stylish Two-Bedroom Apartment | Ljubovic Hill Park
Entire Place • 2 bedrooms
Central Quart - Luxury Apartment
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Podgorica (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Podgorica based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Apartments 28 | 32 | $334,060 | 818 | 4.91/5.0 |
| Maja | 19 | $140,901 | 191 | 4.11/5.0 |
| Vamio | 10 | $115,377 | 1364 | 4.82/5.0 |
| Zarko | 5 | $44,800 | 376 | 4.88/5.0 |
| Drazen | 1 | $41,242 | 31 | 4.94/5.0 |
| Pavle | 3 | $34,669 | 95 | 4.94/5.0 |
| Mitar | 3 | $34,081 | 398 | 4.94/5.0 |
| Lina | 4 | $33,266 | 111 | 4.92/5.0 |
| Vesna | 4 | $29,406 | 378 | 4.93/5.0 |
| Nina | 4 | $28,429 | 253 | 4.92/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Podgorica.
Dive Deeper: Advanced Podgorica STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Podgorica. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPodgorica Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Podgorica
- The Podgorica Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.9% of the 438 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Podgorica, Apartment/Condo properties are the most common (88.6%), reflecting the local real estate landscape.
- Smaller segments like house, outdoor/unique, hotel/boutique, others (combined 11.5%) offer potential for unique stay experiences.
Podgorica Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Podgorica
- The dominant room capacity in Podgorica is 1 bedroom listings, making up 66.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 82.9% of the active Airbnb listings in Podgorica, indicating a high concentration in these sizes.
- With over half the market (66.7%) consisting of studios or 1-bedroom units, Podgorica is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (1.4%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Podgorica.
Podgorica Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Podgorica
- The most common guest capacity trend in Podgorica vacation rentals is listings accommodating 2 guests (34.5%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Podgorica STR market, accounting for 66.0% of listings.
- Listings for large groups (6+ guests) are relatively rare (2.3%), potentially indicating an opportunity for hosts targeting this segment in Podgorica.
- On average, properties in Podgorica are equipped to host 3.0 guests.
Podgorica Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Podgorica
- The most common availability pattern in Podgorica falls within the 271-366 days range, representing 40% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 73.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Podgorica (35.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 27.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Podgorica Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
188 listings
45% of total
2 Nights
99 listings
23.7% of total
3 Nights
41 listings
9.8% of total
4-6 Nights
26 listings
6.2% of total
7-29 Nights
11 listings
2.6% of total
30+ Nights
53 listings
12.7% of total
Key Insights
- The most prevalent minimum stay requirement in Podgorica is 1 Night, adopted by 45% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (68.7%) of the Podgorica Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (12.7%) caters to monthly stays (30+ nights) in Podgorica, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 45% of Podgorica hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 12.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Podgorica.
Podgorica Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
139 listings
37.9% of total
Moderate
87 listings
23.7% of total
Firm
83 listings
22.6% of total
Strict
58 listings
15.8% of total
Cancellation Policy Insights for Podgorica
- The prevailing Airbnb cancellation policy trend in Podgorica is Flexible, used by 37.9% of listings.
- There's a relatively balanced mix between guest-friendly (61.6%) and stricter (38.4%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 37.9% market standard in Podgorica.
- Regularly review your cancellation policy against competitors and market demand shifts in Podgorica.
Podgorica STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Podgorica
- The overall average booking lead time for vacation rentals in Podgorica is 29 days.
- Guests book furthest in advance for stays during July (average 44 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 17 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (41 days avg.) sees the longest lead times, while Winter (18 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (29 days) as a baseline for your pricing and availability strategy in Podgorica.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 44 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 41 days) to capture early planners.
- Monitor your own booking lead times against these Podgorica averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Podgorica (2025)
Amenity Prevalence
Amenity Insights for Podgorica
- Essential amenities in Podgorica that guests expect include: Wifi, Kitchen, Air conditioning, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Washer, Heating, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Podgorica: Wifi, Kitchen, Air conditioning, TV.
- Prioritize adding missing essentials: Wifi, Kitchen, Air conditioning, TV.
- Consider adding popular differentiators like Washer or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Podgorica to stay competitive.
Podgorica Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Podgorica
- The typical guest profile for Airbnb in Podgorica consists of predominantly international visitors (95%), with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Russian.
- Domestic travelers account for 5.2% of guests.
- Key international markets include United Kingdom (16.8%) and United States (9.7%).
- Top languages spoken are English (42.8%) followed by Russian (7.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United States.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Podgorica Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Zavrelje | 14 | $2,670 | $445.51 | 57% |
| Lapčići | 10 | $2,611 | $305.39 | 45% |
| Ledenice | 10 | $2,591 | $394.30 | 42% |
| Čilipi | 29 | $2,242 | $248.94 | 54% |
| Močići | 31 | $2,162 | $265.48 | 43% |
| Petrača | 13 | $2,067 | $215.53 | 49% |
| Dubrovnik | 4,595 | $1,975 | $187.17 | 55% |
| Čibača | 27 | $1,937 | $247.85 | 53% |
| Mlini | 216 | $1,861 | $181.26 | 55% |
| Popovići | 10 | $1,831 | $237.83 | 43% |