Plužine Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Plužine Municipality, Montenegro

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Plužine in 2025? Explore comprehensive Airbnb analytics for Plužine, Plužine Municipality, Montenegro to uncover income potential. This 2025 STR market report for Plužine, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 21 active listings.

Whether you're considering an Airbnb investment in Plužine, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Plužine Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Plužine Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$71
The average rental revenue earned for an occupied room per day in Plužine.
Occupancy Rate(?)
36.3%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$6,653
Typical annual income for an Airbnb listing in Plužine. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
190.1%
Strong growth (190.1%) vs. last year.
Peak Revenue Month(?)
April
The month with the highest average earnings, indicating peak season in Plužine.
Lowest Revenue Month(?)
December
The month with the lowest average earnings, indicating the low season in Plužine.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
21
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Plužine (2025)

Understanding the monthly revenue variations for Airbnb listings in Plužine is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Plužine is typically April, while December often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Plužine across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,254+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $948 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $660 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $292, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Plužine

Plužine Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Plužine STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Plužine:

  • Best-in-class properties (Top 10%) achieve 59%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 43% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 26%.
  • Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Plužine

Average Daily Rate (ADR) Airbnb Trends in Plužine (2025)

Effective short term rental pricing strategy in Plužine involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Plužine typically peaks in January and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $93+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $63 or more.
  • Typical properties (Median) charge around $51 per night.
  • Entry-level properties (Bottom 25%) earn around $45 per night.

Average Daily Rate (ADR) Trend by Month in Plužine

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Airbnb Seasonality Analysis & Trends in Plužine (2025)

Peak Season (April, June, May)
  • Revenue averages $1,199 per month
  • Occupancy rates average 26.4%
  • Daily rates average $62
Shoulder Season
  • Revenue averages $677 per month
  • Occupancy maintains around 38.4%
  • Daily rates hold near $63
Low Season (February, November, December)
  • Revenue drops to average $256 per month
  • Occupancy decreases to average 17.4%
  • Daily rates adjust to average $66

Seasonality Insights for Plužine

  • The Airbnb seasonality in Plužine shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Plužine's highest earning potential, with monthly revenues capable of climbing to $1,295, occupancy reaching a high of 58.2%, and ADRs peaking at $67.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $232, occupancy could drop to 11.8%, and ADRs may adjust down to $60.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Plužine.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Plužine seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Plužine (2025)

Exploring the top neighborhoods for short-term rentals in Plužine? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Lake Piva
A breathtaking natural lake surrounded by mountains, ideal for outdoor enthusiasts and those seeking serenity. Perfect for guests who enjoy water activities such as kayaking, fishing, and hiking in stunning landscapes.
Piva Monastery, Piva Lake, Hiking Trails, Kayaking, Fishing
Plužine Town
The charming town of Plužine offers a mix of local culture and accessibility to nature. It serves as a great base for exploring the surrounding natural beauties, attracting both tourists and local visitors.
Local eateries, Cultural sites, Piva River, Traditional markets
Durmitor National Park
A UNESCO World Heritage Site, known for its dramatic landscapes, alpine lakes, and diverse wildlife. A must-visit for anyone looking to explore Montenegro's natural beauty while enjoying outdoor activities.
Black Lake, Tara River Canyon, Mountain trails, Skiing in winter, Rafting
Tara River Canyon
One of the deepest canyons in Europe, popular among adrenaline seekers for rafting and adventure sports. It attracts thrill-seekers and nature lovers alike.
Rafting on Tara River, Scenic viewpoints, Nature trails, Canyoning, Wildlife watching
Ostrcg
A quaint village offering a peaceful retreat, surrounded by nature. Great for those looking to escape the hustle and bustle, perfect for relaxation and eco-tourism.
Hiking, Local folklore, Traditional Montenegrin cuisine
Sveti Nikola Island
An uninhabited island providing a unique escape with opportunities for private boat trips and nature exploration. Ideal for guests looking for secluded getaways and nature lovers.
Private beaches, Snorkeling, Picnic spots
Šćepan Polje
A small village at the end of the Piva Canyon, set amid striking landscapes. It's popular for its eco-friendly tourism and as a gateway to various hiking paths.
Eco tourism activities, Hiking paths, Scenic views
Grebaje Valley
A stunning valley in the Prokletije mountain range, famous for breathtaking views and hiking opportunities. Ideal for adventurous tourists looking for less commercialized areas.
Hiking, Scenic views, Cultural heritage, Flora and fauna diversity

Understanding Airbnb License Requirements & STR Laws in Plužine (2025)

While Plužine, Plužine Municipality, Montenegro currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Plužine to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Plužine (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Plužinebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Vista apart Pluzine

Vista apart Pluzine

Entire Place • N/A

$13,765
Revenue
52.1%
Occupancy
$58.10
Daily Rate
Little house with amazing lake view

Little house with amazing lake view

Entire Place • 2 bedrooms

$13,041
Revenue
88.6%
Occupancy
$65.84
Daily Rate
Loft apart Pluzine

Loft apart Pluzine

Entire Place • 1 bedroom

$11,008
Revenue
46.4%
Occupancy
$47.69
Daily Rate
Apartman Zora

Apartman Zora

Entire Place • 1 bedroom

$10,817
Revenue
43.3%
Occupancy
$56.68
Daily Rate
Apartment La Casa

Apartment La Casa

Entire Place • 2 bedrooms

$10,103
Revenue
53.5%
Occupancy
$57.41
Daily Rate
Apartment Lake story

Apartment Lake story

Entire Place • N/A

$9,259
Revenue
42.1%
Occupancy
$40.32
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Plužine (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Plužine based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Budimir2$24,7731274.92/5.0
Jovana2$16,012914.84/5.0
Ivan1$13,041514.94/5.0
Senka2$11,215514.55/5.0
Nemanja1$10,103334.88/5.0
Dragana1$8,602234.96/5.0
Vladimir1$8,1771344.93/5.0
Etno Selo Izlazak1$7,94965.00/5.0
Nikola1$7,427884.89/5.0
Host #4188620942$6,95300.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Plužine.

Dive Deeper: Advanced Plužine STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Plužine. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Plužine Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Plužine

  • The Plužine Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.2% of the 21 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Plužine, Apartment/Condo properties are the most common (76.2%), reflecting the local real estate landscape.

Plužine Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Plužine

  • The dominant room capacity in Plužine is 1 bedroom listings, making up 47.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 66.6% of the active Airbnb listings in Plužine, indicating a high concentration in these sizes.
  • Listings with 3+ bedrooms (4.8%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Plužine.

Plužine Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Plužine

  • The most common guest capacity trend in Plužine vacation rentals is listings accommodating 6 guests (28.6%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 4 guests dominate the Plužine STR market, accounting for 52.4% of listings.
  • 33.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Plužine.
  • On average, properties in Plužine are equipped to host 4.0 guests.

Plužine Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Plužine

  • The most common availability pattern in Plužine falls within the 271-366 days range, representing 42.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 76.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Plužine (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 33.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Plužine Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (81%)

1 Night

17 listings

81% of total

2 Nights (14.3%)

2 Nights

3 listings

14.3% of total

3 Nights (4.8%)

3 Nights

1 listings

4.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Plužine is 1 Night, adopted by 81% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (95.3%) of the Plužine Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 81% of Plužine hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Plužine.

Plužine Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (52.6%)

Flexible

10 listings

52.6% of total

Moderate (31.6%)

Moderate

6 listings

31.6% of total

Firm (5.3%)

Firm

1 listings

5.3% of total

Strict (10.5%)

Strict

2 listings

10.5% of total

Cancellation Policy Insights for Plužine

  • The prevailing Airbnb cancellation policy trend in Plužine is Flexible, used by 52.6% of listings.
  • The market strongly favors guest-friendly terms, with 84.2% of listings offering Flexible or Moderate policies. This suggests guests in Plužine may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 52.6% market standard in Plužine.
  • Given the high prevalence of Flexible policies (52.6%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Using a Strict policy might deter some guests, as only 10.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Plužine.

Plužine STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Plužine

  • The overall average booking lead time for vacation rentals in Plužine is 30 days.
  • Guests book furthest in advance for stays during April (average 69 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 8 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (50 days avg.) sees the longest lead times, while Winter (21 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (30 days) as a baseline for your pricing and availability strategy in Plužine.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 69 days out to capitalize on advance planning.
  • During February, focus on last-minute booking availability and promotions, as guests book with very short notice (8 days avg.).
  • Target marketing efforts for the Spring season well in advance (at least 50 days) to capture early planners.
  • Monitor your own booking lead times against these Plužine averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Plužine (2025)

Amenity Prevalence

Amenity Insights for Plužine

  • Essential amenities in Plužine that guests expect include: Wifi, Dishes and silverware, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, Hair dryer, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Plužine: Wifi, Dishes and silverware, Free parking on premises.
  • Prioritize adding missing essentials: Dishes and silverware, Free parking on premises.
  • Consider adding popular differentiators like Heating or Hair dryer to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Plužine to stay competitive.

Plužine Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Plužine

  • The typical guest profile for Airbnb in Plužine consists of predominantly international visitors (98%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 1.6% of guests.
  • Key international markets include France (19.2%) and United Kingdom (17.6%).
  • Top languages spoken are English (43.8%) followed by French (12.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United Kingdom.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Plužine Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Grubine26$2,814$358.6147%
Majkovi18$2,765$316.0948%
Zavrelje14$2,670$445.5157%
Lapčići10$2,611$305.3945%
Ledenice10$2,591$394.2942%
Zmijavci25$2,344$463.9041%
Čilipi29$2,242$248.9454%
Močići31$2,162$265.4843%
Petrača13$2,067$215.5349%
Donja Banda23$1,990$328.8239%

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