Meljine Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Herceg Novi Municipality, Montenegro

Source: AirROI
Last updated: 2025-09-01

Is Airbnb profitable in Meljine in 2025? Explore comprehensive Airbnb analytics for Meljine, Herceg Novi Municipality, Montenegro to uncover income potential. This 2025 STR market report for Meljine, based on AirROI data from September 2024 to August 2025, reveals key trends in the niche market of 21 active listings.

Whether you're considering an Airbnb investment in Meljine, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Meljine Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Meljine Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$63
The average rental revenue earned for an occupied room per day in Meljine.
Occupancy Rate(?)
33.1%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$3,483
Typical annual income for an Airbnb listing in Meljine. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-14.5%
Significant decrease (-14.5%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Meljine.
Lowest Revenue Month(?)
December
The month with the lowest average earnings, indicating the low season in Meljine.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
21
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Meljine (2025)

Understanding the monthly revenue variations for Airbnb listings in Meljine is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Meljine is typically July, while December often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Meljine across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,270+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $893 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $540 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $275, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Meljine

Meljine Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Meljine STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Meljine:

  • Best-in-class properties (Top 10%) achieve 68%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 43% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 24%.
  • Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Meljine

Average Daily Rate (ADR) Airbnb Trends in Meljine (2025)

Effective short term rental pricing strategy in Meljine involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Meljine typically peaks in August and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $103+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $80 or more.
  • Typical properties (Median) charge around $63 per night.
  • Entry-level properties (Bottom 25%) earn around $49 per night.

Average Daily Rate (ADR) Trend by Month in Meljine

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Airbnb Seasonality Analysis & Trends in Meljine (2025)

Peak Season (July, August, September)
  • Revenue averages $1,038 per month
  • Occupancy rates average 45.7%
  • Daily rates average $128
Shoulder Season
  • Revenue averages $650 per month
  • Occupancy maintains around 31.3%
  • Daily rates hold near $111
Low Season (January, April, December)
  • Revenue drops to average $334 per month
  • Occupancy decreases to average 19.6%
  • Daily rates adjust to average $109

Seasonality Insights for Meljine

  • The Airbnb seasonality in Meljine shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Meljine's highest earning potential, with monthly revenues capable of climbing to $1,055, occupancy reaching a high of 55.0%, and ADRs peaking at $140.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $274, occupancy could drop to 14.1%, and ADRs may adjust down to $98.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Meljine.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Meljine seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Meljine (2025)

Exploring the top neighborhoods for short-term rentals in Meljine? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Meljine Waterfront
A picturesque stretch along the coast offering stunning views of the Adriatic Sea and easy access to local beaches. Ideal for tourists looking to enjoy the sun and sea in a serene environment.
Meljine Beach, Local restaurants, Adriatic Sea views, Water sports activities, Mediterranean gardens
Herceg Novi Old Town
Rich in history and culture, the old town boasts charming narrow streets, historic architecture, and a lively atmosphere, attracting visitors interested in culture and sightseeing.
Fortress of Herceg Novi, Savina Monastery, Pine Tree Park, Old Town streets, Local market
Igalo
Known for its health and wellness tourism, particularly its spas and mud treatments. This area attracts visitors seeking relaxation and rejuvenation by the sea.
Igalo Beach, Mediterranean Spa, Thermal center, Health and wellness centers, Seaside promenades
Njivice
A quieter area known for beautiful beaches and a relaxed atmosphere. It appeals to families and those seeking a peaceful retreat close to the coast.
Njivice Beach, Family-friendly parks, Picnic areas, Water sports facilities, Dining by the sea
Kamenari
A charming village close to the ferry to Lepetane, Kamenari is popular for its traditional Montenegrin vibe and offers easy access to both the sea and regional travel.
Kamenari Ferry, Local seafood restaurants, Beautiful coastline, Cultural events, Traditional architecture
Bokokotorska Bay
Famous for its stunning natural beauty and UNESCO World Heritage sites, attracting visitors interested in exploring the bay's islands and historical sites.
Blue Cave, Our Lady of the Rocks, Perast, St. George Island, Adventure tours
Tivat
A thriving town with a modern marina, attracting luxury travelers and those interested in nightlife and upscale dining experiences.
Porto Montenegro, Maritime Museum, Beaches, Restaurants and bars, Local markets
Djenovići
A serene coastal village ideal for those looking for a peaceful getaway amidst nature, popular with families and couples.
Djenovići Beach, Nature trails, Local flora and fauna, Relaxing retreats, Dining with a view

Understanding Airbnb License Requirements & STR Laws in Meljine (2025)

While Meljine, Herceg Novi Municipality, Montenegro currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Meljine to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Meljine (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Meljinebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Kamena Oaza so on Marina Lazure

Kamena Oaza so on Marina Lazure

Entire Place • 3 bedrooms

$14,173
Revenue
47.0%
Occupancy
$98.89
Daily Rate
Holiday Herceg Novi Apartment No. 2

Holiday Herceg Novi Apartment No. 2

Entire Place • 1 bedroom

$7,534
Revenue
23.1%
Occupancy
$92.90
Daily Rate
Studio with sea view.

Studio with sea view.

Entire Place • 1 bedroom

$7,048
Revenue
54.1%
Occupancy
$61.43
Daily Rate
Triple Studio .

Triple Studio .

Entire Place • 1 bedroom

$6,203
Revenue
19.6%
Occupancy
$70.68
Daily Rate
50m od plaze!

50m od plaze!

Entire Place • N/A

$5,926
Revenue
32.8%
Occupancy
$77.23
Daily Rate
Double  Studio

Double Studio

Private Room • 1 bedroom

$5,298
Revenue
46.3%
Occupancy
$54.23
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Meljine (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Meljine based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Gordana4$24,475105.00/5.0
Tara2$17,839304.71/5.0
Danijela3$8,4061814.94/5.0
Sandra1$7,5342Not Rated
Olga1$4,250924.88/5.0
Amalija2$3,3663Not Rated
Jelena1$1,981124.75/5.0
Nenad1$1,3211Not Rated
Host #257935441$1,1822Not Rated
Centar Novi1$1,05974.71/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Meljine.

Dive Deeper: Advanced Meljine STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Meljine. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Meljine Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Meljine

  • The Meljine Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.5% of the 21 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Meljine, Apartment/Condo properties are the most common (90.5%), reflecting the local real estate landscape.

Meljine Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Meljine

  • The dominant room capacity in Meljine is 1 bedroom listings, making up 66.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 76.2% of the active Airbnb listings in Meljine, indicating a high concentration in these sizes.
  • With over half the market (66.7%) consisting of studios or 1-bedroom units, Meljine is particularly well-suited for individuals or couples.
  • Listings with 3+ bedrooms (4.8%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Meljine.

Meljine Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Meljine

  • The most common guest capacity trend in Meljine vacation rentals is listings accommodating 2 guests (38.1%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Meljine STR market, accounting for 71.4% of listings.
  • Listings for large groups (6+ guests) are relatively rare (4.8%), potentially indicating an opportunity for hosts targeting this segment in Meljine.
  • On average, properties in Meljine are equipped to host 3.1 guests.

Meljine Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Meljine

  • The most common availability pattern in Meljine falls within the 271-366 days range, representing 81% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Meljine (38.1%), reflecting common guest stay durations or potential owner blocking patterns.

Meljine Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (15%)

1 Night

3 listings

15% of total

3 Nights (15%)

3 Nights

3 listings

15% of total

4-6 Nights (20%)

4-6 Nights

4 listings

20% of total

7-29 Nights (10%)

7-29 Nights

2 listings

10% of total

30+ Nights (40%)

30+ Nights

8 listings

40% of total

Key Insights

  • The most prevalent minimum stay requirement in Meljine is 30+ Nights, adopted by 40% of listings. This highlights the market's preference for longer commitments.
  • Very short stays (1-2 nights) are less common (15.0%), suggesting hosts prefer slightly longer bookings to optimize turnover.
  • A significant segment (40%) caters to monthly stays (30+ nights) in Meljine, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 40% of Meljine hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 15% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 40% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Meljine.

Meljine Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (50%)

Flexible

10 listings

50% of total

Moderate

1 listings

5% of total

Firm

1 listings

5% of total

Strict (40%)

Strict

8 listings

40% of total

Cancellation Policy Insights for Meljine

  • The prevailing Airbnb cancellation policy trend in Meljine is Flexible, used by 50% of listings.
  • There's a relatively balanced mix between guest-friendly (55.0%) and stricter (45.0%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 50% market standard in Meljine.
  • With 40% using Strict terms, this is a viable option in Meljine, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Meljine.

Meljine STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Meljine

  • The overall average booking lead time for vacation rentals in Meljine is 29 days.
  • Guests book furthest in advance for stays during October (average 60 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 1 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (37 days avg.) sees the longest lead times, while Winter (6 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (29 days) as a baseline for your pricing and availability strategy in Meljine.
  • For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 60 days out to capitalize on advance planning.
  • During November, focus on last-minute booking availability and promotions, as guests book with very short notice (1 days avg.).
  • Target marketing efforts for the Fall season well in advance (at least 37 days) to capture early planners.
  • Monitor your own booking lead times against these Meljine averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Meljine (2025)

Amenity Prevalence

Amenity Insights for Meljine

  • Essential amenities in Meljine that guests expect include: Wifi, Air conditioning, Kitchen, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hair dryer, Hot water, Washer are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Meljine: Wifi, Air conditioning, Kitchen, TV.
  • Prioritize adding missing essentials: Wifi, Air conditioning, Kitchen, TV.
  • Consider adding popular differentiators like Hair dryer or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Meljine to stay competitive.

Meljine Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Meljine

  • The typical guest profile for Airbnb in Meljine consists of predominantly international visitors (100%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 0.0% of guests.
  • Key international markets include United Kingdom (14.3%) and France (9.5%).
  • Top languages spoken are English (37.8%) followed by French (15.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from France.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Meljine Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Grubine29$2,815$410.0644%
Močići31$2,185$218.8444%
Krimovice24$2,121$432.6029%
Lapčići13$2,107$310.3738%
Ledenice12$2,102$384.0134%
Zavrelje15$2,056$479.4346%
Donji Proložac19$2,037$435.2736%
Majkovi21$1,966$278.2535%
Čilipi32$1,924$259.4047%
Trebesin11$1,920$473.0025%

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