Las Coloradas Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Yucatán, Mexico

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Las Coloradas in 2025? Explore comprehensive Airbnb analytics for Las Coloradas, Yucatán, Mexico to uncover income potential. This 2025 STR market report for Las Coloradas, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 20 active listings.

Whether you're considering an Airbnb investment in Las Coloradas, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Las Coloradas Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Las Coloradas Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$70
The average rental revenue earned for an occupied room per day in Las Coloradas.
Occupancy Rate(?)
15.1%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$2,242
Typical annual income for an Airbnb listing in Las Coloradas. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-62.0%
Significant decrease (-62.0%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Las Coloradas.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Las Coloradas.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
20
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Las Coloradas (2025)

Understanding the monthly revenue variations for Airbnb listings in Las Coloradas is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Las Coloradas is typically June, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Las Coloradas across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $816+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $441 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $182 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $97, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Las Coloradas

Las Coloradas Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Las Coloradas STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Las Coloradas:

  • Best-in-class properties (Top 10%) achieve 36%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 22% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 12%.
  • Entry-level properties (Bottom 25%) average 6% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Las Coloradas

Average Daily Rate (ADR) Airbnb Trends in Las Coloradas (2025)

Effective short term rental pricing strategy in Las Coloradas involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Las Coloradas typically peaks in April and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $110+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $73 or more.
  • Typical properties (Median) charge around $44 per night.
  • Entry-level properties (Bottom 25%) earn around $39 per night.

Average Daily Rate (ADR) Trend by Month in Las Coloradas

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Airbnb Seasonality Analysis & Trends in Las Coloradas (2025)

Peak Season (June, February, August)
  • Revenue averages $481 per month
  • Occupancy rates average 24.9%
  • Daily rates average $70
Shoulder Season
  • Revenue averages $310 per month
  • Occupancy maintains around 14.5%
  • Daily rates hold near $70
Low Season (March, September, October)
  • Revenue drops to average $223 per month
  • Occupancy decreases to average 11.9%
  • Daily rates adjust to average $69

Seasonality Insights for Las Coloradas

  • The Airbnb seasonality in Las Coloradas shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Las Coloradas's highest earning potential, with monthly revenues capable of climbing to $623, occupancy reaching a high of 31.1%, and ADRs peaking at $78.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $194, occupancy could drop to 9.7%, and ADRs may adjust down to $60.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Las Coloradas.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Las Coloradas seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Las Coloradas (2025)

Exploring the top neighborhoods for short-term rentals in Las Coloradas? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Las Coloradas Beach
Scenic beach area famous for stunning pink lakes and wild flamingo populations. Great for nature lovers and those looking for a unique beach experience.
Las Coloradas Pink Lakes, Flamingo spotting, Laguna Rosa, Mayan ruins nearby, Ecotourism activities
Las Coloradas Town
A quaint fishing village that offers a glimpse into local culture and lifestyle. It's an off-the-beaten-path location perfect for travelers seeking tranquility.
Local fish markets, Cultural experiences, Traditional Yucatecan cuisine, Artisan shops
Río Lagartos
Nearby coastal town known for eco-tourism and rich biodiversity. Home to a nature reserve where visitors can see various wildlife, including crocodiles and birds.
Río Lagartos Biosphere Reserve, Crocodile tours, Bird watching, Fishing excursions, Local gastronomy
Puerto Progreso
Popular nearby beach destination that offers a mix of local culture and tourist amenities. Ideal for those who enjoy beach relaxation combined with activities.
Progreso Beach, Mayan ruins excursions, Local markets, Seafood dining, Cenotes tours
Chichén Itzá
World-renowned Mayan archaeological site that attracts millions of visitors. Investing in Airbnb here allows for capitalizing on the tourism flow.
Chichén Itzá ruins, Cenote Ik Kil, Mayan history tours, Cultural experiences
Valladolid
Charming colonial city nearby known for its historical significance and cultural heritage. Perfect for tourists exploring the Yucatán peninsula.
Cenote Zaci, San Bernardino Monastery, Colorful colonial architecture, Local market, Cultural events
Cenote Ik Kil
Famous natural swimming hole that attracts visitors looking for adventure and relaxation. An excellent spot for day-trippers from nearby attractions.
Swimming in the cenote, Landscaped gardens, Nearby restaurants
Cenote Suytun
Unique cenote with a stunning geological formation, ideal for photography enthusiasts and nature lovers. Close to Valladolid and offers a tropical experience.
Breathtaking scenery, Swimming and relaxing, Photography opportunities, Cultural events

Understanding Airbnb License Requirements & STR Laws in Las Coloradas (2025)

While Las Coloradas, Yucatán, Mexico currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Las Coloradas to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Las Coloradas (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Las Coloradasbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Room "Casa quattro" by Pina Coloradas

Room "Casa quattro" by Pina Coloradas

Private Room • N/A

$7,800
Revenue
20.4%
Occupancy
$106.44
Daily Rate
Chambre "Estrella de los mares" by Pina Colorada

Chambre "Estrella de los mares" by Pina Colorada

Private Room • N/A

$7,677
Revenue
21.7%
Occupancy
$99.38
Daily Rate
Bungalow "El Mayapan" by Pina Coloradas

Bungalow "El Mayapan" by Pina Coloradas

Private Room • N/A

$6,302
Revenue
18.0%
Occupancy
$108.31
Daily Rate
Costa Rosa - Habitación Mar

Costa Rosa - Habitación Mar

Private Room • 1 bedroom

$4,155
Revenue
27.7%
Occupancy
$70.59
Daily Rate
Costa Rosa - Habitación Brisa

Costa Rosa - Habitación Brisa

Private Room • 1 bedroom

$3,344
Revenue
23.2%
Occupancy
$65.24
Daily Rate
Hotel Las Coloradas. Room 1

Hotel Las Coloradas. Room 1

Private Room • 1 bedroom

$3,270
Revenue
23.5%
Occupancy
$43.82
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Las Coloradas (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Las Coloradas based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Gina5$25,690764.65/5.0
Rebeca, JarÍ7$8,4763363.62/5.0
Host #1103479462$7,49920.00/5.0
Carlos3$2,132544.80/5.0
Host #1945577361$5582744.72/5.0
Edgard1$26445.00/5.0
Alfredo1$21343.25/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Las Coloradas.

Dive Deeper: Advanced Las Coloradas STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Las Coloradas. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Las Coloradas Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Las Coloradas

  • The Las Coloradas Airbnb market composition is heavily skewed towards Private Room listings, which make up 85% of the 20 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Las Coloradas, House properties are the most common (55%), reflecting the local real estate landscape.
  • Houses represent a significant 55% portion, catering likely to families or larger groups.
  • The presence of 20% Hotel/Boutique listings indicates integration with traditional hospitality.

Las Coloradas Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Las Coloradas

  • The dominant room capacity in Las Coloradas is 1 bedroom listings, making up 55% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 4 bedrooms properties represent 60.0% of the active Airbnb listings in Las Coloradas, indicating a high concentration in these sizes.
  • With over half the market (55%) consisting of studios or 1-bedroom units, Las Coloradas is particularly well-suited for individuals or couples.
  • Listings with 3+ bedrooms (5.0%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Las Coloradas.

Las Coloradas Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Las Coloradas

  • The most common guest capacity trend in Las Coloradas vacation rentals is listings accommodating 2 guests (25%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Las Coloradas STR market, accounting for 50.0% of listings.
  • On average, properties in Las Coloradas are equipped to host 2.3 guests.

Las Coloradas Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Las Coloradas

  • The most common availability pattern in Las Coloradas falls within the 271-366 days range, representing 100% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Las Coloradas (65%), reflecting common guest stay durations or potential owner blocking patterns.

Las Coloradas Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (94.7%)

1 Night

18 listings

94.7% of total

2 Nights (5.3%)

2 Nights

1 listings

5.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Las Coloradas is 1 Night, adopted by 94.7% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (100.0%) of the Las Coloradas Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 94.7% of Las Coloradas hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Las Coloradas.

Las Coloradas Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (58.8%)

Flexible

10 listings

58.8% of total

Moderate (11.8%)

Moderate

2 listings

11.8% of total

Firm (29.4%)

Firm

5 listings

29.4% of total

Cancellation Policy Insights for Las Coloradas

  • The prevailing Airbnb cancellation policy trend in Las Coloradas is Flexible, used by 58.8% of listings.
  • The market strongly favors guest-friendly terms, with 70.6% of listings offering Flexible or Moderate policies. This suggests guests in Las Coloradas may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 58.8% market standard in Las Coloradas.
  • Given the high prevalence of Flexible policies (58.8%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Regularly review your cancellation policy against competitors and market demand shifts in Las Coloradas.

Las Coloradas STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Las Coloradas

  • The overall average booking lead time for vacation rentals in Las Coloradas is 40 days.
  • Guests book furthest in advance for stays during October (average 78 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in June (average 15 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (59 days avg.) sees the longest lead times, while Summer (28 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (40 days) as a baseline for your pricing and availability strategy in Las Coloradas.
  • For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 78 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 59 days) to capture early planners.
  • Monitor your own booking lead times against these Las Coloradas averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Las Coloradas (2025)

Amenity Prevalence

Amenity Insights for Las Coloradas

  • Essential amenities in Las Coloradas that guests expect include: Wifi, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Essentials, Air conditioning, Shampoo are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Las Coloradas: Wifi, Free parking on premises.
  • Prioritize adding missing essentials: Free parking on premises.
  • Consider adding popular differentiators like Essentials or Air conditioning to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Las Coloradas to stay competitive.

Las Coloradas Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Las Coloradas

  • The typical guest profile for Airbnb in Las Coloradas consists of a mix of domestic (40%) and international guests, with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 40.0% of guests.
  • Key international markets include Mexico (40%) and United States (17.1%).
  • Top languages spoken are English (37%) followed by Spanish (29.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Las Coloradas Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Punta Sam51$4,445$707.2634%
Isla Mujeres819$2,287$234.0539%
Quintana Roo84$2,245$314.3834%
Puerto Aventuras342$1,574$253.6233%
Tulum7,885$1,439$179.3835%
Holbox548$1,296$165.2731%
Cancún5,755$1,149$119.6341%
Playa del Carmen7,231$1,085$125.0340%
Puerto Morelos779$1,016$140.8837%
El Cedral10$944$139.8230%

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