Cholul Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Yucatán, Mexico
Is Airbnb profitable in Cholul in 2025? Explore comprehensive Airbnb analytics for Cholul, Yucatán, Mexico to uncover income potential. This 2025 STR market report for Cholul, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 37 active listings.
Whether you're considering an Airbnb investment in Cholul, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Cholul Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Cholul Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Cholul (2025)
Understanding the monthly revenue variations for Airbnb listings in Cholul is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Cholul is typically June, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Cholul across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,346+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,583 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,007 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $464, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Cholul
Cholul Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Cholul STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Cholul:
- Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 66% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 43%.
- Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Cholul
Average Daily Rate (ADR) Airbnb Trends in Cholul (2025)
Effective short term rental pricing strategy in Cholul involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Cholul typically peaks in December and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $159+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $101 or more.
- Typical properties (Median) charge around $65 per night.
- Entry-level properties (Bottom 25%) earn around $46 per night.
Average Daily Rate (ADR) Trend by Month in Cholul
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Airbnb Seasonality Analysis & Trends in Cholul (2025)
Peak Season (June, July, December)
- Revenue averages $1,509 per month
- Occupancy rates average 52.0%
- Daily rates average $85
Shoulder Season
- Revenue averages $1,166 per month
- Occupancy maintains around 46.3%
- Daily rates hold near $81
Low Season (March, September, October)
- Revenue drops to average $905 per month
- Occupancy decreases to average 38.0%
- Daily rates adjust to average $80
Seasonality Insights for Cholul
- The Airbnb seasonality in Cholul shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Cholul's highest earning potential, with monthly revenues capable of climbing to $1,627, occupancy reaching a high of 55.2%, and ADRs peaking at $89.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $830, occupancy could drop to 33.6%, and ADRs may adjust down to $78.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Cholul.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Cholul seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Cholul (2025)
Exploring the top neighborhoods for short-term rentals in Cholul? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Central Cholul | A growing neighborhood close to Mérida, offering tranquil living while still being close to the city amenities. Perfect for guests seeking a relaxing stay with short drives to major attractions. | Parque de Cholul, Cenote X'batun, Local markets, Cholul Church |
| Cholul Square | A vibrant area known for its local dining and shopping options. It's a great spot for visitors wanting to experience local culture and cuisine. | Plaza Cholul, Local eateries, Shops and markets |
| Cholul Countryside | Known for its beautiful landscapes and serene environment. Ideal for guests looking for a rural retreat or nature-focused stay. | Cenote Ik Kil, Rural landscapes, Local farms |
| Temozón Norte | A rapidly developing area with modern amenities and services, appealing to both business travelers and families. | Temozón Mall, Local cafes, Proximity to Mérida |
| Dzitya | Popular for its artisan markets and traditional craftsmanship, offering a unique cultural experience to tourists. | Dzitya Market, Traditional crafts, Cenote Xcajum |
| Cholul Beach Club | A prime location with beach access, attracting guests looking for leisure and relaxation by the water. | Beach activities, Local restaurants, Water sports |
| Montebello | A residential area that offers a more upscale stay, appealing to families and long-term renters looking for comfort and proximity to services. | Residential parks, Nearby schools, Shopping centers |
| Cacalchen | A quaint village nearby known for its traditional architecture and charm, suitable for visitors wanting a genuine local experience. | Cacalchen Church, Local festivities, Cultural events |
Understanding Airbnb License Requirements & STR Laws in Cholul (2025)
While Cholul, Yucatán, Mexico currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Cholul to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Cholul (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Cholulbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Casa Azul Mérida A dream for your rest
Entire Place • 4 bedrooms
Nicoletta Jaüs by Zyan.
Entire Place • 3 bedrooms
Hacienda Style-Private Garden&Pool-WIFI 100 MBit/s
Entire Place • 4 bedrooms
Casa Marenta - Merida, Cholul.
Entire Place • 2 bedrooms
Shelter of the Sun
Entire Place • 3 bedrooms
Beautiful pool terrace garden bbq 25 min progreso
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Cholul (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Cholul based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Veronica | 1 | $50,037 | 38 | 4.97/5.0 |
| Eduardo | 1 | $27,702 | 125 | 4.69/5.0 |
| David | 1 | $21,083 | 51 | 4.98/5.0 |
| Carol | 1 | $20,392 | 79 | 4.82/5.0 |
| Susana | 1 | $19,078 | 37 | 4.81/5.0 |
| Mauricio | 1 | $17,838 | 112 | 4.82/5.0 |
| Raúl | 1 | $16,731 | 41 | 4.93/5.0 |
| Helga Patricia | 1 | $16,683 | 112 | 4.62/5.0 |
| Daniela | 1 | $14,632 | 61 | 4.89/5.0 |
| Alejandra | 1 | $14,336 | 34 | 4.79/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Cholul.
Dive Deeper: Advanced Cholul STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Cholul. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsCholul Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Cholul
- The Cholul Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.3% of the 37 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Cholul, House properties are the most common (75.7%), reflecting the local real estate landscape.
- Houses represent a significant 75.7% portion, catering likely to families or larger groups.
- The presence of 5.4% Hotel/Boutique listings indicates integration with traditional hospitality.
Cholul Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Cholul
- The dominant room capacity in Cholul is 2 bedrooms listings, making up 37.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 67.5% of the active Airbnb listings in Cholul, indicating a high concentration in these sizes.
- A significant 40.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Cholul.
Cholul Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Cholul
- The most common guest capacity trend in Cholul vacation rentals is listings accommodating 8+ guests (35.1%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Cholul STR market, accounting for 59.4% of listings.
- 48.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Cholul.
- On average, properties in Cholul are equipped to host 5.7 guests.
Cholul Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Cholul
- The most common availability pattern in Cholul falls within the 271-366 days range, representing 43.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 67.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Cholul (29.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 32.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Cholul Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
6 listings
16.7% of total
2 Nights
12 listings
33.3% of total
3 Nights
7 listings
19.4% of total
4-6 Nights
4 listings
11.1% of total
7-29 Nights
1 listings
2.8% of total
30+ Nights
6 listings
16.7% of total
Key Insights
- The most prevalent minimum stay requirement in Cholul is 2 Nights, adopted by 33.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (16.7%) caters to monthly stays (30+ nights) in Cholul, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 33.3% of Cholul hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 16.7% currently do.
- A 2-night minimum appears standard (33.3%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 16.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Cholul.
Cholul Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
15 listings
42.9% of total
Moderate
6 listings
17.1% of total
Firm
7 listings
20% of total
Strict
7 listings
20% of total
Cancellation Policy Insights for Cholul
- The prevailing Airbnb cancellation policy trend in Cholul is Flexible, used by 42.9% of listings.
- There's a relatively balanced mix between guest-friendly (60.0%) and stricter (40.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 42.9% market standard in Cholul.
- Regularly review your cancellation policy against competitors and market demand shifts in Cholul.
Cholul STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Cholul
- The overall average booking lead time for vacation rentals in Cholul is 31 days.
- Guests book furthest in advance for stays during December (average 56 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 18 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (48 days avg.) sees the longest lead times, while Fall (30 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (31 days) as a baseline for your pricing and availability strategy in Cholul.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 56 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 48 days) to capture early planners.
- Monitor your own booking lead times against these Cholul averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Cholul (2025)
Amenity Prevalence
Amenity Insights for Cholul
- Essential amenities in Cholul that guests expect include: Wifi, Free parking on premises, Air conditioning, TV, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Refrigerator, Hot water, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Cholul: Wifi, Free parking on premises, Air conditioning, TV, Kitchen.
- Prioritize adding missing essentials: Free parking on premises, Air conditioning, TV, Kitchen.
- Consider adding popular differentiators like Refrigerator or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Cholul to stay competitive.
Cholul Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Cholul
- The typical guest profile for Airbnb in Cholul consists of primarily domestic travelers (83%), often arriving from nearby Mexico City, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 82.9% of guests.
- Key international markets include Mexico (82.9%) and United States (9.2%).
- Top languages spoken are Spanish (56.1%) followed by English (33.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Mexico City and Cancún.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Cholul Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| San Bruno | 18 | $2,786 | $261.51 | 38% |
| Dzemul | 15 | $2,087 | $198.43 | 39% |
| Chuburná | 42 | $1,639 | $168.71 | 41% |
| Chicxulub | 50 | $1,510 | $197.07 | 34% |
| Hunucmá | 103 | $1,500 | $168.77 | 32% |
| San Benito | 24 | $1,457 | $221.24 | 33% |
| Playa Uaymitun | 12 | $1,445 | $374.69 | 29% |
| San Crisanto | 35 | $1,363 | $168.67 | 31% |
| Chicxulub Puerto | 326 | $1,248 | $196.84 | 31% |
| San Antonio Hool | 18 | $1,185 | $303.03 | 29% |