San Benito Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Yucatán, Mexico

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in San Benito in 2025? Explore comprehensive Airbnb analytics for San Benito, Yucatán, Mexico to uncover income potential. This 2025 STR market report for San Benito, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 24 active listings.

Whether you're considering an Airbnb investment in San Benito, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the San Benito Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key San Benito Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$221
The average rental revenue earned for an occupied room per day in San Benito.
Occupancy Rate(?)
33.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$17,478
Typical annual income for an Airbnb listing in San Benito. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
22.4%
Strong growth (22.4%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in San Benito.
Lowest Revenue Month(?)
October
The month with the lowest average earnings, indicating the low season in San Benito.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
24
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in San Benito (2025)

Understanding the monthly revenue variations for Airbnb listings in San Benito is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in San Benito is typically July, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in San Benito across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,533+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,497 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,886 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $935, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in San Benito

San Benito Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the San Benito STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in San Benito:

  • Best-in-class properties (Top 10%) achieve 70%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 49% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 31%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in San Benito

Average Daily Rate (ADR) Airbnb Trends in San Benito (2025)

Effective short term rental pricing strategy in San Benito involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in San Benito typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $484+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $238 or more.
  • Typical properties (Median) charge around $161 per night.
  • Entry-level properties (Bottom 25%) earn around $136 per night.

Average Daily Rate (ADR) Trend by Month in San Benito

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Airbnb Seasonality Analysis & Trends in San Benito (2025)

Peak Season (July, April, December)
  • Revenue averages $3,610 per month
  • Occupancy rates average 46.0%
  • Daily rates average $236
Shoulder Season
  • Revenue averages $2,449 per month
  • Occupancy maintains around 35.4%
  • Daily rates hold near $226
Low Season (September, October, November)
  • Revenue drops to average $1,524 per month
  • Occupancy decreases to average 24.3%
  • Daily rates adjust to average $225

Seasonality Insights for San Benito

  • The Airbnb seasonality in San Benito shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases San Benito's highest earning potential, with monthly revenues capable of climbing to $4,104, occupancy reaching a high of 57.7%, and ADRs peaking at $246.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,112, occupancy could drop to 20.0%, and ADRs may adjust down to $211.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in San Benito.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these San Benito seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in San Benito (2025)

Exploring the top neighborhoods for short-term rentals in San Benito? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Playa de San Benito
A tranquil beach area perfect for relaxation and water activities. Ideal for tourists looking for a peaceful getaway with access to the beautiful Yucatán coast.
San Benito Beach, Marina, Local seafood restaurants, Fishing spots, Water sports activities
Centro de San Benito
The bustling downtown area filled with local shops, markets, and cultural experiences. Great for tourists who want to immerse themselves in the local culture.
Local markets, Restaurants, Art galleries, Cultural festivals, Historical buildings
Chichen Itza
A UNESCO World Heritage site and one of the New Seven Wonders of the World. Attracts tourists from all over the globe, making it a prime location for investment.
Chichen Itza pyramids, Cenote Ik Kil, Sacred Cenote, Local Mayan villages, Cultural tours
Ek Balam
Known for its well-preserved Mayan ruins and proximity to cenotes. A perfect spot for tourists interested in history and adventure activities.
Ek Balam ruins, Cenote X'Canche, Eco-park activities, Mayan village tours
Valladolid
A charming colonial city with a vibrant atmosphere and rich history. It's a great base for exploring nearby attractions while offering a unique cultural experience.
Cenote Zaci, Convento de San Bernardino, Plaza Principal, Local handicraft shops, Culinary experiences
Cenote Ik Kil
A stunning natural swimming hole popular with visitors. This area attracts tourists looking for unique outdoor activities and experiences.
Cenote Ik Kil, Diving and swimming activities, Photography spots, Local flora and fauna
Rio Lagartos
A beautiful coastal town known for its biosphere reserve and wildlife, particularly flamingos. Perfect for eco-tourism and nature enthusiasts.
Rio Lagartos Biosphere Reserve, Flamingo watching tours, Kayaking, Local seafood experiences
Tizimin
A lesser-known region with rich history and access to ancient Mayan ruins. Ideal for travelers looking for off-the-beaten-path experiences.
Tizimin ruins, Cultural festivals, Local culinary experiences, Craft workshops

Understanding Airbnb License Requirements & STR Laws in San Benito (2025)

While San Benito, Yucatán, Mexico currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for San Benito to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in San Benito (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in San Benitobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Residencia Las Olas Luxury.

Residencia Las Olas Luxury.

Entire Place • 6 bedrooms

$48,368
Revenue
32.6%
Occupancy
$577.38
Daily Rate
Villa Kakashki - Beachfront

Villa Kakashki - Beachfront

Entire Place • 3 bedrooms

$45,924
Revenue
30.9%
Occupancy
$565.83
Daily Rate
Casa EL, Total comfort at the beach

Casa EL, Total comfort at the beach

Entire Place • 4 bedrooms

$45,731
Revenue
41.6%
Occupancy
$299.63
Daily Rate
Nido 23

Nido 23

Entire Place • 3 bedrooms

$33,584
Revenue
42.0%
Occupancy
$158.27
Daily Rate
Hermosa casa de playa

Hermosa casa de playa

Entire Place • 4 bedrooms

$26,946
Revenue
32.0%
Occupancy
$374.33
Daily Rate
Mimi Water front Beach House

Mimi Water front Beach House

Entire Place • 4 bedrooms

$25,378
Revenue
40.3%
Occupancy
$157.30
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in San Benito (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in San Benito based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Katty1$48,36854.60/5.0
Carlos1$45,92435.00/5.0
Roger1$45,731414.95/5.0
Miguel2$36,0982432.29/5.0
Vanne1$33,584124.92/5.0
Host #1792263851$26,94600.00/5.0
Marisol1$25,37845.00/5.0
Maria Fernanda1$23,21974.71/5.0
Samson Waters Team1$19,039264.54/5.0
Host #1094644391$18,43420.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in San Benito.

Dive Deeper: Advanced San Benito STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for San Benito. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

San Benito Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for San Benito

  • The San Benito Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.7% of the 24 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in San Benito, House properties are the most common (70.8%), reflecting the local real estate landscape.
  • Houses represent a significant 70.8% portion, catering likely to families or larger groups.
  • Smaller segments like outdoor/unique (combined 4.2%) offer potential for unique stay experiences.

San Benito Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for San Benito

  • The dominant room capacity in San Benito is 3 bedrooms listings, making up 58.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 4 bedrooms properties represent 83.3% of the active Airbnb listings in San Benito, indicating a high concentration in these sizes.
  • A significant 87.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in San Benito.

San Benito Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for San Benito

  • The most common guest capacity trend in San Benito vacation rentals is listings accommodating 8+ guests (50%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the San Benito STR market, accounting for 83.3% of listings.
  • 91.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in San Benito.
  • On average, properties in San Benito are equipped to host 6.7 guests.

San Benito Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for San Benito

  • The most common availability pattern in San Benito falls within the 271-366 days range, representing 70.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 91.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in San Benito (45.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 8.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

San Benito Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (4.5%)

1 Night

1 listings

4.5% of total

2 Nights (31.8%)

2 Nights

7 listings

31.8% of total

3 Nights (22.7%)

3 Nights

5 listings

22.7% of total

4-6 Nights (18.2%)

4-6 Nights

4 listings

18.2% of total

30+ Nights (22.7%)

30+ Nights

5 listings

22.7% of total

Key Insights

  • The most prevalent minimum stay requirement in San Benito is 2 Nights, adopted by 31.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (22.7%) caters to monthly stays (30+ nights) in San Benito, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 31.8% of San Benito hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 4.5% currently do.
  • A 2-night minimum appears standard (31.8%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 22.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in San Benito.

San Benito Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (25%)

Flexible

3 listings

25% of total

Moderate (25%)

Moderate

3 listings

25% of total

Firm (16.7%)

Firm

2 listings

16.7% of total

Strict (33.3%)

Strict

4 listings

33.3% of total

Cancellation Policy Insights for San Benito

  • The prevailing Airbnb cancellation policy trend in San Benito is Strict, used by 33.3% of listings.
  • There's a relatively balanced mix between guest-friendly (50.0%) and stricter (50.0%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 33.3% market standard in San Benito.
  • With 33.3% using Strict terms, this is a viable option in San Benito, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in San Benito.

San Benito STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for San Benito

  • The overall average booking lead time for vacation rentals in San Benito is 65 days.
  • Guests book furthest in advance for stays during July (average 206 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in September (average 16 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (99 days avg.) sees the longest lead times, while Fall (38 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (65 days) as a baseline for your pricing and availability strategy in San Benito.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 206 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 99 days) to capture early planners.
  • Monitor your own booking lead times against these San Benito averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in San Benito (2025)

Amenity Prevalence

Amenity Insights for San Benito

  • Essential amenities in San Benito that guests expect include: Kitchen, Air conditioning, Wifi, TV, Pool. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Free parking on premises, Hot water, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for San Benito: Kitchen, Air conditioning, Wifi, TV, Pool.
  • Prioritize adding missing essentials: TV, Pool.
  • Consider adding popular differentiators like Free parking on premises or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in San Benito to stay competitive.

San Benito Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for San Benito

  • The typical guest profile for Airbnb in San Benito consists of primarily domestic travelers (81%), often arriving from nearby Mexico City, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 81.4% of guests.
  • Key international markets include Mexico (81.4%) and United States (10%).
  • Top languages spoken are Spanish (50%) followed by English (43.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Mexico City and Mérida.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the San Benito Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
San Bruno18$2,786$261.5138%
Dzemul15$2,087$198.4339%
Chuburná42$1,639$168.7141%
Chicxulub50$1,510$197.0734%
Hunucmá103$1,500$168.7732%
Playa Uaymitun12$1,445$374.6929%
San Crisanto35$1,363$168.6731%
Chicxulub Puerto326$1,248$196.8431%
San Antonio Hool18$1,185$303.0329%
Telchac Puerto212$1,069$172.9629%

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