Naucalpan de Juárez Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in State of Mexico, Mexico
Is Airbnb profitable in Naucalpan de Juárez in 2025? Explore comprehensive Airbnb analytics for Naucalpan de Juárez, State of Mexico, Mexico to uncover income potential. This 2025 STR market report for Naucalpan de Juárez, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 148 active listings.
Whether you're considering an Airbnb investment in Naucalpan de Juárez, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Naucalpan de Juárez Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Naucalpan de Juárez Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Naucalpan de Juárez (2025)
Understanding the monthly revenue variations for Airbnb listings in Naucalpan de Juárez is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Naucalpan de Juárez is typically May, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Naucalpan de Juárez across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,532+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $877 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $474 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $207, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Naucalpan de Juárez
Naucalpan de Juárez Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Naucalpan de Juárez STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Naucalpan de Juárez:
- Best-in-class properties (Top 10%) achieve 86%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 68% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 41%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Naucalpan de Juárez
Average Daily Rate (ADR) Airbnb Trends in Naucalpan de Juárez (2025)
Effective short term rental pricing strategy in Naucalpan de Juárez involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Naucalpan de Juárez typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $105+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $61 or more.
- Typical properties (Median) charge around $32 per night.
- Entry-level properties (Bottom 25%) earn around $21 per night.
Average Daily Rate (ADR) Trend by Month in Naucalpan de Juárez
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Airbnb Seasonality Analysis & Trends in Naucalpan de Juárez (2025)
Peak Season (May, April, June)
- Revenue averages $1,018 per month
- Occupancy rates average 39.8%
- Daily rates average $59
Shoulder Season
- Revenue averages $888 per month
- Occupancy maintains around 46.1%
- Daily rates hold near $55
Low Season (January, February, September)
- Revenue drops to average $828 per month
- Occupancy decreases to average 44.2%
- Daily rates adjust to average $53
Seasonality Insights for Naucalpan de Juárez
- The Airbnb seasonality in Naucalpan de Juárez shows relatively stable year-round demand. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Naucalpan de Juárez's highest earning potential, with monthly revenues capable of climbing to $1,050, occupancy reaching a high of 47.8%, and ADRs peaking at $60.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $790, occupancy could drop to 36.0%, and ADRs may adjust down to $50.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Naucalpan de Juárez.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Naucalpan de Juárez seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Naucalpan de Juárez (2025)
Exploring the top neighborhoods for short-term rentals in Naucalpan de Juárez? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Avenida de los Jardines | A bustling street lined with shops and eateries, popular among both locals and visitors. It offers a lively atmosphere and easy access to local attractions. | Parque Naucalli, Museo de la Ciudad de Naucalpan, Torres de Satélite, Plaza Satélite, Cinemex |
| Lomas Verdes | An upscale residential area that offers a quieter, more suburban feel while being close to amenities and attractions. Ideal for families and longer stays. | Centro Nacional de Artes, Parque de la Cañada, Cinemex, Plaza Lomas Verdes, Local markets |
| Naucalpan Centro | The historical and cultural heart of Naucalpan, featuring important landmarks and an authentic Mexican experience. Attracts visitors interested in culture and history. | La Catedral de Naucalpan, Antiguo Palacio Municipal, Mercado de San Bartolo, Museo Casa de la Cultura |
| Satélite | A modern and vibrant neighborhood known for its shopping centers and proximity to cultural sites. Popular with younger crowds and those seeking entertainment options. | Plaza Satélite, Teatro de la Ciudad, Galería de Arte Mexicano, Cinemex, Centro Cívico |
| Los Remedios | A serene area known for its natural parks and recreational opportunities, appealing to nature lovers and families seeking relaxation and outdoor activities. | Parque Nacional de los Remedios, Zona Arqueológica de Tenayuca, Museo del Chocolate, Sendero Ecoturístico |
| El Molinito | A charming neighborhood that offers a local experience with nearby markets and eateries. Great for travelers looking for authenticity and local culture. | Mercado de El Molinito, Restaurantes locales, Parque de la Amistad |
| San Lorenzo | A developing area that is becoming more popular with tourists and locals alike, offering good access to various local attractions and facilities. | Parque Arboledas, Plaza de San Lorenzo, Cafeterías locales |
| Naucalpan Norte | A bustling commercial district that draws visitors for its shopping and dining options, located near key transport routes for easy access to the rest of the city. | Centro Comercial Perinorte, Parque de los Ciervos, Cafés y restaurantes |
Understanding Airbnb License Requirements & STR Laws in Naucalpan de Juárez (2025)
While Naucalpan de Juárez, State of Mexico, Mexico currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Naucalpan de Juárez to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 1% licensed listings)
Top Performing Airbnb Properties in Naucalpan de Juárez (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Naucalpan de Juárezbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Come & Dream in Quetzalcoatl`s Nest
Entire Place • 4 bedrooms
Dream in Quetzalcoatl Nest 7
Entire Place • 3 bedrooms
Beautiful house gardens & terraces
Entire Place • 7 bedrooms
Amazing and spacious apartment very well located!
Entire Place • 4 bedrooms
Beautiful colonial house with great location
Entire Place • 3 bedrooms
Departamento Toreo El Parque Naucalpan
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Naucalpan de Juárez (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Naucalpan de Juárez based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Patricia | 2 | $278,794 | 757 | 4.95/5.0 |
| Maria Roxana | 1 | $43,668 | 41 | 4.90/5.0 |
| Guillermo Eduardo | 1 | $35,970 | 13 | 5.00/5.0 |
| Ulises | 1 | $31,587 | 62 | 4.98/5.0 |
| Eduardo | 2 | $28,629 | 230 | 4.95/5.0 |
| Suites Teca Once | 9 | $21,762 | 327 | 4.50/5.0 |
| Jatziri | 2 | $21,238 | 175 | 4.73/5.0 |
| Ramses | 7 | $20,691 | 311 | 4.95/5.0 |
| Hugo Pavel | 3 | $20,442 | 27 | 4.85/5.0 |
| Jose Del Carmen | 1 | $19,289 | 84 | 4.88/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Naucalpan de Juárez.
Dive Deeper: Advanced Naucalpan de Juárez STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Naucalpan de Juárez. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsNaucalpan de Juárez Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Naucalpan de Juárez
- The Naucalpan de Juárez Airbnb market composition is heavily skewed towards Private Room listings, which make up 50.7% of the 148 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Naucalpan de Juárez, Apartment/Condo properties are the most common (45.9%), reflecting the local real estate landscape.
- Houses represent a significant 34.5% portion, catering likely to families or larger groups.
- The presence of 8.1% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique (combined 1.4%) offer potential for unique stay experiences.
Naucalpan de Juárez Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Naucalpan de Juárez
- The dominant room capacity in Naucalpan de Juárez is 1 bedroom listings, making up 43.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 56.7% of the active Airbnb listings in Naucalpan de Juárez, indicating a high concentration in these sizes.
Naucalpan de Juárez Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Naucalpan de Juárez
- The most common guest capacity trend in Naucalpan de Juárez vacation rentals is listings accommodating 2 guests (23.6%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Naucalpan de Juárez STR market, accounting for 37.1% of listings.
- 10.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Naucalpan de Juárez.
- On average, properties in Naucalpan de Juárez are equipped to host 2.2 guests.
Naucalpan de Juárez Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Naucalpan de Juárez
- The most common availability pattern in Naucalpan de Juárez falls within the 271-366 days range, representing 48.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 76.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Naucalpan de Juárez (29.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 25.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Naucalpan de Juárez Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
77 listings
57.5% of total
2 Nights
29 listings
21.6% of total
3 Nights
10 listings
7.5% of total
4-6 Nights
6 listings
4.5% of total
7-29 Nights
4 listings
3% of total
30+ Nights
8 listings
6% of total
Key Insights
- The most prevalent minimum stay requirement in Naucalpan de Juárez is 1 Night, adopted by 57.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (79.1%) of the Naucalpan de Juárez Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 57.5% of Naucalpan de Juárez hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Naucalpan de Juárez.
Naucalpan de Juárez Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
60 listings
44.8% of total
Moderate
39 listings
29.1% of total
Firm
9 listings
6.7% of total
Strict
26 listings
19.4% of total
Cancellation Policy Insights for Naucalpan de Juárez
- The prevailing Airbnb cancellation policy trend in Naucalpan de Juárez is Flexible, used by 44.8% of listings.
- The market strongly favors guest-friendly terms, with 73.9% of listings offering Flexible or Moderate policies. This suggests guests in Naucalpan de Juárez may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 44.8% market standard in Naucalpan de Juárez.
- Regularly review your cancellation policy against competitors and market demand shifts in Naucalpan de Juárez.
Naucalpan de Juárez STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Naucalpan de Juárez
- The overall average booking lead time for vacation rentals in Naucalpan de Juárez is 27 days.
- Guests book furthest in advance for stays during November (average 35 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 23 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (31 days avg.) sees the longest lead times, while Winter (26 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (27 days) as a baseline for your pricing and availability strategy in Naucalpan de Juárez.
- Target marketing efforts for the Summer season well in advance (at least 31 days) to capture early planners.
- Monitor your own booking lead times against these Naucalpan de Juárez averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Naucalpan de Juárez (2025)
Amenity Prevalence
Amenity Insights for Naucalpan de Juárez
- Essential amenities in Naucalpan de Juárez that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Essentials, TV, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Naucalpan de Juárez: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Essentials or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Naucalpan de Juárez to stay competitive.
Naucalpan de Juárez Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Naucalpan de Juárez
- The typical guest profile for Airbnb in Naucalpan de Juárez consists of primarily domestic travelers (79%), often arriving from nearby Mexico City, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 78.8% of guests.
- Key international markets include Mexico (78.8%) and United States (13.8%).
- Top languages spoken are Spanish (48.9%) followed by English (37.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Mexico City and Santiago de Querétaro.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Naucalpan de Juárez Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| El Santuario | 34 | $3,508 | $426.93 | 30% |
| Cerro Gordo | 36 | $3,262 | $429.75 | 26% |
| Tepeji del Rio de Ocampo | 12 | $2,855 | $317.65 | 27% |
| Alcocer | 11 | $2,792 | $226.11 | 38% |
| Yautepec de Zaragoza | 12 | $2,753 | $246.48 | 27% |
| Rancho San Diego | 19 | $2,367 | $256.96 | 33% |
| La Ladrillera | 28 | $2,273 | $235.35 | 32% |
| Tzibantzá | 12 | $2,240 | $251.83 | 26% |
| La Tortuga | 66 | $2,167 | $231.84 | 32% |
| Avandaro | 220 | $2,130 | $419.00 | 25% |