Airbnb Market Analytics, Statistics and Data in Mazatlán, Sinaloa, Mexico
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Mazatlán? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Mazatlán:
How much do Airbnb hosts make on average per month in Mazatlán?
The short-term rental market in Mazatlán shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,078 per month
- Strong performing properties (top 25%) make $2,133 or more
- Best-in-class properties (top 10%) achieve $3,687+ monthly
- Entry-level properties (bottom 25%) typically earn around $503
Revenue Variations by Month
Occupancy Rates Throughout the Year in Mazatlán
The market in Mazatlán shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 29% occupancy rates
- Strong performing properties (top 25%) achieve 49% or higher
- Best-in-class properties (top 10%) reach 70%+occupancy
- Entry-level properties (bottom 25%) average around 15%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Mazatlán
Daily rates in Mazatlán vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $105 per night
- Strong performing properties (top 25%) secure $165 or more
- Best-in-class properties (top 10%) pull in $251+ per night
- Entry-level properties (bottom 25%) earn around $69
Daily Rate Variations by Month
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Seasonality patterns in Mazatlán
Peak Season (March, June, July)
- Revenue peaks at $2320.42 per month
- Occupancy rates reach 50.20%
- Daily rates average $147.29
Shoulder Season
- Revenue averages $1656.28 per month
- Occupancy maintains 34.28%
- Daily rates hold at $136.62
Low Season (November, September, January)
- Revenue drops to $965.16 per month
- Occupancy decreases to 24.12%
- Daily rates adjust to $121.63
Is it still profitable to do Airbnb in Mazatlán in 2025?
Yes! Mazatlán demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 34% and monthly revenue averaging $1656 and As a mature market with 5552 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Mazatlán
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Zona Dorada | The Golden Zone is the most popular tourist district in Mazatlán, known for its beautiful beaches, hotels, and vibrant nightlife. It's a prime location for attracting vacationing families and party-goers alike. | Playa Gaviotas, El Cid Resorts, Mazatlán's Aquarium, Golden Zone Beachfront, Restaurants and Nightclubs |
| Centro Histórico | The historic center of Mazatlán offers a glimpse into the city’s rich cultural heritage, with colonial architecture, local markets, and lively plazas. It's perfect for travelers interested in history and culture. | Plaza Machado, Angela Peralta Theater, Mazatlán Cathedral, Olas Altas Beach, Cultural Events |
| Malecón | The Malecón is a scenic boardwalk that offers stunning ocean views and is lined with restaurants, bars, and shops. It attracts both tourists and locals looking for a relaxing day out. | Mazatlán Malecon, Monuments and Statues, Beachfront Dining, Sunset Views, Art Installations |
| El Faro | El Faro is known for its iconic lighthouse and breathtaking views. It’s a great spot for outdoor enthusiasts and those looking to explore Mazatlán's natural beauty. | El Faro Lighthouse, Hiking Trails, Pacific Ocean Views, Nearby Beaches |
| Marina Mazatlán | A luxurious area with upscale developments, the marina attracts visitors interested in boating, fishing, and high-end living. An ideal spot for travelers looking for a relaxed and upscale vacation. | Marina Mazatlán, Restaurants and Shops, Boat Tours, Golf Courses |
| Playas Norte | A family-friendly beach area, Playas Norte is great for those looking to enjoy the sun and sand. It offers a more laid-back atmosphere compared to the busy Zona Dorada. | Playa Norte Beach, Water Sports, Local Restaurants, Family Activities |
| Las Flores | A quieter area known for its residential charm, Las Flores is attractive for those seeking to experience Mazatlán like a local while still being close to attractions. | Local Markets, Nearby Beaches, Community Parks, Authentic Cuisine |
| Stone Island | Stone Island is a beautiful, less commercialized beach that offers a more natural experience. It is ideal for travelers looking for peace, adventure, and nature. | Stone Island Beach, Horseback Riding, Kayaking, Fishing Tours |
Do you need a license for Airbnb in Mazatlán?
We recommend checking directly with Mazatlán's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Mazatlán
Casa Nereida Boutique - Heart of Centro Historico
Entire Place • 6 bedrooms
Peninsula 7 Recamaras De Lujo
Entire Place • 7 bedrooms
* ocean view MARINA HOUSE and private pool!*
Entire Place • 4 bedrooms
Beach, Ocean View & Luxury Peninsula 4 Bedrooms
Entire Place • 4 bedrooms
Luxury house with private pool! In residential
Entire Place • 3 bedrooms
Peninsula 12 Guests Pure Beachfront Luxury 27G
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Mazatlán
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Gps | 108 | $1,840,813 | 2260 | 4.25/5.0 |
| Bellboy México | 65 | $1,395,937 | 1884 | 4.12/5.0 |
| Casa Mia | 93 | $1,208,617 | 944 | 4.12/5.0 |
| Gabriel | 27 | $908,505 | 686 | 4.52/5.0 |
| Maria Elena | 30 | $886,422 | 630 | 4.54/5.0 |
| Park Royal Mazatlan | 71 | $559,601 | 252 | 0.81/5.0 |
| Magdiel | 12 | $538,333 | 127 | 3.62/5.0 |
| Mazatlan4Rent | 32 | $531,653 | 232 | 2.83/5.0 |
| Victor | 15 | $527,131 | 748 | 4.80/5.0 |
| Jesus Gerardo | 12 | $520,454 | 208 | 3.27/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Mazatlán
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (91.8%), with apartment & condo and house properties comprising 95.1% of inventory
- Untapped potential in boutique & hotels, others, outdoor & mobile, unique stays segments (4.8% combined)
Room Capacity Distribution
Analysis of 5,552 properties in Mazatlán shows that 2 bedrooms properties are most prevalent, making up 49.3% of the market. The market tends to favor smaller properties, with 2 bedrooms and 1 bedroom together representing 71.7% of all listings.
Key Insights
- Most common: 2 bedrooms (49.3%)
- Least common: 5+ bedrooms (1.9%)
- Market concentration: 71.7% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 5,552 properties in Mazatlán reveals that 6 guests properties dominate the market, representing 29.7% of all listings. The average property accommodates 5.6 guests, with a clear trend towards larger guest capacities. Properties accommodating 6 guests and 8+ guests make up 55.1% of the market.
Key Insights
- Most common capacity: 6 guests (29.7% of market)
- Least common capacity: 1 guest (0.3% of market)
- Average guest capacity: 5.6 guests per property
- Market concentration: 55.1% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 5,552 properties in Mazatlán, the most common availability pattern is 271-366 days (54.4% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (34.4% of properties).
Key Insights
- Most common availability window: 271-366 days (54.4%)
- Most common booking duration: 31-90 days (34.4%)
- Properties with high availability (180+ days): 83.9%
- Properties with long-term bookings (180+ days): 17.5%
Minimum Stay Distributions
1 Night
1220 listings
24.4% of total
2 Nights
2184 listings
43.7% of total
3 Nights
824 listings
16.5% of total
4-6 Nights
273 listings
5.5% of total
7-29 Nights
65 listings
1.3% of total
30+ Nights
433 listings
8.7% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 68.1%
- Mid-length stays (4-6 nights) represent 5.5% of listings
- Monthly+ stays (8.7%) suggest a stable extended-stay market
- High market flexibility with 84.6% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
3 listings
0.1% of total
Super Strict 30 Days
1 listings
0% of total
Flexible
1357 listings
31.8% of total
Moderate
1069 listings
25% of total
Firm
733 listings
17.2% of total
Strict
1105 listings
25.9% of total
Key Insights
- Flexible is the preferred policy at 31.8% of listings
- The market shows a balanced distribution between guest-friendly (56.8%) and strict (43.1%) policies
- Strong market consensus around Flexible policies
- Super Strict 30 Days policies are least common at 0.0% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Flexible policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Apr, Jan, Feb, averaging 74 days
- Shortest booking windows are in Aug, Jun, Sep, averaging 35 days
- Spring shows the longest average booking window at 65 days, while Summer has the shortest at 39 days
Recommendations
- Implement dynamic pricing strategies for Spring bookings at least 65 days in advance
- Consider early bird discounts during Summer to encourage longer lead times
- Focus on last-minute booking promotions during Aug-Sep when lead times are shortest
Popular Airbnb Amenities in Mazatlán
Below is the distribution of amenities across listings in Mazatlán:
Traveler Demographics
Key Insights
- Domestic travelers make up 81.5% of total guests, indicating a dominant local market share.
- Primary international markets: United States (15.4%) and Canada (1.9%)
- Spanish is the top language at 62.6%, followed by English (33.6%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.6%
Recommendations
- Target marketing campaigns for Mexico City and Culiacán markets
- Develop localized content for United States and Canada
- Prioritize Spanish and English language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Mazatlán. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Buenavista | 64 | $1,938 | $232.68 | 37% |
| San Ignacio | 17 | $1,078 | $212.37 | 24% |
| Altata | 24 | $801 | $234.06 | 26% |
| La Ciudad | 32 | $683 | $159.78 | 18% |
| Isla de la Piedra (Stone Island) | 28 | $632 | $114.25 | 29% |
| Nuevo Altata | 134 | $486 | $108.38 | 23% |
| Culiacán Rosales | 520 | $443 | $51.18 | 32% |
| Rosendo Nieblas | 10 | $416 | $144.88 | 18% |
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