Ciudad Valles Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in San Luis Potosí, Mexico
Is Airbnb profitable in Ciudad Valles in 2025? Explore comprehensive Airbnb analytics for Ciudad Valles, San Luis Potosí, Mexico to uncover income potential. This 2025 STR market report for Ciudad Valles, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 383 active listings.
Whether you're considering an Airbnb investment in Ciudad Valles, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ciudad Valles Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Ciudad Valles Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Ciudad Valles (2025)
Understanding the monthly revenue variations for Airbnb listings in Ciudad Valles is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ciudad Valles is typically April, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ciudad Valles across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,579+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $799 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $376 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $162, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Ciudad Valles
Ciudad Valles Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Ciudad Valles STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ciudad Valles:
- Best-in-class properties (Top 10%) achieve 62%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 41% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 22%.
- Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Ciudad Valles
Average Daily Rate (ADR) Airbnb Trends in Ciudad Valles (2025)
Effective short term rental pricing strategy in Ciudad Valles involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ciudad Valles typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $135+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $80 or more.
- Typical properties (Median) charge around $46 per night.
- Entry-level properties (Bottom 25%) earn around $28 per night.
Average Daily Rate (ADR) Trend by Month in Ciudad Valles
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Airbnb Seasonality Analysis & Trends in Ciudad Valles (2025)
Peak Season (April, May, June)
- Revenue averages $995 per month
- Occupancy rates average 30.6%
- Daily rates average $70
Shoulder Season
- Revenue averages $604 per month
- Occupancy maintains around 29.3%
- Daily rates hold near $66
Low Season (January, February, September)
- Revenue drops to average $416 per month
- Occupancy decreases to average 23.2%
- Daily rates adjust to average $64
Seasonality Insights for Ciudad Valles
- The Airbnb seasonality in Ciudad Valles shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Ciudad Valles's highest earning potential, with monthly revenues capable of climbing to $1,021, occupancy reaching a high of 35.5%, and ADRs peaking at $71.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $377, occupancy could drop to 22.0%, and ADRs may adjust down to $61.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ciudad Valles.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Ciudad Valles seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Ciudad Valles (2025)
Exploring the top neighborhoods for short-term rentals in Ciudad Valles? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro Histórico | The historical center of Ciudad Valles offers a vibrant cultural atmosphere with colonial architecture and local markets. It's perfect for tourists seeking a taste of the local lifestyle and history. | Parroquia de Santiago Apostol, Plaza de Armas, Museo Huasteco, Mercado Municipal, Casa de la Cultura |
| Tamasopo | Known for its stunning waterfalls and natural beauty, Tamasopo attracts nature lovers and adventure seekers. It's ideal for eco-tourism and outdoor activities. | Tamasopo Waterfalls, Cascada de Tamul, Cueva de la Virgen, Rio Tampaon |
| La Huasteca | This region is famous for its lush landscapes, rich culture, and indigenous heritage, making it a significant destination for travelers looking to explore nature and heritage. | Sierra Gorda, Cascada de El Salto, Laguna de la Media Luna, Pueblo Mágico de Xilitla |
| Pueblo Mágico de Xilitla | A unique town with surrealist gardens and artistic heritage, attracting tourists interested in art and nature combination. | Las Pozas, Edward James' Surrealist Gardens, Church of San Andrés, Local artisan shops |
| Rio Verde | A growing destination that offers proximity to major attractions and economic development, making it attractive for business travelers. | Basilica del Santo Cristo, Plaza Principal, Local food market, Cultural events |
| El Huasteco | A key area for exploring Huastecan culture and tastes, attracting culinary tourism and those interested in local traditions. | Traditional Huastecan cuisine, Cultural festivals, Arts and crafts fairs |
| Micos Waterfalls | A natural paradise with stunning waterfalls, appealing to tourists who seek adventure and natural beauty. | Micos Waterfalls, Hiking trails, Swimming spots, Picnic areas |
| Taninul | Known for its natural hot springs, Taninul is perfect for those looking for relaxation and rejuvenation in a serene environment. | Taninul Hot Springs, Spa facilities, Natural scenery, River activities |
Understanding Airbnb License Requirements & STR Laws in Ciudad Valles (2025)
While Ciudad Valles, San Luis Potosí, Mexico currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ciudad Valles to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Ciudad Valles (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Ciudad Vallesbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Mariposa Azul: Balcony Suite-Pool-Terrace- Grill
Entire Place • 3 bedrooms
Casa Corazón 7hab 7wc pool
Entire Place • 7 bedrooms
Ideal getaway in nature
Entire Place • 6 bedrooms
Casa Greta !!!! Huasteca Potosina,Cd.Valles , SLP
Entire Place • 3 bedrooms
Casas Sara, your house in Huasteca Potosina.
Entire Place • 4 bedrooms
Big house with pool
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Ciudad Valles (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Ciudad Valles based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Carlos | 10 | $90,730 | 208 | 4.00/5.0 |
| Huasteca Airbnb | 9 | $74,397 | 183 | 4.39/5.0 |
| María Del Carmen | 3 | $66,510 | 340 | 4.88/5.0 |
| Ana Rocio | 2 | $52,505 | 31 | 4.75/5.0 |
| Omar | 16 | $51,544 | 2856 | 4.77/5.0 |
| Maria | 1 | $47,679 | 25 | 5.00/5.0 |
| Claudia | 6 | $39,785 | 466 | 4.09/5.0 |
| Zeny | 3 | $39,606 | 77 | 4.68/5.0 |
| Sandra I. | 1 | $38,600 | 75 | 5.00/5.0 |
| Eduardo | 4 | $32,653 | 143 | 4.91/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ciudad Valles.
Dive Deeper: Advanced Ciudad Valles STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ciudad Valles. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsCiudad Valles Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Ciudad Valles
- The Ciudad Valles Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 77.3% of the 383 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Ciudad Valles, House properties are the most common (44.6%), reflecting the local real estate landscape.
- Houses represent a significant 44.6% portion, catering likely to families or larger groups.
- The presence of 9.1% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, outdoor/unique (combined 5.7%) offer potential for unique stay experiences.
Ciudad Valles Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Ciudad Valles
- The dominant room capacity in Ciudad Valles is 1 bedroom listings, making up 30% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 55.6% of the active Airbnb listings in Ciudad Valles, indicating a high concentration in these sizes.
- A significant 34.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Ciudad Valles.
Ciudad Valles Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Ciudad Valles
- The most common guest capacity trend in Ciudad Valles vacation rentals is listings accommodating 8+ guests (31.6%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Ciudad Valles STR market, accounting for 49.6% of listings.
- 48.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ciudad Valles.
- On average, properties in Ciudad Valles are equipped to host 5.1 guests.
Ciudad Valles Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Ciudad Valles
- The most common availability pattern in Ciudad Valles falls within the 271-366 days range, representing 68.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 90.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Ciudad Valles (35.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 9.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Ciudad Valles Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
222 listings
60.8% of total
2 Nights
118 listings
32.3% of total
3 Nights
9 listings
2.5% of total
7-29 Nights
1 listings
0.3% of total
30+ Nights
15 listings
4.1% of total
Key Insights
- The most prevalent minimum stay requirement in Ciudad Valles is 1 Night, adopted by 60.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (93.1%) of the Ciudad Valles Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 60.8% of Ciudad Valles hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ciudad Valles.
Ciudad Valles Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
153 listings
46.2% of total
Moderate
90 listings
27.2% of total
Firm
38 listings
11.5% of total
Strict
50 listings
15.1% of total
Cancellation Policy Insights for Ciudad Valles
- The prevailing Airbnb cancellation policy trend in Ciudad Valles is Flexible, used by 46.2% of listings.
- The market strongly favors guest-friendly terms, with 73.4% of listings offering Flexible or Moderate policies. This suggests guests in Ciudad Valles may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 46.2% market standard in Ciudad Valles.
- Regularly review your cancellation policy against competitors and market demand shifts in Ciudad Valles.
Ciudad Valles STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Ciudad Valles
- The overall average booking lead time for vacation rentals in Ciudad Valles is 26 days.
- Guests book furthest in advance for stays during May (average 39 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 16 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (30 days avg.) sees the longest lead times, while Summer (26 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (26 days) as a baseline for your pricing and availability strategy in Ciudad Valles.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 39 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 30 days) to capture early planners.
- Monitor your own booking lead times against these Ciudad Valles averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Ciudad Valles (2025)
Amenity Prevalence
Amenity Insights for Ciudad Valles
- Essential amenities in Ciudad Valles that guests expect include: Wifi, Air conditioning, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Essentials, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Ciudad Valles: Wifi, Air conditioning, TV.
- Prioritize adding missing essentials: Wifi, Air conditioning, TV.
- Consider adding popular differentiators like Hot water or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Ciudad Valles to stay competitive.
Ciudad Valles Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Ciudad Valles
- The typical guest profile for Airbnb in Ciudad Valles consists of primarily domestic travelers (88%), often arriving from nearby San Luis Potosi, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 88.0% of guests.
- Key international markets include Mexico (88%) and United States (8.6%).
- Top languages spoken are Spanish (62.6%) followed by English (31.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from San Luis Potosi and Mexico City.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Ciudad Valles Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Alcocer | 11 | $2,792 | $226.11 | 38% |
| Tzibantzá | 12 | $2,240 | $251.83 | 26% |
| La Tortuga | 66 | $2,167 | $231.84 | 32% |
| San Pablo Tolimán | 10 | $1,719 | $237.89 | 21% |
| San Miguel de Allende | 2,095 | $1,552 | $189.30 | 33% |
| San Miguel | 13 | $1,334 | $106.64 | 34% |
| San José del Jagüey | 10 | $1,192 | $186.04 | 18% |
| Tequisquiapan | 377 | $1,168 | $154.00 | 27% |
| Ezequiel Montes | 38 | $1,155 | $138.57 | 25% |
| San José Ocotillos | 50 | $1,090 | $119.56 | 24% |