San Pedro Mártir Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Querétaro, Mexico

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in San Pedro Mártir in 2025? Explore comprehensive Airbnb analytics for San Pedro Mártir, Querétaro, Mexico to uncover income potential. This 2025 STR market report for San Pedro Mártir, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 45 active listings.

Whether you're considering an Airbnb investment in San Pedro Mártir, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the San Pedro Mártir Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key San Pedro Mártir Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$45
The average rental revenue earned for an occupied room per day in San Pedro Mártir.
Occupancy Rate(?)
34.6%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$4,417
Typical annual income for an Airbnb listing in San Pedro Mártir. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
4.2%
Positive growth (4.2%) vs. last year.
Peak Revenue Month(?)
November
The month with the highest average earnings, indicating peak season in San Pedro Mártir.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in San Pedro Mártir.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
45
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in San Pedro Mártir (2025)

Understanding the monthly revenue variations for Airbnb listings in San Pedro Mártir is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in San Pedro Mártir is typically November, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in San Pedro Mártir across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,111+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $780 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $449 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $215, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in San Pedro Mártir

San Pedro Mártir Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the San Pedro Mártir STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Novembersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in San Pedro Mártir:

  • Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 33%.
  • Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in San Pedro Mártir

Average Daily Rate (ADR) Airbnb Trends in San Pedro Mártir (2025)

Effective short term rental pricing strategy in San Pedro Mártir involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in San Pedro Mártir typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $74+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $53 or more.
  • Typical properties (Median) charge around $39 per night.
  • Entry-level properties (Bottom 25%) earn around $27 per night.

Average Daily Rate (ADR) Trend by Month in San Pedro Mártir

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Airbnb Seasonality Analysis & Trends in San Pedro Mártir (2025)

Peak Season (November, December, July)
  • Revenue averages $682 per month
  • Occupancy rates average 47.4%
  • Daily rates average $44
Shoulder Season
  • Revenue averages $560 per month
  • Occupancy maintains around 35.4%
  • Daily rates hold near $44
Low Season (January, February, March)
  • Revenue drops to average $378 per month
  • Occupancy decreases to average 32.7%
  • Daily rates adjust to average $41

Seasonality Insights for San Pedro Mártir

  • The Airbnb seasonality in San Pedro Mártir shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases San Pedro Mártir's highest earning potential, with monthly revenues capable of climbing to $711, occupancy reaching a high of 52.8%, and ADRs peaking at $45.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $319, occupancy could drop to 25.4%, and ADRs may adjust down to $41.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in San Pedro Mártir.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these San Pedro Mártir seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in San Pedro Mártir (2025)

Exploring the top neighborhoods for short-term rentals in San Pedro Mártir? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
La Cañada
A peaceful neighborhood known for its beautiful landscapes and proximity to nature. Ideal for those seeking a tranquil getaway with outdoor activities.
Parque Nacional Cerro de San Pedro, Pueblo Mágico de Bernal, Los viñedos de Querétaro, Sendero de la Sierra, Cabañas en la Naturaleza
Centro Histórico
The historical heart of Querétaro, with colonial architecture and vibrant markets. Attracts tourists interested in culture and history, making it a prime Airbnb location.
Templo de Santa Rosa de Viterbo, Plaza de Armas, Acueducto de Querétaro, Museo de Arte de Querétaro, Casa de la Corregidora
El Marqués
A growing suburb with a mix of urban and rural settings. Popular with families and those looking for more space while being close to the city.
Parque Industrial Querétaro, Caminos del Marqués, Cenotes y rutas de senderismo, Mercado de Abastos
Juriquilla
An upscale neighborhood known for its modern developments and family-oriented community. Great for hosting business and leisure travelers.
Cinepolis Juriquilla, Plaza Juriquilla, Laguna Cañada de la Virgen, Restaurantes y cafés locales
El Pueblito
A picturesque area with a charming town square and local markets. Attracts tourists looking for an authentic Mexican experience.
Plaza Principal de El Pueblito, Iglesia de San Pedro Apostol, mercados de artesanías, Caminatas por el campo
Zibatá
A master-planned community known for its golf course and scenic views. Appeals to visitors seeking a more luxurious stay in a tranquil environment.
Club de golf Zibatá, Caminos y senderos naturales, Vistas panorámicas de Querétaro
San Juan del Río
A historic town with a rich cultural heritage, popular among travelers interested in local history and cuisine.
Parroquia de San Juan Bautista, Centro Histórico de San Juan del Río, Mercado de San Juan del Río
Querétaro Centro Sur
A bustling commercial area close to the city center, ideal for business travelers and those visiting for conferences.
Centro Comercial Plaza del Parque, Universidad Autónoma de Querétaro, Parque Bicentenario

Understanding Airbnb License Requirements & STR Laws in San Pedro Mártir (2025)

While San Pedro Mártir, Querétaro, Mexico currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for San Pedro Mártir to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in San Pedro Mártir (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in San Pedro Mártirbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Beautiful house in norponiente area

Beautiful house in norponiente area

Entire Place • 3 bedrooms

$13,765
Revenue
69.2%
Occupancy
$52.73
Daily Rate
⚜️Tres Cantos Residencial⚜️ Business & Families

⚜️Tres Cantos Residencial⚜️ Business & Families

Entire Place • 3 bedrooms

$12,653
Revenue
59.3%
Occupancy
$53.46
Daily Rate
Residence with a beautiful view in Tres Cantos

Residence with a beautiful view in Tres Cantos

Entire Place • 3 bedrooms

$11,436
Revenue
53.1%
Occupancy
$57.53
Daily Rate
✨✨A slice of my Queretaro in Tres Cantos✨✨

✨✨A slice of my Queretaro in Tres Cantos✨✨

Entire Place • 3 bedrooms

$11,301
Revenue
50.6%
Occupancy
$59.19
Daily Rate
Comfortable residence with bedroom and bathroom in PB

Comfortable residence with bedroom and bathroom in PB

Entire Place • 3 bedrooms

$10,172
Revenue
54.0%
Occupancy
$42.24
Daily Rate
Spacious apartment in a very safe neighborhood.

Spacious apartment in a very safe neighborhood.

Entire Place • 2 bedrooms

$8,915
Revenue
45.2%
Occupancy
$61.38
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in San Pedro Mártir (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in San Pedro Mártir based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Rocío7$56,0255534.81/5.0
Oscar Adán4$42,8245914.89/5.0
Fernando1$13,765444.86/5.0
Azucena1$8,915744.96/5.0
Sandra&Carlos4$8,4351994.72/5.0
Abraham Gerardo1$7,110194.95/5.0
Laura2$7,076144.61/5.0
Jacobo1$6,8591114.79/5.0
Karla S3$6,2801104.71/5.0
Ilce1$6,030864.89/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in San Pedro Mártir.

Dive Deeper: Advanced San Pedro Mártir STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for San Pedro Mártir. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

San Pedro Mártir Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for San Pedro Mártir

  • The San Pedro Mártir Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.6% of the 45 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in San Pedro Mártir, House properties are the most common (82.2%), reflecting the local real estate landscape.
  • Houses represent a significant 82.2% portion, catering likely to families or larger groups.

San Pedro Mártir Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for San Pedro Mártir

  • The dominant room capacity in San Pedro Mártir is 2 bedrooms listings, making up 48.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 91.1% of the active Airbnb listings in San Pedro Mártir, indicating a high concentration in these sizes.
  • A significant 44.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in San Pedro Mártir.

San Pedro Mártir Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for San Pedro Mártir

  • The most common guest capacity trend in San Pedro Mártir vacation rentals is listings accommodating 6 guests (31.1%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 4 guests dominate the San Pedro Mártir STR market, accounting for 51.1% of listings.
  • 57.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in San Pedro Mártir.
  • On average, properties in San Pedro Mártir are equipped to host 5.4 guests.

San Pedro Mártir Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for San Pedro Mártir

  • The most common availability pattern in San Pedro Mártir falls within the 271-366 days range, representing 53.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 77.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in San Pedro Mártir (26.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 26.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

San Pedro Mártir Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (25.6%)

1 Night

11 listings

25.6% of total

2 Nights (46.5%)

2 Nights

20 listings

46.5% of total

3 Nights (4.7%)

3 Nights

2 listings

4.7% of total

7-29 Nights (7%)

7-29 Nights

3 listings

7% of total

30+ Nights (16.3%)

30+ Nights

7 listings

16.3% of total

Key Insights

  • The most prevalent minimum stay requirement in San Pedro Mártir is 2 Nights, adopted by 46.5% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (72.1%) of the San Pedro Mártir Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (16.3%) caters to monthly stays (30+ nights) in San Pedro Mártir, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 46.5% of San Pedro Mártir hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 25.6% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 16.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in San Pedro Mártir.

San Pedro Mártir Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (38.1%)

Flexible

16 listings

38.1% of total

Moderate (26.2%)

Moderate

11 listings

26.2% of total

Firm (28.6%)

Firm

12 listings

28.6% of total

Strict (7.1%)

Strict

3 listings

7.1% of total

Cancellation Policy Insights for San Pedro Mártir

  • The prevailing Airbnb cancellation policy trend in San Pedro Mártir is Flexible, used by 38.1% of listings.
  • There's a relatively balanced mix between guest-friendly (64.3%) and stricter (35.7%) policies, offering choices for different guest needs.
  • Strict cancellation policies are quite rare (7.1%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 38.1% market standard in San Pedro Mártir.
  • Using a Strict policy might deter some guests, as only 7.1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in San Pedro Mártir.

San Pedro Mártir STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for San Pedro Mártir

  • The overall average booking lead time for vacation rentals in San Pedro Mártir is 14 days.
  • Guests book furthest in advance for stays during November (average 30 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 7 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (20 days avg.) sees the longest lead times, while Winter (11 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (14 days) as a baseline for your pricing and availability strategy in San Pedro Mártir.
  • For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 30 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 20 days) to capture early planners.
  • Monitor your own booking lead times against these San Pedro Mártir averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in San Pedro Mártir (2025)

Amenity Prevalence

Amenity Insights for San Pedro Mártir

  • Essential amenities in San Pedro Mártir that guests expect include: Kitchen, Free parking on premises, Wifi, TV, Dishes and silverware. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water, Refrigerator, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for San Pedro Mártir: Kitchen, Free parking on premises, Wifi, TV, Dishes and silverware.
  • Prioritize adding missing essentials: TV, Dishes and silverware.
  • Consider adding popular differentiators like Hot water or Refrigerator to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in San Pedro Mártir to stay competitive.

San Pedro Mártir Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for San Pedro Mártir

  • The typical guest profile for Airbnb in San Pedro Mártir consists of primarily domestic travelers (94%), often arriving from nearby Mexico City, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 93.9% of guests.
  • Key international markets include Mexico (93.9%) and United States (4.1%).
  • Top languages spoken are Spanish (60.8%) followed by English (32.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Mexico City and Santiago de Querétaro.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the San Pedro Mártir Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
El Santuario34$3,508$426.9330%
Cerro Gordo36$3,262$429.7526%
Tepeji del Rio de Ocampo12$2,855$317.6527%
Alcocer11$2,792$226.1138%
Tzibantzá12$2,240$251.8326%
La Tortuga66$2,167$231.8432%
Avandaro220$2,130$419.0025%
Lomas de Comanjilla15$1,848$227.3525%
Ejido San Gaspar51$1,728$368.3521%
San Pablo Tolimán10$1,719$237.8921%

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