García Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Nuevo León, Mexico

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in García in 2025? Explore comprehensive Airbnb analytics for García, Nuevo León, Mexico to uncover income potential. This 2025 STR market report for García, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 36 active listings.

Whether you're considering an Airbnb investment in García, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the García Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key García Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$125
The average rental revenue earned for an occupied room per day in García.
Occupancy Rate(?)
36.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$14,573
Typical annual income for an Airbnb listing in García. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
107.6%
Strong growth (107.6%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in García.
Lowest Revenue Month(?)
October
The month with the lowest average earnings, indicating the low season in García.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
36
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in García (2025)

Understanding the monthly revenue variations for Airbnb listings in García is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in García is typically May, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in García across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,700+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,454 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $627 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $271, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in García

García Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the García STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in García:

  • Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 28%.
  • Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in García

Average Daily Rate (ADR) Airbnb Trends in García (2025)

Effective short term rental pricing strategy in García involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in García typically peaks in June and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $277+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $108 or more.
  • Typical properties (Median) charge around $54 per night.
  • Entry-level properties (Bottom 25%) earn around $26 per night.

Average Daily Rate (ADR) Trend by Month in García

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Airbnb Seasonality Analysis & Trends in García (2025)

Peak Season (May, June, April)
  • Revenue averages $3,418 per month
  • Occupancy rates average 29.6%
  • Daily rates average $130
Shoulder Season
  • Revenue averages $1,590 per month
  • Occupancy maintains around 39.7%
  • Daily rates hold near $121
Low Season (February, March, October)
  • Revenue drops to average $960 per month
  • Occupancy decreases to average 30.9%
  • Daily rates adjust to average $120

Seasonality Insights for García

  • The Airbnb seasonality in García shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases García's highest earning potential, with monthly revenues capable of climbing to $3,721, occupancy reaching a high of 47.7%, and ADRs peaking at $130.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $903, occupancy could drop to 24.5%, and ADRs may adjust down to $114.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in García.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these García seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in García (2025)

Exploring the top neighborhoods for short-term rentals in García? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Monterrey Centro
Heart of Monterrey, offering a mix of culture, business, and entertainment. Ideal for guests looking to experience city life with access to museums, shopping, and dining.
Macroplaza, Monterrey Museum of Contemporary Art, María Minerva Park, Barrio Antiguo, Fundidora Park
San Pedro Garza García
Affluent neighborhood known for its great restaurants, shopping centers, and parks. Attractive for both business travelers and tourists seeking a high-end experience.
Plaza Fiesta San Agustín, El Parque de las Aguas, Catedral de San Pedro, Museo de Arte Contemporáneo
Paseo de la Reforma
A popular area featuring entertainment, dining, and shopping options, plus close proximity to major attractions in Monterrey.
Cerro de la Silla, Monumento a la Revolución, Museo del Acero, Gimnasio Nuevo León Unido
Colonial neighborhoods
Charming, historic neighborhoods with quaint streets and local culture. Great for tourists who want to experience authentic local life.
Barrio Antiguo, Museo de Historia Mexicana, Calzada del Valle, Mercado Juárez
Santiago
Beautiful natural area near Monterrey, perfect for outdoor enthusiasts looking for hiking and ecotourism. Ideal for a peaceful getaway.
Cascada Cola de Caballo, Iron Mountain, Saddle Mountain, El Mirador
San Nicolás
A commercial hub with universities and businesses, appealing to students and young professionals looking for convenient stays.
Catedral de San Nicolás, Plaza San Nicolás, Universidad Autónoma de Nuevo León, Parque la Pastora
Garza García
Up-and-coming area with modern developments and excellent dining and entertainment options. Attracts both locals and travelers.
Parque Rufino Tamayo, Paseo San Pedro, Cinemex Plaza Patria, Café 123
Villa de Santiago
Lovely rural area with natural landscapes, ideal for travelers seeking a retreat from city life and enjoying scenic views.
Cañón de la Huasteca, Laguna de Sanchez, Centro Ecoturístico El Salto, Parque Nacional Cumbres

Understanding Airbnb License Requirements & STR Laws in García (2025)

While García, Nuevo León, Mexico currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for García to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in García (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Garcíabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Majestic 19th Century Casona, Casco García NL

Majestic 19th Century Casona, Casco García NL

Entire Place • 6 bedrooms

$162,005
Revenue
25.8%
Occupancy
$922.71
Daily Rate
Xhant Deep-height hosting Xifa

Xhant Deep-height hosting Xifa

Entire Place • 1 bedroom

$71,626
Revenue
36.5%
Occupancy
$373.97
Daily Rate
Xhant Hospedaje De Altura Tito

Xhant Hospedaje De Altura Tito

Entire Place • 1 bedroom

$68,481
Revenue
32.4%
Occupancy
$375.32
Daily Rate
La Casa Grande de los Treviño Villa Norestense

La Casa Grande de los Treviño Villa Norestense

Entire Place • 10 bedrooms

$51,887
Revenue
23.6%
Occupancy
$907.53
Daily Rate
Casona Antigua Norestense

Casona Antigua Norestense

Entire Place • 5 bedrooms

$38,902
Revenue
23.1%
Occupancy
$259.30
Daily Rate
Quinta Morena Mía /House to stop and have fun

Quinta Morena Mía /House to stop and have fun

Entire Place • 3 bedrooms

$16,783
Revenue
21.3%
Occupancy
$200.85
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in García (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in García based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Bienes Express1$162,005145.00/5.0
Luis2$140,1071155.00/5.0
Ana1$51,887465.00/5.0
Olga Yolanda1$38,902145.00/5.0
Brenda1$16,783134.85/5.0
Gidalty1$13,7581404.84/5.0
Belinda1$12,557374.92/5.0
Caleb1$11,217234.70/5.0
Host #4584029791$10,97920.00/5.0
Host #3701491051$8,33134.67/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in García.

Dive Deeper: Advanced García STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for García. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

García Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for García

  • The García Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 66.7% of the 36 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 33.3% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in García, House properties are the most common (86.1%), reflecting the local real estate landscape.
  • Houses represent a significant 86.1% portion, catering likely to families or larger groups.
  • The presence of 5.6% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like apartment/condo (combined 2.8%) offer potential for unique stay experiences.

García Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for García

  • The dominant room capacity in García is 3 bedrooms listings, making up 27.8% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 50.0% of the active Airbnb listings in García, indicating a high concentration in these sizes.
  • A significant 36.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in García.

García Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for García

  • The most common guest capacity trend in García vacation rentals is listings accommodating 8+ guests (19.4%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the García STR market, accounting for 36.1% of listings.
  • 30.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in García.
  • On average, properties in García are equipped to host 3.8 guests.

García Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for García

  • The most common availability pattern in García falls within the 271-366 days range, representing 55.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 80.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in García (30.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 19.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

García Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (30.3%)

1 Night

10 listings

30.3% of total

2 Nights (45.5%)

2 Nights

15 listings

45.5% of total

3 Nights (6.1%)

3 Nights

2 listings

6.1% of total

4-6 Nights (6.1%)

4-6 Nights

2 listings

6.1% of total

7-29 Nights (9.1%)

7-29 Nights

3 listings

9.1% of total

30+ Nights (3%)

30+ Nights

1 listings

3% of total

Key Insights

  • The most prevalent minimum stay requirement in García is 2 Nights, adopted by 45.5% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (75.8%) of the García Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 45.5% of García hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in García.

García Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (46.4%)

Flexible

13 listings

46.4% of total

Moderate (17.9%)

Moderate

5 listings

17.9% of total

Firm (10.7%)

Firm

3 listings

10.7% of total

Strict (25%)

Strict

7 listings

25% of total

Cancellation Policy Insights for García

  • The prevailing Airbnb cancellation policy trend in García is Flexible, used by 46.4% of listings.
  • There's a relatively balanced mix between guest-friendly (64.3%) and stricter (35.7%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 46.4% market standard in García.
  • Regularly review your cancellation policy against competitors and market demand shifts in García.

García STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for García

  • The overall average booking lead time for vacation rentals in García is 17 days.
  • Guests book furthest in advance for stays during April (average 43 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 11 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (31 days avg.) sees the longest lead times, while Winter (16 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (17 days) as a baseline for your pricing and availability strategy in García.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 43 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 31 days) to capture early planners.
  • Monitor your own booking lead times against these García averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in García (2025)

Amenity Prevalence

Amenity Insights for García

  • Essential amenities in García that guests expect include: TV, Hot water. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Air conditioning, Wifi, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for García: TV, Hot water.
  • Prioritize adding missing essentials: Hot water.
  • Consider adding popular differentiators like Air conditioning or Wifi to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in García to stay competitive.

García Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for García

  • The typical guest profile for Airbnb in García consists of primarily domestic travelers (93%), often arriving from nearby Monterrey, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 93.4% of guests.
  • Key international markets include Mexico (93.4%) and United States (5.1%).
  • Top languages spoken are Spanish (48.8%) followed by English (28.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Monterrey and Mexico City.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the García Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Bella Unión10$4,288$301.8136%
El Barrial11$3,326$348.3340%
El Cercado13$2,257$204.3735%
General Zuazua21$2,119$274.9526%
Montemorelos19$1,899$257.7828%
Jame10$1,752$163.8834%
Los Rodriguez12$1,675$164.5829%
Mesa de tablas38$1,672$294.6320%
Arteaga84$1,658$195.5628%
El Diamante17$1,425$175.6523%

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