Airbnb Market Analytics, Statistics and Data in Tepic, Nayarit, Mexico
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Tepic? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Tepic:
How much do Airbnb hosts make on average per month in Tepic?
The short-term rental market in Tepic shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $519 per month
- Strong performing properties (top 25%) make $903 or more
- Best-in-class properties (top 10%) achieve $1,310+ monthly
- Entry-level properties (bottom 25%) typically earn around $231
Revenue Variations by Month
Occupancy Rates Throughout the Year in Tepic
The market in Tepic shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 34% occupancy rates
- Strong performing properties (top 25%) achieve 55% or higher
- Best-in-class properties (top 10%) reach 74%+occupancy
- Entry-level properties (bottom 25%) average around 17%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Tepic
Daily rates in Tepic vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $36 per night
- Strong performing properties (top 25%) secure $52 or more
- Best-in-class properties (top 10%) pull in $69+ per night
- Entry-level properties (bottom 25%) earn around $26
Daily Rate Variations by Month
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Seasonality patterns in Tepic
Peak Season (June, March, May)
- Revenue peaks at $880.12 per month
- Occupancy rates reach 49.47%
- Daily rates average $50.40
Shoulder Season
- Revenue averages $651.33 per month
- Occupancy maintains 37.63%
- Daily rates hold at $46.84
Low Season (December, September, January)
- Revenue drops to $348.75 per month
- Occupancy decreases to 29.44%
- Daily rates adjust to $42.97
Is it still profitable to do Airbnb in Tepic in 2025?
Yes! Tepic demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 38% and monthly revenue averaging $651 and With 293 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Tepic
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Centro Histórico | The cultural heart of Tepic, featuring a variety of museums, stunning architecture, and local markets. It's a vibrant area popular with tourists who want to explore local history and heritage. | Templo de la Cruz, Museo Regional de Nayarit, Plaza Principal, Catedral de Tepic, Mercado de Abastos |
| Parque La Loma | A beautiful park area known for its lush surroundings and recreational activities. It attracts families and nature lovers looking for green spaces within the urban setting. | Parque La Loma, Paseo de La Loma, Playground areas, Walking trails |
| Las Brisas | A residential neighborhood known for its peaceful atmosphere and proximity to local amenities. It appeals to families and individuals looking for a quieter stay while still being close to the city. | Shopping centers, Local eateries, Schools and parks |
| Tepic's Riverfront | An emerging area along the river, ideal for those looking for scenic views and unique walking paths. Perfect for travelers wanting a mix of nature and urban life. | Riverwalk, Plaza Bicentenario, Cafés by the river, Cultural events |
| Jardines del Sol | A tranquil residential area with parks and family-friendly activities, attracting visitors looking for a short getaway with local charm. | Jardín del Sol Park, Community events, Local artisan markets |
| Avenida Insurgentes | A vibrant avenue bustling with shops, restaurants, and nightlife. Great for tourists seeking an energetic vibe and convenience. | Restaurants, Live music venues, Shops and boutiques |
| Colonia San Juanito | A traditional neighborhood known for its friendly locals and authentic street food. Perfect for adventurous travelers looking to experience Tepic's local culture. | Street food stalls, Local markets, Cultural festivals |
| Zona Centro | The commercial zone of Tepic, filled with shops, restaurants, and attractions. Ideal for business travelers and tourists wanting to be in the action. | Shopping malls, Corporate offices, Business centers |
Do you need a license for Airbnb in Tepic?
We recommend checking directly with Tepic's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Tepic
Security, rest and tranquility
Entire Place • 3 bedrooms
Deluxe apartments equipped 2+2
Entire Place • 4 bedrooms
Casa Luna
Entire Place • 8 bedrooms
Casa Palta Tepic
Entire Place • 3 bedrooms
Casa Libertad Tepic
Entire Place • 3 bedrooms
Family break and comfort in this beautiful place
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Tepic
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Rodolfo | 6 | $85,641 | 222 | 4.97/5.0 |
| Johan | 6 | $47,532 | 594 | 4.88/5.0 |
| Liliana | 11 | $41,156 | 490 | 4.37/5.0 |
| Sweet Home | 4 | $39,059 | 515 | 4.86/5.0 |
| Isis Citlaly | 4 | $31,405 | 174 | 4.87/5.0 |
| Gabriel Eduardo | 5 | $30,205 | 980 | 4.79/5.0 |
| Alejandra | 1 | $30,132 | 71 | 4.92/5.0 |
| Erick | 3 | $29,913 | 461 | 4.90/5.0 |
| Rosa María | 6 | $26,617 | 35 | 2.82/5.0 |
| Gustavo | 5 | $25,287 | 444 | 4.92/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Tepic
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (76.5%), with house and apartment & condo properties comprising 88.4% of inventory
- Untapped potential in others segments (1.4% combined)
Room Capacity Distribution
Analysis of 293 properties in Tepic shows that 1 bedroom properties are most prevalent, making up 38.9% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 71.3% of all listings.
Key Insights
- Most common: 1 bedroom (38.9%)
- Least common: 5+ bedrooms (1.4%)
- Market concentration: 71.3% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 293 properties in Tepic reveals that 4 guests properties dominate the market, representing 25.6% of all listings. The average property accommodates 3.8 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 50.2% of the market.
Key Insights
- Most common capacity: 4 guests (25.6% of market)
- Least common capacity: 1 guest (1% of market)
- Average guest capacity: 3.8 guests per property
- Market concentration: 50.2% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 293 properties in Tepic, the most common availability pattern is 271-366 days (43% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (35.2% of properties).
Key Insights
- Most common availability window: 271-366 days (43%)
- Most common booking duration: 91-180 days (35.2%)
- Properties with high availability (180+ days): 78.2%
- Properties with long-term bookings (180+ days): 23.2%
Minimum Stay Distributions
1 Night
181 listings
67.5% of total
2 Nights
65 listings
24.3% of total
3 Nights
7 listings
2.6% of total
4-6 Nights
11 listings
4.1% of total
30+ Nights
4 listings
1.5% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 91.8%
- Mid-length stays (4-6 nights) represent 4.1% of listings
- Monthly+ stays (1.5%) suggest a stable extended-stay market
- High market flexibility with 94.4% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
142 listings
55% of total
Moderate
49 listings
19% of total
Firm
40 listings
15.5% of total
Strict
27 listings
10.5% of total
Key Insights
- Flexible is the preferred policy at 55.0% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 74.0% of the market
- Strong market consensus around Flexible policies
- Strict policies are least common at 10.5% of listings
Recommendations
- Consider starting with a Flexible policy to align with market preferences
- Strong market preference for Flexible policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Aug, Dec, averaging 30 days
- Shortest booking windows are in Feb, Oct, Sep, averaging 17 days
- Summer shows the longest average booking window at 28 days, while Fall has the shortest at 17 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 28 days in advance
- Consider early bird discounts during Fall to encourage longer lead times
- Focus on last-minute booking promotions during Feb-Sep when lead times are shortest
Popular Airbnb Amenities in Tepic
Below is the distribution of amenities across listings in Tepic:
Traveler Demographics
Key Insights
- Domestic travelers make up 86.7% of total guests, indicating a dominant local market share.
- Primary international markets: United States (10.5%) and Canada (1%)
- Spanish is the top language at 63.9%, followed by English (32.1%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.4%
Recommendations
- Target marketing campaigns for Mexico City and Guadalajara markets
- Develop localized content for United States and Canada
- Prioritize Spanish and English language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Tepic. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Punta de Mita | 91 | $6,590 | $873.65 | 34% |
| Punta Mita | 52 | $5,375 | $788.50 | 35% |
| Nayarit | 28 | $5,248 | $940.15 | 30% |
| Corral del Risco | 405 | $4,349 | $760.28 | 33% |
| Higuera Blanca | 37 | $4,237 | $468.25 | 34% |
| Litibu | 12 | $3,317 | $266.76 | 37% |
| Boca de Tomatlán | 255 | $3,073 | $427.42 | 37% |
| San Juan Cosalá | 85 | $2,611 | $238.66 | 32% |
| Cajititlán | 23 | $2,408 | $230.21 | 30% |
| San Pedro Tesistán | 12 | $2,356 | $288.71 | 24% |
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