Tepic Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Nayarit, Mexico
Is Airbnb profitable in Tepic in 2025? Explore comprehensive Airbnb analytics for Tepic, Nayarit, Mexico to uncover income potential. This 2025 STR market report for Tepic, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 293 active listings.
Whether you're considering an Airbnb investment in Tepic, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Tepic Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Tepic Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Tepic (2025)
Understanding the monthly revenue variations for Airbnb listings in Tepic is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Tepic is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Tepic across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,082+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $727 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $413 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $197, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Tepic
Tepic Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Tepic STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Tepic:
- Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 32%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Tepic
Average Daily Rate (ADR) Airbnb Trends in Tepic (2025)
Effective short term rental pricing strategy in Tepic involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Tepic typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $67+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $50 or more.
- Typical properties (Median) charge around $34 per night.
- Entry-level properties (Bottom 25%) earn around $24 per night.
Average Daily Rate (ADR) Trend by Month in Tepic
Get Live Tepic Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Tepic (2025)
Peak Season (May, June, April)
- Revenue averages $773 per month
- Occupancy rates average 35.8%
- Daily rates average $47
Shoulder Season
- Revenue averages $512 per month
- Occupancy maintains around 39.0%
- Daily rates hold near $45
Low Season (January, February, March)
- Revenue drops to average $344 per month
- Occupancy decreases to average 30.9%
- Daily rates adjust to average $43
Seasonality Insights for Tepic
- The Airbnb seasonality in Tepic shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Tepic's highest earning potential, with monthly revenues capable of climbing to $814, occupancy reaching a high of 49.5%, and ADRs peaking at $48.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $314, occupancy could drop to 29.7%, and ADRs may adjust down to $43.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Tepic.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Tepic seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Tepic (2025)
Exploring the top neighborhoods for short-term rentals in Tepic? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro Histórico | The vibrant heart of Tepic with historical buildings, cultural sites, and local markets. Ideal for tourists wanting to explore the rich history and traditions of Nayarit. | Templo de la Cruz, Plaza de la Patria, Museo de la Historia de Nayarit, Teatro de la Ciudad, Mercado de Tepic |
| Bulevar Tepic - Xalisco | A major thoroughfare with shopping centers, restaurants, and easy access to amenities. Attracts both locals and visitors looking for convenience and comfort. | Plaza Forum Tepic, Cinemex, Centro Comercial Plaza Benavides, Tianguis de Tepic |
| Parque Ecológico La Loma | A beautiful recreational area with outdoor activities and nature trails. Great for families and individuals who appreciate nature and want a relaxing experience. | Nature Trails, Family Picnic Areas, Wildlife Viewing, Playgrounds |
| La Loma | A residential area that offers a calm environment while still being close to Tepic's main attractions. A good choice for long-term stays or family visits. | Residential Parks, Local Restaurants, Community Markets |
| Tepic - San Juan | A growing suburban area known for its affordable housing and family-friendly atmosphere. A good option for budget travelers looking for longer stays. | Shopping Areas, Local Parks, Family Entertainment Centers |
| Santa Teresita | A peaceful neighborhood with a blend of local culture. Attracts visitors seeking a more local experience away from the bustling city center. | Local Markets, Neighborhood Parks, Cultural Events |
| San Antonio | This area is known for its vibrant local cuisine and markets. Perfect for food lovers who want to immerse themselves in Tepic's culinary scene. | Street Food Stalls, Local Restaurants, Cultural Festivals |
| Tepic Centro | Central Tepic area that provides easy access to public transportation and city amenities. A strategic location for both tourists and business travelers. | Public Transport Access, Cafes and Shops, Cultural Landmarks |
Understanding Airbnb License Requirements & STR Laws in Tepic (2025)
While Tepic, Nayarit, Mexico currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Tepic to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Tepic (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Tepicbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Security, rest and tranquility
Entire Place • 3 bedrooms
Casa Luna
Entire Place • 8 bedrooms
Deluxe apartments equipped 2+2
Entire Place • 4 bedrooms
Casa Libertad Tepic
Entire Place • 3 bedrooms
Los Lirios 54
Entire Place • 3 bedrooms
LA CASA BLANCA TEPIC🌲🌴🏝 Residencia SPA Familiar
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Tepic (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Tepic based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Rodolfo | 6 | $69,822 | 222 | 4.97/5.0 |
| Johan | 6 | $43,689 | 594 | 4.88/5.0 |
| Sweet Home | 4 | $38,551 | 515 | 4.86/5.0 |
| Liliana | 11 | $37,698 | 490 | 4.37/5.0 |
| Erick | 3 | $29,952 | 461 | 4.90/5.0 |
| Gabriel Eduardo | 5 | $29,653 | 980 | 4.79/5.0 |
| Isis Citlaly | 4 | $25,450 | 174 | 4.87/5.0 |
| Alejandra | 1 | $25,356 | 71 | 4.92/5.0 |
| María Elena Francis | 1 | $24,628 | 8 | 4.50/5.0 |
| Antonio | 1 | $21,856 | 5 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Tepic.
Dive Deeper: Advanced Tepic STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Tepic. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsTepic Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Tepic
- The Tepic Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 77.1% of the 293 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Tepic, Apartment/Condo properties are the most common (44.4%), reflecting the local real estate landscape.
- Houses represent a significant 44% portion, catering likely to families or larger groups.
- The presence of 10.2% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 1.4%) offer potential for unique stay experiences.
Tepic Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Tepic
- The dominant room capacity in Tepic is 1 bedroom listings, making up 38.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 71.4% of the active Airbnb listings in Tepic, indicating a high concentration in these sizes.
- A significant 20.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Tepic.
Tepic Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Tepic
- The most common guest capacity trend in Tepic vacation rentals is listings accommodating 4 guests (26.3%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Tepic STR market, accounting for 50.5% of listings.
- 24.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Tepic.
- On average, properties in Tepic are equipped to host 3.8 guests.
Tepic Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Tepic
- The most common availability pattern in Tepic falls within the 271-366 days range, representing 45.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 81.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Tepic (36.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 19.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Tepic Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
181 listings
66.8% of total
2 Nights
63 listings
23.2% of total
3 Nights
6 listings
2.2% of total
4-6 Nights
11 listings
4.1% of total
30+ Nights
10 listings
3.7% of total
Key Insights
- The most prevalent minimum stay requirement in Tepic is 1 Night, adopted by 66.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (90.0%) of the Tepic Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 66.8% of Tepic hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Tepic.
Tepic Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
142 listings
55.3% of total
Moderate
49 listings
19.1% of total
Firm
39 listings
15.2% of total
Strict
27 listings
10.5% of total
Cancellation Policy Insights for Tepic
- The prevailing Airbnb cancellation policy trend in Tepic is Flexible, used by 55.3% of listings.
- The market strongly favors guest-friendly terms, with 74.4% of listings offering Flexible or Moderate policies. This suggests guests in Tepic may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 55.3% market standard in Tepic.
- Given the high prevalence of Flexible policies (55.3%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 10.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Tepic.
Tepic STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Tepic
- The overall average booking lead time for vacation rentals in Tepic is 24 days.
- Guests book furthest in advance for stays during July (average 35 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 11 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (28 days avg.) sees the longest lead times, while Fall (17 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (24 days) as a baseline for your pricing and availability strategy in Tepic.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 35 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (11 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 28 days) to capture early planners.
- Monitor your own booking lead times against these Tepic averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Tepic (2025)
Amenity Prevalence
Amenity Insights for Tepic
- Essential amenities in Tepic that guests expect include: Wifi, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Kitchen, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Tepic: Wifi, TV.
- Prioritize adding missing essentials: Wifi, TV.
- Consider adding popular differentiators like Hot water or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Tepic to stay competitive.
Tepic Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Tepic
- The typical guest profile for Airbnb in Tepic consists of primarily domestic travelers (87%), often arriving from nearby Guadalajara, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 86.7% of guests.
- Key international markets include Mexico (86.7%) and United States (10.3%).
- Top languages spoken are Spanish (62.6%) followed by English (30.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Guadalajara and Mexico City.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Tepic Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Punta de Mita | 90 | $6,372 | $881.47 | 33% |
| Punta Mita | 49 | $5,343 | $838.05 | 35% |
| Nayarit | 29 | $4,841 | $1081.23 | 27% |
| Higuera Blanca | 35 | $4,813 | $515.60 | 31% |
| Corral del Risco | 404 | $4,495 | $817.37 | 31% |
| Litibu | 11 | $3,017 | $272.97 | 36% |
| Boca de Tomatlán | 257 | $2,843 | $416.68 | 37% |
| San Juan Cosalá | 85 | $2,496 | $248.48 | 30% |
| San Pedro Tesistán | 12 | $2,180 | $296.56 | 22% |
| Cajititlán | 23 | $2,128 | $229.48 | 29% |