Airbnb Market Analytics, Statistics and Data in Nuevo Vallarta, Nayarit, Mexico
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Nuevo Vallarta? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Nuevo Vallarta:
How much do Airbnb hosts make on average per month in Nuevo Vallarta?
The short-term rental market in Nuevo Vallarta shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,865 per month
- Strong performing properties (top 25%) make $2,969 or more
- Best-in-class properties (top 10%) achieve $4,443+ monthly
- Entry-level properties (bottom 25%) typically earn around $952
Revenue Variations by Month
Occupancy Rates Throughout the Year in Nuevo Vallarta
The market in Nuevo Vallarta shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 36% occupancy rates
- Strong performing properties (top 25%) achieve 60% or higher
- Best-in-class properties (top 10%) reach 79%+occupancy
- Entry-level properties (bottom 25%) average around 17%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Nuevo Vallarta
Daily rates in Nuevo Vallarta vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $143 per night
- Strong performing properties (top 25%) secure $229 or more
- Best-in-class properties (top 10%) pull in $373+ per night
- Entry-level properties (bottom 25%) earn around $102
Daily Rate Variations by Month
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Seasonality patterns in Nuevo Vallarta
Peak Season (March, February, January)
- Revenue peaks at $3622.03 per month
- Occupancy rates reach 55.24%
- Daily rates average $230.47
Shoulder Season
- Revenue averages $2367.67 per month
- Occupancy maintains 39.63%
- Daily rates hold at $208.27
Low Season (August, October, September)
- Revenue drops to $1349.27 per month
- Occupancy decreases to 27.96%
- Daily rates adjust to $171.99
Is it still profitable to do Airbnb in Nuevo Vallarta in 2025?
Yes! Nuevo Vallarta demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 40% and solid monthly revenue averaging $2368 and As a mature market with 547 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (families on vacation, festival goers, adventure tourists, international visitors)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Nuevo Vallarta
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Zona Dorada | A popular beach area known for its beautiful coastline, luxury resorts, and vibrant nightlife. It attracts tourists looking for relaxation and entertainment by the sea. | Nayarit Beach, El Tigre Golf Course, Marina Nuevo Vallarta, Paradise Plaza, Aquaventuras Park |
| Flamingos | A family-friendly area with a relaxed atmosphere, Flamingos offers pristine beaches and access to various water activities, making it ideal for families and groups. | Flamingos Beach, Flamingos Golf Club, Estudio Casa Rivas, Nayarit Plaza, local restaurants |
| Nuevo Vallarta Marina | Known for its bustling marina, this area attracts boating enthusiasts and offers a range of water sports and fine dining options, making it a hotspot for luxury travelers. | Nuevo Vallarta Marina, Los Arroyos Verdes, Spartacus Beach Club, Marina Golf Club, water sport activities |
| La Cruz de Huanacaxtle | A charming fishing village that has seen growth in tourism, offering a quaint atmosphere, local markets, and unique cultural experiences. | La Cruz Market, La Cruz Beach, Marina Riviera Nayarit, Punta de Mita, art galleries |
| San Pancho | Also known as San Francisco, this small coastal town is popular for its relaxed vibe, artsy community, and lovely beaches, drawing those looking for a quieter retreat. | San Pancho Beach, Entreamigos, San Pancho Arts Festival, local artisan markets, Yoga retreats |
| Sayulita | A vibrant surf town known for its bohemian atmosphere, Sayulita attracts surfers and backpackers seeking adventure and a laid-back lifestyle. | Sayulita Beach, surfing lessons, Sayulita Market, local boutiques, yoga studios |
| Los Olas Latino Restaurant | Located in the heart of Nuevo Vallarta, this area is popular for dining and nightlife, making it a great spot for guests looking for entertainment options. | Los Olas Beach, restaurants and bars, local performances, shopping centers, nightlife |
| Jalisco Beach | A quieter, more serene location known for its stunning sunsets and less crowded beaches, ideal for romantic getaways and relaxation. | Jalisco Beach, beachfront dining, nature walks, local eco-tours, water sports |
Do you need a license for Airbnb in Nuevo Vallarta?
We recommend checking directly with Nuevo Vallarta's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Nuevo Vallarta
Villa with Full staff, 7 rooms, pool and gym
Entire Place • 7 bedrooms
Beautiful house, very close to the beach, up to 22 for
Entire Place • 5 bedrooms
Pent House beachfront
Entire Place • 6 bedrooms
OCEAN FRONT condo in Nuevo Vallarta
Entire Place • 4 bedrooms
Beachfront villa, Nuevo Vallarta. Promoción
Entire Place • 5 bedrooms
Grand Luxxe Two Bedroom Suite - Nuevo Vallarta
Entire Place • 2 bedrooms
Top Performing Professional Hosts in Nuevo Vallarta
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Joaquin | 29 | $593,448 | 821 | 4.72/5.0 |
| Ancá Vacation Rentals | 33 | $489,690 | 1126 | 4.41/5.0 |
| Eugenio | 4 | $310,282 | 19 | 3.70/5.0 |
| Samson Waters Team | 10 | $256,531 | 80 | 4.93/5.0 |
| Villa De Mi Corazón | 1 | $253,106 | 37 | 4.95/5.0 |
| Rodrigo | 7 | $176,909 | 160 | 4.89/5.0 |
| Naya Homes | 14 | $167,273 | 94 | 2.72/5.0 |
| Eduardo | 1 | $154,215 | 6 | 4.50/5.0 |
| Maria | 8 | $139,291 | 408 | 4.33/5.0 |
| Martha Liliana | 1 | $99,968 | 101 | 4.89/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Nuevo Vallarta
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (95.8%), with apartment & condo and house properties comprising 97.3% of inventory
- Untapped potential in boutique & hotels, others segments (2.8% combined)
Room Capacity Distribution
Analysis of 547 properties in Nuevo Vallarta shows that 2 bedrooms properties are most prevalent, making up 42% of the market. The market tends to favor smaller properties, with 2 bedrooms and 3 bedrooms together representing 71.3% of all listings.
Key Insights
- Most common: 2 bedrooms (42%)
- Least common: 5+ bedrooms (2.6%)
- Market concentration: 71.3% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 547 properties in Nuevo Vallarta reveals that 6 guests properties dominate the market, representing 30.9% of all listings. The average property accommodates 5.4 guests, with a clear trend towards larger guest capacities. Properties accommodating 6 guests and 4 guests make up 55.0% of the market.
Key Insights
- Most common capacity: 6 guests (30.9% of market)
- Least common capacity: 3 guests (3.3% of market)
- Average guest capacity: 5.4 guests per property
- Market concentration: 55.0% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 547 properties in Nuevo Vallarta, the most common availability pattern is 271-366 days (50.8% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (30.2% of properties).
Key Insights
- Most common availability window: 271-366 days (50.8%)
- Most common booking duration: 91-180 days (30.2%)
- Properties with high availability (180+ days): 79.3%
- Properties with long-term bookings (180+ days): 22.1%
Minimum Stay Distributions
1 Night
70 listings
14.1% of total
2 Nights
138 listings
27.7% of total
3 Nights
110 listings
22.1% of total
4-6 Nights
89 listings
17.9% of total
7-29 Nights
45 listings
9% of total
30+ Nights
46 listings
9.2% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 41.8%
- Mid-length stays (4-6 nights) represent 17.9% of listings
- Monthly+ stays (9.2%) suggest a stable extended-stay market
- High market flexibility with 63.9% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
16 listings
3.6% of total
Flexible
117 listings
26.4% of total
Moderate
70 listings
15.8% of total
Firm
90 listings
20.3% of total
Strict
151 listings
34% of total
Key Insights
- Strict is the preferred policy at 34.0% of listings
- The market shows a balanced distribution between guest-friendly (42.2%) and strict (54.3%) policies
- Strong market consensus around Strict policies
- Super Strict 30 Days policies are least common at 3.6% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jan, Feb, Mar, averaging 102 days
- Shortest booking windows are in Jun, Aug, Sep, averaging 34 days
- Winter shows the longest average booking window at 95 days, while Summer has the shortest at 36 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 95 days in advance
- Consider early bird discounts during Summer to encourage longer lead times
- Focus on last-minute booking promotions during Jun-Sep when lead times are shortest
Popular Airbnb Amenities in Nuevo Vallarta
Below is the distribution of amenities across listings in Nuevo Vallarta:
Traveler Demographics
Key Insights
- Domestic travelers make up 71.6% of total guests, indicating a dominant local market share.
- Primary international markets: United States (15.5%) and Canada (10.9%)
- Spanish is the top language at 52.9%, followed by English (40.6%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.3%
Recommendations
- Target marketing campaigns for Guadalajara and Zapopan markets
- Develop localized content for United States and Canada
- Prioritize Spanish and English language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Nuevo Vallarta. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Punta de Mita | 91 | $6,590 | $873.65 | 34% |
| Punta Mita | 52 | $5,375 | $788.50 | 35% |
| Nayarit | 28 | $5,248 | $940.15 | 30% |
| Corral del Risco | 405 | $4,349 | $760.28 | 33% |
| Higuera Blanca | 37 | $4,237 | $468.25 | 34% |
| Litibu | 12 | $3,317 | $266.76 | 37% |
| Boca de Tomatlán | 255 | $3,073 | $427.42 | 37% |
| La Cruz de Huanacaxtle | 494 | $2,062 | $285.94 | 36% |
| Sayulita | 1,405 | $2,040 | $209.70 | 39% |
| San Francisco | 506 | $1,885 | $212.83 | 40% |
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