Tlayacapan Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Morelos, Mexico

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Tlayacapan in 2025? Explore comprehensive Airbnb analytics for Tlayacapan, Morelos, Mexico to uncover income potential. This 2025 STR market report for Tlayacapan, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 102 active listings.

Whether you're considering an Airbnb investment in Tlayacapan, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Tlayacapan Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Tlayacapan Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$136
The average rental revenue earned for an occupied room per day in Tlayacapan.
Occupancy Rate(?)
24.4%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$10,980
Typical annual income for an Airbnb listing in Tlayacapan. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-6.4%
Slight decrease (-6.4%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Tlayacapan.
Lowest Revenue Month(?)
October
The month with the lowest average earnings, indicating the low season in Tlayacapan.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
102
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Tlayacapan (2025)

Understanding the monthly revenue variations for Airbnb listings in Tlayacapan is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Tlayacapan is typically May, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Tlayacapan across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,032+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,778 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $868 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $335, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Tlayacapan

Tlayacapan Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Tlayacapan STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Tlayacapan:

  • Best-in-class properties (Top 10%) achieve 58%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 37% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 20%.
  • Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Tlayacapan

Average Daily Rate (ADR) Airbnb Trends in Tlayacapan (2025)

Effective short term rental pricing strategy in Tlayacapan involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Tlayacapan typically peaks in April and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $331+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $204 or more.
  • Typical properties (Median) charge around $110 per night.
  • Entry-level properties (Bottom 25%) earn around $72 per night.

Average Daily Rate (ADR) Trend by Month in Tlayacapan

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Airbnb Seasonality Analysis & Trends in Tlayacapan (2025)

Peak Season (May, April, June)
  • Revenue averages $1,980 per month
  • Occupancy rates average 29.5%
  • Daily rates average $178
Shoulder Season
  • Revenue averages $1,122 per month
  • Occupancy maintains around 27.1%
  • Daily rates hold near $156
Low Season (January, February, October)
  • Revenue drops to average $840 per month
  • Occupancy decreases to average 22.4%
  • Daily rates adjust to average $147

Seasonality Insights for Tlayacapan

  • The Airbnb seasonality in Tlayacapan shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Tlayacapan's highest earning potential, with monthly revenues capable of climbing to $2,186, occupancy reaching a high of 33.0%, and ADRs peaking at $179.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $759, occupancy could drop to 20.3%, and ADRs may adjust down to $133.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Tlayacapan.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Tlayacapan seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Tlayacapan (2025)

Exploring the top neighborhoods for short-term rentals in Tlayacapan? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro Histórico
The heart of Tlayacapan, known for its colonial architecture and vibrant local culture. Ideal for tourists wanting to experience local traditions and explore historical sites.
Convento de San Juan Bautista, Centro Cultural Tlayacapan, local markets, plazas and gardens, traditional craftsmen workshops
La Sombra
A peaceful area surrounded by nature, perfect for those looking to escape city life. Great for families and couples seeking tranquility and outdoor activities.
Nature trails, mountain biking, hiking opportunities, scenic viewpoints
Las Palmas
A picturesque area close to Tlayacapan's main attractions but with a more laid-back atmosphere. Attractive to visitors looking for a relaxing getaway.
Local artisan shops, beautiful gardens, food stands, community festivals
El Ahuate
A rustic neighborhood known for its traditional architecture and beautiful landscapes. This area offers unique charm and a taste of local life.
Traditional houses, cultural workshops, local events, rural scenery
Rancho Viejo
A charming rural area that offers a taste of country life while still being close to town. It's ideal for guests looking for a unique experience outside the urban environment.
Agricultural tours, horseback riding, traditional eating experiences, nature exploration
Cerro de la Cruz
An elevated area offering stunning views of Tlayacapan and the surrounding countryside. Perfect for nature lovers and photographers.
Hiking trails, viewpoints, wildlife watching, peaceful surroundings
San Pedro Apatlaco
A neighboring town known for its vibrant community life and rich traditions. Attracts culture enthusiasts looking to experience authentic local living.
Community festivals, traditional markets, historical sites, local gastronomy
Ocotlán
Close to Tlayacapan, this town has beautiful landscapes and traditional festivals that draw visitors who appreciate culture and nature together.
Natural parks, festivals, artisan markets, scenic walks

Understanding Airbnb License Requirements & STR Laws in Tlayacapan (2025)

While Tlayacapan, Morelos, Mexico currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Tlayacapan to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Tlayacapan (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Tlayacapanbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Quinta Andrea Tlayacapan

Quinta Andrea Tlayacapan

Entire Place • 7 bedrooms

$46,018
Revenue
27.8%
Occupancy
$456.20
Daily Rate
Quinta Las Palmeras

Quinta Las Palmeras

Entire Place • 4 bedrooms

$39,575
Revenue
54.6%
Occupancy
$197.40
Daily Rate
Casa Tlayapacan, Relax & Enjoy!

Casa Tlayapacan, Relax & Enjoy!

Entire Place • 3 bedrooms

$37,212
Revenue
27.3%
Occupancy
$234.99
Daily Rate
Modern House With Private Pool! 24hr security

Modern House With Private Pool! 24hr security

Entire Place • 3 bedrooms

$36,826
Revenue
85.7%
Occupancy
$120.48
Daily Rate
La Casa de la Montaña

La Casa de la Montaña

Entire Place • 2 bedrooms

$36,501
Revenue
94.1%
Occupancy
$102.49
Daily Rate
Unique country house with spectacular views.

Unique country house with spectacular views.

Entire Place • 2 bedrooms

$35,837
Revenue
59.5%
Occupancy
$165.14
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Tlayacapan (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Tlayacapan based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Gloria1$46,0181724.70/5.0
Container6$40,5702064.46/5.0
María Fernanda2$39,988744.89/5.0
Gabriela1$39,575664.80/5.0
Key1$37,212114.82/5.0
Alberto1$36,8264484.79/5.0
Susana1$36,501504.98/5.0
Peter1$35,8371574.94/5.0
Héctor1$35,008364.72/5.0
Gabriel4$33,97031.17/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Tlayacapan.

Dive Deeper: Advanced Tlayacapan STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Tlayacapan. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Tlayacapan Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Tlayacapan

  • The Tlayacapan Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 73.5% of the 102 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Tlayacapan, House properties are the most common (69.6%), reflecting the local real estate landscape.
  • Houses represent a significant 69.6% portion, catering likely to families or larger groups.
  • The presence of 13.7% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique, apartment/condo, others (combined 10.8%) offer potential for unique stay experiences.

Tlayacapan Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Tlayacapan

  • The dominant room capacity in Tlayacapan is 2 bedrooms listings, making up 22.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 44.1% of the active Airbnb listings in Tlayacapan, indicating a high concentration in these sizes.
  • A significant 48.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Tlayacapan.

Tlayacapan Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Tlayacapan

  • The most common guest capacity trend in Tlayacapan vacation rentals is listings accommodating 8+ guests (43.1%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 2 guests dominate the Tlayacapan STR market, accounting for 54.9% of listings.
  • 58.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Tlayacapan.
  • On average, properties in Tlayacapan are equipped to host 5.5 guests.

Tlayacapan Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Tlayacapan

  • The most common availability pattern in Tlayacapan falls within the 271-366 days range, representing 65.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 86.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Tlayacapan (42.2%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 13.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Tlayacapan Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (47.1%)

1 Night

48 listings

47.1% of total

2 Nights (42.2%)

2 Nights

43 listings

42.2% of total

30+ Nights (10.8%)

30+ Nights

11 listings

10.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Tlayacapan is 1 Night, adopted by 47.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (89.3%) of the Tlayacapan Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (10.8%) caters to monthly stays (30+ nights) in Tlayacapan, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 47.1% of Tlayacapan hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 10.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Tlayacapan.

Tlayacapan Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (43.5%)

Flexible

40 listings

43.5% of total

Moderate (30.4%)

Moderate

28 listings

30.4% of total

Firm (14.1%)

Firm

13 listings

14.1% of total

Strict (12%)

Strict

11 listings

12% of total

Cancellation Policy Insights for Tlayacapan

  • The prevailing Airbnb cancellation policy trend in Tlayacapan is Flexible, used by 43.5% of listings.
  • The market strongly favors guest-friendly terms, with 73.9% of listings offering Flexible or Moderate policies. This suggests guests in Tlayacapan may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 43.5% market standard in Tlayacapan.
  • Using a Strict policy might deter some guests, as only 12% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Tlayacapan.

Tlayacapan STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Tlayacapan

  • The overall average booking lead time for vacation rentals in Tlayacapan is 23 days.
  • Guests book furthest in advance for stays during December (average 37 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in June (average 14 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (31 days avg.) sees the longest lead times, while Summer (17 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (23 days) as a baseline for your pricing and availability strategy in Tlayacapan.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 37 days out to capitalize on advance planning.
  • During June, focus on last-minute booking availability and promotions, as guests book with very short notice (14 days avg.).
  • Target marketing efforts for the Winter season well in advance (at least 31 days) to capture early planners.
  • Monitor your own booking lead times against these Tlayacapan averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Tlayacapan (2025)

Amenity Prevalence

Amenity Insights for Tlayacapan

  • Popular amenities like Free parking on premises, Wifi, Hot water are common but not universal. Offering these can provide a competitive edge.
  • A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Tlayacapan.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Consider adding popular differentiators like Free parking on premises or Wifi to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Tlayacapan to stay competitive.

Tlayacapan Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Tlayacapan

  • The typical guest profile for Airbnb in Tlayacapan consists of primarily domestic travelers (93%), often arriving from nearby Mexico City, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 93.3% of guests.
  • Key international markets include Mexico (93.3%) and United States (4%).
  • Top languages spoken are Spanish (55.9%) followed by English (34.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Mexico City and Cuernavaca.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Tlayacapan Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Tepeji del Rio de Ocampo12$2,855$317.6527%
Yautepec de Zaragoza12$2,753$246.4827%
Rancho San Diego19$2,367$256.9633%
La Ladrillera28$2,273$235.3532%
Xalmolonco21$2,075$276.5528%
Granjas Mérida21$1,927$238.0931%
Atlatlahucan69$1,863$249.7328%
Lomas de Cocoyoc149$1,752$250.7528%
Fraccionamiento Lomas de Cocoyoc36$1,660$233.9528%
Santa Cruz Tehuixpango14$1,631$175.6229%

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