Zirahuén Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Michoacán, Mexico
Is Airbnb profitable in Zirahuén in 2025? Explore comprehensive Airbnb analytics for Zirahuén, Michoacán, Mexico to uncover income potential. This 2025 STR market report for Zirahuén, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 18 active listings.
Whether you're considering an Airbnb investment in Zirahuén, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Zirahuén Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Zirahuén Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Zirahuén (2025)
Understanding the monthly revenue variations for Airbnb listings in Zirahuén is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Zirahuén is typically May, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Zirahuén across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,112+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,105 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $631 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $297, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Zirahuén
Zirahuén Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Zirahuén STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Zirahuén:
- Best-in-class properties (Top 10%) achieve 49%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 30% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 16%.
- Entry-level properties (Bottom 25%) average 6% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Zirahuén
Average Daily Rate (ADR) Airbnb Trends in Zirahuén (2025)
Effective short term rental pricing strategy in Zirahuén involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Zirahuén typically peaks in December and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $348+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $220 or more.
- Typical properties (Median) charge around $130 per night.
- Entry-level properties (Bottom 25%) earn around $87 per night.
Average Daily Rate (ADR) Trend by Month in Zirahuén
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Airbnb Seasonality Analysis & Trends in Zirahuén (2025)
Peak Season (May, July, December)
- Revenue averages $1,133 per month
- Occupancy rates average 25.7%
- Daily rates average $184
Shoulder Season
- Revenue averages $905 per month
- Occupancy maintains around 19.5%
- Daily rates hold near $180
Low Season (February, March, August)
- Revenue drops to average $607 per month
- Occupancy decreases to average 20.2%
- Daily rates adjust to average $182
Seasonality Insights for Zirahuén
- The Airbnb seasonality in Zirahuén shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Zirahuén's highest earning potential, with monthly revenues capable of climbing to $1,178, occupancy reaching a high of 30.6%, and ADRs peaking at $191.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $525, occupancy could drop to 10.0%, and ADRs may adjust down to $175.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Zirahuén.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Zirahuén seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Zirahuén (2025)
Exploring the top neighborhoods for short-term rentals in Zirahuén? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Zirahuén Lake | A stunning natural lake surrounded by lush pine forests, perfect for nature lovers and those seeking tranquility. Ideal for travelers looking for outdoor activities such as kayaking, hiking, and camping. | Zirahuén Lake, National Park of Zirahuén, hiking trails, camping grounds, scenic viewpoints |
Santa Clara del Cobre | Famous for its artisanal copper crafts and rich cultural heritage. Visitors can immerse themselves in local craftsmanship and history, making it a unique spot for cultural tourism. | Copper Museum, artisanal workshops, local markets, traditional Mexican food, historical architecture |
Laguna de Cuatro Palos | A picturesque lagoon known for its beauty and tranquility, perfect for a peaceful getaway. Attractive for families and couples looking for a romantic setting. | Laguna de Cuatro Palos, nature trails, picnic areas, wildlife watching, photography opportunities |
Sierra Fria | A mountainous area ideal for eco-tourism, hiking, and bird watching. A paradise for outdoor enthusiasts and nature lovers. | Sierra Fria Natural Park, hiking routes, scenic views, rock climbing spots, wildlife diversity |
Michoacán Pyramids | Historical and archaeological site featuring ancient pyramids. A great educational experience for those interested in history and archaeology. | Ancient Aztec Pyramids, guided tours, cultural experiences, archaeological findings |
Charm of Patzcuaro | Nearby Patzcuaro offers a colonial charm and vibrant local culture. It's great for those looking to explore historic towns layered with tradition. | Pátzcuaro Lake, Isla de Janitzio, Day of the Dead celebrations, historic convents, local handicrafts |
La Sierra Madre | The Sierra Madre area provides a rugged landscape ideal for adventure seekers and those wanting to escape urban life. Perfect for hiking and exploring local flora and fauna. | hiking trails, wildlife sanctuaries, mountain biking, camping sites, scenic drives |
Cascada de Los 7 Caídas | A beautiful waterfall site, excellent for day trips and nature excursions. Attracts eco-tourists and adventure seekers. | 7 Falls waterfall, hiking paths, picnic spots, nature photography, guided tours |
Understanding Airbnb License Requirements & STR Laws in Zirahuén (2025)
While Zirahuén, Michoacán, Mexico currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Zirahuén to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Zirahuén (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Zirahuénbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Cabaña Colibrí surrounded in Nature w Lake View
Entire Place • 4 bedrooms

" VILLA PARAISO" On the shore of the Zirahuen Lake
Entire Place • 3 bedrooms

Cabaña callejón del beso
Entire Place • 1 bedroom

Zirahuen cabins "The Twins"
Entire Place • 3 bedrooms

Casa Don Julio (10)
Entire Place • 4 bedrooms

Romance Alley Cabin
Private Room • N/A
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Zirahuén (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Zirahuén based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Emmanuel | 2 | $23,751 | 244 | 4.91/5.0 |
HostPal | 1 | $22,225 | 19 | 4.63/5.0 |
Rebeca | 1 | $18,587 | 162 | 4.81/5.0 |
Edith Jazmin | 1 | $12,890 | 22 | 4.86/5.0 |
Nora | 1 | $12,350 | 47 | 4.94/5.0 |
Venecia | 2 | $8,806 | 3 | 2.33/5.0 |
Yolanda | 1 | $4,060 | 180 | 4.53/5.0 |
Manuel | 1 | $3,994 | 17 | 4.94/5.0 |
Zirahuén | 2 | $3,048 | 11 | 4.69/5.0 |
Gabriela | 1 | $2,999 | 34 | 4.74/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Zirahuén.
Dive Deeper: Advanced Zirahuén STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Zirahuén. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsZirahuén Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Zirahuén
- The Zirahuén Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 72.2% of the 18 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Zirahuén, Outdoor/Unique properties are the most common (77.8%), reflecting the local real estate landscape.
- The presence of 11.1% Hotel/Boutique listings indicates integration with traditional hospitality.
Zirahuén Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Zirahuén
- The dominant room capacity in Zirahuén is 3 bedrooms listings, making up 27.8% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 1 bedroom properties represent 55.6% of the active Airbnb listings in Zirahuén, indicating a high concentration in these sizes.
- A significant 50.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Zirahuén.
Zirahuén Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Zirahuén
- The most common guest capacity trend in Zirahuén vacation rentals is listings accommodating 8+ guests (44.4%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the Zirahuén STR market, accounting for 66.6% of listings.
- 61.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Zirahuén.
- On average, properties in Zirahuén are equipped to host 5.2 guests.
Zirahuén Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Zirahuén
- The most common availability pattern in Zirahuén falls within the 271-366 days range, representing 83.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Zirahuén (55.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 11.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Zirahuén Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
14 listings
77.8% of total
2 Nights
3 listings
16.7% of total
30+ Nights
1 listings
5.6% of total
Key Insights
- The most prevalent minimum stay requirement in Zirahuén is 1 Night, adopted by 77.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (94.5%) of the Zirahuén Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 77.8% of Zirahuén hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 5.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Zirahuén.
Zirahuén Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
10 listings
58.8% of total
Moderate
5 listings
29.4% of total
Firm
1 listings
5.9% of total
Strict
1 listings
5.9% of total
Cancellation Policy Insights for Zirahuén
- The prevailing Airbnb cancellation policy trend in Zirahuén is Flexible, used by 58.8% of listings.
- The market strongly favors guest-friendly terms, with 88.2% of listings offering Flexible or Moderate policies. This suggests guests in Zirahuén may expect booking flexibility.
- Strict cancellation policies are quite rare (5.9%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 58.8% market standard in Zirahuén.
- Given the high prevalence of Flexible policies (58.8%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 5.9% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Zirahuén.
Zirahuén STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Zirahuén
- The overall average booking lead time for vacation rentals in Zirahuén is 39 days.
- Guests book furthest in advance for stays during October (average 69 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in April (average 7 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (52 days avg.) sees the longest lead times, while Spring (10 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (39 days) as a baseline for your pricing and availability strategy in Zirahuén.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 69 days out to capitalize on advance planning.
- During April, focus on last-minute booking availability and promotions, as guests book with very short notice (7 days avg.).
- Target marketing efforts for the Fall season well in advance (at least 52 days) to capture early planners.
- Monitor your own booking lead times against these Zirahuén averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Zirahuén (2025)
Amenity Prevalence
Amenity Insights for Zirahuén
- Popular amenities like Free parking on premises, Kitchen, Hot water are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Free parking on premises or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Zirahuén to stay competitive.
Zirahuén Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Zirahuén
- The typical guest profile for Airbnb in Zirahuén consists of primarily domestic travelers (93%), often arriving from nearby Morelia, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 93.4% of guests.
- Key international markets include Mexico (93.4%) and United States (4.9%).
- Top languages spoken are Spanish (60.2%) followed by English (31%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Morelia and Mexico City.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Zirahuén Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
El Santuario | 34 | $3,508 | $426.93 | 30% |
Cerro Gordo | 36 | $3,262 | $429.75 | 26% |
Alcocer | 11 | $2,792 | $226.11 | 38% |
Avandaro | 220 | $2,130 | $419.00 | 25% |
Ejido San Gaspar | 51 | $1,728 | $368.35 | 21% |
Casas Viejas | 47 | $1,650 | $255.74 | 33% |
Valle de Bravo | 76 | $1,555 | $254.19 | 23% |
San Miguel de Allende | 2,095 | $1,552 | $189.30 | 33% |
Cuadrilla de Dolores | 47 | $1,474 | $251.86 | 27% |
Valle de Bravo | 536 | $1,390 | $235.67 | 25% |