Zacapu Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Michoacán, Mexico
Is Airbnb profitable in Zacapu in 2025? Explore comprehensive Airbnb analytics for Zacapu, Michoacán, Mexico to uncover income potential. This 2025 STR market report for Zacapu, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 18 active listings.
Whether you're considering an Airbnb investment in Zacapu, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Zacapu Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Zacapu Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Zacapu (2025)
Understanding the monthly revenue variations for Airbnb listings in Zacapu is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Zacapu is typically December, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Zacapu across different performance tiers:
- Best-in-class properties (Top 10%) achieve $867+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $631 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $302 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $170, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Zacapu
Zacapu Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Zacapu STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Zacapu:
- Best-in-class properties (Top 10%) achieve 54%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 40% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 21%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Zacapu
Average Daily Rate (ADR) Airbnb Trends in Zacapu (2025)
Effective short term rental pricing strategy in Zacapu involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Zacapu typically peaks in June and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $63+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $51 or more.
- Typical properties (Median) charge around $44 per night.
- Entry-level properties (Bottom 25%) earn around $34 per night.
Average Daily Rate (ADR) Trend by Month in Zacapu
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Airbnb Seasonality Analysis & Trends in Zacapu (2025)
Peak Season (December, September, October)
- Revenue averages $632 per month
- Occupancy rates average 42.7%
- Daily rates average $43
Shoulder Season
- Revenue averages $405 per month
- Occupancy maintains around 25.4%
- Daily rates hold near $47
Low Season (January, February, June)
- Revenue drops to average $250 per month
- Occupancy decreases to average 19.8%
- Daily rates adjust to average $44
Seasonality Insights for Zacapu
- The Airbnb seasonality in Zacapu shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Zacapu's highest earning potential, with monthly revenues capable of climbing to $714, occupancy reaching a high of 50.5%, and ADRs peaking at $53.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $167, occupancy could drop to 15.5%, and ADRs may adjust down to $40.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Zacapu.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Zacapu seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Zacapu (2025)
Exploring the top neighborhoods for short-term rentals in Zacapu? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Zacapu Centro | The central area of Zacapu, bustling with activity and culture. It's perfect for tourists who want to experience local life, with easy access to shops, restaurants, and parks. | Zacapu Main Square, Parroquia de San Juan Bautista, local markets, Museo de Arte Popular de Michoacán |
Near Lake Zacapu | Offers beautiful natural scenery and outdoor activities, appealing to those who enjoy tranquility and nature-based recreation. Ideal for family getaways and eco-tourism. | Lake Zacapu, Kayaking, Fishing, Picnic Areas |
La Meseta | A highland region offering breathtaking views and a peaceful retreat, perfect for tourists seeking a quieter escape from urban life. Attractions include hiking trails and rural experiences. | Hiking Trails, Scenic Views, Local Farms |
Cerro del Cacique | Known for its historical significance and cultural heritage, this area offers guests a glimpse into the indigenous history of the region, making it a unique stay. | Archaeological Sites, Cultural Festivals, Scenic Lookouts |
Villa de Zacapu | A charming village atmosphere with traditional architecture and friendly locals. Great for tourists wanting to immerse themselves in the local culture and lifestyle. | Local Handicrafts, Traditional Cuisine, Community Events |
Parque Nacional Lago de Camecuaro | A short drive from Zacapu, this national park features stunning lakes and natural beauty, drawing tourists interested in nature and outdoor adventures. | Lago de Camecuaro, Hiking and Camping, Nature Trails |
Nearby Historic Towns (e.g., Tzintzuntzan) | Close proximity to historic towns rich in history and culture, offering day trip opportunities for guests looking to explore more of Michoacán's heritage. | Tzintzuntzan Ruins, Lake Patzcuaro, Local Festivals |
Food and Culinary Experiences | This area offers a rich culinary scene with traditional Michoacán dishes, attracting food enthusiasts who want to taste authentic local cuisine. | Local Food Markets, Street Food Tours, Cooking Classes |
Understanding Airbnb License Requirements & STR Laws in Zacapu (2025)
While Zacapu, Michoacán, Mexico currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Zacapu to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Zacapu (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Zacapubased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Spacious and Central Morelos Apartment
Entire Place • 3 bedrooms

Casa colibrí Zacapu: 2 bedrooms 5 guests
Entire Place • 2 bedrooms

Venus 23, Excellent new house
Entire Place • 3 bedrooms

Casa Colibrí Zacapu 3 bedrooms 10 guests
Entire Place • 3 bedrooms

Red House
Entire Place • 3 bedrooms

Apartment for work or family visits
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Zacapu (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Zacapu based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Isauro | 9 | $28,850 | 362 | 4.75/5.0 |
Casa Colibrí Zacapu | 2 | $12,516 | 145 | 4.76/5.0 |
Francisco | 1 | $11,111 | 39 | 4.92/5.0 |
Regina | 1 | $3,373 | 21 | 4.81/5.0 |
Glennis | 1 | $1,298 | 40 | 4.80/5.0 |
Diana | 1 | $751 | 1 | Not Rated |
Martiux | 1 | $722 | 8 | 5.00/5.0 |
Angel | 1 | $247 | 5 | 5.00/5.0 |
Juan | 1 | $240 | 17 | 4.88/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Zacapu.
Dive Deeper: Advanced Zacapu STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Zacapu. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsZacapu Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Zacapu
- The Zacapu Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.3% of the 18 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Zacapu, House properties are the most common (50%), reflecting the local real estate landscape.
- Houses represent a significant 50% portion, catering likely to families or larger groups.
- The presence of 5.6% Hotel/Boutique listings indicates integration with traditional hospitality.
Zacapu Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Zacapu
- The dominant room capacity in Zacapu is 3 bedrooms listings, making up 55.6% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 83.4% of the active Airbnb listings in Zacapu, indicating a high concentration in these sizes.
- A significant 61.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Zacapu.
Zacapu Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Zacapu
- The most common guest capacity trend in Zacapu vacation rentals is listings accommodating 8+ guests (55.6%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 7 guests dominate the Zacapu STR market, accounting for 66.7% of listings.
- 72.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Zacapu.
- On average, properties in Zacapu are equipped to host 6.2 guests.
Zacapu Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Zacapu
- The most common availability pattern in Zacapu falls within the 271-366 days range, representing 66.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 94.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Zacapu (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 5.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Zacapu Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
18 listings
100% of total
Key Insights
- The most prevalent minimum stay requirement in Zacapu is 1 Night, adopted by 100% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (100.0%) of the Zacapu Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 100% of Zacapu hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Zacapu.
Zacapu Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
5 listings
27.8% of total
Strict
13 listings
72.2% of total
Cancellation Policy Insights for Zacapu
- The prevailing Airbnb cancellation policy trend in Zacapu is Strict, used by 72.2% of listings.
- A majority (72.2%) of hosts in Zacapu utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 72.2% market standard in Zacapu.
- With 72.2% using Strict terms, this is a viable option in Zacapu, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Zacapu.
Zacapu STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Zacapu
- The overall average booking lead time for vacation rentals in Zacapu is 15 days.
- Guests book furthest in advance for stays during May (average 37 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 6 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (24 days avg.) sees the longest lead times, while Summer (15 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (15 days) as a baseline for your pricing and availability strategy in Zacapu.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 37 days out to capitalize on advance planning.
- During January, focus on last-minute booking availability and promotions, as guests book with very short notice (6 days avg.).
- Target marketing efforts for the Spring season well in advance (at least 24 days) to capture early planners.
- Monitor your own booking lead times against these Zacapu averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Zacapu (2025)
Amenity Prevalence
Amenity Insights for Zacapu
- Essential amenities in Zacapu that guests expect include: TV. Lacking these (this) could significantly impact bookings.
- Popular amenities like Wifi, Kitchen, Iron are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Zacapu: TV.
- Consider adding popular differentiators like Wifi or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Zacapu to stay competitive.
Zacapu Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Zacapu
- The typical guest profile for Airbnb in Zacapu consists of primarily domestic travelers (83%), often arriving from nearby Morelia, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 82.8% of guests.
- Key international markets include Mexico (82.8%) and United States (13.9%).
- Top languages spoken are Spanish (63.1%) followed by English (32%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Morelia and Guadalajara.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Zacapu Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
El Santuario | 44 | $2,709 | $424.66 | 26% |
Cerro Gordo | 43 | $2,404 | $411.99 | 23% |
Alcocer | 12 | $2,287 | $264.88 | 32% |
Avandaro | 231 | $1,958 | $401.25 | 25% |
Casas Viejas | 37 | $1,613 | $266.53 | 35% |
Ejido San Gaspar | 50 | $1,510 | $330.89 | 23% |
San Miguel de Allende | 2,182 | $1,452 | $185.81 | 33% |
Cuadrilla de Dolores | 44 | $1,407 | $262.44 | 30% |
San Miguel | 11 | $1,361 | $119.44 | 33% |
Valle de Bravo | 648 | $1,248 | $242.25 | 24% |