Airbnb Market Analytics, Statistics and Data in Puerto Marqués, Guerrero, Mexico
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Puerto Marqués? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Puerto Marqués:
How much do Airbnb hosts make on average per month in Puerto Marqués?
The short-term rental market in Puerto Marqués shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $980 per month
- Strong performing properties (top 25%) make $1,947 or more
- Best-in-class properties (top 10%) achieve $3,834+ monthly
- Entry-level properties (bottom 25%) typically earn around $477
Revenue Variations by Month
Occupancy Rates Throughout the Year in Puerto Marqués
The market in Puerto Marqués shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 24% occupancy rates
- Strong performing properties (top 25%) achieve 43% or higher
- Best-in-class properties (top 10%) reach 68%+occupancy
- Entry-level properties (bottom 25%) average around 12%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Puerto Marqués
Daily rates in Puerto Marqués vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $127 per night
- Strong performing properties (top 25%) secure $228 or more
- Best-in-class properties (top 10%) pull in $449+ per night
- Entry-level properties (bottom 25%) earn around $91
Daily Rate Variations by Month
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Seasonality patterns in Puerto Marqués
Peak Season (December, July, March)
- Revenue peaks at $2073.46 per month
- Occupancy rates reach 38.10%
- Daily rates average $242.76
Shoulder Season
- Revenue averages $1645.53 per month
- Occupancy maintains 30.77%
- Daily rates hold at $214.22
Low Season (November, January, September)
- Revenue drops to $1277.52 per month
- Occupancy decreases to 25.73%
- Daily rates adjust to $173.76
Is it still profitable to do Airbnb in Puerto Marqués in 2025?
Yes! Puerto Marqués demonstrates moderate seasonality with good off-peak opportunities, featuring a growing occupancy rate of 31% and monthly revenue averaging $1646 and The market's 183 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Puerto Marqués
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Playa Puerto Marqués | Stunning beach area known for its calm waters, perfect for swimming and water sports. It's a favorite among tourists seeking a relaxed, beachfront experience with local eateries. | Puerto Marqués Beach, La Isla Shopping Village, Water sports rentals, Local seafood restaurants |
| Laguna de Tres Palos | A serene lagoon surrounded by nature, offering a unique eco-tourism experience. Popular for bird watching and kayaking, attracting nature lovers and adventure seekers. | Kayaking tours, Bird watching, Fishing spots, Nature trails |
| Acapulco Diamante | An upscale area known for luxury resorts and gated communities. It's ideal for high-end travelers looking for a premium experience with beautiful ocean views. | Playa Diamante, Chedraui Selecto, Golf courses, Luxury shopping |
| Cerro del Tepetate | A historical site offering breathtaking views of Acapulco. It's perfect for those interested in hiking and exploring nature while enjoying scenic panoramas. | Hiking trails, Viewpoints, Historical landmarks |
| Punta Diamante | A prestigious beachfront location full of luxury hotels and restaurants, catering to affluent tourists and offering a vibrant nightlife with upscale dining options. | Beach clubs, Luxury dining, Nightclubs, Shopping centers |
| Costera Miguel Alemán | Acapulco's main boulevard known for its lively atmosphere, shops, restaurants, and direct beach access. It's a hub for tourists and offers something for everyone. | Acapulco Convention Center, Fuerte de San Diego, Bars and nightlife, Local markets |
| Pie de la Cuesta | A tranquil beach town known for its sunsets and calm waters. A great spot for families and those looking to relax away from the bustling city. | Sunset viewing, Ceasefire Beach, Local seafood shacks, Quiet surroundings |
| Caleta y Caletilla | A popular beach area known for its warmth and shallow waters, making it ideal for families and children. Close to various amenities and local attractions. | Caleta Beach, La Quebrada Cliff Divers, Local food stalls, Family-friendly facilities |
Do you need a license for Airbnb in Puerto Marqués?
We recommend checking directly with Puerto Marqués's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Puerto Marqués
home4theday . com / es
Entire Place • 7 bedrooms
Villa Bonita, Real Diamante
Entire Place • 4 bedrooms
Unparalleled depa in PuntaDiamante for 14 people
Entire Place • 4 bedrooms
AAASuriana
Entire Place • 5 bedrooms
Amazing Ocean-view Villa
Entire Place • 4 bedrooms
Incredible stay for the pool and views
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Puerto Marqués
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Carlos | 1 | $127,272 | 15 | 5.00/5.0 |
| Armando | 3 | $94,516 | 405 | 4.90/5.0 |
| Eduardo | 4 | $64,162 | 380 | 4.90/5.0 |
| Samantha | 2 | $59,163 | 81 | 4.96/5.0 |
| Gabriela | 1 | $47,911 | 50 | 4.74/5.0 |
| 132837399 | 1 | $47,726 | 0 | 0.00/5.0 |
| Oscar Emilio | 1 | $46,507 | 16 | 5.00/5.0 |
| Antonio | 1 | $44,718 | 100 | 4.93/5.0 |
| Chris | 1 | $43,883 | 19 | 4.26/5.0 |
| Julian | 1 | $42,172 | 58 | 4.83/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Puerto Marqués
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (94%), with apartment & condo and house properties comprising 97.3% of inventory
- Untapped potential in others, boutique & hotels segments (2.7% combined)
Room Capacity Distribution
Analysis of 183 properties in Puerto Marqués shows that 2 bedrooms properties are most prevalent, making up 38.3% of the market. The market tends to favor smaller properties, with 2 bedrooms and 3 bedrooms together representing 62.8% of all listings.
Key Insights
- Most common: 2 bedrooms (38.3%)
- Least common: 5+ bedrooms (7.1%)
- Market concentration: 62.8% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 183 properties in Puerto Marqués reveals that 8+ guests properties dominate the market, representing 37.2% of all listings. The average property accommodates 6.2 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 68.3% of the market.
Key Insights
- Most common capacity: 8+ guests (37.2% of market)
- Least common capacity: 3 guests (0.5% of market)
- Average guest capacity: 6.2 guests per property
- Market concentration: 68.3% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 183 properties in Puerto Marqués, the most common availability pattern is 271-366 days (74.3% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (37.2% of properties).
Key Insights
- Most common availability window: 271-366 days (74.3%)
- Most common booking duration: 31-90 days (37.2%)
- Properties with high availability (180+ days): 89.6%
- Properties with long-term bookings (180+ days): 11.5%
Minimum Stay Distributions
1 Night
36 listings
22% of total
2 Nights
79 listings
48.2% of total
3 Nights
21 listings
12.8% of total
4-6 Nights
8 listings
4.9% of total
30+ Nights
20 listings
12.2% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 70.2%
- Mid-length stays (4-6 nights) represent 4.9% of listings
- Monthly+ stays (12.2%) suggest a stable extended-stay market
- High market flexibility with 83.0% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
39 listings
25.3% of total
Moderate
31 listings
20.1% of total
Firm
32 listings
20.8% of total
Strict
52 listings
33.8% of total
Key Insights
- Strict is the preferred policy at 33.8% of listings
- The market shows a balanced distribution between guest-friendly (45.4%) and strict (54.6%) policies
- Moderate policies are least common at 20.1% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Diverse policy distribution indicates an opportunity to differentiate through policy choice
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Dec, Nov, Feb, averaging 49 days
- Shortest booking windows are in Jul, Apr, Jun, averaging 17 days
- Winter shows the longest average booking window at 46 days, while Summer has the shortest at 21 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 46 days in advance
- Consider early bird discounts during Summer to encourage longer lead times
- Focus on last-minute booking promotions during Jul-Jun when lead times are shortest
Popular Airbnb Amenities in Puerto Marqués
Below is the distribution of amenities across listings in Puerto Marqués:
Traveler Demographics
Key Insights
- Domestic travelers make up 93.3% of total guests, indicating a dominant local market share.
- Primary international markets: United States (3.7%) and Germany (0.4%)
- Spanish is the top language at 59.3%, followed by English (34.3%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 2.4%
Recommendations
- Target marketing campaigns for Mexico City and Toluca markets
- Develop localized content for United States and Germany
- Prioritize Spanish and English language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Puerto Marqués. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Guerrero | 28 | $2,095 | $193.59 | 30% |
| Ixtapa | 311 | $1,718 | $260.38 | 33% |
| Pie de la Cuesta | 78 | $1,274 | $179.12 | 26% |
| Los Mogotes | 13 | $1,253 | $212.91 | 29% |
| San Andrés Playa Encantada (El Podrido) | 30 | $1,007 | $224.54 | 26% |
| Acapulco | 2,639 | $930 | $169.09 | 27% |
| Acapulco de Juárez | 1,047 | $923 | $136.84 | 30% |
| Barra Vieja | 45 | $682 | $97.15 | 26% |
| Acapulco | 34 | $538 | $104.85 | 27% |
| Marquelia | 14 | $496 | $87.95 | 20% |
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