Playa Blanca Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Guerrero, Mexico

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Playa Blanca in 2025? Explore comprehensive Airbnb analytics for Playa Blanca, Guerrero, Mexico to uncover income potential. This 2025 STR market report for Playa Blanca, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 21 active listings.

Whether you're considering an Airbnb investment in Playa Blanca, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Playa Blanca Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Playa Blanca Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$248
The average rental revenue earned for an occupied room per day in Playa Blanca.
Occupancy Rate(?)
32.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$17,442
Typical annual income for an Airbnb listing in Playa Blanca. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-47.3%
Significant decrease (-47.3%) vs. last year.
Peak Revenue Month(?)
April
The month with the highest average earnings, indicating peak season in Playa Blanca.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Playa Blanca.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
21
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Playa Blanca (2025)

Understanding the monthly revenue variations for Airbnb listings in Playa Blanca is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Playa Blanca is typically April, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Playa Blanca across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $7,844+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,491 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,216 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $837, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Playa Blanca

Playa Blanca Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Playa Blanca STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Playa Blanca:

  • Best-in-class properties (Top 10%) achieve 60%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 43% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 29%.
  • Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Playa Blanca

Average Daily Rate (ADR) Airbnb Trends in Playa Blanca (2025)

Effective short term rental pricing strategy in Playa Blanca involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Playa Blanca typically peaks in December and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $446+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $315 or more.
  • Typical properties (Median) charge around $231 per night.
  • Entry-level properties (Bottom 25%) earn around $105 per night.

Average Daily Rate (ADR) Trend by Month in Playa Blanca

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Airbnb Seasonality Analysis & Trends in Playa Blanca (2025)

Peak Season (April, June, July)
  • Revenue averages $4,912 per month
  • Occupancy rates average 43.1%
  • Daily rates average $245
Shoulder Season
  • Revenue averages $2,727 per month
  • Occupancy maintains around 29.5%
  • Daily rates hold near $260
Low Season (February, September, November)
  • Revenue drops to average $1,999 per month
  • Occupancy decreases to average 26.0%
  • Daily rates adjust to average $255

Seasonality Insights for Playa Blanca

  • The Airbnb seasonality in Playa Blanca shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Playa Blanca's highest earning potential, with monthly revenues capable of climbing to $6,063, occupancy reaching a high of 46.6%, and ADRs peaking at $292.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,840, occupancy could drop to 18.8%, and ADRs may adjust down to $238.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Playa Blanca.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Playa Blanca seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Playa Blanca (2025)

Exploring the top neighborhoods for short-term rentals in Playa Blanca? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Punta El Cabron
A secluded beach area with beautiful scenic views and clear waters, perfect for relaxation and water sports. Ideal for tourists looking to escape the crowded beaches.
Beautiful Beaches, Snorkeling, Local Seafood Restaurants, Scenic Views, Relaxing Atmosphere
Playa Blanca Main Beach
The main beach in Playa Blanca that offers easy access to amenities and restaurants, making it a prime spot for tourists who want convenience and comfort.
Beachfront Restaurants, Water Sports, Sunbathing, Family-friendly Activities, Beach Bars
Laguna de Chautengo
A tranquil lagoon area that attracts those wanting to enjoy water activities such as fishing and kayaking, as well as picturesque views.
Fishing Trips, Kayaking, Nature Spotting, Local Wildlife, Quiet Retreat
Centro Playa Blanca
The central area with shopping, cafes, and local culture. Attracts visitors who want to experience local charm and conveniences.
Shopping, Local Markets, Restaurants, Cafes, Cultural Festivals
Isla de La Roqueta
A small island nearby known for its natural beauty and rich marine life, perfect for day trips and exploring nature.
Snorkeling, Hiking Trails, Witnessing Local Wildlife, Beach Activities, Island Tours
Mirador de Playa Blanca
A viewpoint area that offers stunning views of the ocean and surrounding landscape, popular for photographers and nature lovers.
Panoramic Views, Hiking, Wildlife Watching, Picnic Areas, Sunset Views
Puerto Marques
A nearby beach known for its calm waters and luxury resorts, ideal for travelers seeking upscale accommodations and experiences.
Luxury Resorts, Water Sports, Fine Dining, Relaxing Beaches, Nightlife
Cruz de El Pescador
A coastal area that offers fishing opportunities and local culture, appealing to those interested in authentic experiences away from typical tourist spots.
Fishing Tours, Local Cuisine, Cultural Experiences, Community Events, Seaside Walks

Understanding Airbnb License Requirements & STR Laws in Playa Blanca (2025)

While Playa Blanca, Guerrero, Mexico currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Playa Blanca to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Playa Blanca (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Playa Blancabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Luxury Beach Front "Villa Del Mar"

Luxury Beach Front "Villa Del Mar"

Entire Place • 5 bedrooms

$72,794
Revenue
37.8%
Occupancy
$839.55
Daily Rate
Private Oasis on Beach Great for Groups ¡NO Fees!

Private Oasis on Beach Great for Groups ¡NO Fees!

Entire Place • 6 bedrooms

$63,035
Revenue
63.7%
Occupancy
$297.67
Daily Rate
Apt bechfront 9min Ixtapa airport Playa Blanca

Apt bechfront 9min Ixtapa airport Playa Blanca

Entire Place • 3 bedrooms

$40,618
Revenue
42.9%
Occupancy
$249.88
Daily Rate
Pent house *Playita*

Pent house *Playita*

Entire Place • 4 bedrooms

$39,941
Revenue
39.4%
Occupancy
$412.10
Daily Rate
ocean view apartment

ocean view apartment

Entire Place • 3 bedrooms

$35,289
Revenue
37.9%
Occupancy
$201.98
Daily Rate
Incredible PH with privileged ocean view

Incredible PH with privileged ocean view

Entire Place • 3 bedrooms

$32,286
Revenue
37.4%
Occupancy
$338.52
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Playa Blanca (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Playa Blanca based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Cristobal1$72,794724.96/5.0
Anabel1$63,035124.92/5.0
Luis2$44,562294.32/5.0
Edu1$40,6181154.87/5.0
Maria Fernanda1$39,94175.00/5.0
Spazio1$32,28634.67/5.0
Host #1979579511$13,34520.00/5.0
Rigoberto1$11,992444.89/5.0
Francisco Javier1$10,98854.60/5.0
Isabel1$8,555394.74/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Playa Blanca.

Dive Deeper: Advanced Playa Blanca STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Playa Blanca. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Playa Blanca Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Playa Blanca

  • The Playa Blanca Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 85.7% of the 21 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Playa Blanca, House properties are the most common (71.4%), reflecting the local real estate landscape.
  • Houses represent a significant 71.4% portion, catering likely to families or larger groups.

Playa Blanca Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Playa Blanca

  • The dominant room capacity in Playa Blanca is 3 bedrooms listings, making up 28.6% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 1 bedroom properties represent 52.4% of the active Airbnb listings in Playa Blanca, indicating a high concentration in these sizes.
  • A significant 52.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Playa Blanca.

Playa Blanca Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Playa Blanca

  • The most common guest capacity trend in Playa Blanca vacation rentals is listings accommodating 8+ guests (42.9%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Playa Blanca STR market, accounting for 57.2% of listings.
  • 57.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Playa Blanca.
  • On average, properties in Playa Blanca are equipped to host 5.5 guests.

Playa Blanca Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Playa Blanca

  • The most common availability pattern in Playa Blanca falls within the 271-366 days range, representing 76.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 95.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Playa Blanca (38.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 4.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Playa Blanca Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (45%)

1 Night

9 listings

45% of total

2 Nights (25%)

2 Nights

5 listings

25% of total

3 Nights (20%)

3 Nights

4 listings

20% of total

4-6 Nights (5%)

4-6 Nights

1 listings

5% of total

30+ Nights (5%)

30+ Nights

1 listings

5% of total

Key Insights

  • The most prevalent minimum stay requirement in Playa Blanca is 1 Night, adopted by 45% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (70.0%) of the Playa Blanca Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 45% of Playa Blanca hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Playa Blanca.

Playa Blanca Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (25%)

Flexible

3 listings

25% of total

Moderate (16.7%)

Moderate

2 listings

16.7% of total

Firm (33.3%)

Firm

4 listings

33.3% of total

Strict (25%)

Strict

3 listings

25% of total

Cancellation Policy Insights for Playa Blanca

  • The prevailing Airbnb cancellation policy trend in Playa Blanca is Firm, used by 33.3% of listings.
  • A majority (58.3%) of hosts in Playa Blanca utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 33.3% market standard in Playa Blanca.
  • Regularly review your cancellation policy against competitors and market demand shifts in Playa Blanca.

Playa Blanca STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Playa Blanca

  • The overall average booking lead time for vacation rentals in Playa Blanca is 39 days.
  • Guests book furthest in advance for stays during December (average 60 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 14 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (40 days avg.) sees the longest lead times, while Spring (29 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (39 days) as a baseline for your pricing and availability strategy in Playa Blanca.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 60 days out to capitalize on advance planning.
  • During February, focus on last-minute booking availability and promotions, as guests book with very short notice (14 days avg.).
  • Target marketing efforts for the Winter season well in advance (at least 40 days) to capture early planners.
  • Monitor your own booking lead times against these Playa Blanca averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Playa Blanca (2025)

Amenity Prevalence

Amenity Insights for Playa Blanca

  • Essential amenities in Playa Blanca that guests expect include: Wifi, Air conditioning, Hot water, Free parking on premises, Kitchen, Essentials. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, Pool, Cooking basics are common but not universal. Offering these can provide a competitive edge.
  • A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Playa Blanca.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Playa Blanca: Wifi, Air conditioning, Hot water, Free parking on premises, Kitchen, Essentials.
  • Prioritize adding missing essentials: Air conditioning, Hot water, Free parking on premises, Kitchen, Essentials.
  • Consider adding popular differentiators like TV or Pool to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Playa Blanca to stay competitive.

Playa Blanca Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Playa Blanca

  • The typical guest profile for Airbnb in Playa Blanca consists of primarily domestic travelers (68%), often arriving from nearby Mexico City, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 67.9% of guests.
  • Key international markets include Mexico (67.9%) and United States (28.6%).
  • Top languages spoken are Spanish (51.9%) followed by English (42.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Mexico City and Santiago de Querétaro.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Playa Blanca Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Playa La Saladita29$2,410$222.5843%
Colonia Aeropuerto90$2,248$296.6431%
Guerrero29$1,711$191.3926%
Troncones173$1,594$245.9929%
Ixtapa304$1,592$262.6232%
Pie de la Cuesta72$1,316$181.7227%
Los Mogotes13$1,125$204.3229%
Zihuatanejo598$1,103$152.0332%
Los Llanos de Temalhuacán28$1,080$113.4839%
Barra de Potosí21$1,071$192.9628%

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