Ixtapa Zihuatanejo Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Guerrero, Mexico

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Ixtapa Zihuatanejo in 2025? Explore comprehensive Airbnb analytics for Ixtapa Zihuatanejo, Guerrero, Mexico to uncover income potential. This 2025 STR market report for Ixtapa Zihuatanejo, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 619 active listings.

Whether you're considering an Airbnb investment in Ixtapa Zihuatanejo, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ixtapa Zihuatanejo Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Ixtapa Zihuatanejo Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$162
The average rental revenue earned for an occupied room per day in Ixtapa Zihuatanejo.
Occupancy Rate(?)
26.7%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$9,187
Typical annual income for an Airbnb listing in Ixtapa Zihuatanejo. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-20.1%
Significant decrease (-20.1%) vs. last year.
Peak Revenue Month(?)
December
The month with the highest average earnings, indicating peak season in Ixtapa Zihuatanejo.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Ixtapa Zihuatanejo.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
619
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Ixtapa Zihuatanejo (2025)

Understanding the monthly revenue variations for Airbnb listings in Ixtapa Zihuatanejo is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ixtapa Zihuatanejo is typically December, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ixtapa Zihuatanejo across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,293+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,712 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $790 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $338, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Ixtapa Zihuatanejo

Ixtapa Zihuatanejo Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Ixtapa Zihuatanejo STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ixtapa Zihuatanejo:

  • Best-in-class properties (Top 10%) achieve 64%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 42% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 22%.
  • Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Ixtapa Zihuatanejo

Average Daily Rate (ADR) Airbnb Trends in Ixtapa Zihuatanejo (2025)

Effective short term rental pricing strategy in Ixtapa Zihuatanejo involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ixtapa Zihuatanejo typically peaks in April and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $349+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $182 or more.
  • Typical properties (Median) charge around $103 per night.
  • Entry-level properties (Bottom 25%) earn around $69 per night.

Average Daily Rate (ADR) Trend by Month in Ixtapa Zihuatanejo

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Airbnb Seasonality Analysis & Trends in Ixtapa Zihuatanejo (2025)

Peak Season (December, April, July)
  • Revenue averages $1,772 per month
  • Occupancy rates average 33.4%
  • Daily rates average $171
Shoulder Season
  • Revenue averages $1,405 per month
  • Occupancy maintains around 29.4%
  • Daily rates hold near $163
Low Season (March, September, October)
  • Revenue drops to average $1,086 per month
  • Occupancy decreases to average 24.9%
  • Daily rates adjust to average $162

Seasonality Insights for Ixtapa Zihuatanejo

  • The Airbnb seasonality in Ixtapa Zihuatanejo shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Ixtapa Zihuatanejo's highest earning potential, with monthly revenues capable of climbing to $1,835, occupancy reaching a high of 35.4%, and ADRs peaking at $172.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,034, occupancy could drop to 23.0%, and ADRs may adjust down to $152.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ixtapa Zihuatanejo.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Ixtapa Zihuatanejo seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Ixtapa Zihuatanejo (2025)

Exploring the top neighborhoods for short-term rentals in Ixtapa Zihuatanejo? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
La Ropa Beach
Famous for its beautiful beach and calm waters, La Ropa Beach attracts tourists looking for relaxation and water activities. It is a top spot for beachfront accommodations with stunning views and easy access to dining and shopping.
La Ropa Beach, Kayaking and water sports, Restaurant row, Zihuatanejo Bay, Sunset views
Ixtapa Island
A small, serene island offering beautiful beaches and secluded spots. Ideal for travelers looking for an escape from the busy resort areas, offering a more intimate experience with nature.
Playa Careyes, Snorkeling and diving, Sea turtle sanctuary, Hiking trails, Swimming
Ixtapa Marina
A picturesque marina area popular with boaters and fishing enthusiasts. The marina includes upscale dining and shopping options, attracting a mix of tourists and locals.
Ixtapa Marina, Water sports shops, Fishing tours, Restaurants with waterfront views
Downtown Zihuatanejo
The heart of Zihuatanejo with a charming local vibe. Visitors can enjoy food markets, local shops, and a taste of authentic Mexican culture, making it appealing for Airbnb hosting.
Zócalo de Zihuatanejo, Local food markets, Artisan shops, Cultural events, Live music
Playa Linda
Known for its tranquil beach and family-friendly atmosphere, Playa Linda is perfect for those looking for a quieter beachfront experience with nearby restaurants and activities.
Playa Linda Beach, Family-friendly activities, Restaurants offering beachside dining, Zip-lining and ATV tours
Cerro del Vigía
A scenic viewpoint that offers breathtaking views over the entire Zihuatanejo Bay, attracting those seeking nature and beauty along with hiking opportunities.
Hiking trails, Panoramic views, Picnic areas, Wildlife viewing
Ixtapa Golf Course
An attractive spot for golf enthusiasts, the Ixtapa Golf Course features beautiful landscapes and a fun challenge for golfers. It adds an extra dimension for visitors looking for leisure activities.
Ixtapa Golf Club, Golf tournaments, Scenic views of the mountains, Clubhouse dining
Las Gatas Beach
Famous for its clear waters and laid-back atmosphere, Las Gatas Beach is known for snorkeling and beach bars. It is a more relaxed beach destination for tourists looking for fun in the sun.
Las Gatas Beach, Snorkeling spots, Beach bars, Water taxi to the beach, Lagoon

Understanding Airbnb License Requirements & STR Laws in Ixtapa Zihuatanejo (2025)

While Ixtapa Zihuatanejo, Guerrero, Mexico currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ixtapa Zihuatanejo to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 0% licensed listings)

Top Performing Airbnb Properties in Ixtapa Zihuatanejo (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Ixtapa Zihuatanejobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Casa Marivent - Ixtapa, Zihuatanejo

Casa Marivent - Ixtapa, Zihuatanejo

Entire Place • 5 bedrooms

$165,494
Revenue
52.0%
Occupancy
$893.94
Daily Rate
Departamento Punta, Ixtapa

Departamento Punta, Ixtapa

Entire Place • 4 bedrooms

$114,104
Revenue
31.8%
Occupancy
$1270.88
Daily Rate
Casa Sirena in Ixtapa 400 m. from the beach

Casa Sirena in Ixtapa 400 m. from the beach

Entire Place • 4 bedrooms

$108,018
Revenue
71.8%
Occupancy
$411.79
Daily Rate
Casa Jaguar

Casa Jaguar

Entire Place • 5 bedrooms

$103,342
Revenue
30.0%
Occupancy
$840.78
Daily Rate
Casa aMar el Mar

Casa aMar el Mar

Entire Place • 4 bedrooms

$85,267
Revenue
25.2%
Occupancy
$1037.96
Daily Rate
Coastal House

Coastal House

Entire Place • 5 bedrooms

$72,816
Revenue
39.9%
Occupancy
$598.02
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Ixtapa Zihuatanejo (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Ixtapa Zihuatanejo based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Pablo2$192,6031154.80/5.0
Host #4588152352$129,95800.00/5.0
Natalia2$120,1322394.81/5.0
Alex31$103,462150.23/5.0
Georgina1$103,342364.78/5.0
Aldo4$102,7393223.63/5.0
Francisco1$85,267274.81/5.0
Casas En Playa3$81,65793.33/5.0
Casa De Cristal3$74,0343154.65/5.0
Maxime2$74,0081284.85/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ixtapa Zihuatanejo.

Dive Deeper: Advanced Ixtapa Zihuatanejo STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ixtapa Zihuatanejo. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Ixtapa Zihuatanejo Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Ixtapa Zihuatanejo

  • The Ixtapa Zihuatanejo Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.5% of the 619 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Ixtapa Zihuatanejo, House properties are the most common (50.2%), reflecting the local real estate landscape.
  • Houses represent a significant 50.2% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, outdoor/unique, others, unique stays (combined 4.7%) offer potential for unique stay experiences.

Ixtapa Zihuatanejo Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Ixtapa Zihuatanejo

  • The dominant room capacity in Ixtapa Zihuatanejo is 3 bedrooms listings, making up 36.5% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 72.4% of the active Airbnb listings in Ixtapa Zihuatanejo, indicating a high concentration in these sizes.
  • A significant 52.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Ixtapa Zihuatanejo.

Ixtapa Zihuatanejo Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Ixtapa Zihuatanejo

  • The most common guest capacity trend in Ixtapa Zihuatanejo vacation rentals is listings accommodating 8+ guests (35.2%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Ixtapa Zihuatanejo STR market, accounting for 66.7% of listings.
  • 71.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ixtapa Zihuatanejo.
  • On average, properties in Ixtapa Zihuatanejo are equipped to host 6.1 guests.

Ixtapa Zihuatanejo Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Ixtapa Zihuatanejo

  • The most common availability pattern in Ixtapa Zihuatanejo falls within the 271-366 days range, representing 73.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 93.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Ixtapa Zihuatanejo (42.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 7.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Ixtapa Zihuatanejo Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (28.6%)

1 Night

167 listings

28.6% of total

2 Nights (40.1%)

2 Nights

234 listings

40.1% of total

3 Nights (12.5%)

3 Nights

73 listings

12.5% of total

4-6 Nights (5.5%)

4-6 Nights

32 listings

5.5% of total

7-29 Nights (1.4%)

7-29 Nights

8 listings

1.4% of total

30+ Nights (11.8%)

30+ Nights

69 listings

11.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Ixtapa Zihuatanejo is 2 Nights, adopted by 40.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (68.7%) of the Ixtapa Zihuatanejo Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (11.8%) caters to monthly stays (30+ nights) in Ixtapa Zihuatanejo, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 40.1% of Ixtapa Zihuatanejo hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 28.6% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 11.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ixtapa Zihuatanejo.

Ixtapa Zihuatanejo Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (35.5%)

Flexible

163 listings

35.5% of total

Moderate (24.6%)

Moderate

113 listings

24.6% of total

Firm (15.9%)

Firm

73 listings

15.9% of total

Strict (24%)

Strict

110 listings

24% of total

Cancellation Policy Insights for Ixtapa Zihuatanejo

  • The prevailing Airbnb cancellation policy trend in Ixtapa Zihuatanejo is Flexible, used by 35.5% of listings.
  • There's a relatively balanced mix between guest-friendly (60.1%) and stricter (39.9%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 35.5% market standard in Ixtapa Zihuatanejo.
  • Regularly review your cancellation policy against competitors and market demand shifts in Ixtapa Zihuatanejo.

Ixtapa Zihuatanejo STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Ixtapa Zihuatanejo

  • The overall average booking lead time for vacation rentals in Ixtapa Zihuatanejo is 47 days.
  • Guests book furthest in advance for stays during February (average 76 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in June (average 25 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (69 days avg.) sees the longest lead times, while Summer (28 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (47 days) as a baseline for your pricing and availability strategy in Ixtapa Zihuatanejo.
  • For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 76 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 69 days) to capture early planners.
  • Monitor your own booking lead times against these Ixtapa Zihuatanejo averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Ixtapa Zihuatanejo (2025)

Amenity Prevalence

Amenity Insights for Ixtapa Zihuatanejo

  • Essential amenities in Ixtapa Zihuatanejo that guests expect include: Air conditioning, Kitchen, Free parking on premises, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Wifi, Pool, Essentials are common but not universal. Offering these can provide a competitive edge.
  • A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Ixtapa Zihuatanejo.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Ixtapa Zihuatanejo: Air conditioning, Kitchen, Free parking on premises, TV.
  • Prioritize adding missing essentials: Air conditioning, Kitchen, Free parking on premises, TV.
  • Consider adding popular differentiators like Wifi or Pool to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Ixtapa Zihuatanejo to stay competitive.

Ixtapa Zihuatanejo Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Ixtapa Zihuatanejo

  • The typical guest profile for Airbnb in Ixtapa Zihuatanejo consists of primarily domestic travelers (89%), often arriving from nearby Mexico City, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 89.4% of guests.
  • Key international markets include Mexico (89.4%) and United States (6.8%).
  • Top languages spoken are Spanish (62.8%) followed by English (30.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Mexico City and Santiago de Querétaro.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Ixtapa Zihuatanejo Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Playa La Saladita29$2,410$222.5843%
Colonia Aeropuerto90$2,248$296.6431%
Guerrero29$1,711$191.3926%
Troncones173$1,594$245.9929%
Ixtapa304$1,592$262.6232%
Playa Blanca21$1,453$248.1632%
Pie de la Cuesta72$1,316$181.7227%
Los Mogotes13$1,125$204.3229%
Zihuatanejo598$1,103$152.0332%
Los Llanos de Temalhuacán28$1,080$113.4839%

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