Iguala Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Guerrero, Mexico
Is Airbnb profitable in Iguala in 2025? Explore comprehensive Airbnb analytics for Iguala, Guerrero, Mexico to uncover income potential. This 2025 STR market report for Iguala, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 17 active listings.
Whether you're considering an Airbnb investment in Iguala, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Iguala Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Iguala Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Iguala (2025)
Understanding the monthly revenue variations for Airbnb listings in Iguala is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Iguala is typically June, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Iguala across different performance tiers:
- Best-in-class properties (Top 10%) achieve $922+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $675 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $317 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $174, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Iguala
Iguala Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Iguala STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Iguala:
- Best-in-class properties (Top 10%) achieve 64%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 46% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 24%.
- Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Iguala
Average Daily Rate (ADR) Airbnb Trends in Iguala (2025)
Effective short term rental pricing strategy in Iguala involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Iguala typically peaks in May and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $73+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $60 or more.
- Typical properties (Median) charge around $46 per night.
- Entry-level properties (Bottom 25%) earn around $33 per night.
Average Daily Rate (ADR) Trend by Month in Iguala
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Airbnb Seasonality Analysis & Trends in Iguala (2025)
Peak Season (June, May, November)
- Revenue averages $560 per month
- Occupancy rates average 34.2%
- Daily rates average $58
Shoulder Season
- Revenue averages $419 per month
- Occupancy maintains around 28.9%
- Daily rates hold near $55
Low Season (January, August, September)
- Revenue drops to average $304 per month
- Occupancy decreases to average 27.2%
- Daily rates adjust to average $56
Seasonality Insights for Iguala
- The Airbnb seasonality in Iguala shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Iguala's highest earning potential, with monthly revenues capable of climbing to $614, occupancy reaching a high of 40.9%, and ADRs peaking at $63.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $248, occupancy could drop to 7.8%, and ADRs may adjust down to $48.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Iguala.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Iguala seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Iguala (2025)
Exploring the top neighborhoods for short-term rentals in Iguala? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro Histórico | The historic center of Iguala offers cultural attractions like the iconic Temple of Iguala and is the hub for local festivals and events. Perfect for tourists looking to experience the local culture and history. | Templo de Iguala, Plaza de la Libertad, Catedral de Iguala, Museo de Iguala, Parque de los Tres Reyes |
| Las Estacas | Famous for its natural water springs and recreational activities, this area attracts nature lovers and families looking to enjoy a day in the sun. An ideal spot for Airbnb guests seeking relaxation and adventure. | Las Estacas Water Park, Río Cuautla, Hiking trails, Picnic areas, Natural pools |
| Pueblo de Iguala | A calm residential area that captures the essence of traditional Mexican life, making it appealing for guests wanting a more authentic experience away from the tourist spots. | Local markets, Traditional restaurants, Artisan shops, Community festivals, Cultural events |
| Zocalo de Iguala | The main square of Iguala, surrounded by key buildings and lively shops, makes it a central location for visitors wanting to explore the city and engage in local festivities. | Zocalo Square, City Hall, Surrounding cafes, Street performances, Local vendors |
| Cerro de la Virgen | This area offers stunning views of Iguala and is ideal for outdoor enthusiasts and visitors seeking spiritual or picturesque experiences, with hiking opportunities and scenic landscapes. | Viewpoint, Hiking trails, Cultural significance, Wildlife viewing, Photography spots |
| Santa Teresa | A suburban area that is gaining popularity among travelers looking for a quieter stay with close access to local amenities and parks, ideal for families and extended stays. | Parks, Local dining, Shopping centers, Family-friendly activities, Quiet neighborhoods |
| Colonia 20 de Noviembre | This local neighborhood is known for its strong community spirit and access to traditional Mexican cuisine, appealing to travelers who wish to immerse themselves in local life. | Local eateries, Community events, Cultural experiences, Markets, Artisan crafts |
| Las Palomas | Close to recreational areas and known for its warm hospitality, Las Palomas is an inviting area for guests looking for a homely atmosphere and proximity to nature and outdoor activities. | Scenic views, Recreational parks, Local festivals, Family activities, Nature walks |
Understanding Airbnb License Requirements & STR Laws in Iguala (2025)
While Iguala, Guerrero, Mexico currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Iguala to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Iguala (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Igualabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Dpto Equipado-3 Rooms C/Air Conditioning
Entire Place • 3 bedrooms
Casa tabachines
Entire Place • 3 bedrooms
Casa Frida
Entire Place • 2 bedrooms
casa ubicada en naciones unidas
Entire Place • 2 bedrooms
Casa Frida 2
Private Room • N/A
Lovely home, newly remodeled
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Iguala (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Iguala based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Silvia Karina | 2 | $10,026 | 135 | 4.75/5.0 |
| Jesús | 1 | $7,439 | 60 | 4.93/5.0 |
| Juan Carlos | 1 | $7,271 | 10 | 4.90/5.0 |
| Victor | 3 | $4,351 | 227 | 4.90/5.0 |
| Host #426411999 | 1 | $4,194 | 5 | 4.60/5.0 |
| Oscar Emilio | 1 | $3,695 | 47 | 4.83/5.0 |
| Host #451163898 | 1 | $2,950 | 3 | 4.67/5.0 |
| Host #215399934 | 1 | $1,602 | 5 | 4.80/5.0 |
| Hotel | 2 | $926 | 14 | 4.79/5.0 |
| Cesar | 1 | $834 | 19 | 4.68/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Iguala.
Dive Deeper: Advanced Iguala STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Iguala. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsIguala Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Iguala
- The Iguala Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 70.6% of the 17 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Iguala, House properties are the most common (41.2%), reflecting the local real estate landscape.
- Houses represent a significant 41.2% portion, catering likely to families or larger groups.
- The presence of 17.6% Hotel/Boutique listings indicates integration with traditional hospitality.
Iguala Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Iguala
- The dominant room capacity in Iguala is 2 bedrooms listings, making up 41.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 70.6% of the active Airbnb listings in Iguala, indicating a high concentration in these sizes.
- A significant 23.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Iguala.
Iguala Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Iguala
- The most common guest capacity trend in Iguala vacation rentals is listings accommodating 6 guests (41.2%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 2 guests dominate the Iguala STR market, accounting for 70.6% of listings.
- 41.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Iguala.
- On average, properties in Iguala are equipped to host 3.9 guests.
Iguala Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Iguala
- The most common availability pattern in Iguala falls within the 271-366 days range, representing 70.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 88.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Iguala (47.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 11.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Iguala Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
10 listings
76.9% of total
2 Nights
1 listings
7.7% of total
3 Nights
1 listings
7.7% of total
30+ Nights
1 listings
7.7% of total
Key Insights
- The most prevalent minimum stay requirement in Iguala is 1 Night, adopted by 76.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (84.6%) of the Iguala Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 76.9% of Iguala hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 7.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Iguala.
Iguala Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
9 listings
64.3% of total
Moderate
3 listings
21.4% of total
Firm
1 listings
7.1% of total
Strict
1 listings
7.1% of total
Cancellation Policy Insights for Iguala
- The prevailing Airbnb cancellation policy trend in Iguala is Flexible, used by 64.3% of listings.
- The market strongly favors guest-friendly terms, with 85.7% of listings offering Flexible or Moderate policies. This suggests guests in Iguala may expect booking flexibility.
- Strict cancellation policies are quite rare (7.1%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 64.3% market standard in Iguala.
- Given the high prevalence of Flexible policies (64.3%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 7.1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Iguala.
Iguala STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Iguala
- The overall average booking lead time for vacation rentals in Iguala is 24 days.
- Guests book furthest in advance for stays during July (average 87 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in April (average 3 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (35 days avg.) sees the longest lead times, while Spring (7 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (24 days) as a baseline for your pricing and availability strategy in Iguala.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 87 days out to capitalize on advance planning.
- During April, focus on last-minute booking availability and promotions, as guests book with very short notice (3 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 35 days) to capture early planners.
- Monitor your own booking lead times against these Iguala averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Iguala (2025)
Amenity Prevalence
Amenity Insights for Iguala
- Essential amenities in Iguala that guests expect include: TV, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Air conditioning, Kitchen, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Iguala: TV, Wifi.
- Consider adding popular differentiators like Air conditioning or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Iguala to stay competitive.
Iguala Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Iguala
- The typical guest profile for Airbnb in Iguala consists of primarily domestic travelers (90%), often arriving from nearby Mexico City, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 90.4% of guests.
- Key international markets include Mexico (90.4%) and United States (9.6%).
- Top languages spoken are Spanish (69%) followed by English (28.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Mexico City and Chilpancingo.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Iguala Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| El Santuario | 34 | $3,508 | $426.93 | 30% |
| Cerro Gordo | 36 | $3,262 | $429.75 | 26% |
| Tepeji del Rio de Ocampo | 12 | $2,855 | $317.65 | 27% |
| Yautepec de Zaragoza | 12 | $2,753 | $246.48 | 27% |
| Rancho San Diego | 19 | $2,367 | $256.96 | 33% |
| La Ladrillera | 28 | $2,273 | $235.35 | 32% |
| Avandaro | 220 | $2,130 | $419.00 | 25% |
| Xalmolonco | 21 | $2,075 | $276.55 | 28% |
| Granjas Mérida | 21 | $1,927 | $238.09 | 31% |
| Atlatlahucan | 69 | $1,863 | $249.73 | 28% |