Airbnb Market Analytics, Statistics and Data in Irapuato, Guanajuato, Mexico
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Irapuato? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Irapuato:
How much do Airbnb hosts make on average per month in Irapuato?
The short-term rental market in Irapuato shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $462 per month
- Strong performing properties (top 25%) make $960 or more
- Best-in-class properties (top 10%) achieve $1,417+ monthly
- Entry-level properties (bottom 25%) typically earn around $165
Revenue Variations by Month
Occupancy Rates Throughout the Year in Irapuato
The market in Irapuato shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 30% occupancy rates
- Strong performing properties (top 25%) achieve 57% or higher
- Best-in-class properties (top 10%) reach 81%+occupancy
- Entry-level properties (bottom 25%) average around 13%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Irapuato
Daily rates in Irapuato vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $38 per night
- Strong performing properties (top 25%) secure $54 or more
- Best-in-class properties (top 10%) pull in $77+ per night
- Entry-level properties (bottom 25%) earn around $27
Daily Rate Variations by Month
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Seasonality patterns in Irapuato
Peak Season (May, April, March)
- Revenue peaks at $909.96 per month
- Occupancy rates reach 41.33%
- Daily rates average $52.54
Shoulder Season
- Revenue averages $659.06 per month
- Occupancy maintains 36.86%
- Daily rates hold at $48.92
Low Season (August, September, January)
- Revenue drops to $417.92 per month
- Occupancy decreases to 31.73%
- Daily rates adjust to $44.21
Is it still profitable to do Airbnb in Irapuato in 2025?
Yes! Irapuato demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 37% and monthly revenue averaging $659 and The market's 181 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Irapuato
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Centro Histórico | The historic center is the heart of Irapuato with colonial architecture, vibrant culture, and accessibility to local attractions. It draws tourists interested in history and local traditions. | Plaza de los Fundadores, Parroquia del Sr. de la Salud, Callejones de Irapuato, Museo de la Ciudad, Mercado de Irapuato |
| La Calera | A residential area known for its tranquility and proximity to green spaces. Ideal for families and long-term stays, while still close to urban amenities. | Parque La Calera, Cerro de Cubilete, Local markets, Family-friendly restaurants |
| Jardines de Irapuato | A suburban area with lush gardens and parks, making it popular among families and those looking for a quieter stay. Good for both short and long-term visitors. | Jardín de la Paz, Plaza Cibeles, Centro Deportivo, Bicentenario Park |
| Las Fuentes | A mixed-use area that combines residential living with commercial spaces, making it an attractive place for both business and leisure travelers. | Plaza Las Fuentes, Shopping centers, Restaurants and cafes, Local nightlife |
| Los Arcos | Known for its modern developments and proximity to business centers, it appeals to business travelers and tourists wanting a contemporary experience in Irapuato. | Centro Comercial Plaza Arcos, Cinemas, Shops and eateries |
| El Sabino | A growing neighborhood with community-focused amenities, perfect for those seeking a residential experience while being near the city. | Local parks, Community centers, Traditional markets |
| Irapuato Norte | This area combines residential charm with easy access to main roads for travel, appealing to tourists wanting to explore nearby attractions. | Historical sites, Churches, Parks, Dining options |
| Guadalajara de la Piedad | An area that offers both cultural and commercial attractions, making it suitable for diverse types of visitors. | Cultural festivals, Art galleries, Local shops and markets, Restaurants |
Do you need a license for Airbnb in Irapuato?
We recommend checking directly with Irapuato's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Irapuato
La Terraza de Jose
Entire Place • 3 bedrooms
Cozy & Modern Private Home in Irapuato
Entire Place • 3 bedrooms
Spacious and very comfortable house
Entire Place • 3 bedrooms
Horizontes Executive House
Entire Place • 3 bedrooms
Casa Portal
Entire Place • 3 bedrooms
Casa Mina
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Irapuato
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Sergio Esteban | 10 | $80,847 | 343 | 4.80/5.0 |
| Carolina | 1 | $67,038 | 4 | 5.00/5.0 |
| Luis Armando | 6 | $65,029 | 360 | 4.80/5.0 |
| Alma | 5 | $40,829 | 76 | 4.84/5.0 |
| Martha | 7 | $34,726 | 290 | 4.75/5.0 |
| Pedro | 5 | $30,012 | 188 | 4.74/5.0 |
| Alberto | 2 | $23,438 | 35 | 4.64/5.0 |
| Valeria | 7 | $22,817 | 254 | 4.93/5.0 |
| Ana | 3 | $22,282 | 17 | 4.69/5.0 |
| Yamel | 10 | $20,918 | 138 | 4.77/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Irapuato
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (50.8%), with house and boutique & hotels properties comprising 75.6% of inventory
- Strong specialty sector (22.6%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in outdoor & mobile segments (1.1% combined)
Room Capacity Distribution
Analysis of 181 properties in Irapuato shows that 1 bedroom properties are most prevalent, making up 33.1% of the market. The market tends to favor smaller properties, with 1 bedroom and 3 bedrooms together representing 61.3% of all listings.
Key Insights
- Most common: 1 bedroom (33.1%)
- Least common: 5+ bedrooms (0.6%)
- Market concentration: 61.3% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 181 properties in Irapuato reveals that 2 guests properties dominate the market, representing 17.1% of all listings. The average property accommodates 3.6 guests, with a clear trend towards larger guest capacities. Properties accommodating 2 guests and 4 guests make up 34.3% of the market.
Key Insights
- Most common capacity: 2 guests (17.1% of market)
- Least common capacity: 7 guests (2.2% of market)
- Average guest capacity: 3.6 guests per property
- Market concentration: 34.3% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 181 properties in Irapuato, the most common availability pattern is 271-366 days (54.1% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (29.3% of properties).
Key Insights
- Most common availability window: 271-366 days (54.1%)
- Most common booking duration: 31-90 days (29.3%)
- Properties with high availability (180+ days): 81.2%
- Properties with long-term bookings (180+ days): 19.9%
Minimum Stay Distributions
1 Night
129 listings
78.7% of total
2 Nights
15 listings
9.1% of total
3 Nights
16 listings
9.8% of total
30+ Nights
4 listings
2.4% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 87.8%
- Mid-length stays (4-6 nights) represent 0% of listings
- Monthly+ stays (2.4%) suggest a stable extended-stay market
- High market flexibility with 97.6% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
79 listings
51.3% of total
Moderate
23 listings
14.9% of total
Firm
20 listings
13% of total
Strict
32 listings
20.8% of total
Key Insights
- Flexible is the preferred policy at 51.3% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 66.2% of the market
- Strong market consensus around Flexible policies
- Firm policies are least common at 13.0% of listings
Recommendations
- Consider starting with a Flexible policy to align with market preferences
- Strong market preference for Flexible policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Nov, Jul, Oct, averaging 28 days
- Shortest booking windows are in Feb, Jun, Sep, averaging 13 days
- Fall shows the longest average booking window at 22 days, while Winter has the shortest at 16 days
Recommendations
- Implement dynamic pricing strategies for Fall bookings at least 22 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Feb-Sep when lead times are shortest
Popular Airbnb Amenities in Irapuato
Below is the distribution of amenities across listings in Irapuato:
Traveler Demographics
Key Insights
- Domestic travelers make up 92.6% of total guests, indicating a dominant local market share.
- Primary international markets: United States (5%) and Hong Kong (0.5%)
- Spanish is the top language at 62.8%, followed by English (32.4%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.0%
Recommendations
- Target marketing campaigns for Mexico City and Irapuato markets
- Develop localized content for United States and Hong Kong
- Prioritize Spanish and English language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Irapuato. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| El Santuario | 34 | $3,780 | $432.95 | 30% |
| Cerro Gordo | 37 | $3,659 | $440.37 | 28% |
| Alcocer | 11 | $3,059 | $226.44 | 43% |
| Avandaro | 228 | $2,259 | $422.10 | 26% |
| Ejido San Gaspar | 50 | $2,030 | $386.05 | 23% |
| Lomas de Comanjilla | 15 | $1,878 | $221.73 | 26% |
| Casas Viejas | 49 | $1,784 | $255.02 | 35% |
| Valle de Bravo | 78 | $1,764 | $251.88 | 25% |
| Cuadrilla de Dolores | 48 | $1,638 | $264.46 | 29% |
| San Simón el Alto | 14 | $1,592 | $271.34 | 26% |
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